Reborn Capital Empire

Chapter 69 Box Office Boom

…

When he arrived, the office area that should have calmed down had become brightly lit. Employees who have been ordered to work overtime are grumbling.

"The Boss is here!"

Looking at Guo Shouyun who strode in, the sharp-eyed person quickly reminded him.

In an instant, the sound of complaining disappeared completely. Although American imperialism is free, its authority still exists.

"boss!"

Buddy Morris hurried up to meet him.

"Is Kevin Young here?"

"Just called to ask, on the way. It will be there in about three minutes."

Guo Shouyun nodded.

"Wait for him here, and then come to my office together."

"Yes!"

Buddy Morris nodded.

After coming to his office, Guo Shouyun sat down on the sofa in the reception area. Wendy, who knew he liked tea, made a cup of green tea and put it in front of him.

"Want to know why I suddenly worked overtime?"

Wendy glanced at him, nodded and guessed, "It has something to do with the heart patient who was watching the movie just now?"

"Yes, it's a good way of propaganda that God has given us!"

Guo Shouyun said with a smile on his face.

Wendy was just about to continue asking when a knock on the door suddenly rang out.

"Come in!"

"Boss, I'm sorry. I'm late!" Kevin Young, who walked in with Buddy Morris, apologized.

"I know you live far away, that's okay. Sit down!"

The two nodded and sat down on the sofa beside Guo Shouyun.

"Time is running out, and I won't sell it! Before, when Wendy and I were watching "Smart: Ghost Recording" in the cinema, a middle-aged audience suffered a heart attack!"

"Heart disease?" Buddy exclaimed.

"That's right. Fortunately, there were hospital nurses at the scene, so there was no accident!"

"That's good. If there is death because of our film, I'm afraid the Film Association will ban our new film from showing!" Buddy Morris sighed and said.

Hearing this, Kevin Yang on the side nodded in agreement.

"This incident almost caused a crisis, but this crisis also gave us a chance!" Guo Shouyun continued after nodding his head.

"Chance?"

"That's right!...Everyone is curious. In most cases, the more you block, the more you can stimulate people's desire to spy. So...!" Guo Shouyun's glittering eyes quickly swept across the faces of the two of them. However, "We want to change the previous promotion strategy of "Smart: Ghost Recording"!"

"…First, Buddy. You immediately contact USA TODAY and the Los Angeles Times to get the front page of their paper tomorrow. No headlines are required, but it has to be prominent on the front page. The content is based on the heart disease viewers just now. As the theme, write a newsletter. It should not be too long, but be sure to add a sentence at the end: 'Audiences with acute heart disease, cerebral thrombosis and other acute diseases should try not to watch "Smart: Ghost Story", if you must watch it , please bring the quick-acting medicine, and be accompanied by friends and family members'. Secondly, immediately send someone to the 'Kalf Hospital' to express our company's condolences, ask the patient's information clearly, and take a few photos, be sure to make sure The authenticity of the newsletter!"

"clear!"

"Kevin?"

"boss!"

"You immediately lead the design department of the marketing department to redesign a poster. Remember, be sure to write clearly what I just said on the poster: patients with acute diseases such as heart disease and cerebral thrombosis should not watch, or be accompanied by family and friends Watch below."

"Yes!"

"In this marketing, we want to convey two cleaning points to the outside world: first, we are a responsible film company. Second, "Smart: Ghost Recording" is an unprecedented horror film!" Guo Shouyun Wei Squinting his eyes, he said with a serious and serious expression.

Guo Shouyun's meaning is very simple, and the purpose is very clear. It is to make full use of the curiosity and rebellious psychology in human nature, and use the gimmick of "for your sake" to introduce more audiences into the cinema.

Under his on-site supervision, all the employees of Matrix Films worked non-stop under his will. After spending nearly $1 million, it managed to get the front pages of USA Today and the Los Angeles Times.

Founded in 1982, USA Today is the only color national English-language daily folio in the United States. Today, it can keep pace with The Wall Street Journal and The New York Times and has a world-class influence. Published over 2.2 million copies. The "Los Angeles Times" is also the top five large newspapers in the United States, and its influence spreads throughout the United States. Especially at a time when this Internet advertising shock is still in its infancy, the two major newspapers are at the peak of their influence.

Therefore, the result is also obvious!

A movie called "Smart: Ghost Recording", because of the horror of the plot, the news that the audience suffered a heart attack and was hospitalized quickly spread all over the United States.

Whether it’s whether you like watching horror movies or not, out of curiosity, or wanting to prove your courage in front of your girlfriend, and many other reasons, on the second day of the movie’s release, a large number of audiences were greeted by “Smart: It happened to be Saturday again, so almost every theater where it was screened reached an occupancy rate of over 90%.

