Reborn Capital Empire
Vol 2 Chapter 629: General's talent
Chapter 629 The talent of the general
…
Guo Shouyun originally thought that the arrival of Brito would be delayed for a while. But he never thought that in less than a week, the 44-year-old middle-aged bald Brazilian stood in front of him.
It seems that Lehman, Beto and Marcel, in order to gain his support for the merger of Interbrew and American Beverages, did not neglect his request!
"Hello, Mr. Guo!"
"Haha, hello! Welcome to Huaxia!"
After holding the right hand that the other party took the initiative to stretch out, Guo Shouyun looked at the thin man in front of him, with long and narrow eyes and a hooked nose, who looked rather serious.
In later generations, this person promoted InBev after the merger of Interbrew and American Beverages, and annexed Anheuser-Busch, the largest brewer in the United States, at an astonishing price of $23.5 billion, which is the parent company of Budweiser; and created With a market value of 160 billion US dollars and a turnover of more than 40 billion US dollars, Anheuser-Busch InBev, the world's largest beer empire!
If the talents of Lehman, Beto and Marcel are mainly reflected in finance, then the man in front of him is the top business management talent in the world!
In the future 3G capital, half of its assets are under its jurisdiction. Moreover, his excellent leadership ability has been praised by the media many times, and he has always been a frequent visitor in the top rankings of major professional managers, known as the "dream team".
Of course, in addition to these, the reason why Guo Shouyun wanted him from Lehman, in addition to his outstanding business management talents, was his ability to bring loss-making companies back to life!
This ability is most clearly manifested in Interbrew. In just six months after Brito became Interbrew CEO, its operating profit increased by 11% year-on-year and sales increased by 5.4% year-on-year! After he mastered Anheuser-Busch InBev, within a year, his sales increased by 12.7%, net profit increased by 4.27%, and the market value of the group's stock increased by 227%.
Guo Shouyun needs this ability to rectify Delong for him!
When Guo Shouyun was looking at Bo Ruituo, the other party was also looking at him. Bruce Guo's name, along with his ups and downs in the financial market, as well as the development of many companies such as Guo's, Matrix, Apple, Pacific Energy, etc., has already spread all over the world. As the CEO of America Beverages, he is no stranger to Guo Shouyun. Even when he came, he deliberately looked for a lot of information about the other party.
But compared to these, what surprised him the most was why the other party brought him? If it was just what Lehman said, let him be the consultant for corporate bankruptcy and restructuring, wouldn't it be more appropriate for professional companies such as Roland Berger, Kearney and Accenture?
After shaking hands, the two sides briefly looked at each other, Guo Shouyun stretched out his hand and pointed to his side, "This is Zhang Lei, CEO of Hanhua Holdings!"
"Hello, Mr. Zhang!"
"Hello!"
"Please sit down!"
After the three sat down, Guo Shouyun continued: "Mr. Brito has been exhausted all the way. If necessary, I have already arranged a hotel here!"
It took more than seven hours from Rio de Janeiro to take a plane to Frankfurt, and then transfer from there to Modu. After turning around, the journey exceeded 20,000 kilometers and took nearly 24 hours. Coupled with the jet lag, no one can stand it.
"Thank you for Mr. Guo's kindness. I slept for a long time on the plane before, and I don't feel tired now! Besides, I am more curious about why Mr. Guo let me come to China than to rest?"
"Why, didn't Mr. Lehman tell you the reason?"
"Said. But Mr. Guo's team is full of talents, and I don't think I can be better than professional consulting agencies like Roland Berger and Kearney!" Brito said calmly.
"Roland Berger and Kearney can make small businesses successful, but they can't make successful small businesses become industry elites!" After a pause, Guo Shouyun looked at the calm middle-aged man opposite, and did not hesitate to express his admiration. , "But you can!"
