Reborn Industrial Tycoon

Chapter 395: The soy milk seller also holds an essay contest with prizes!

In the conference room of Sinosteel Corporation, the company's senior executives gathered together.

There are two people sitting in seat C of the conference room, one is the secretary of the company and the other is the general manager of the company.

In an enterprise of this nature like Sinosteel, the top leader must be the secretary, and the manager can only be the second leader.

Moreover, the secretary of Sinosteel is not just a business leader. In addition to normal business operations, Sinosteel is also responsible for some administrative management duties in the domestic metallurgical industry.

Therefore, the secretary of Sinosteel is both a company leader and a state cadre. He not only has the management power of the company, but also the administrative power granted by the state.

Sinosteel was formed through the merger of several companies, but as the company's top secretary, the state directly parachuted down from the Ministry of Industry and Metallurgy.

The Ministry of Industry and Metallurgy is the leading organization for steel-related enterprises across the country. Directly sending people from the leading organization to the leadership of Sinosteel can also suppress the factions and factions within Sinosteel.

The secretary of Sinosteel is named Liu. He was a college student in the 1950s. When he was young, he worked as a furnace director in a steel-making enterprise. Later, he worked as a research director at the Nonferrous Metals Research Institute. In the 1980s, he was transferred to the Ministry of Industrial Metallurgy and served several times.

year director.

Judging from his resume, Secretary Liu is a steel professional. He has worked on the front line of production, in research institutions, and in administrative departments. He is familiar with all stages and operations of the metallurgical steel industry. When he came to the leadership of China Steel,

It couldn't be more appropriate.

Moreover, as a former ministry leader, Secretary Liu was indeed able to suppress the various factions and leaders within Sinosteel. In front of Secretary Liu, no one dared to act arrogantly. After all, these people were also subordinates of the Ministry of Metallurgy back then.

The meeting lasted for forty to fifty minutes, and several agenda items were completed. Secretary Liu finally talked about S39009 stainless steel.

"Yesterday, I went to the military region to attend a meeting. At the meeting, Commander Zhang of the military region personally congratulated us on conquering the production technology of S39009 stainless steel and praised our company." Secretary Liu said with a beaming look.

Look.

There was a burst of applause in the conference room immediately. I don’t know whether it was to celebrate being praised by the superior leaders or to flatter Secretary Liu.

Secretary Liu pressed his hands down to signal everyone to be quiet, and then continued: "Although matters involving the military industry need to be kept confidential, and there is no way to publicly record our merits and commend us, our superiors still look at the achievements we have made.

In the eyes!

Of course, Comrade He Rong should be credited with being able to conquer the production technology of S39009 stainless steel this time. If Comrade He Rong had not obtained the key data of S39009 stainless steel, the institute would not have been able to develop S39009 stainless steel in such a short period of time.

Made of stainless steel!”

Everyone in the conference room suddenly looked at He Rong with envy.

S39009 stainless steel, the R&D institute has been working on it for so long but has not been able to produce it, and the import and export department has not been able to buy it even after negotiating with it.

Sinosteel's R&D institute was affiliated with the original Metallurgical Processing Company, and the import and export department was affiliated with the original Metallurgical Import and Export Company. Now both companies have been merged into Sinosteel, becoming two mountains within Sinosteel.

However, neither of them managed to crack the hard nut of S39009 stainless steel. Instead, He Rong got the key data of S39009 stainless steel and successfully cracked the hard nut.

He Rong originally belonged to the furnace charge company and was responsible for the management of furnace materials. He was also considered a top player within Sinosteel and had nothing to do with metallurgical research and development or steel import and export.

Now, after many companies merged into Sinosteel, He Rong was able to make great contributions in new business areas. This will definitely leave a capable impression in the minds of leaders. He will definitely be entrusted with important tasks by leaders in the future.

Moreover, Sinosteel Corporation has just been established, and the top leader, Secretary Liu, also needs to show some political achievements to explain to the superior leaders. The successful research on S39009 stainless steel is obviously a very suitable political achievement, and it will not appear too easy or too exaggerated.

He Rong chewed on the S39009 stainless steel at this time, which was equivalent to giving Secretary Liu a big gift.

He Rong was also very happy in his heart. He couldn't help but sigh in his heart. He didn't expect that he would be appreciated by Secretary Liu with the gift from Li Weidong.

