reborn industrial empire

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“This afternoon, Huayang Power reached an agreement with Liji Group, another self-service private car company in my country. In the next three years, Huayang Power will develop a new car for Liji Group, and Huayang Power will develop a new car for Liji Group. The newly developed u-old engine provides a new Caidang automatic transmission c. Please see our detailed report below."

Time slowly came to the end of October. On the last day of October, the News Express program of Chaoting Channel once again reported an important news. Huayang Power and Liji Group had cooperated.

During this period of time, Jin Xiaoqiang has been busy with Dr. Herlis and has not paid much attention to other projects. However, during this period, Liji suddenly accelerated the negotiation speed with their company's negotiation team, and in many cases

Concessions have been made on details.

Originally, Jin Xiaoqiang expected that the negotiation work would be completed before New Year's Day, but it was completed at the end of October or early November, a full two months ahead of schedule.

Originally, Wang Jiao was the main person in charge of negotiations for this cooperation, but because Wang Jiao was recently in charge of negotiating with GM, the main person in charge of the negotiations became another vice president of the company.

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Fortunately, the vice president was originally in the negotiating team and was familiar with the cooperation with Liji. After taking over the negotiation work, the vice president also performed his duties diligently, but he did not expect that he would have

There were some disputes with Jisi about some detailed terms. Liji would make such a big concession and quickly agreed to Huayang Dynamics' conditions.

This also made Jin Xiaoqiang feel a little surprised. The performance of Huayang Dynamics in Frankfurt deeply stimulated Liji, allowing them to make a judgment on the situation in the shortest time, so in

Certain concessions have been made in some aspects.

This cooperation signing ceremony was held at the headquarters of Huayang Power. The reporters who came to interview were also found by Huayang Power and Liji Group.

The signing ceremony for this cooperation was of high standard, and Li Ji’s boss Shu Fu even flew to Nanyang from Zhejiang to meet Jin Xiaoqiang in person.

Originally, Brother Shufu also attended the Frankfurt Auto Show, but at the Frankfurt Auto Show, China's biggest star was Huayang Dynamics, so Brother Shufu's limelight was not obvious.

And both parties are busy people, especially Brother Shufu, who has many other companies under his name, so after making his debut at the Frankfurt Motor Show, Brother Shufu returned to China, so Jin Xiaoqiang’s business in Frankfurt

It was also a pity that I could not meet this man of action whom I have always admired.

Unexpectedly, Brother Fu was so serious about this cooperation that he actually flew to Nanyang in person and met with Jin Xiaoqiang the day before the press conference between the two parties. The two parties drank and talked all night long.

Both of them are doers with a more practical nature, so this conversation is quite to their liking. Although Jin Xiaoqiang is much younger than Brother Shufu in terms of grade, it does not prevent the two from admiring each other, and even

We have become friends year-round.

This time the two parties reached a preliminary cooperation agreement. Liji Group will pay Huayang Power a fee of 20 million, which will be used by Huayang Power to match the power of the UT transmission for their newly developed 18 and old engines.

In fact, Liji Group entered the automobile industry earlier than Huayang Dynamics, and Brother Shufu is also a visionary. Since entering the automobile market, he has never given up his investment in the research and development of his team.

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After several years of public relations, they finally developed their own engine. In fact, if Huayang Power, led by Jin Xiaoqiang, had not suddenly appeared, according to the original history, today the most popular among the independent car companies in China would be

It's Liji Group.

At this year's Frankfurt Auto Show, they brought three new cars, all of which were independently developed by them, namely the King Kong, Vision series, etc. that were once popular in China.

Originally, if the original historical trajectory was followed, these cars would have brought very generous benefits to the Liji Group. However, due to the sudden appearance of Huayang Power and a series of high-tech and low-price products, so now

At the beginning of the year, Liji's cars performed very averagely in the market.

The products they develop are originally low-end products, and the technical content of the powertrain is already very low. Moreover, the automatic transmission is not a silver bullet. Compared with several models launched by Huayang Power, the models are in the sky.

underground.

So although they have won a certain number of consumers with their low selling prices, overall, their sales performance still makes Liji Group's profits much lower than in the original history.

