Reborn Industrial Tycoon
Chapter 167 French Fries
After the electricity was turned on, the home appliances exhibition area really became more colorful. Among other things, the few TV sets attracted a lot of foreign businessmen.
After all, China was relatively closed at that time, and many people were curious about Chinese TV programs.
It is a pity that these foreign businessmen are just watching the fun, but none of them actually placed an order, and even those who came to inquire were only a handful.
Home appliances in the 1980s were still dominated by Japanese manufacturers. Panasonic, Sony, Sharp, Hitachi, and Toshiba, the five major Japanese home appliance brands, accounted for most of the global home appliance market, whether high-end, mid-range or low-end, Japanese home appliances
They are all sales champions.
Under the offensive of Japanese home appliances, established European and American home appliance brands such as Siemens, Electrolux, Whirlpool, and Maytag were defeated.
Fortunately, the United States forced Japan to sign the Plaza Accord, which caused the yen to appreciate significantly and the competitiveness of Japanese home appliances to decline significantly.
Japanese home appliance manufacturers have also begun to transfer their home appliance manufacturing industry to other countries, allowing European and American brands to breathe while also giving the Chinese and Korean home appliance industries an opportunity to rise.
In the 1980s, Chinese home appliances were just getting started. Although the categories were quite complete, such as TVs, refrigerators, washing machines, air conditioners, etc., most of them were imported from Europe.
In the international market, no one really buys it.
After all, Europe's own home appliances have lost to Japanese home appliances. How can a Chinese student compete with Japanese home appliances?
What's more, household appliances are a mature industry. Western developed countries have been engaged in it for decades, and the market has been divided up. China, a newcomer to the household appliance industry, wants to join in and get a piece of the pie.
An easy thing.
So this home appliance exhibition area looks quite lively, but in fact not a single home appliance has been sold!
Li Weidong was sitting in the corner with his air fryer, with a leisurely expression.
Lao Feng, who was selling Chunhua vacuum cleaners next to him, looked at Li Weidong with sympathy. Compared with Li Weidong, who had a narrow corner, his vacuum cleaner could at least have half of the counter exposed.
"Xiao Li, don't be discouraged. Today is only the first day. The Canton Fair will last for more than ten days. You will definitely get the order for this big iron box!" Lao Feng said to comfort him.
"Thank you for your kind words!" Li Weidong smiled, and then looked at his watch. It was already 10:30 in the morning.
"Brother Feng, are you hungry?" Li Weidong suddenly asked.
Old Feng touched his belly and said, "I'm really a little hungry. I didn't eat much in the morning. My hometown is in the north. Although there are many varieties of breakfast in Yangcheng, not many of them are to my liking."
"Okay, I'll get you some food later so you can catch up." Li Weidong stood up with a smile, then took out the potato strips that had already been cut, put them into the air fryer, and took out another
I took out a bottle of oil the size of a mineral water bottle and brushed it on the potatoes.
Then Li Weidong pressed the switch of the air fryer.
After a while, Li Weidong opened the air fryer, and the aroma of French fries quickly spread to the surroundings.
Li Weidong took a few prepared small paper bags, put the French fries in them, and then handed one of them to Lao Feng.
"Brother Feng, try the French fries I made!"
Li Weidong said, took out an apron and put it on himself, then took the remaining French fries and walked outside the exhibition area, and began to observe the foreign businessmen going by.
…
Feeling hungry at 10:30 in the morning is a normal physiological phenomenon.
Under normal circumstances, by 10:30, the breakfast eaten in the morning has been digested, and the glycogen stored in the body is not decomposed so quickly, so people will feel hungry. Wait until the glycogen in the body begins to decompose
, this hunger will be relieved a lot.
When people feel hungry, even the most ordinary food will taste delicious. In the same way, full people and hungry people feel differently about the taste of food.
If a hungry person passes by a fried food stall and the smell of fried food reaches his nose, he will feel that the smell is so delicious and his appetite will be stimulated instantly.
And if a person who has just eaten a meal passes by a fried food stall, he will find the greasy smell really unpleasant and will never want to eat fried food again.
It is for this reason that Li Weidong waited until half past ten before starting to fry French fries.
If you eat French fries at the beginning of the Canton Fair, when everyone has just eaten breakfast and the food in your stomach has not yet been digested, you will only feel greasy when you smell the French fries, and you might even hide away.
Be far away.
However, when Li Weidong french fries at 10:30, the situation is completely different. The same smell becomes the aroma of frying. Those foreign businessmen who feel hungry will even be attracted to Li Weidong based on the smell.
.
…
I saw Li Weidong put on an apron, a mask, and stood outside the exhibition area with fried French fries.
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Li Weidong did not blindly distribute French fries to foreign businessmen who passed by. He had to first observe whether the foreign businessman was hungry, and then make targeted sales promotions.
