reborn industrial empire
Chapter 734 The drunkard's intention is not to drink
In fact, when it comes to Mercedes-Benz's technology, it is indeed very impressive, but in recent years, Mercedes-Benz's excellence has been concentrated in certain aspects.
For example, in terms of on-board electronic control systems, especially in terms of autonomous safety systems, and in terms of the mechanical performance of its engines, Mercedes-Benz has really not been very commendable in recent years.
For example, in the field of automobile engines in recent years, the most sought-after aspect is energy saving and emission reduction, especially how to ensure that the engine's power and torque output remain unchanged while the engine's displacement is reported to be reduced and more fuel-efficient.
In the core field, Mercedes-Benz actually doesn’t have any very advanced technologies.
This is of course also related to their previous business strategy. You must know that even now, Mercedes-Benz has been insisting on the design and business ideas of large-displacement, luxury cars, and in their opinion, they can afford the consumption of such luxury cars.
Or, who would care about the few gas dollars?
Therefore, they really have not made much contribution in the field of modern engine energy saving and emission reduction.
This is the biggest failure of their business strategy. You must know that their business philosophy is indeed correct. Consumers who can afford their luxury cars do not care about the gas money, but what they care about is face.
trend.
In the next few years, while the engine saves energy and reduces emissions, and ensures high power and output torque remain unchanged, how to save more fuel is the trend in the development of automobile engines in the world.
Even if you don't care about the gas money, if you can't keep up with this trend, you will be despised by others and eliminated by the trend.
Therefore, Mercedes-Benz’s current business philosophy actually ignores consumers’ face the most.
This is the same as Apple’s theory. When Apple’s iPhone was first developed, it was ridiculed by Nokia and Motorola because they believed that successful business people would not be able to use such a phone because there were so many features on this iPhone.
Functions are actually unnecessary. Many of them will not even be used by people at all.
But they ignored one thing, that is, petty bourgeoisie like this kind of mobile phone, so this mobile phone has become a trend, and in the face of the trend, even if you are a rich person, you must pay attention to this, because if you follow
If you don't follow the trend, you will be despised by others.
So the iPhone succeeded, but Nokia and Motorola soon fell.
The decline of Mercedes-Benz in later generations was also based on the same reason. When BMW and Audi were thinking about how to make their high-performance large-displacement engines maintain the same high power and high torque data, they were better than before.
When it's more fuel efficient.
Mercedes-Benz is still adhering to their luxurious and safe design concepts. They have installed various electronic auxiliary safety systems on their cars, such as the ninth-generation Mercedes-Benz S series they launched at the Frankfurt Motor Show this time.
On this model, they displayed a night vision system, which is to install an infrared camera on the car. When the car is driven at night, the driver can use electronic assistance to clearly understand the road conditions outside on the electronic screen in the car.
system.
There are also their course deviation warning systems and these electronic assistance systems. They all look very dazzling and high-tech.
However, such electronic high-tech systems are destined to be ignored by people during the development of automobile engine systems.
Because they ignore the most critical point, that is, no matter how dazzling your electronic system is, the most critical core of the car is always the same three: engine, gearbox, and chassis!
Mercedes-Benz's obsession with electronic safety systems was the main reason why their market share dropped sharply a few years later, and they were eventually surpassed by BMW and Audi, and fell into operational difficulties.
This is no joke. In 2011, Mercedes-Benz was surpassed by Audi in one fell swoop and became the third in the luxury car series.
Absolute high-end luxury cars corresponding to the three major luxury car series. Rolls-Royce and Bentley are very popular in China, but Maybach is so popular that it is about to be delisted.
And his home company, Mercedes-Benz, was the first to lose face and began to drastically cut prices, starting a price war with BMW and Audi. C-class cars are often priced at a discount of 100,000 yuan, while S-class cars are often priced at more than 200,000 yuan.
Discounts, the highest-end AMG can easily offer discounts of over RMB 800,000, which has turned the market into a mess.
Although a few years later, they also realized this problem and refocused their energy back on the engine, transmission, and chassis.
However, the bad reputation they have accumulated in the market has already made it difficult for them to recover. They have a arrogant attitude towards consumers, the price of late-stage soldiers is extremely expensive, and the quality and durability are the worst among the three major luxury brands.
