Reborn in Hong Kong: The Tycoon Grows Up

On the 1st, in the American Black Cloud Company, everyone was waiting anxiously today. Originally, there were 5 styles of products to be designed, but later because Bao Zixuan was not very satisfied with Joanna's other two designs, they were eliminated directly. But Bao Zixuan still gave her the remaining $50,000 and asked her to continue improving the design. Also, time is running out, and now there are only three models of Walkmans capable of being put into production. Others cannot even produce molds.

Now all production lines need to be re-adjusted, and CNC machine tools need to be researched simultaneously. In this era, MIT, a place with the world's top scientific research talents, plus Bao Zixuan's investment regardless of cost. It was originally planned that the total research and development cost of the Walkman would be US$50 million, but in order to pursue speed. It costs US$80 million now, and when it is put into production, it is estimated to cost about US$100 million.

Bao Zixuan believes that the money spent is still very worthwhile. Just hundreds of the most advanced small CNC machine tools cost more than this, and they are not available in many countries with money.

Looking at the smooth lines, cool colors and small and exquisite size of the three Walkmans, they are a product that sells well. After Bao Zixuan picked up the headphones and connected them, a piece of soft music entered his ears. The first-generation Walkman was not that complicated. It only retained 3 buttons and a switch, which were pause, restore, play, and back buttons, as well as a recording adjustment switch. In order to save costs, no speakers are installed, but external headphones are used for playback.

The advantage of this is that the Walkman is smaller, less than 15 centimeters long, only 8 centimeters wide, and only 2.5 centimeters thick. The reduced area makes it more functional, with only playback and recording functions.

But after seeing the appearance, everyone was full of confidence in this product. This Walkman, which looks a bit like an alien product, is really produced by us.

Bao Zixuan: "Everyone has worked hard during this period. We have completed the first step of research and development, and the next step is to mass-produce it in the Xiangjiang factory. Gucheng Jun has been arranged to follow up, and I am here I will also return to Xiangjiang at the end of the month to see the factory construction and the final debugging of the machine tools."

"A good product cannot do without publicity. If we want to advertise on major TV stations, we must first find a young and beautiful girl to endorse our product." At this time, I heard a middle-aged employee in the marketing department say this, Many people think that what he said is very reasonable, and the type of spokesperson is already clear.

Bao Zixuan looked at the middle-aged man who was talking, but in his mind, the image of the beautiful woman on the plane from Boston to Los Angeles appeared in his mind, as if he still owed him a meal! Make it up to her here!

Bao Zixuan didn't recognize this middle-aged man. Since there are now professional HR, many unimportant positions are handled by department heads. After all, the North American branch has now grown to nearly 300 people. However, it is not an easy thing for a middle-aged man to think of using a young and beautiful girl as a spokesperson. It shows that he has his own unique insights into market control and promotion. This aspect is exactly what Bao Zixuan, a man in science and engineering, lacks.

Bao Zixuan: "What's your name?"

The middle-aged man replied: "My name is John Chambers, you can call me John." Listening to such a familiar name, Bao Zixuan knew that he had found a treasure. He said he was a middle-aged man, but in fact John Chambers was just tall. I must be a bit older, I am only in my 30s this year. He originally worked as a sales manager at Wang An Computer Company, but he had conflicts with Wang Lie during the sales process. Seeing that Heiyun Company's arcade machines were so good without publicity, he felt that an opportunity had come. After all, a start-up company was It requires a lot of talents to join. This is how I came to Heiyun Marketing Department.

When he heard the name of a professional manager who would become a great master in later generations, Bao Zixuan felt that God was really good to him. He said to him: "John, from now on you will be the director of the marketing department." The original director of the marketing department was Hashimoto Hiroshi. "Do what you want! I have a girl here that I met on the plane. Don't worry, she has nothing to do with me. I just think she is more suitable. Go and talk to her. You are responsible for all marketing planning. I No matter how much money you spend, there is only one thing that can achieve the effect we want." After that, he wrote a name on a piece of paper and handed it to John Chambers.

John Chambers was a little confused when he heard this. After all, he just said a casual word and became the head of the department. Is this boss too casual or is there really no one available? Take it one step at a time, and do what your boss tells you first!