With the spread of word of mouth and the fermentation of heart disease, as well as the continuous online publicity offensive of Matrix Films under the supervision of Guo Shouyun. Especially under the exposure of LinkedIn news and Google’s daily hot headlines, tens of millions of hits made the attention of “Smart: Ghost Recording” soared geometrically.

On Sunday, there was a situation where it was hard to find a ticket. This is an almost impossible achievement for a horror film.

The cinema is the most realistic group, and they will never let their interests slip away from their own hands. Therefore, on the fourth day, "Smart: Ghost Recording", which originally only had more than 900 screens, quickly increased to 1,500 yuan, and a week later, it increased to 2,300 yuan. The multiplied screen has allowed "Smart: Ghost Recording" to have an explosive growth at the box office. With $28.56 million in the first week, the DreamWorks blockbuster "Gladiator", which had been released for two weeks, was successfully beheaded, occupying the top spot in the weekly box office.

A low-budget horror film with production and promotion and an investment of less than 5 million US dollars has actually become a star in the film market in late August! This result not only surprised Hollywood, but also successfully formed a big topic in American society.

Just when the big and small film review sites were commenting on "Smart: Ghost Story". The front page of The New York Times ran "Modern American Dream, 19-Year-Old Billionaire! " review article.

The content examples include Guo Shouyun's academic achievements from childhood to adulthood, as well as a three-degree high degree from Stanford University. And later he founded LinkedIn, created Matrix, and wrote "Pirates of the Caribbean", "Fantastic Beasts and Where to Find Them", "Fifty Shades of Grey", "National Treasure", "Smart: Ghost Stories" and "The Hangover". The success of the series of best-selling novels. The rave reviews in the comments, combined with the fame Guo has built over months of publishing his novels, and the fortune appeal of the 19-year-old billionaire, succeeded in making him an instant hit with the story.

With a high degree of education, handsome appearance, amazing talent, nineteen-year-old age, and a net worth of hundreds of millions, Guo Shouyun has become the best interpretation of the 'American Dream'. At the same time, he also has all the conditions to become an idol, so in less than a month, Guo Shouyun's blog attention has grown from less than 500,000 at the beginning to 2.8 million, and it is still increasing every week. Numbers around 100,000 are rising.

Because Guo Shouyun's blog is a new program that LinkedIn has just developed and launched for about two months. Therefore, this accident directly caused the registration volume of LinkedIn blogs to be less than one million at the beginning, and increased to the level of 4.5 million registered members. Although most of them are brainless female fans who have been fascinated by Guo Shouyun after watching "Fifty Shades of Grey". But this did not prevent LinkedIn Blog from coming to the top, becoming the third largest blogging site in the United States after the "Huffington Post" and "TMZ".

Of course, LinkedIn will inevitably benefit from Guo Shouyun's fame. In early September, it achieved the goal of 10 million registered members two months ahead of schedule.

With the "New York Times" report, Guo Shouyun was really exposed to the American public. Overnight, Guo Shouyun seemed to have become a 'hot and spicy chicken' in the United States, and his desk was almost full of invitations for interviews.

"If it weren't for the wrong time, it would be nice to take the opportunity to become famous!"

After the thought fell, Guo Shouyun threw the document in his hand, "Wendy~www.wuxiaspot.com~ Please refuse all these invitations!"

"No all? No on Saturday Live Night too?"

Saturday Live Night is a short-category variety show launched by the National Broadcasting Corporation, or NBC for short. Of course, the ratings are also extremely amazing, ranking seventh in the United States, with a solid audience base. If Guo Shouyun participates, he will undoubtedly be able to further expand his popularity and influence through its platform.

Unfortunately, he doesn't need it now.

"Wendy, I don't want to be famous that much. If I have a choice, I would prefer that few people know me after I go out, instead of now, there are several pairs of eyes staring at you everywhere!" Guo Shouyun spread his hands and said.

"Okay. But Boss, you really don't think like a nineteen-year-old!"

"Wendy, age is not a criterion for judging a person's character!"

The latter nodded, took out a document from his own folder and put it in front of Guo Shouyun, "This is the second week's box office of "Smart: Ghost Story"!"

"34.89 million?"

"Yes. Two weeks after its release, "Smart: Ghost Story" has accumulated a box office of 60.45 million, which is not inferior to many blockbusters that have invested more than 100 million yuan! Boss, wait for the film to be drawn, all Hollywood film companies will be envious Us!" Wendy said with excitement and admiration for the man in front of her.

"Of course they want to be envious. The investment and publicity of 4.9 million has resulted in a global box office of at least US$200 million. In the entire history of Hollywood films, apart from last year's "Blair Witch", I am afraid there is no second film that can match." Although early As expected, Guo Shouyun will still be happy and proud when the real results are in front of him.