Moreover, at this Frankfurt Auto Show, Huayang Power once again stole the show. Shu Fu, the boss of Liji Group, was greatly stimulated after seeing the news after returning to China.

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He was originally a determined and courageous man of action. At the time, Liji might have been a little dissatisfied with Huayang Dynamics.

After all, in terms of background and qualifications, they are much older than Huayang Dynamics in the Chinese automobile industry, and when they first produced cars, they still used the name of the state-owned brand Maple.

But after experiencing the Beijing Auto Show and Frankfurt Auto Show, they finally recognized the gap between themselves and Huayang Power.

Huayang has a monster like Jin Xiaoqiang who almost continuously launches new cars and new high-tech powertrains. In terms of research and development, they are already far behind.

If you don't catch up at this time, you will only be pushed further and further away from others in the future, and you will even be reduced to an inferior cornerstone in the automobile market.

Although their general manager reached some verbal agreements with Jin Xiaoqiang at the Beijing Auto Show, in fact, Li Ji Group did not mean to guard against Huayang Dynamics.

After all, they must have concerns about cooperating in the engine field and asking Jin Xiaoqiang from Huayang Power to help design new models.

But after the Frankfurt Auto Show, Brother Shufu quickly made the decision to establish a relationship with Huayang Power as soon as possible and start cooperation.

After all, when Li Ji Group first entered the automobile market, it wasted all its efforts, and in the end, it relied on cutting first and playing later to get approval from above.

And Brother Shufu also knows that in fact, their Liji Group is not particularly popular with the people above it. It has no technical advantages and no one wants to see it in terms of relationships. If you don’t hug a big thick leg now

, I am afraid that Li Ji Group will soon be removed from the Chinese automobile industry in the future.

So he was cruel, and Ding asked his negotiation team to speed up negotiations with Huayang Dynamics. Some of the original details can be put aside for now.

After all, in terms of the scientific research strength and technology accumulation demonstrated by Huayang Dynamics, they have already kept away from themselves, and it is impossible for them to have any designs on themselves in terms of technology.

If you continue to quarrel with others over minutiae, you will most likely anger Huayang Power's negotiation team and terminate the cooperation negotiations, which will be more than worth the loss.

That's why this collaboration was successful.

However, the initial test plan for this cooperation is that Huayang Power will first take out their UT and match it with Liji Group's engines.

In this way, as long as it succeeds, Li Ji Group can launch new car series, enrich its production line, and then make a fuss about price to occupy a certain market.

Of course Jin Xiaoqiang also knew what Li Ji meant. They were from the same family, so of course he didn't want to try to get in the way of Li Ji in this regard.

Moreover, in my previous life, one of the major weaknesses of China Automobile was automatic transmissions. Now, Huayang Power has become the only company in China that has complete independent intellectual property rights and is capable of producing hydraulic automatic transmissions. Then you see

When a brother company is in trouble, how can we not help ourselves?

And the most important thing is that even if they help Liji Group match the transmission, they will still have to buy the automatic transmission from themselves in the end.

After all, the current Liji Group does not have the ability to independently produce automatic transmissions.

This hydraulic automatic transmission seems simple, but the production of the hydraulic oil pipelines inside it has always been a stumbling block for China's independent car companies, even ten years later.

Therefore, Jin Xiaoqiang is not afraid of Liji Group. After learning his three tricks, he will take them back and directly copy his own products.

After this project, if Li Ji is satisfied with the results of this preliminary cooperation, they will hand over the research and development plan of their new car directly to Huayang Power, and Jin Xiaoqiang will be responsible for helping them design a new car.

A flagship car for the mid- to low-end market.

Since the other party showed such a gesture, Jin Xiaoqiang was also very happy, because in his opinion, in this way, the Emgrand e-port that Liji Group would be proud of would be born from his own hands.

This can be regarded as a small compensation for Liji. After all, the 1qumiaozaoxiangcrab machine they are currently using is actually a mature product of Liji Group that was copied by Jin Xiaoqiang a few years later.

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Liji Group and Huayang Dynamics have reached a cooperation agreement, and both parties also announced in a high-profile manner that they will develop a new car after the year. After it was broadcast on News Express, it quickly attracted the attention of interested people."

(To be continued