Brooke Shields recently finished filming a movie and began to enter vacation mode. She returned to her hometown of Pennsylvania to visit her family. The good family atmosphere allowed him to temporarily forget the hardships and unpleasantness of Hollywood. In this era, women cannot get any important roles without putting in some effort. She is still an underage girl and has not yet completely fallen.

I heard the phone ringing at home, and after answering the phone, I heard the voice of my agent Aunt Mei. "Poji, let me tell you some good news. A big company has asked you to endorse a new product. You have become the spokesperson for Heiyun Company's new Christmas products." Aunt Mei, who had not heard the voice from the other side, asked anxiously: "Porky, are you listening!"

Brooke Shields is a bit unresponsive now, why did the boss Heiyun who let his own pigeons go suddenly asked her to be the image spokesperson! However, after hearing Aunt Mei's questioning voice, she still replied: "I'm here. Do they have any requirements for me to represent them?"

Aunt Mei: "They are now letting you return to Los Angeles to shoot an advertising film. There are no other requirements. I have already booked you the latest flight back to Los Angeles. I don't think you will blame me. After all, the endorsement of such a big company is not normal for people." You can’t even grab it.”

After the meeting at Heiyun Company, John Chambers looked at the note given by his boss, searched for some information and found that his boss had a very accurate vision. Brooke Shields fit the overall image of the Walkman very well. So I contacted Brooke Shields' agent through connections and made an appointment to discuss the specific contract details in Los Angeles tomorrow.

John Chambers came to a coffee shop to meet Brooke Shields and agent Aunt May. After seeing Brooke Shields' appearance, John Chambers was even more certain that this was the person he was looking for. After both parties sat down, they said: "I am John Chambers, the director of Heiyun Marketing Department. This time I would like to ask Miss Xiaosi to be the image spokesperson for our new product. We will take 2 to 3 photos for this new product. Advertising film. You can ask for anything you want."

Aunt Mei: "The endorsement of Brooke is very popular now. The first endorsement should have good products and a price that matches the status."

John Chambers: "There is no problem with the product, but you have to sign a confidentiality agreement before I can show it to you. Please tell me the price! We are going to use a spokesperson in the next three years. We will give Miss Xiaosi three years. Endorsement contract.”

After signing the confidentiality agreement that Chambers brought over, Chambers asked the bodyguard to take out the Walkman that was going to be used for filming the commercial. Looking at this delicate little guy, Brooke Shields played with it for a while and then started to listen to it. That's right. He already loves the product. After looking at Brooke Shields' expression, Chambers knew that this product must be a product that everyone wants to buy in the hearts of girls.

Chambers: "How about it, Miss Xiaosi. I think this product suits your temperament very well. Now I can quote you."

Aunt Mei: "Signed for three years, US$150,000 in the first year, US$200,000 in the second year, and US$250,000 in the third year."

In fact, he is a bit of a lioness. Now Brooke Shields' salary for making a movie is only about 50,000 US dollars, and she only acts as an endorser and shoots a few commercials. In fact, she also has to give the other party room to bargain.

Unexpectedly, Chambers said directly: "No problem, we can sign the contract now." Aunt Mei was still thinking about how to explain, but she didn't use a word. The other party was too cheerful. She had been negotiating for so many years. The shortest time.

In fact, Chambers has no choice. After all, he is the person appointed by the boss. If he cannot cooperate due to his own reasons, then he will never have a good life. Moreover, the boss allocated 3 million US dollars for his advertising shooting and promotion, which does not require finance and can be paid directly. Even if Chambers takes the money and runs away, no one can supervise him. In fact, Bao Zixuan knew the height of Chambers' future life and dared to trust him so much. Others, Bao Zixuan, did not dare to completely believe it.

After John Chambers filled in the contract amount prepared by the lawyer, signed his name and handed it to Aunt Mei. And a check for US$150,000 was handed over at the same time. After Aunt May carefully checked that there was nothing wrong, Brooke Shields and her guardian signed their names. It turned out that Brooke Shields' guardian had been here for a long time, but she just had no sense of presence. This had a lot to do with Brooke Shields's strength.