At that time, Mercedes-Benz was once in a situation of embarrassment from all sides. If it hadn't been for its profound foundation, Mercedes-Benz would probably have plummeted at that time and plummeted all the way...
Of course, it is impossible for Mercedes-Benz to predict this now. They are still a little arrogant and complacent. After all, Audi is not yet popular and has not posed an obvious threat to them, and BMW is just fighting with them.
It's just a matter of equal strength.
Although Huayang Dynamics has emerged in the field of luxury high-end cars, Mercedes-Benz firmly believes that it will take a long time for this brand with a shallow foundation to be recognized by the market.
And despite the dazzling technology they displayed at this auto show, the gap between them and Mercedes-Benz is still obvious, especially in terms of the car's active safety control system and electronic assistance systems.
There is still a long way to go, so there is no need to panic.
Moreover, they still attach great importance to the two electronic control systems they worked on at this auto show, especially the night vision system, which is the key to their efforts over the years.
Now that Jin Xiaoqiang wants to change, how can Miles not bleed from his heart?
This kind of technology is specially installed on luxury high-end cars to reflect the high-end and luxury of your car. If it is replaced by Huayang Power and they are installing it on their Skyline Light F and J models, then their
Aren’t high-end cars even more powerful?
So when Jin Xiaoqiang put forward their conditions, Miles suddenly became entangled. Sitting there, he was not in a hurry to communicate with Jin Xiaoqiang, but kept communicating quietly with several negotiating assistants around him.
What are you wearing?
Jin Xiaoqiang, who was sitting opposite, was not in a hurry. He just watched them discuss with each other with a smile, and then waited for their replies.
In fact, if he was honest, he really didn't like Mercedes-Benz's two autonomous safety systems. The night vision system and the lane keeping warning system may seem high-end now.
But after two or three years, such a system is really not considered a high-end gadget. A few years later, the Volkswagen model only bought a cc worth more than 300,000 yuan. Isn’t this kind of technology also available?
And the reason why he proposed this exchange was actually because he was drunk. He knew that Mercedes-Benz might not be able to agree to his condition, so when that time came, he would smoothly propose his second choice.
And by that time, Mercedes-Benz, which has already rejected me once, might not be so easy to reject me, right?
In fact, what he wants most is of course the Mercedes-Benz Umonik. If he can get the technical support of this Umonik in terms of truck technology, then his truck technology can be said to be successful.
"I'm sorry, Mr. Jin, I'm afraid it's hard for us to accept your proposal. You have to know that this vehicle-mounted night vision system and the lane keeping warning system are the hard work of our Mercedes-Benz electronic engineer over the past few years. He is also the current one of our Mercedes-Benz electronic engineers.
Unique technology, so..."
Miles politely rejected Jin Xiaoqiang's conditions. At this time, Mercedes-Benz still didn't know the priorities. What did these bullshit electronic assistance technologies mean compared to the engine technology?
Jin Xiaoqiang secretly cursed in his stomach, but did not show anything.
When Miles saw that Jin Xiaoqiang was silent and looked unhappy, he thought Jin Xiaoqiang was unhappy, so he immediately continued.
"Of course, Mr. Jin, if you have any other conditions, you can put them forward, and of course we can continue to talk."
Jin Xiaoqiang raised his eyebrows and said to Miles deliberately pretending to be angry.
"Still talking? What else is there to talk about? The second-generation turbocharger and our latest 8at system that you need are not the key to our latest technology at Huayang Power? You said your electronic system
It’s the key. Aren’t these technologies key to us? Are the years of hard work of our engineers so worthless?”
Jin Xiaoqiang's question made Miles feel very embarrassed. Indeed, like other Germans, they were not used to it. From the very beginning, they put Huayang Dynamics on an equal footing as an equal partner in cooperation negotiations. They always felt superior to others.
But after Jin Xiaoqiang reiterated it several times, they discovered that they really didn't have any skills that others didn't have.
"It's not like this... It's not like this... Don't worry, Mr. Jin, we will definitely agree to your other conditions..."
Miles knew he had said the wrong thing as soon as he said it, but it was already too late, because he had already seen an evil smile on the face of the damn guy opposite...
"Well, Mr. Myers, in fact, I have always admired the technology of your Umonik truck, especially the chassis of your Umonik U4000 model..." (To be continued., vote
Recommendation ticket, monthly ticket,,.
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