Reborn in Hong Kong: The Tycoon Grows Up

Now that the person in charge of the Danish branch has been determined, the rest of the matter is much simpler. But I will definitely meet with LEGO employees in the next two days, at least to get familiar with them. And he also has to announce his Lego Town plan in front of all employees. This is a great opportunity to boost your confidence, so don’t miss it.

The acquisition is relatively smooth, but it is inevitable that some people will feel uncomfortable. Only by letting them know that the acquisition by Heiyun Group will be more beneficial to them, then all conflicts and problems will be gone.

In fact, overall, the Danish people are very kind, simple, not impatient, calm and kind. He has a strong sense of planning and everything is done in a step-by-step and orderly manner. Therefore, they are very slow when doing things, such as business negotiations; they must explain everything in order from the beginning, otherwise, they will ignore it. Danes remain very serious during working hours and have a conservative, serious attitude.

As long as the Heiyun Group's plan after acquiring Lego is introduced in detail, it is estimated that Lego employees will definitely support it, and Mr. Bao is still very confident about this.

Now that you have decided to do it, you must do it right. In fact, we didn’t go to the factory before, mainly because it wasn’t ready yet; now we have completed negotiations with the city hall and the land issue has been resolved. After all, Bao's plan is quite big, and even grandiose is not enough to describe it. That is because he is famous, otherwise it would be easy to be misunderstood.

Investing so much money at once without any support from the government is probably something only Bao Zixuan can do.

Early in the morning, when the workers went to work, they felt that the factory was a little different today, with billboards erected in many places. It's just that it's all covered with a tarp, so you can't see what's inside. But also full of curiosity. After all, this has never happened before.

Lego was acquired by Black Cloud Group, of course they knew it. Most people are not impressed by the new boss Bao Zixuan. Because in their view, this is a leader who can bring Lego to glory. As long as the company's performance is good, their benefits and remuneration will naturally increase accordingly.

Moreover, Mr. Bao always doesn't play by common sense. This must be reasonable. There may be a huge surprise waiting for them.

As expected, everyone was not disappointed, as soon as ten o'clock arrived. All the obstructions on the screen were put down. The Lego factory area instantly started to boil.

Because the LEGO workers saw a living campus built entirely using LEGO bricks, and it had everything in it. Not only that, there are several connected Nordic-style castles made entirely of Lego bricks. You don't have to think about it to know that it must be made of Lego bricks.

There is also a screen showing the Lego future park plan. Of course, an office building cannot be built using Lego bricks; but it is also designed to look like Lego bricks.

Not only that, there are also some character statues, all made of Lego bricks. They are the founders of Lego and the employees who started the business together. Many of them are grandparents of LEGO employees, so of course they know each other.

Erecting a statue is a very particular matter, showing that one's merits have been recognized. And it is still in the Legoland Park, and the meaning it represents is even more extraordinary. Employees who previously felt that Bao Zixuan did not understand Lego culture were instantly conquered. This is the Lego ecological park they imagined. What a genius designer he is; it is really unimaginable to be able to come up with such a good idea.

A man's voice came over the loudspeaker, again in Danish; this allowed LEGO employees to listen without any language barriers.

Bao Zixuan: "Hello to all Lego employees! I am Bao Zixuan, your new boss."

"Just three days ago, I reached an agreement with the Christison family to acquire 60% of the shares of Lego, thereby achieving absolute control of the Lego company. In fact, the main reason why I acquired the Lego company is because I am a father and want to give my children Create a different space.”

"Lego bricks are definitely a genius idea, because they have infinite possibilities. All the vehicles, airplanes, ships and other means of transportation we use now are all composed of parts. In fact, they are essentially the same as Lego bricks. A variety of modules are needed to assemble a complete product.”

“If you want to make children interested in technology from an early age, Lego bricks are the most suitable choice.”

"The pictures you just saw are my plans and ideas for the future of Lego. An ecological town made entirely of Lego bricks, a one-to-one Nordic-style castle, and a modular Lego headquarters building."

"But I don't know how to assemble Lego bricks, so I hope that all employees can use their hard-working hands to build it. The acquisition is just the first step. We plan to invest 10 billion in Lego Town and other surrounding projects in the next five years." dollars; used to build the LEGO ecosystem."

"As for your benefits and treatment, I just took a look and the overall level is pretty good. But there is still a certain gap compared to Heiyun Group. Therefore, I will ask the new CEO Mr. Hu Yuze to implement this matter as soon as possible, and there must be no differentiated treatment. "

"The improvement in benefits and treatment means that everyone has to be busy. After all, our plan is grand, and I don't care about spending more money; I just hope that Lego Town can become a business card of Billund as soon as possible."

"We will invite 1,000 children from all over the world every year to come to LEGO to experience the magic and fun of building blocks. At the same time, I am confident that within 30 years, LEGO will become a Fortune 500 company; of course it is best to Denmark’s largest company. But I definitely can’t do it alone. So I hope you can work together to make Lego better.”

Mr. Bao's speeches are never long, but they can bring great shock to people. If the benefits and treatment of Heiyun employees are the same as those of Heiyun Group, then it will naturally be a good direction for development.

Lego employees are not fools. If the Lego Ecological Park is built according to the plan on the drawings, then anyone who comes to travel to Northern Europe will definitely come to Lego Town. Even if they don't want to, their attraction to children is absolutely fatal. The town of Billund itself does not have a large population, and apart from Lego, there is really no industry that it can produce.

Now Bao, the richest man, has directly spent US$10 billion to build so many projects. It is simply unimaginable how much it will boost the local economy. Many businessmen do not like to invest in Nordic countries, especially building industrial parks. After all, labor costs and other expenses here are much higher than in developing countries. Even compared with developed countries such as Germany, there is no advantage.

Now the world's richest man wants to come and invest, and it's still an unknown town. If it were a later generation, when Lego was at its peak, there would be nothing wrong with acquisitions and construction. But at this time, no one is really optimistic about Lego bricks. Perhaps with the vigorous promotion of Heiyun Group, it has already gained some popularity; but it is still far from being able to invest tens of billions at once.

Things that other companies dare not do do not mean that Heiyun Group does not dare to do them; projects that other businessmen dare not invest in do not mean that Bao Shoufang does not dare to invest either.

Once the Lego Town and the supporting facilities on the drawings are completed, it will definitely be a huge boost to Billund's tourism industry. It is not that easy for a country without many resources to make money.

Industrial products have to compete with other countries, but creating a unique tourism industry is definitely the best idea. Billung had never been found before, but was discovered by an outsider. No wonder he can become the richest man in the world. His thoughts are indeed different from those of normal people. Therefore, there is nothing to say. Apart from strong support, I really can’t find any reasons or excuses.

Officials in Billund were so excited, and now Lego employees are even more excited. If Bao Zixuan had been allowed to take over earlier, maybe Lego would have become the largest company in Denmark and a Fortune 500 company by now.

The small shareholders who were a little disgusted with Bao Zixuan before immediately became different. No one even supports this plan more than them. After all, it is closely related to their own interests, and no one can be indifferent.

KK-Christison said that Bao Zixuan would not touch their shares and guaranteed the right to dividends. He was still a little worried before, but now it seems that there is no need at all. They are the ones who do big things. Moreover, they erected statues of their ancestors to show their recognition of their status as founding families and shareholders. This was done better than the Christison family. Therefore, I really can’t find any reason to object. It’s more practical than anything else to just follow it and do it well.