What a good Chinese son-in-law!

There were also some people in the conference room who were jealous of He Rong, so they asked: "Old He, the confidentiality level of this key data of S39009 stainless steel is very high among foreigners. How did you get it? If it is convenient, just

Just reveal it to us and we will learn from it."

He Rong looked at Secretary Liu, obviously asking what Secretary Liu meant.

Secretary Liu nodded, meaning that it could be said. Then He Rong said, "I obtained the key data of S39009 stainless steel through personal relationships.

A junior in my family has set up a business and is developing a household appliance that requires special stainless steel blades. Then he came to me for help, hoping to buy this special stainless steel from our company.

It happened that the blade he needed had similar parameters to S39009 stainless steel, so I mentioned S39009 stainless steel to him, and then he got the data of S39009 stainless steel.

Of course, I have also promised that junior that after S39009 stainless steel is made, I will provide him with the blades he needs. Otherwise, he would not be so active in getting us the data."

Next to him, Secretary Liu said: "Comrade He Rong has already reported this matter to me, and I have approved it. After all, they have solved the problem of S39009 stainless steel for us, so we should reciprocate the favor!"

The person who just asked the question went on to say: "Old He, you are quite capable! You can get the key data of S39009 stainless steel. How did he do it? Is the method legal?"

He Rong smiled slightly and said, "I don't know if it's legal or not. If it's illegal, then we don't have to use it, right?"

"That's not true. I'm just worried about whether your junior is reliable. After all, S39009 stainless steel is related to the military industry and is a state secret. We still have to be more cautious." The man was obviously nitpicking.

He Rong was not a soft persimmon. He immediately hit back: "If it is unreliable, how could you give us the key data of S39009 stainless steel? The key is that S39009 stainless steel has been made. Which hostile force have you seen that would come to help our country?

Technological development?”

"What if he deliberately gives us a taste of something sweet in order to gain our trust?" The man continued to find fault in the eggs.

"There are so many eventualities!" It was Secretary Liu who spoke this time.

Just listen to Secretary Liu continue to say: "I asked Comrade He Rong to tell you how to get the key data. I hope you can learn from it, not to let you investigate spies!

The leader has a good saying, it doesn’t matter whether the cat is black or white, as long as it can catch mice, it is a good cat. This time, Comrade He Rong solved the problem for our company through personal relationships, which is worth learning for all of us.”

Secretary Liu praised He Rong again.

He Rong also took this opportunity to speak: "Secretary Liu, I promised before that after the S39009 stainless steel is produced, I will supply blades to my junior. However, my junior hopes to sign a contract with us in black and white."

"Why, your junior still can't trust you?" Secretary Liu smiled slightly, and then said: "Then sign it! You can sign whatever you want. After all, the key data of S39009 stainless steel was given by others, and we also have to be trustworthy.

!”

…

At this time, Li Weidong was preparing a marketing plan for the soymilk machine.

For a new product, if you want to quickly open the market, the best way is to advertise.

In Li Weidong's memory, the first-generation Joyoung soymilk machine only had a dozen-word advertisement in a local newspaper and more than 500 units were sold.

There was no Internet at that time, and the only ways for ordinary people to obtain information were television and newspapers. Therefore, advertising on television and newspapers was very effective.

Li Weidong can definitely adopt the strategy of massaging seats, shoot a batch of advertisements of different lengths, and then spend crazy money on them.

But after careful consideration, Li Weidong chose another advertising model.

After all, soymilk machines and massage seats are different products and should adopt different sales strategies.

The massage seat is positioned as a health care device, which means that the massage seat is not a popular household appliance. In addition, the massage seat can indeed alleviate the symptoms of the cervical and lumbar spine, so you can use health care products.

Explosive advertising and marketing.

The soymilk maker is a serious kitchen appliance. It is a product that can be popularized in every family and can support a big brand. Of course, it cannot be marketed as a health product, but a long-term strategy should be formulated.

Marketing strategy and then implement it step by step.

For this purpose, Li Weidong specially formulated a set of strategic marketing plans.

…

The Chinese Nutrition Society is an organization established in the 1940s. After liberation, the Chinese Nutrition Society was merged into the Chinese Physiological Society and became a subordinate organization of the Chinese Physiological Society.

In 1984, the Chinese Nutrition Society joined the International Federation of Nutritional Sciences and became a member.

