Reborn King of Marketing

In this era, there were no supermarkets and distribution, so people went to farmers’ markets to buy food.

Like most counties, the people of Lishan County pay attention to morning. It was only after six o'clock and the farmers' market was already overcrowded.

There were thousands of people selling vegetables and buying vegetables, and it was very lively.

Zhang Xuebing originally thought he was early, but when he got here, he discovered that there was no space left for him to set up a stall. Most of the stalls were owned by their own owners, and outsiders could not easily get in.

It doesn't matter if he has a stall or not, he didn't come here to practice stalling! Retailing is too slow and it takes many years to make a lot of money.

After finding an aquatic product stall, Zhang Xuebing asked the middle-aged boss very politely, "Uncle, do you want fish here?"

The boss laughed angrily and banged the bucket in front of him, and all kinds of fish jumped out of the water. "Do you think I want to buy fish?"

Zhang Xuebing has just seen that these aquatic products stalls sell farmed fish. Meat is the most expensive these days, followed by poultry, and aquatic products are very cheap.

He smiled naively, "Uncle, these are all wild and can be sold at a high price. How about I keep them all for you?"

The boss rolled his eyes and waved his hands, "No, no, what are you causing trouble? The ones I just bought here haven't been sold yet. If you try to buy more, you will be sick!"

An elderly boss next door stretched his head to look at Zhang Xuebing's fish, nodded and chuckled, "Yes, they are wild!"

Zhang Xuebing raised his thumb and said, "This uncle knows the goods. The wild fish soup is more fragrant and the soup will be better sold. Why don't you leave some for sale?"

The boss shook his head helplessly and pointed to the buckets and basins in front of him, "Look, they are all full. Although wild fish are good, they are also expensive and difficult to sell. In the aquatic industry, fast forward and fast are important."

If the goods are stored for a long time, they will be worn out, and no one can afford to pay for it. You better not waste your time here, young man!"

Although aquatic products are highly profitable, a large number of live fish will die if kept for a long time, and dead fish are worthless. There are no people even asking for prices. Even if the fish are not dead, their weight will decrease over time, and the longer they are kept, the more money they will lose.

The middle-aged boss waved his hands impatiently, as if to shoo away flies, "Hurry up, don't stop me from doing business, I don't want your fish no matter how cheap they are, leave quickly, leave quickly!"

Zhang Xuebing knew that he was telling the truth. It was indeed difficult for these fishmongers with long-term supply to buy these wild fish, but he had to sell these fish today, otherwise his follow-up plans would be hindered.

"What if I don't want the money?"

The two bosses thought they heard wrongly, looked at each other and said in unison, "Free gift?"

How is it possible to give it away for free? Just now Zhang Xuebing thought of a method in marketing, the threshold effect.

To put it simply, excessive demands are generally not accepted, but you can gradually increase the demands. If people accept low demands, they will often accept higher conditions from you in order to maintain a certain image.

Zhang Xuebing showed a bit of a wry smile and looked at the two of them sincerely, "It's not easy for me to come to the city from Zhangjiacun. These fish are all caught from the mountain streams and are absolutely wild. If I can't sell them today, I'd be afraid to take them back."

They are all dead fish. The two uncles looked at each other kindly. Could you please store these fish with you and buy them on your behalf? You can sell them as much as you can. I will come back in the afternoon to figure out how to deal with the rest!"

The middle-aged boss obviously had a bad temper. He glared and shouted, "No, where can I put fish for you?"

The old boss frowned and thought for a moment, "Hey, I know that in Zhangjiacun, it's sixty miles back and forth. All the fish will definitely be dead when they get back. You can let me here first, but I can't guarantee life or death!"

Zhang Xuebing quickly thanked him, unloaded the two buckets of fish from the car, and put them on the boss's stall.

"Okay, go ahead and get it, remember to pick it up tomorrow!" The boss looked at the fish and smashed them, and suddenly asked, "Hey, if someone buys it, how much do you plan to sell it for?"

Zhang Xuebing secretly rejoiced, "Just give me one yuan and two per catty. Uncle, you can sell it as you like, and the excess is yours!"