Brito's eyes moved. Although he was the CEO of American Beverages, he was indeed sitting opposite to the Matrix, one of the six Hollywood giants, the Wall Street giant Phoenix Bank; the well-known Internet companies Ruby and Google; Unocal, one of the five largest oil companies in the United States, the world's largest oil company. The helmsman behind a series of giant corporations including power and gas company Pacific Group!
With the blessing of so many large and even giant companies, Guo Shouyun's identity is far beyond his age. Brito also felt happy to be recognized by the other party.
Of course, nearly two decades of business experience have tempered his character. Even if he was recognized by his identity far beyond his own, there was not much change in expression on his face.
Guo Shouyun and Zhang Lei, who was sitting on the side, saw this self-restraint and steadiness, and nodded secretly.
"Mr. Guo has won the prize!"
Guo Shouyun waved his hand and continued: "I admire Breco Investment Company, PDCA's management model."
The management mode of PDCA, P means plan (), D means execute (do), C means check (check), A means correct (act).
This standard quantifies enterprise management standards and replaces the standards that can only be determined by experience and workers' technical ability with accurate figures and procedures. The Brecco Investment Company, which founded this model, successfully used it to unify the production standards of Bolang Beer, and the product qualification rate increased from less than 50% at the beginning to more than 95% after one year, and the corporate profit increased by 11.4% %, laying the foundation for the future acquisition of the old rival Antarctic Beer.
"That's the credit of Falconi and Lehman!" Brito said.
"Nevertheless, you have not grasped its essence and created an efficient sales system for Bolang Beer!"
In the beginning, Bolang Beer’s sales system, like many FMCG companies, was based on statistics by province, state, city, and county. However, Brito was uncharacteristically, skipping the middle link and directly placing the statistical points in specific bars and supermarkets. Know exactly how much they sold? What is the profit? What is the customer feedback?
There is no doubt that doing so will increase the cost of the company, especially the cost of sales, but it allows the company to accurately grasp the company's sales, and arrange production according to sales, which greatly reduces the inventory cycle and improves profit margins.
"...Mr. Brito, from Bolang Beer to American Beverages, and now Interbrew, you have contributed a lot! It just so happened that I also acquired a company in Huaxia that had a bright future but lost money due to poor management. Enterprise, I hope you can use your ability to help it out of the predicament!"
After being complimented, the grievances that Brito had accumulated from afar also disappeared!
"Thank you very much for Mr. Guo's attention, but can I look at the information of that company?"
"Of course! But the situation is a bit complicated! Let's wait until Mr. Brito has rested and refreshed himself before watching!"
Brito nodded. Although he did sleep for a while on the plane before, the 44-year-old is not as energetic as young people. After flying to Huaxia for a day, he is not exhausted physically and mentally, but it is similar. After understanding Guo Shouyun's attitude towards himself, he no longer insisted.
Looking at the back of Wang Jue leading away, Guo Shouyun turned his head and said, "What do you think?"
"Only from the data, he is undoubtedly a top management elite. Judging from the previous meeting, he can also be called calm and calm! More specific observations will be required! ... But I am very curious, why the boss put He wants to come from Brecco? If it is just because of his management talent, there is no shortage of such people in the world. With the partnership between LinkedIn and the top five headhunters, it is not difficult to get management elites from China!"
Guo Shouyun nodded. On a global scale, there is indeed no shortage of management talents, but there are not many "master" management elites who can manage a market value of 160 billion US dollars and make it continue to move forward.
The most important thing is that he is always a victorious general, Bolang Beer, American Beverage, InBev Group, and finally Budweiser InBev. Some of these companies are losing money, some are in the sunset, and some are trapped in various aspects such as reality and law. Factors were hesitant to move forward, but they all got out of the predicament under the leadership of Brito. Not many people have this ability.
Of course, most of these things didn't happen now, so Guo Shouyun certainly couldn't tell Zhang Lei about it.
