Reborn as the richest man in India
Chapter 257 Loss of 500 million (please ask for monthly votes at the end of the month)
"We will continue to contact other brands here. I don't believe they can win all the brands." Qiao Ge said.
"Boss, I'm afraid I won't be satisfied with the investment by then." Benfamo said worriedly.
"I will handle this matter. You will be responsible for the decoration of the shopping mall and other matters first." Qiao Ge said.
After hanging up the phone, Hebicha and the others also called. They also just learned that many of the brands they and others had contacted had changed their minds.
This made them very angry. They had promised well before, but they didn't expect to regret it.
This made them feel sorry for Qiao Ge, and they couldn't do anything well.
"Brother, it's normal to have competition. We can't let them choose, right?" Qiao Ge smiled and said, "Besides, we haven't signed a contract with them yet, so it doesn't count as a breach of contract. It's their freedom to choose. Besides, we haven't signed a contract with them yet, so it doesn't count as a breach of contract. Aren’t there some brands that have chosen us?”
"That's true, but the grades of the remaining brands are lower than those." Herbicca sighed, "Those most high-end brands have now been taken away by those shopping malls. Oh, by the way. , one of the shopping malls is owned by the Sitharaman family, and the information I checked shows that it was the guy from Jayna who connected them, and they formed this alliance."
He knows very well that the main focus of Qiaogo's Gupta Plaza project is high-end. If the brand inside is not well-known enough, won't it affect the grade of Gupta Plaza?
"Jena? I dare say that Wim guy must have played a role in it, but it doesn't matter. Brother, those high-end brands don't like us, so we won't beg them. Next, let's change the investment targets. You can also try some inferior brands. But you have to put some thought into choosing a brand with development potential. Even if the brand awareness is low now, it’s okay. But you can’t want everything, especially those with chaotic management and quality problems. The company definitely doesn’t want it,” Qiaogo said.
Jenna and the others joined in, and Qiaogo was not surprised at all.
This guy is always going against himself, so he doesn't think he is good at all.
After being treated like this by those shopping malls, it is obviously unrealistic for our own Gupta Plaza to have all the brands in it be the highest-end in the country, and it will definitely attract dissatisfaction.
Then you have to find another way.
However, the actions of these guys have some impact on me, but I don't know how much.
Because their shopping malls are still very traditional, mainly selling clothing, shoes, bags, etc.
And my own is a complex. In addition to selling these clothes, shoes and bags, it also sells food, drink and entertainment.
This means that clothing, shoes and bags actually only account for a part of it.
If they think they can get what they want by taking away most of these high-end brands and making them unavailable to them, they are totally wrong.
Qiao Ge is still very confident about Gupta Square. This one-stop service of eating, drinking and having fun will definitely guarantee its popularity.
For a shopping mall, the flow of people is very important. When there are more people, they will consume and shop.
Speaking of which, Qiao Ge was even a little happy that those high-end brands did not choose him.
Because these high-end brands rely on their reputation to be very arrogant during the negotiation process with themselves and put forward various harsh conditions.
I thought this was my first Gupta Plaza store, so I agreed to some of their stringent conditions.
Unexpectedly, these guys were not satisfied and went to shopping malls in the city.
OK, now that I'm gone, there's no need to come back.
Qiao Ge decided to support smaller brands, and by then his platform would be able to skyrocket their brand value.
His goal is to make these brands proud to be in Gupta Square.
We need to establish a concept among customers that only brands sold in Gupta Square are high-end.
This concept must be continuously inculcated.
So once you succeed here, you will kick away those high-end brands that have abandoned you.
It will not be easy to come back in the future. You will either have to pay a big price or you will directly refuse to cooperate with them.
Platform, Qiogo wants to make the platform of Gupta Square bigger and stronger.
As long as those customers come to their own Gupta Square and have a colorful experience, will they go back to that traditional, boring department store?
Obviously impossible.
He is very confident about this.
"I understand." Hebicha knew that Qiaogo had an idea. He did not doubt Qiaogo's ability and believed that he would be able to solve this problem. He just had to do what Qiaogo said.
Next, several high-end shopping malls in New Delhi held a high-profile press conference for this purpose. The content was naturally aimed at the Gupta Plaza project in Chogo.
They are now so proud that they have taken over most of the high-end brands across the country, so there are still a few brands left in Qiaogo that cannot support such a large shopping mall.
Chogo actually did not reveal much about the plan of Gupta Square to the outside world. He just said that it would be the most high-end shopping mall.
So, to outsiders, it probably sells the same things as the current department stores.
Originally, everyone was not optimistic about Qiaogo's project to acquire Benfamo, but now it has been attacked by several high-end shopping malls in New Delhi. Now, in everyone's eyes, Qiaogo's project is even more uncertain.