Since it is a member of an international organization, it can no longer continue to be a subordinate institution of the Chinese Physiological Society, so the country officially approved the Chinese Nutrition Society as a first-level society.

Since then, the Chinese Nutrition Society has become a legally registered, national, academic, non-profit social organization.

Now, Li Weidong came to the headquarters of the Nutrition Society and met Wang Xiaoman, the deputy secretary-general of the Nutrition Society.

The Nutrition Society has a board of directors, which has a chairman and mostly vice-chairmen. However, most of these people are in name only and are rarely responsible for specific work. After all, these chairman and vice-chairmen must have

For other positions, it is impossible to focus on the Nutrition Society.

Below the chairman and vice-chairman are the secretary-general and deputy secretary-general. The secretary-general also has other formal duties, and it is equally impossible to focus his main energy on the Nutrition Society.

Therefore, the actual person in charge of the Nutrition Society is the deputy secretary-general Wang Xiaoman.

Li Weidong handed over his business card and introduced himself. Both parties said a few high-sounding polite words before Li Weidong explained his purpose:

"Secretary-General Wang, I know that the Nutrition Society has many nutritional science and technology workers who are engaged in nutrition research. At the same time, the Nutrition Society is also connected with many nutrition research institutions, so I would like to entrust the Nutrition Society to help me with a scientific research project.

Of course, I won’t let the Nutrition Society’s work go in vain. Our Puppy Electric can sponsor RMB 100,000 to the Nutrition Society!”

The main sources of income for the Nutrition Society are government funding and membership dues. Membership dues are actually very small, so they still rely on government funding.

In addition, the Nutrition Society also accepts donations from private organizations and individuals, but in those days, no one would donate money to the Nutrition Society when they were idle.

For the Nutrition Society, a donation of 100,000 yuan is a considerable amount of income.

Wang Xiaoman was delighted when she heard that someone wanted to donate money, but she did not agree immediately. Instead, she asked: "What kind of research does Director Li want to do?"

"I would like to entrust the Nutrition Society to study the nutritional content of soy milk and the benefits of soy milk to the human body." Li Weidong replied.

Wang Xiaoman was slightly startled. She thought Li Weidong would ask the Nutrition Society to study some difficult topic, but she didn't expect it to be so simple.

Just what Li Weidong asked for, does it cost 100,000 yuan to study? Any senior student can write a paper.

"Is it just about studying soy milk?" Wang Xiaoman asked cautiously. She felt that Li Weidong might have other requests.

Li Weidong continued: "In addition, I also plan to hold a prize-winning essay competition within the Nutrition Society. The topic is also the nutritional content of soy milk and the benefits of soy milk to the human body."

"Is there an essay competition with a prize? Don't know what the prize is?" Wang Xiaoman asked.

Li Weidong immediately replied: "One first prize, with a bonus of 5,000 yuan; five second prizes, with a bonus of 2,000 yuan; 20 third prizes, with a bonus of 500 yuan; 50 winning prizes, with a bonus of 100 yuan."

"Just give money as a reward!" Wang Xiaoman said in her heart. This is much more affordable than giving things. It is estimated that many people will participate.

Moreover, adding up all the awards, more than 70 people can win, and the chance of winning is quite high. Not to mention that the first prize is 5,000 yuan, which is really a lot of money.

Li Weidong continued: "For award-winning works, our company will submit articles to major newspapers and periodicals. Of course, the author's right of signature still belongs to the author, and the author's fee also belongs to the author."

Wang Xiaoman asked with a puzzled look on his face: "Director Li, from what I hear, you are the one spending the money! Forgive me, what benefits can you get from doing this?"

Li Weidong asked: "Secretary-General Wang, do you drink soy milk?"

"Drink!" Wang Xiaoman nodded, and then said: "But the soy milk we people in the capital drink is different from the soy milk in other places."

"We won't discuss the difference in taste." Li Weidong continued: "Actually, I plan to sell soy milk, so I have to let people across the country know the benefits of soy milk, so that people will buy soy milk!"

Wang Xiaoman was taken aback for a moment, looked at Li Weidong in surprise, and thought to himself, is there such a routine for selling things now? Even those selling soy milk have started to collect essays with prizes!

The last chapter was blocked again. It's the weekend and I'm too embarrassed to disturb the editor. Let's wait until the editor goes to work during the day.