Reborn Industrial Tycoon

On the west side of the Qinghe City Bus Station, there is a large fixed greenhouse, which is the clothing wholesale market of Qinghe City.

Many wholesale malls in China, including Yiwu, were developed from this type of greenhouse market. Because it has an extra roof compared to the open-air market, it is also a representative type of the second-generation wholesale market.

According to the common definition of domestic trade markets, the first-generation wholesale market is an open-air market or a road market, while the second-generation wholesale market is a greenhouse market or a platform market. These two generations of wholesale markets still use on-site transactions as their main business model.

The third-generation wholesale market is a completely indoor wholesale market. The main function of the market is to display products. After reaching a transaction with customers, they will be shipped directly from the warehouse.

The fourth-generation wholesale market is based on the third-generation wholesale market and is equipped with a transportation and logistics network, a product information platform, a credit guarantee system and an electronic trading platform. Most operations can be completed through the Internet.

In the 1990s, domestic cities were still dominated by first- and second-generation wholesale markets. Only a few, such as Yiwu, had third-generation wholesale markets.

For example, the clothing wholesale market in Qinghe City is a second-generation market under a greenhouse.

The wholesale market under the greenhouse is very similar to the current farmers' fresh market, with a large area of ​​stalls, and the products are placed on the stalls for customers to choose.

There were all kinds of noisy voices in the market, including those introducing products, those bargaining, those who complained about poor workmanship, and those who complained about the use of unreliable materials, all mixed together.

Business here is quite good.

A young man held a thick stack of colorful flyers in his hand and shuttled between stalls handing out flyers to stall owners.

Stall owner Zhang took the flyer from the young man and took a closer look. It was a rental advertisement.

"The textile wholesale mall in Ershilibao has been built and is now open for leasing. If you go there now, you will be free of rent for two years and only need to pay management fees!" stall owner Zhang looked at the advertising flyer in his hand and said eagerly.

.

Wang, the stall owner next to him, asked: "Lao Zhang, how come you only know about this now? I received this advertisement yesterday."

"Didn't I go to buy goods yesterday? They're not here." Stall owner Zhang looked at the flyer in his hand and muttered to himself: "No management fees for two years, that's pretty good!"

Stall owner Wang asked: "What? Are you planning to go there?"

Stall owner Zhang nodded: "I heard that the wholesale mall is very big. In such a big mall, why don't we go and get a good place first? If we go there late, the good places will be taken by others."

Stallmaster Wang smiled coldly and said, "What's the use of building a big wholesale mall? It's just a place like Ershilibao, with no village in front and no shops in the back. Will anyone go there to buy clothes?

?”

Stall owner Zhang nodded suddenly: "That's right, Ershilipu Fort is indeed a bit too remote. But isn't the road from the city to Ershilipu Fort soon to be repaired? When the road is opened, isn't it?

, the flow of people will gradually increase!"

"That will have to wait until the Year of the Monkey!" Wang Stallmaster curled his lips and continued, "And in such a remote place, even if someone is willing to go shopping, there will definitely not be as many people as here!

Our place is so close to the bus station. Many people get off the bus and come to get goods from us. After buying the goods, they carry sacks and go directly to the bus. How convenient! If you go to Ershilibao, you still have to walk a lot.

Fewer roads.”

Stallkeeper Zhang nodded again: "Old Wang, what you said makes sense. But in this newly built textile wholesale mall, you don't have to pay rent for the first two years!"

"Isn't there still a management fee? For such a big mall, the management fee is definitely not cheap. Moreover, there must have been no customers in the first two years, so it is equivalent to paying the management fee in vain."

Stallkeeper Wang continued: "I think we should wait and see first. After a year or two, the wholesale mall will really start to build. It won't be too late to go there. Anyway, there are so many stalls there that we can't rent them for a while."

over!"

…

Ma Zhongyi is sitting in the general manager's office of the newly established wholesale mall management company with a sad expression on his face.

The wholesale mall's investment promotion is not going smoothly. The advertisements have been out for more than ten days, but not many merchants have signed up. Not only that, there are also fewer and fewer people calling for consultation.

"Hey!" Ma Zhongyi sighed, then leaned on the boss's chair and rubbed his temples.

"Old Ma, you are doing eye exercises!" Li Weidong's voice sounded from outside the door.

