Reborn Industrial Tycoon

Daihatsu's Charade model was named "Xia Li" after it was introduced to China.

It is the national car of a generation, Xiali!

As an automotive engineer, Masayuki Kato is familiar with all types of cars, and of course he also knows about Daihatsu’s Charade model.

Masayuki Kato recalled for a moment and then said: "Daihatsu's Charade has been discontinued, isn't it? The sales volume of that car was very poor."

"That's why Daihatsu will sell the Charade model to Jinmen Motors! If it is replaced by a popular model that is currently being produced, Daihatsu will not sell it!"

Li Weidong smiled slightly and continued: "Tinmen Motors is planning to introduce Daihatsu's Charade model, so naturally it will not be very interested in a joint venture with Tianfeng Motors."

"That's it!" Masayuki Kato nodded silently,

For Tianfeng Motors, this news is indeed very useful, at least it can clarify the cooperation intention of Tianfeng Motors.

If Jinmen Motors really has no intention of cooperating with Tianfeng Motors, Tianfeng Motors can also find another partner as soon as possible to avoid wasting time.

The shopping mall is like a battlefield. One step must be taken first, and every step must be taken first. This is especially true in the automotive industry. Taking market share earlier may bring irreversible advantages.

This is especially applicable in the Chinese automobile market. For example, Volkswagen was the first to enter the Chinese market, and naturally became the leader of domestic joint venture brands. Many of those joint venture brands that entered the Chinese market later are half-dead.

state.

…

Jinmen Automobile will introduce Xiali in the form of complete parts, that is, after the auto parts are imported into the country, Jinmen Automobile will carry out the steps of assembly and welding, painting, final assembly, quality inspection and other steps.

The import of complete bulk parts is only the first step. Next, Xiali will embark on the road of independent production and independent research and development.

Compared with joint venture production, the advantage of independent production is that the threshold is relatively low.

It is acceptable to import vehicles and then produce them independently. If the quality is poor, the technology is lagging behind, and the faults are more frequent, it is acceptable. Without the joint venture parties being picky and picky, they can just make do with it.

Daihatsu van, a generation of national sacred vehicle, is cold in winter and hot in summer. The vibration of the vehicle is not much better than that of a tractor. It has various minor problems and the quality of the vehicle is worrying. However, it is sold cheaply, so the sales volume is good, and it became a brand in the 1990s.

The original national sacred car.

If a joint venture is established like SAIC-Volkswagen, the foreign investor will inevitably have many requirements and restrictions.

For example, in the localization of Santana, German engineers refused to use any parts that were not up to standard. All parts must meet German standards. Therefore, the road to localization of Santana was also particularly difficult.

In comparison, Xiali's localization process was much faster. The first Xiali was assembled off the assembly line in 1986, and a facelift was launched in 1988. At that time, except for the important core components, all other parts were

After the domestically produced Xiali sedan was launched in 1990, Xiali has successfully embarked on the road of independent research and development.

Since Jinmen Motors plans to introduce Xiali and engage in independent production, the joint venture with Tianfeng Motors seems unnecessary. Since I can build my own car, why should I join a joint venture with you?

The foreign trade department naturally hopes to promote cooperation with Tianfeng Motors, but it is a pity that Tianfeng Motors just ignores it.

Major matters such as joint ventures in automobile factories still have to be decided by the state. The higher-level competent department of the Jinmen Automobile Factory is also the Ministry of Machinery Industry and the foreign trade department has nothing to do with it, so it cannot make any substantive decisions.

For Li Weidong, 25 million yen has been obtained, and there is no point in staying in Tianjin. Therefore, Li Weidong told Masayuki Kato about Jinmen Motors’ upcoming introduction of Xiali, and also hoped that Masayuki Kato would end the inspection as soon as possible, and Li Weidong could also end his own

translation work.

Sure enough, after Masayuki Kato learned that Tianfeng Motors had no intention of establishing a joint venture with Tianfeng, he decided to end the investigation as soon as possible and return to RB.

…

Friendship Store, Li Weidong accompanied Kato Masayuki to select products.

For foreigners coming to China, Friendship Store is a must-visit place.

In the early years of reform and opening up, Friendship Stores were only open to foreigners, and you needed to show your passport to register when entering a Friendship Store. After 1983, Friendship Stores also began to open to Chinese people, but Friendship Stores still did not accept RMB, only foreign exchange.

Voucher.

Naturally, Chinese people go to Friendship Stores to buy imported goods, such as imported televisions, refrigerators, washing machines and other household appliances, and even fashionable clothes, which are the most popular products among Chinese people.

Naturally, Masayuki Kato has no interest in household appliances. There are plenty of them and they are much more advanced.

Kato Masayuki is interested in all kinds of exquisite Chinese handicrafts. Beautiful vases, exquisite carvings, and even some famous calligraphy and paintings, whether they can understand them or not, are the favorites of foreigners.

Although Li Weidong entered the Friendship Store for the first time, he acted very calmly. In the large shopping malls of later generations, the products were more dazzling and the decorations were more luxurious and flashy. Compared with the things in the Friendship Store, there was really nothing to see.

head.

"This calligraphy is so well written!" Masayuki Kato held a piece of calligraphy and said with admiration.

"Does Mr. Kato still know Chinese calligraphy?" Li Weidong asked.

"This calligraphy has a lot of words, and I can't understand it. It must be well-written." Masayuki Kato replied seriously.

"There are many words, but I can't understand them. Is it good calligraphy?" Li Weidong glanced at it and found that the calligraphy was written by Su Dongpo's "Niannujiao Chibi Nostalgia". He looked at the calligrapher's signature again and found that Li Weidong had never heard of it.

"Mr. Kato, this calligraphy is about the Battle of Red Cliff of the Three Kingdoms." Li Weidong explained.

"Three Kingdoms? It's still the Battle of Chibi! Okay, I'll buy this!" Kato Masayuki said.

RB people really like the Three Kingdoms era.

"Li Sang, do you have anything you like?" Kato Masayuki continued: "I plan to give you a gift to express my gratitude to you."

"Mr. Kato, it's my job to be your translator. You don't need to be particularly grateful." Li Weidong said.

"No, that's not what I mean." Masayuki Kato lowered his voice and continued: "Thank you for telling me that Tianfeng Motors has no intention of cooperating with our Tianfeng Company. This saves me a lot of time and I can return to China early.

Reunite with my family."

"It's for this matter!" Li Weidong laughed and said in a joking tone: "I'm not interested in the things in the Friendship Store. If you really want to give me a gift, just discount it!"

"It makes sense! Money is indeed the best gift." Kato Masayuki said, took out a 100 yuan foreign exchange coupon, handed it forward with both hands, bowed slightly, and said: "Li Sang, please accept it.

my present."

"It's really given!" Li Weidong was slightly startled, then looked at the 100 yuan foreign exchange coupon, and secretly shouted in his heart: Don't give it to me for nothing!