The boss curled his lips and said, "The big piece of meat is only eight yuan, how dare you ask for a price!"

This era coincides with the fourth period of inflation, and wages across the country have generally doubled. However, basic commodity prices are not high. Staple foods such as rice and white noodles only cost a few cents per kilogram, and non-staple foods and meats only cost about a pound.

Common freshwater fish in the market usually cost a few cents per catty, and rarely sell for more than one piece.

Zhang Xuebing smiled and placed a wooden board in front of the boss's stall.

Fresh wild fish are written in red calligraphy on the white wooden board, and two big fresh fish are also drawn.

At the bottom are lines of small text, which introduce how nutritious and delicious wild fish are. In short, these fish are said to be more nutritious than ginseng and deer antlers.

After Zhang Xuebing rode away, the boss looked at the advertisement on the board and shook his head with a wry smile, "This is the first time I've seen something like this. It's interesting!"

"Brother Guo, you have nothing to do. You still have to worry about selling your own fish. Why do you worry about it for him?" The middle-aged old boss curled his lips and ridiculed.

Boss Guo laughed at himself, "I just have to do good deeds and accumulate virtue. This guy is a human being. It's not easy to follow one link after another!"

"Humph, he's an old man, but he's all petty. Look, he can't sell even a single fish!" The middle-aged boss pointed at the bucket and sneered.

Before he finished speaking, an aunt carrying a vegetable basket stared at the sign for a moment and asked, "Boss, how much does a pound of wild fish cost?"

The middle-aged boss said angrily, "Auntie, why are you buying wild ones? They are so expensive. Look at how lively and festive these big farmed carp are. Take one and I will calculate the wholesale price for you..."

The aunt rolled her eyes and said, "My daughter-in-law is in confinement, and the old Chinese medicine doctor asked me to get a wild big carp to produce milk. Your farmed one can do it. Humph, boss, how much does it cost per pound?"

"Hey, Aunt Wang, there are wild fish here, come and see..."

In the blink of an eye, several grocery shopping uncles and aunties saw the wild fish and gathered around to ask the price.

Boss Guo didn't expect this fish to be so popular. He was selling it anyway, even if he was herding a flock of sheep, he immediately said, "The wild ones, no matter the size, are only one and eight dollars..."

At this time, Zhang Xuebing rode a bicycle for more than ten kilometers and arrived at the entrance of the inpatient building of the Municipal Cancer Hospital.

I found a shade tree and picked out two mountain turtles with teeth and claws splayed out from the sack on the car and hung them on the handlebars. I also hung a sign saying that wild mountain turtles also have medicinal benefits.

Mountain turtles are different from wild fish, so we dare not sell them in wet markets because they don’t have enough spending power there. Especially in the morning market, there are many people who are greedy for cheap and few are willing to spend money.

Those who can afford to stay in municipal hospitals these days are all people with status, and only they can afford such high-end supplements.

As soon as the stall was set up, a bespectacled man wearing a Lenin suit came over and asked the price, "Young man, how much does this bastard cost?"

Seeing that he was carrying malted milk and ginseng royal jelly, he must be visiting patients. Zhang Xuebing showed his signature honest smile and said, "Nineteen yuan and eighty pounds!"

The uncle was stunned, glared and said angrily, "Did I hear you right? A bastard earns twenty yuan a pound, how much is my salary?"

At this time, the salary had just doubled, and the average employee only paid about 200 yuan. If the ordinary turtle is really expensive at 20 yuan a pound, don't forget that this is a rare mountain turtle. In the future, artificially bred turtles can still be sold for more than a thousand yuan.

How many pounds?

Furthermore, Zhang Xuebing could tell from the other person's fair complexion and temperament that this person was definitely no ordinary employee.

"Uncle, this is a mountain turtle, not an ordinary turtle. Wild resources are becoming less and less. If you pass this village, there will be no store like this!"

The uncle is a good judge of goods. After careful inspection, he was convinced that it was a mountain turtle. He adjusted his glasses frame and put on a sly smile on his lips, but still said impatiently, "The wild ones can't be so expensive. They cost ten yuan, ten yuan."

I can wrap up every pound!"

As he spoke, he stretched out his hand to catch the two turtles.