reborn industrial empire

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"Young general, this car is basically finished!"

Looking at the K5 in front of him, Peter said to Jin Xiaoqiang with pride on his face, while Jin Xiaoqiang looked at the car with his eyes shining.

Indeed, another classic has been completed. This car can be said to be a product that combines the culmination of two Japanese and Korean car companies a few years later, the beautiful appearance of the Kia K series, plus Mazda's unique Chuangchi Blue Sky technology.

The engine of this car can now achieve a combustion ratio of 13:1 without using a supercharger, which can be said to be a miracle, and it also perfectly solves the problem of engine knocking.

Therefore, both Jin Xiaoqiang and Peter have very high expectations for this car.

The combustion ratio of 13:1, even many models using turbochargers, cannot reach this combustion ratio now. This is absolutely efficient and a symbol of fuel economy. Let’s not talk about the appearance of this car at that time.

, as long as the combustion ratio of this car is thrown out, this is definitely a gimmick that can be greatly hyped.

"Well, Peter, I hope you can continue your efforts and design a whole series of cars for this car. If there is only one car like the k5, such a beautiful appearance would be a waste."

Jin Xiaoqiang stood next to Peter with his arms folded, looked at the K5 parked in front and said to Peter with a smile, "This guy originally built the entire K series for Kia, and of course I can't let him go this time.

To exploit his labor force, of course, we must exploit it to the maximum extent possible.

Haha, who made this car look so beautiful!

"Haha, I understand. I also have my own plans for this model series. In my plan, this car will also have an urban SUV model in the future."

Peter looked at Jin Xiaoqiang and talked, waiting for Jin Xiaoqiang to support his plan. You must know that his development and Jin Xiaoqiang's development are different.

When Jin Xiaoqiang develops a new car, he always takes over the successful and mature models from later generations and uses them. In this way, a lot of experimentation and development costs will be saved. Therefore, Huayang Power’s previous costs have been very controlled.

Low.

But Peter doesn't have a golden finger like Jin Xiaoqiang. Every time he develops a new car, he can only rely on his own experience and ability to explore and experiment. Therefore, it costs a lot for him to develop a car.

Take this k5 as an example. From research and development to completion, no less than 500 million yuan was invested in it. This is to say that the engine of this car was made by Jin Xiaoqiang, and the chassis was also designed by him.

.

Otherwise, if an ordinary designer were to design it from scratch, it would be impossible to develop this model without spending more than one billion.

Peter also knows that the investment he has spent on this k5 is not small. Now he wants to expand this model into a car series, and the investment will definitely not be less after that.

And it also depends on the sales of this car after it is launched at the Paris Motor Show. If the sales are good, then they will pursue the victory and expand this model into a car series. If it is not good, then this plan to expand the car series will be

.It can only die young.

"Haha, okay. I agree with your idea very much. I will do it as you said. Peter, just let it go and I will provide you with support."

Jin Xiaoqiang smiled and said to Peter that he had enough confidence in this car. If others would still be worried about this car, he, Jin Xiaoqiang, was not worried at all, because this car was launched as soon as it was launched in his previous life.

It was a great success. At that time, this car was still equipped with that bullshit NU engine provided by Hyundai. Now the engine of this car, but the Chuangchi Blue Sky provided by myself, is definitely better than its original engine.

More than double.

So from any point of view, including powertrain, appearance, and chassis, there is no possibility of failure for this car.

After saying goodbye to Peter's office building, Jin Xiaoqiang went directly to two other laboratories. This time they will officially launch several models at the Frankfurt Auto Show, including pickup trucks and SUVs in the Qoros series.

There are also MPVs, and unexpectedly there is a small and fresh pickup truck that is popular. At the same time, there is also the original Hyundai Santa Fe named Ruichi that is planned to be part of the Eado series.

This car is mainly aimed at Toyota's Highlander, which is currently unique in the North American market. Toyota's Highlander is derived from Lexus' rx300 platform.

The main target market is the American market. In the field of urban SUVs, Toyota's rav4a can be said to have created a historical precedent.

In the SUV market, which was originally dominated by hard-core SUVs, the RAV4 was a huge success and won many consumers in the United States.