The office door was not closed, and Li Weidong walked in with a smile.

"What eye exercises are you doing? My head hurts!" Ma Zhongyi said.

"What's wrong?" Li Weidong said, placing a box of tea leaves on Ma Zhongyi's table, and then said, "I brought you a box of green tea to clear away the heat and reduce the fire."

"I was so defeated that my mouth was blistered." Ma Zhongyi brought the tea leaves in front of him.

"Is it about attracting investment in the mall?" Li Weidong asked.

Ma Zhongyi nodded: "We sent out a lot of advertisements, but very few people signed up. According to the current progress, the investment situation is not going well!"

"It's okay, don't be anxious, take your time." Li Weidong comforted him.

"Didn't you say we would try to recruit all the people within one year?" Ma Zhongyi asked.

"I was too optimistic and didn't take the actual situation into consideration. Now, let's count as many as we can recruit, right?" Li Weidong replied with a smile.

Ma Zhongyi asked: "Isn't our textile wholesale market modeled after Yiwu's small commodity city? Yiwu's small commodity city is larger than ours and has more stalls than ours. How did they attract investment at that time?

"

Li Weidong thought for a while and replied: "It's different. The small commodity city in Yiwu was built by merchants who raised funds. After it is built, the merchants who contributed money will each be assigned a corresponding stall, which is equivalent to buying it with their own money."

, so there is no need to attract investment at all.

Our wholesale mall was built with our own investment, and the vendors did not participate, so we had to find ways to rent it ourselves. But I thought that acquiring land was the most difficult thing at first, but I didn't expect that leasing it would be so difficult."

"The traders don't want to come here, mainly for two reasons. First, they think our place is relatively remote and there is no flow of people and customers; but now the business under the greenhouse is also very good, and we can continue to make money there, so there is no need to come here." Ma Zhongyi said.

said.

"This is normal. They are all small businessmen and hawkers who focus on immediate interests. They are unwilling to do things that do not see profits in a short period of time. Moreover, most people follow the crowd. When others do not come, they will not come.

I just refused to come over." Li Weidong nodded silently.

Ma Zhongyi continued: "There is something I need to discuss with you. Last night, I had a meal with people from the Wenzhou Chamber of Commerce. I hope that their clothing vendors can come to our wholesale mall.

As you know, there are a lot of people from Wenzhou selling clothes here. And many of them came to Qinghe to do business in the early 1980s. If Wenzhou traders can be brought here, our local traders will follow suit.

Came here."

"What's the result? With the style of the Wenzhou Chamber of Commerce, they shouldn't agree so easily, right? They must have made conditions!" Li Weidong said.

"You hit the mark! The conditions I offered them were free rent for the first three years and free management fees for the first year. This is equivalent to letting them use the stall for nothing in the first year. Compared with other vendors, the free rent is also more.

They paid their rent and management fees for a year.”

Ma Zhongyi continued: "But they are still not satisfied. They want five years of free rent, plus five years of rent reduction in half. As for management fees, they also want five years of free rent. When I heard this condition, I became angry.

I can’t wait to just slam the table and leave!”

"It's really a lion's mouth. This is like using the stall for five years in vain." Li Weidong said indifferently.

"Aren't you angry?" Ma Zhongyi asked subconsciously.

"What's there to be angry about? When doing business, you have to ask for a high price and pay back the money on the spot. The conditions he offered are too high. We just don't agree to it. There's no need to vent our anger." Li Weidong said nonchalantly.

"You really have a good attitude!" Ma Zhongyi sighed again, and then asked: "Since we cannot agree to the conditions of the Wenzhou Chamber of Commerce, then Wenzhou merchants will definitely not settle in our wholesale mall. This investment matter,

I’m afraid it’s really going to turn yellow!”

"It won't be pornographic, it will just slow down the progress. When the time comes, the vendors will come on their own." Li Weidong leaned forward and continued, "I'll tell you some news. By this time next year, the Beijing-Shanghai Expressway will be open."

If you know how to practice Taoism, we come from Qinghe, and we pass by the west of Shilibao."

"Real or false?" Ma Zhongyi asked subconsciously.

"Can I still lie to you?" Li Weidong continued: "When the time comes, as long as we open a highway entrance and exit in Ershilibao, are you still worried about not being able to find merchants in our wholesale market? I can guarantee that by then, those

Vendors selling clothes will rush to our wholesale mall!"

