reborn industrial empire

"Dear guests and car fans, hello everyone, today I am honored to be invited by Huayang Power to preside over the global launch ceremony of the three new car series of Huayang Power's Eado, Escape and Octavia.

. Please allow me to express my gratitude to the leaders of Huayang Power here, and also to all the guests present at the scene to express their gratitude to Huayang Power for their support. Now, I would like to invite Minister xxx of the Ministry of Industry and Information Technology to speak on the stage..."

Yujie's opening remarks were very appropriate. Jin Xiaoqiang and the senior executives of Huayang Dynamics who were standing behind the scenes were also in a very comfortable mood. They were worthy of being the host of the imperial stage, and they spoke with style, although it was very troublesome and expensive to appear.

Yes, but just for the buzz caused by showing up, it's worth the price.

Then a leader from the Ministry of Industry and Information Technology, recommended by Liu Yonghao, came to the stage to speak. After this official took the stage, he used a lot of gorgeous rhetoric.

First, I thanked the leadership of the party and the country for their care, then thanked the party for its policies, then thanked the broad industry for their support, and then thanked the broad masses of the people for their support...

I almost didn't thank CCTV and MTV. Jin Xiaoqiang in the background felt drowsy when he heard it, but in his heart he was full of curses at this guy's speech.

This guy went out with such a thank you, which made people who didn't know what was going on really think that their Huayang power grew up with the support of xxx, but after all, these are all matters of face, and they must go through the motions.

Even if Jin Xiaoqiang doesn't like it, he can only accept it helplessly.

Just when Jin Xiaoqiang felt that he was about to fall asleep, the official from the Ministry of Industry and Information Technology finally finished his speech, and then Yujie invited Jin Xiaoqiang to come to the stage to speak.

Regarding the issue of appearing in front of the public today, Jin Xiaoqiang has been prepared for a long time. After repeated reports from foreign media, Jin Xiaoqiang is now considered a celebrity in the automobile industry. Even if he wants to keep a low profile, it is impossible.

So even though he doesn't like to appear in public very often, he still can't avoid such occasions.

Fortunately, he already had an article in his hand that Zhang Chi had specially hired a gunman to polish. After all, Zhang Chi was engaged in the Internet. There are so many gunmen on the Internet, especially online articles, so Zhang Chi found someone to help him polish it.

Coming out with an article is a piece of cake.

As soon as Jin Xiaoqiang showed up, there was a burst of noisy discussion among the crowd, and the noise decibels at the scene immediately increased a lot.

Although the vast number of car fans have long known that Jin Xiaoqiang, a design genius in the automotive industry who has only recently emerged, everyone has also learned about his experience through various news media, and they know that he was only a few years old.

He is only 24 years old, but now that he has seen the real person with his own eyes, everyone still feels that the boss of Huayang Dynamics is a bit too young.

But fortunately, Jin Xiaoqiang, who has lived in two generations, is considered to have a strong mental quality. Faced with such a big scene, he did not panic too much and directly took the article that had been polished by the gunman and started talking about it.

In his loud speech, the tone of the scene quickly dropped. Although they were all clichés, the beginning was nothing more than thanking the country, the party, and the people, but in this seemingly cliché

There were still many things in the cliche speech that caught the attention of the car fans present.

"Thank you to all the car fans and friends for giving us Huayang Power your attention and support. The presence of so many car fans and friends today is a kind of support and affirmation for our Huayang Power. Here I would like to thank all car fans and friends

We have made a commitment that Huayang Power will continue to work hard in the future.

We will release new products to bring better and more advanced products to the vast number of car fans and friends, and we will definitely strictly control the production. Our production attitude is zero tolerance for defects, and we will never allow "similar" products.

Just like this attitude appears in our production..."

Jin Xiaoqiang's words are inspiring. You must know that in later generations, when we Chinese people describe their own brand products or some joint venture brand automobile products, they all know their production attitude, which is 'almost enough'

.

At the same time, it is this kind of "just enough" attitude that is destroying or cannibalizing our independent brand companies.

The reason why Japanese cars were able to gain a firm foothold in the international market and beat many car manufacturers to pieces was because they had a zero-tolerance attitude towards defective products.

For those who have experienced driving Japanese cars and American cars, the most obvious and direct answer to the comparison between the two car cultures lies in the details.