When people feel hungry, they always have some special reactions to food-related things.
For example, when a hungry person passes by a food stall, he can't help but take a look at what the food stall sells; while a full person will probably ignore the food stall.
These are all instincts, the most intuitive conditioned reflexes, and it is not easy to hide them.
Soon, Li Weidong discovered the first target, which was a tall white man. Considering his size, he should consume more energy and get hungry more easily.
This tall white man obviously smelled the smell of French fries. He walked towards the home appliance area and kept looking around, as if looking for the source of the smell.
Li Weidong immediately stepped forward and handed a portion of French fries to the tall white man: "Sir, would you like to try my freshly fried French fries?"
The tall white man looked at the golden French fries, swallowed, and took it without hesitation.
What's a pity is that this white man is a tea buyer, not a home appliance business. When Li Weidong introduced the air fryer to the tall white man, the tall white man only praised it as a very useful product, but had no intention of purchasing it.
Li Weidong was not discouraged and immediately started looking for the next target.
According to Li Weidong's estimation, foreign businessmen who specialize in the home appliance industry will definitely not come to the Canton Fair. After all, China's home appliances are still relatively backward, and no one will purchase products from backward industries.
Therefore, Li Weidong can only hope to meet the kind of discerning traders who can see the market value of air fryers and are willing to be a middleman, buying air fryers from Li Weidong and then selling them to the home appliance industry in the country.
middle.
Although this depends on luck, in an international exhibition like the Canton Fair, it is not difficult to find discerning middlemen.
Especially for merchants from developed countries, in that era, those who dared to come to China to purchase goods had to have a certain sense of adventure. People with such an adventurous spirit were also better at seizing opportunities.
It's just that Li Weidong was not very lucky. He contacted several foreign businessmen in succession and gave away all the French fries in his hands, but he did not meet anyone who was interested in purchasing.
"There's no other way, let's go back and fry another pot of French fries!" Li Weidong returned to the home appliance exhibition area with some depression.
…
Next to the home appliances exhibition area is the cosmetics exhibition area. Compared with the home appliances exhibition area, the cosmetics exhibition area looks extremely deserted.
The cosmetics industry is similar to the home appliance industry. They both started in the 1980s and are also emerging industries in China.
Before the reform and opening up, it was not that there were no cosmetics in China, but there were relatively few types. And for people of that era, cosmetics were a luxury product.
Clam oil is considered good if ordinary people can use it. As for the ice cream and Vaseline cold cream produced by large state-owned factories, only cadre families can afford it. In that era, it was not easy to get chapped hands or frostbite due to cold in winter.
Very normal phenomenon.
As for perfumes, lipsticks, powders and the like, they are regarded as cancer of capitalism and are not recognized by the general public, let alone produced by enterprises.
Even in the 1980s, when women wore heavy makeup and went out, they were criticized a lot and were considered "irregular".
The domestic cosmetics industry is underdeveloped, and its products lag behind those of the world. When it comes to the Canton Fair, naturally no foreign businessmen will visit, and the entire exhibition area is deserted. It is really deserted.
In contrast, although no orders were received at the home appliance exhibition area, a lot of people gathered at least, and there were always foreign businessmen who would stop and take a look at what was being broadcast on the TV.
At first, everyone was pitiful, but suddenly, the neighbor next door became the pitiful one that someone paid attention to. The exhibitors in the cosmetics exhibition area suddenly felt a little uncomfortable.
Xie Xiangshan was one of them. He kept fiddling with the bottles of perfume in front of him and stared at the home appliance exhibition area next door with a depressed expression.
Xie Xiangshan's company brought perfume this time.
Among the many cosmetics participating in the exhibition, the profit of perfume is one of the best. It is precisely because the profit is large enough that Xie Xiangshan came to the Canton Fair with great interest. As long as he can sign one or two orders, the factory can make a lot of money.
However, domestic perfume manufacturing has not developed in decades. Whether it is technology, taste or packaging, it still uses the technology of the early 20th century, and it is incomparable with internationally renowned brands. This product of the grandma generation has come to participate in international competitions.
The exhibition failed to attract foreign businessmen at all, so naturally not even one bottle was sold.
Xie Xiangshan stayed in the exhibition hall for a whole morning, but not even a single foreign businessman came to inquire. Looking at the heavy flow of people in the home appliance exhibition area next door, Xie Xiangshan only felt extremely depressed!
At this time, Xie Xiangshan smelled something like fried food in the air. The smell was getting stronger and stronger, and it had covered up the fragrance of cosmetics.
"Who is blowing things up!" Xie Xiangshan frowned.
Those who produce perfume are quite sensitive to smells.
For a perfume seller, the smell of fried food is simply a nightmare!
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