"The land in Ershilibao is very valuable." Ma Zhongyi said.

Li Weidong continued: "So next, we have to do the best two things. One is to improve the logistics network. I mentioned to you before that we need to build a logistics park. After the highway is built, this may have a big impact.

effect."

Ma Zhongyi nodded: "I understand, then I will focus on the logistics park. What's the second thing?"

"The second thing I did was to see if I could think of a way to put it into operation and build a passenger transfer center in Ershilibao. From now on, all passenger buses entering and leaving Qinghe City will stop at the transfer center."

Li Weidong said.

"Are you going to intercept passengers midway?" Ma Zhongyi asked.

"That's right, let those foreign merchants get off directly at our Ershilibao Station without having to go to the bus station in the city. The bus station in the city is too close to the greenhouse market. If all the merchants get off at the station,

They all went to the greenhouse market and stopped coming to us!"

Li Weidong went on to explain: "In fact, even if there is no transfer center, many merchants will get on and off at the highway entrance, and then go straight to our wholesale mall, but after all, it is not justified. Things that can follow formal procedures are still

It’s good to follow the rules.”

"If we build one more passenger transfer center, the city's passenger schedules will have to be changed. Will this work?" Ma Zhongyi asked subconsciously.

"Have you forgotten where I came from?" Li Weidong chuckled and then replied, "I am a son of the transportation company. The passenger station is under the management of the transportation company. Are you afraid that I can't handle this matter?"

…

In the large conference room, at the most obvious position above the head, there was a red banner that read, "Welcome the business delegation of the United States General Chamber of Commerce for International Economics and Trade to visit Qinghe."

Not far away, Zhang Jiagang adjusted the tie around his neck from time to time, and then checked whether there were any wrinkles on his suit. He obviously paid great attention to this reception.

Li Weidong was also invited to participate in this reception, but he seemed very casual. He found a corner and found a comfortable sitting position, crossed his legs, and looked at the documents in his hands.

"Chairman Li, you will be receiving foreign guests soon, be careful with diplomatic etiquette!" A voice sounded, and Li Weidong looked up. The speaker was a deputy director named Liu from the Foreign Trade Bureau.

At this time, Director Liu was holding a thermos cup in his hand, with a smile on his face, obviously joking with Li Weidong.

As early as ten years ago, Li Weidong had been doing business with Americans. Who in the Qinghe Foreign Trade Bureau didn't know this! Director Liu was talking about diplomatic etiquette, so he was naturally joking with Li Weidong!

"Director Liu, sit down quickly." Li Weidong straightened his body and asked Director Liu to sit aside.

Then Li Weidong asked: "Director Liu, I came here after receiving a phone call. The phone call asked me to participate in a meeting to receive foreign guests. What is the origin of this inspection group from the American Federation of International Economics and Trade? Secretary Zhang seems to have no idea.

We take it very seriously!”

"That's natural. Nowadays, everyone attaches great importance to attracting investment. How can the city not pay attention to the American inspection team? As for the origin of this inspection team, I don't know much about it. I only know that it was the investment department that finally invited it.

There is an American mayor, three congressmen, and the heads of seven or eight American companies." Director Liu answered.

"Why do you ask me to attract investment? I don't lack foreign investment." Li Weidong said casually.

"In addition to attracting investment, don't you also hope to export more products? Look, all the export companies in our city are here." Director Liu quietly pointed around.

"Indeed, Mr. Sun from Sunshine Ceramics and Mr. Zhu from Sanhao Can are both here!" Li Weidong said with a smile.

Qinghe's industrial level, that is, the export of some primary industrial products such as ceramics and cans, is really not worth mentioning in the international market.

Director Liu understood the meaning of Li Weidong's words, and he said with a smile: "That's why I invited you, Chairman Li, to come. I hope that your Puppy Electric products can improve the level of our export products!"

So I estimate that the city will probably arrange an American inspection group to visit your Puppy Electric Factory. In addition, this is an economic and trade inspection group, and they may also visit the newly built wholesale mall!"

"The wholesale mall hasn't recruited merchants yet, so it's a bit deserted now, right?" Li Weidong said with a frown.

Director Liu pouted: "If you don't want to see the new wholesale mall, why don't you go see the bottom of that simple greenhouse?"