For this reason, many newspapers wanted to interview Qiaogo. After a few days of delay, Qiaogo also held a press conference.
"Mr. Gupta, I wonder how your mall will respond to this situation? Although we know that your mall also has some high-end brands, is it not enough?"
"I heard that your mall is already exposed to second-class mid-to-high-end brands. Are you planning to lower the grade of the mall?"
"Yes, I heard that you have also recruited some catering businesses. Are there not enough shops in the clothing and other industries, so you just use these to make up the numbers?"
…
Faced with reporters who kept asking questions, Qiaogo did not answer all of them.
Seeing that it was almost done, he tapped the microphone twice with his fingers.
The scene fell silent instantly.
"I'll just say a few words." Qiao Ge said, "You don't have to doubt the level of my shopping mall. It must be higher than all the current shopping malls. As for the high-end brands you call, those that have not entered my shopping mall, are they high-end or not? I don’t quite agree with it.”
"Mr. Gupta, what do you mean by this?"
"Yeah, if you don't approve, does that mean you don't think they are a high-end brand?"
"It's not just because you think it's not right? It has to be what consumers think."
"That's right." Qiao Ge laughed loudly, "This journalist friend said it well, what consumers recognize is what we want. What we at Gupta Plaza have to do is to make consumers recognize us and our mall. , recognize the brands in our shopping malls. What I want to do at Gupta Plaza is to be high-end. Any brand that enters does not have the term mid-to-high-end, then it is the highest-end. As for some people outside claiming to have recruited 80% to 90% of high-end brands, In fact, most of them are in vain. I want to say that after my Gupta Plaza opens, those so-called high-end brands will show their true colors. In fact, it is just that, and you don’t need to care about it at all..."
Qiao Ge's words were naturally reported to the newspaper and placed prominently in major newspapers.
"Look, brother Jena, do you think that kid Qiaogo is confused by us?" Wim laughed after reading Qiaogo's words in the newspaper.
He was in a very good mood. The first batch of vegetables from organic farming were growing well. The day of harvesting and selling was not far away. The high-end mineral water plant would soon be put into operation. He could imagine the rupees pouring into his pocket like running water. pocket.
When he thought of this, his whole spirit changed completely.
Regarding sniping Qiaogo, he and Jena were in agreement.
Since that kid wants to open a high-end shopping mall, I'll give him some eye drops here.
Now that we have joined forces here and almost wiped out all these high-end brands, what else can Qiao Ge do?
Either it will remain empty, or it will be shoddy and attract some mid- to high-end or even mid-range brands.
The method Qiao Ge is using now belongs to the latter, which is completely within their expectations.
Anyone with a discerning eye can see that Qiao Ge chooses mid-to-high-end brands, and he is still telling lies about his high-end brands.
Wim really wanted to slap Jogo in the face, it was so shameless.
"This kid is really thick-skinned." Jena smiled and said, "If it were me, I wouldn't be able to say such a thing. I have no choice but to keep a low profile, wouldn't it? I didn't expect that he would do something so high-profile. At the press conference, he was probably really angry with us. But looking at his look, I was very happy. As for the Gupta Square project, he lost at least half of his investment. He invested 1 billion, so he would A loss of 500 million."
"Brother Jena, do you think our life has been extremely fulfilling recently?" Wim suddenly asked.
"What do you mean?" Jena was a little confused about Wim's sudden change of topic.
"Masters are lonely." Wim sighed after taking a sip of red wine. "Think about it before. There were no opponents at all. Everything was easy to do. It was too unchallenging. Now, we have this kid Qiao Ge accompanying us. Playing, don’t you think it’s a lot of fun? Recently, I’m no longer interested in those women, and I’m all paying attention to the boy’s movements.”
Jena was stunned for a moment. What Wim said seemed to make some sense.
In the past, things went smoothly for him, but since arriving in Mumbai, that is, since the purchase of land in Mumbai Newport, things have not seemed so smooth for him.
And these are obviously related to Qiao Ge.
I had underestimated Qiao Ge at first, and then I was a little bit confused by him, and the loss was not small.
Now that I pay attention to it, no matter what the result is, that kid is nothing more than that, vulnerable.
Well, compared to other opponents, Qiao Ge can indeed play with them, and can at least survive two moves.
But what he said to Wim about masters being lonely is so lonely.
If it weren't for the Reliance Group, who would take advantage of you?
It's so narcissistic.
He felt disgusted in his heart, but his face showed that he agreed with Wim very much.
"Really, I hope that kid will invest some more. Let's play with him one by one and let him lose one for each investment. Let's see how long he can keep his assets." Jena said with a smile.
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