Reborn in Hong Kong: The Tycoon Grows Up

While Bao Zixuan was having sex, Les Les was also holding a board meeting. Selling Bentley is also a good thing for Rolls-Royce, at least they don't have to compete with each other. And it only cost 100,000 pounds that year. I believe this must be a classic investment.

But they also know that the opponent's strength cannot be underestimated. And there are so many high-end, luxury car brands in the UK to choose from, and Bentley isn't the only one.

However, there are not many buyers with sincerity and strength like Heiyun Group in the market, at least it will be difficult to encounter them again in a short period of time. At present, the most influential and powerful automobile companies in the world are mainly concentrated in West Germany, Japan and the United States.

West German businesses can first rule out that relations between Germany and Britain have not yet completely thawed. This is not the future, and selling Bentley to the Germans is emotionally unacceptable.

You must know that they are the victorious country. Why can the Germans come to the UK to acquire car brands? As for Japanese car companies, they are currently heading towards the United States and have no time to look elsewhere. In addition, the Japanese mainly produce low-end models, and they should not touch high-end cars in the short term.

As for the major U.S. car companies, General Motors and Ford need to stabilize their local markets. Chrysler is basically in a state of survival. How can it have the strength and energy to come to the UK to acquire car brands?

Representatives of the Rolls and Royce families immediately held an emergency meeting to discuss how to respond.

Richard Rouse is the fourth generation head of the Rouse family. Although he has rarely intervened in the company's specific affairs, his opinion must be sought for such key decisions.

Richard Laws looked at the people below and said: "The reason why you invited me here today is clear, and everyone must be aware of the company's situation. The Black Cloud Group is coming fiercely, and it has begun to mobilize funds in the external market. All these require Consider that our opponent is much stronger than us, and the Prime Minister’s Office’s intention is almost the same.”

The British Empire needs Bao Zixuan and Heiyun Group to invest, and don't shut them out for petty profits.

As a confidant of Richard Rouse and the CEO of Rolls-Royce, Dawson wanted to make a comment, or at least show his support. However, we also know that we must first seek the opinion of the Rice family. After all, they are also one of the company's major shareholders.

Dawson said to Ferdenand Rice: "I don't know what Mr. Rice's opinion is. Now we are facing a major decision. You two controlling families must express their stance. Only in this way can we implement it."

The meaning is obvious, the Rouse family has just expressed its stance. And the opinion is very clear, just accept it after it is built, and never agree with Heiyun Group and Bao Zixuan Hard Steel. Not only because the strength does not allow it, but also because of the intervention of the British government.

The core is to promote this cooperation without offending Bao Zixuan. Strength makes a country fearful. It is estimated that apart from the richest man Bao, there are really few people in the world who can do it.

In fact, it is not only because of strength issues, but more importantly because Britain needs Heiyun Group to invest. As long as Bao Zixuan comes over, everything will be easy to discuss.

Moreover, it also means competing with mainland China. Even in powerful companies, energy and strength are limited. If there is more investment in the UK, investment in other places, especially mainland China, will naturally decrease in the past. At the same time, it also lets the people of Xiangjiang see that even the richest man Bao has already made his choice, what are you waiting for?

In fact, these Bao Zixuan all know that they were always looking forward and backward before, but they couldn't let go. National justice is important, but if Heiyun Group wants to develop rapidly, it must rely on various forces.

Let’s take the UK as a breakthrough point. At least in the next ten years, we don’t have to worry about difficult times. Moreover, there is also an element of anger, and I will not choose to tolerate it in the future.

Ferdinand Rice and Richard Rouse had a hard time dealing with each other. It is estimated that many companies have this problem. Problems often arise when founders work together, and it is normal for their descendants to look down on each other.

In fact, Richard Rouse has made a lot of concessions for this, and not participating in the specific management of the company is enough to illustrate the problem. Moreover, he gave up the position of chairman to Ferdinand Rice in a high manner. You must know that the Rolls family is the largest shareholder of Rolls-Royce.