"I spent some time in Brazil in the second half of last year and found that her business environment is somewhat similar to that of Huaxia. The laws are imperfect, there are many family businesses, the enterprise management system is superficial, the quality supervision system is weak, etc. In such an environment Under the leadership, Lehman and others have been able to achieve a series of successes in many companies such as Galantia Investment Bank, America Store, America Beverage, Submarine Website, etc. Their wisdom, especially the way of business management is unique. Elites The system, the performance-based reward and punishment system, the simple and efficient office method, and the emphasis on and training of talents, I also agree very much. Therefore, I want Brito to try it in Delong. If we can, we will get a company Excellent company and a general talent!"
Facing one of his most trusted 'officials', Guo Shouyun revealed his plans to Zhang Lei!
"The boss intends to make him the CEO of Delong?"
"No! Delong's business is too complicated. Finance, mechanical and electrical products, agriculture, cement, automobiles, entertainment culture, tourism, spanning dozens of industries, without its own focus and characteristics, it is destined to not last long, and it needs to be re-divided. dismantling and building a different industrial system.”
"You already have a plan in mind?"
Guo Shouyun nodded, "Excluding Delong's financial assets, there are mainly eight companies that are still under its control in terms of industry, Xiyu Tunhe, Alloy Co., Ltd., Hunan Torch, Shancheng Industry, Tianshan Co., Ltd., Delong Agriculture, and Delong. Long Animal Husbandry Investment Company, and Delong Tourism. In the past few days, you have led Hanhua people to focus on these eight companies to sort out a rough corporate development plan, including main and subsidiary businesses, and the required funds. After that, we will discuss together."
"Yes!"
Zhang Lei nodded.
"Also, let Brito join in!"
"clear!"
"How is Wu Feng's condition?" Guo Shouyun changed the subject.
"The ability is good, but the lack of experience!"
"What position do you think he is suitable for?"
"It depends on how you use the boss. If it is an industry, you can let him go to those medium-sized companies that are in trouble, such as Delong Agriculture. With his ambition, ability and daring, coupled with his connections, he has a great Probability to develop the enterprise. If it is finance, the boss can let him be in charge of a public fund with a scale of 100-200 million Huaxia coins is the best.”
Guo Shouyun pondered for a moment and then nodded.
"Let's transfer some people from Hanhua to visit Delong's companies on the spot!"
"I'm already doing this. But there are so many companies under Delong's company, I'm afraid it will be difficult to find out in a while!"
"It's okay, we still have time!"
"clear!"
"Boss, do you know that Tang Wanxin went to Myanmar?"
Guo Shouyun nodded, "This guy is smart!"
"His run made things more complicated. The Delong Group Asset Custody Agreement you signed with him before may have ramifications!"
"Do you think Yi Delong's current mess~www.wuxiaspot.com~ Who else can eat it besides us?" Guo Shouyun said.
"Having said that, I heard that the Sanlin Group of the family of Lin Zhaoliang, the richest man in Indonesia, is also interested in taking over Delong!"
"It's more than the Sanlin Group. It's not a family or two who have called me these days. Morgan China Asset Management, Japan's Ruihui, HSBC Hong Kong, FAW Group, Weichai, Wanxiang and other hundreds of companies are planning to start from Germany. Ryu, the fallen giant, has a piece of the pie!"
"So we have quite a few opponents!" Zhang Lei said.
"Humph! They are only going to make some cheap money. There is no other company except us who can really eat Delong!"
At this moment, Wu Xiaojing hurried over.
"Boss, Xie Pengcheng, President of China Construction Bank, is here and will meet in the living room in front."
After the two looked at each other, Guo Shouyun smiled and said, "As expected!"
"Do you need me to accompany you?" Zhang Lei nodded with a smile.
"No need! The most important thing for you now is to do a good job in the investigation of Delong, and then sort out an integration plan for Delong! As for the rest, I will deal with it!"
"Then I'll go to work first!"
"Um!"
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