However, it also attracted competitors to covet this market. Honda immediately followed suit and copied the CRV, and relying on its excellent quality and quality, the CRV quickly caught up and surpassed the sales volume of the RAV4.

Now it has become the king of urban SUVs in the United States, and has long held the throne as the sales champion in this field.

Toyota saw that the momentum was not going right, so they thought about developing a larger urban SUV. So with the support of this concept, the Highlander was born.

American automakers and European automakers are dismissive of urban SUV models because in their minds, such models are simply nondescript and useless, but they have ignored the market's response.

Americans and Chinese people both have the most basic pursuit of cars, which is to make them bigger, and the bigger the better. Moreover, Americans’ pursuit of the concept of bigness is hundreds of times higher than that of Chinese people. This is

This can be seen from the large pickup trucks and SUVs they run all over the streets.

However, these pickup trucks and large hard-core SUVs are all without exception. They all originally adopted a load-bearing body structure. Although this structure has great advantages in terms of safety and passability of the vehicle, it also has a disadvantage in terms of driving comfort.

, but it is much weaker in terms of controllability.

Especially now that there are more and more paved roads, people have higher and higher requirements for vehicle driving performance and comfort performance.

Models like the Highlander were developed in response to this demand, so this model was a great success once it was launched, especially in the North American market.

Relying on their excellent workmanship, consistent reputation for fuel economy, and good handling performance, Toyota quickly won the hearts of American consumers after launching this Highlander on the market, firmly occupying this market.

Large urban SUV model market.

Other companies either don't have the capital to challenge Toyota, or they, like American and German car manufacturers, are dismissive of this market. This has also led to the dominance of this car in the American market.

Jin Xiaoqiang launched this new Santa Fe this time just to challenge Toyota's market position in this level of models. You must know that Toyota and Honda are already extremely wary of Huayang Power.

Originally, the domestically produced rav4, crv, and Highlander models were only introduced to the country after 2007. They are already preparing to introduce them to the country this year or next year to compete with Huayang Power for the market.

Although Highlander later developed a climbing door in China, the sales of this car were not greatly affected. After all, in the field of urban SUVs with five doors and seven seats, this car's price/performance ratio is still the most suitable.

.

Jin Xiaoqiang just couldn't bear to see a garbage truck like Toyota coming to China to seize the market and compete for land, so he specially created the new Shengda model to compete with the Highlander in the market.

Although this car has never done well in the U.S. and China markets, in a few years, China will become the world's largest car market. Coupled with the U.S. car market, these two markets alone will

It accounts for more than a quarter of the world's automobile market, so if it controls these two markets, it will be enough for Huayang Power.

Therefore, this car must be developed, and it must be developed against Toyota.

However, this model was drawn by Jin Xiaoqiang more than four months ago. Although the design of the model has been finalized, road testing and powertrain deployment are still under intensive research. The final test has not been completed yet.

, I am afraid that it will not be able to catch up with the Paris Auto Show this time. Jin Xiaoqiang can only hope that this car can catch up with the Detroit Auto Show early next year.

This auto show was held in Paris, France, where PSA is home. However, after so many years, the iconic Citroën has long been inferior to its former self.

From the time when they were still able to compete with Volkswagen, now they have basically been reduced to the status of second-tier European manufacturers, only a little higher than the status of manufacturers such as Britain's Louvre and Italy's Fiat.

The main reason for their failure in competition is their failure in the Chinese market. The French's romantic and nonsensical design style has always been disliked by Chinese consumers.

Originally, the sales volume of their Little Lion 307 in the Chinese market was pretty good, and Fukang, which was previously produced through a joint venture with a Chinese manufacturer, also won them quite a reputation.

But I didn't expect that they would also play the same trick as Volkswagen later, that is, they would not update the technology. They bought one Fukang model from time to time, introduced it to Tianchao in 1992, and kept buying it for more than ten years without much change.

How could such a manufacturer avoid being cast aside by consumers? Later, after Japanese car manufacturers entered the Chinese market in a large scale, they were quickly eliminated...

And this time at the Paris Auto Show, for which PSA had high hopes, they also grandly prepared a model called the C4 Picasso for the world. However, the design concept that ignored the aesthetics of Chinese consumers made them miserable. It is precisely this.

This car has completely put PSA out of the sight of Chinese consumers... (To be continued)