However, it is not that there is no defense at all, as CEO Dawson is proof; this is also a normal phenomenon of mutual restraint and balance of interests. At the same time, Ferdinand Rice is not stupid. Whenever he encounters a major decision, he will let Richard Rouse speak first. It is nominally respect, but it is unknown whether it means letting the other party take the blame.

But now he had to express his position. Although Ferdinand Rice was reluctant, he also knew that what Richard Laws and Dawson said made sense. And as the chairman of the company, he knows better than anyone else the actual situation of Rolls-Royce and the crisis it faces.

Had it not been for the British government's intervention a few years ago, it is estimated that the aircraft engine business would have been sold. Bentley and Rolls-Royce jointly control the entire high-end model. However, the two are too close in terms of design and performance, resulting in a lot of unnecessary competition.

Selling is a good option, but the other party must come up with enough funds. It was his grandfather, Henry Rice, who brought Bentley under his wing. You must know that the Rice family suffered a lot of criticism back then, and now it proves how wise the decision made back then was. And the higher the price, the more it proves the greatness of Henry Rice.

In fact, everyone knows that the acquisition of Bentley was mainly due to Henry Rice's appreciation of Walter Owen Bentley. He knew that his time was running out and he had to take this talented engineer under his wing. Only in this way will the company not decline and have no successors after he leaves.

As for Charlie Rouse's work center, he is not developing cars again. Maybe racing is his favorite.

The controversial decision at the time led to Walter Owen Bentley working for Rolls-Royce for decades. Now the company can continue to survive by selling Bentley cars. The impact of £100,000 is simply inestimable.

Ferdinand Rice: "I have no objection to the sale of Bentley cars, but we must not make concessions on the price. Bao Zixuan is very rich, at least much stronger than us."

"Spending hundreds of millions more dollars is not a problem for him at all, but it is related to Rolls-Royce's core interests."

“My suggestion is that you can make appropriate concessions on the use of design patents, but you must not let go on the price.”

Everyone knows that Bentley and Rolls-Royce have too many unclear relationships, at least in terms of the appearance and interior of the water box. Now that Rolls-Royce has taken the initiative to raise controversial issues, Heiyun Group cannot be stingy!

Although the competition between the two brands will inevitably be fierce in the future, Rolls-Royce has absolute confidence in this. Their operation and accumulation of high-end and luxury cars are beyond the reach of Heiyun Group.

Dawson knew that negotiations must be his past. And Heiyun has already spoken out. We must see the plenipotentiary of Rolls-Royce tomorrow morning; otherwise, if we don't give him any face, I'm afraid things will become passive and tricky.

There must be a result internally tonight, otherwise it will be very troublesome. I have also investigated Bao Zixuan's personality before. He has the style of a science and engineering man; he never does things in a sloppy manner and likes to solve problems quickly. If Rolls-Royce is always procrastinating, it's surprising that others will give you a good look.

Dawson asked tentatively: "I don't know what price Mr. Rice gave Bentley so that we can communicate with Heiyun."

This is because I want to throw the problem to myself and let him take the blame. But seeing Richard Rouse's indifferent look, he knew that this old boy couldn't speak, and he had a reason. You are the chairman of the company, and I have not been involved in specific matters.

Like his great-grandfather and grandfather, he has a typical playboy character.

Since we have expressed our stance, we cannot harm the interests of shareholders. Although this group of people didn't speak, they were all looking at them.

Ferdinand Rice: "The price of Bentley should be between US$2.5 billion and US$2.8 billion, but there is also a brand premium component. Therefore, pricing over US$3 billion is a very reasonable number. The rest depends on what you mean. .”

In fact, this price is a bit high, at least many shareholders of Rolls-Royce think so. No matter how stupid Bao Zixuan is, he will never accept it! After all, no one's money comes from strong winds, but Ferdinand Rice has already expressed his stance, and the higher the price, the better it will be for those present. Anyone who opposes it will be unable to get along with everyone.

At this time, all the problems were thrown to Dawson. After all, he had to go over to negotiate with the Black Cloud Group.