The attention to detail and quality of Japanese cars are really at the pinnacle. The interiors of the same car models and Japanese car products can basically be more than 95% perfect, or even have zero defects.

However, the same American cars always have small flaws of one kind or another, whether in the interior or exterior.

For example, on the plastic accessories of the car console, American cars will have too many burrs, or the glove box will not close tightly, or the seams will be too large, and the wires will be exposed, etc.

This ultimately led to Japanese cars establishing a reputation for having few defects in the United States and even other countries around the world.

The same situation will also appear in China's independent brand car companies in the future. Because we are a society of personal emotions, we can never achieve perfection in quality control.

For example, in terms of the production and inspection of certain parts, production personnel or purchasing personnel often have such an attitude, that is, when quality inspection comes, they are very serious and the quality is very good, but once

If the supervisor leaves, then they turn a blind eye and work completely with the attitude that "it's almost enough".

The same is true for the supervisors, who also turn a blind eye or work with the attitude of "that's almost enough". As a result, the same car product comes off the production line and then reaches the hands of consumers.

There will be abnormal noises, or after driving for a period of time, various minor problems will continue, and problems of this or that will occur frequently, constantly challenging the bottom line of Chinese consumers' patience.

Such a work attitude directly led to the decline in the credibility of this product among consumers, and its reputation was in shambles. This situation can be said to be a frequent occurrence for domestic independent brands ten years later, and many consumers can only feel helpless.

to accept such a bitter consequence.

And this will give many other consumers the impression that domestically produced cars are no good and are of lower quality than Japanese cars.

Therefore, such a work attitude is absolutely intolerable in Jin Xiaoqiang's opinion, especially for a person like him who wants to make China's automobile companies bigger and stronger. In his opinion, such a work attitude is definitely a problem for automobile companies.

He wants to be proud of the automobile company that has made our country so powerful, so this kind of attitude is absolutely not allowed to exist in his company.

He has emphasized this matter many times with Wang Jiao and other company executives at high-level decision-making meetings, and Wang Jiao and other company executives also agree with his views.

Jin Xiaoqiang also tasked Zeng Jianxin, the company's current head of the human resources department, to conduct a comprehensive assessment of the company's quality management process, and drew on the quality management experience of several well-known automobile companies such as Japan to make adjustments to their quality supervision.

They have implemented a very strict supervision process to strictly control the quality of their products from all angles, and will never allow a defective product to flow into the market and into the hands of consumers.

Moreover, a strict reward and punishment mechanism has been established, and the quality supervision of each product must be able to be traced to individuals. That is to say, once there is a problem with a certain part of the car, they can immediately trace every production individual

.

Moreover, they have also conducted quality-oriented training for employees many times and made clear the consequences. Once they find someone working in the factory with a goofy attitude, then I'm sorry. Since you can't afford the factory's salary, the factory will immediately hire someone.

If you leave and cause serious consequences, you will be held responsible for compensation and legal liability.

Although Huayang Dynamics has very high welfare benefits and wages, it is not for nothing. Therefore, with the recent training on quality issues almost every month, the workers have a full understanding of this problem, so the factory

The emphasis on quality here has been implemented on the head of every worker, and even penetrated deep into their hearts.

Jin Xiaoqiang's straightforward commitment and introduction to the factory's work style and factory disciplines immediately aroused a heated discussion among the consumers and guests below.

After that, Jin Xiaoqiang's words became a bomb thrown into the calm lake, dripping into the water droplets in the hot oil.

"Here I promise to all consumers that the three products we launch this time will have a quality guarantee of three years or 100,000 kilometers. First, within a certain period of time after the product is sold, if our product

All failures caused by product quality problems will be repaired free of charge after being identified by the 'Technical Maintenance Center' or 'Special Repair Station'. Secondly, within a certain period of time after the product is sold, if there is a quality problem that cannot be repaired,

After technical maintenance

After the appraisal of the "maintenance center" or "special repair station", we will provide free replacement parts or assemblies. Thirdly, within a certain period of time after the product is sold, if a major quality problem occurs, it will still meet the requirements after the first two treatments.

If the product does not meet the main technical performance indicators, the user puts forward a written request for return or replacement of the vehicle. After appraisal and confirmation by the 'Technical Maintenance Center', the seller can handle the return or replacement of the vehicle after charging depreciation fees based on its usage time and mileage.

Procedures for exchanging cars.”