Reborn Millennium Player

April 1, Queens, New York.

A ray of morning sunlight falls on the roof of McDonald's, and the logo of the two open golden double arches is particularly conspicuous.

All kinds of guests in the lobby were engrossed in their meals, nibbling on waffles, burgers, sandwiches, drinking coffee and milkshakes.

There was a click, the glass door opened, and two stylishly dressed Nicos put their hands in their pockets and took steps that they didn't recognize.

In an instant, countless pairs of eyes looked at them, especially the white people. A woman shuddered and subconsciously hugged her child.

Battle frowned and said resentfully: "Damn, Marcus, I'm so fed up with the way they look at us when we show up. See that Bitchi."

"Hey, calm down, I don't mean that." Marcus patted the guy on the shoulder.

"No, no, no, buddy, look around, can you find a safer and better place than here?"

Battle was full of nonsense, "But this woman sees us as if she sees some kind of threat. Do we look like thieves or gangsters?"

"Aren't we?"

Marcus queued up obediently, and his eyes fell on the new poster posted on the wall, which read in big and eye-catching words——

The price of a burger, the time of a song.

When it was his turn to order, he couldn't help but asked in surprise: "What kind of activity is this?"

"Now as long as you buy a hamburger that costs 99 cents or more, you can get a song redemption coupon worth 99 cents, and log in to Spotify to redeem any song for free."

The waiter was also Nico, and he introduced the a la carte or set menu without hesitation. The total price of the burgers was more than $5, and you could also get a limited redemption coupon.

Marcus became interested: "What can I exchange for?"

Nico's waiter showed his white teeth: "Like 50cent's new song, "Get Rich Or Die Tryin'"."

"Ho ho!" Battelle's eyes lit up, "Wait a minute, today is April Fool's Day, you won't tease me, right?"

Nico's waiter swore, "It's absolutely true, Nico doesn't lie to Nico!"

"50cent is just okay with this one." Battelle curled his lips, "There is only one king on the East Coast, and that's biggie!"

Nico's waiter smiled and said: "There are also Biggie, Jay-Z, Dr. Dre, Eminem..."

"Stop! I don't want to listen to the West Coast!" Battelle said doubtfully, "Give me a package with limited redemption coupons."

But Marcus wanted the cheapest double beef burger, which was only 99 cents. He received a regular redemption coupon, then picked a corner, put down the burger, and ran to queue again.

"Hey, buddy, what are you doing!"

Barter was puzzled, seeing that he got another double beef hamburger.

"I was experimenting, and sure enough, a hamburger transaction and an ordinary coupon."

Marcus grinned, a hint of shrewdness in his honesty.

At his suggestion, the two packed their bags and took them back to Battelle's house. They ignored the burgers and went straight to the computer to log in to Spotify. The black and white panda-colored interface popped up, and the arrangement and design were indescribably comfortable and eye-catching at first glance.

Rankings, communities, ratings, players, stores, etc., all appear in front of you.

"Brother, what are you doing?" Battle looked confused and was called to get his fantasy1 again.

"You will know later. If this coupon can really be redeemed, we will issue it." Marcus showed a sly smile.

"If it's fake, I'll let that McDonald's have a taste of my power!"

When Battle said harsh words, he saw Marcus successfully redeeming the song and successfully downloading the song into fantasy1 with one operation, and heard his sharp laughter in his ears:

"We are getting rich, haha, we are getting rich!"

"How come you are getting rich? Why can't I understand what you are talking about?"

Seeing the question marks on the Nico brothers' faces, Marcus revealed that since a 99-cent hamburger was exchanged for a song, he could buy a bunch of hamburgers, get the same amount of exchange coupons, and use these coupons at a lower price

Price and resell to those who need it.

"Wow! Wow! You are such a little genius, brother."

Battle was so excited that he suddenly thought of a big question, "What should I do with those hamburgers I bought?"

Marcus swallowed two burgers, half a cup of Coke in his stomach, and couldn't help but belched: "Eat!"

So, the Nico brothers went to McDonald's to buy hamburgers and took 1,000 of the 2 million redemption coupons. When they were about to sell them, they found that there were more than one pair of Crouching Dragon and Phoenix chicks that looked like them.

A group of people got coupons from KFC and are already selling them!

As a result, the price of the exchange coupons fell again and again, falling below 5 cents. In order to compete for the coupon sales territory, conflicts even broke out, resulting in gun battles and gang fights——

The newspaper called it, a shootout triggered by an exchange coupon!

Or, a bloody battle caused by a hamburger! In the far east, there will soon be a bloody battle caused by steamed buns.

Logic cooperated with KFC and McDonald's to promote 3 million burgers each, and the plan was fully launched. Within one day, the pool of 6 million redemption coupons was reduced by one-sixth.

And Spotify, sold 1.43 million songs!

4 minutes online, 10,000 songs...

21 minutes after being online, 100,000 songs...

Online for 2 hours and 10 minutes, 500,000 songs...

Online for 10 and a half hours, 1 million songs...

The horrifying sales figures were like a thunder in the record industry, with a booming sound. People in the recording industry were as excited as farmers who had been suffering from drought for a long time. They rushed to tell each other and shouted:

The record industry can be saved!

When Mr. Lu comes, there will be a blue sky!

The IT circle was also shocked. Sony, Microsoft, and especially Apple, which has similar competing products, the board of directors and senior management were shocked and angry.

Damn it, you stinky foreigner, how dare you steal my money!

At the preparation site for Apple's press conference, the staff were so frightened that they did not dare to speak loudly or even walk for fear of angering Jobs, who was furious on the stage.

"fuxk!fuxk!"

Riccio, Cook, Jonathan Ive and others stood up straight and were scolded silently. They saw Jobs pacing back and forth, his weak hands bursting with strength in anger, crushing the hamburger hard and muttering:

"99 cents, 99 cents, 99 cents..."

Cook frowned, appreciating the "Burger = Music" marketing. I thought my marketing had surpassed America, but I didn't expect this person to be even more talented. Whose idea was this!

Riccio stepped forward to dissuade him, "Steve, the price of Spotify is the same as ours. It has Microsoft as a shareholder, and Ballmer will obviously support it to fight Apple. How about we lower the price to 89 cents?"

"

"Stupid! More than stupid, simply stupid!"

Jobs resisted throwing the hamburger in the face of the proposer. He was 20 years younger and did so. He suppressed his anger:

"A song is equal to a hamburger. That's good. A song is sold cheaper than a hamburger. It's despicable. It insults the singer and the music!"

"That's not all."

Cook secretly sneered at Apple's second boss, "Do you dare to lower it? Can you lower it? Is the price reduction something we can do if we say we can? Will the record company agree to lower it?"

Riccio suddenly realized how stupid it was to lower the price!

Originally priced at 99 cents, it was already cutting the meat of the record industry. 10 cents may not seem like much, but if a song sells 1 million copies, 10 million copies, or even 100 million copies, it is not a matter of 10 cents.

This is a severe punishment for the record company.

Dare to make money from capitalists big and small?

From singers to the record industry, believe it or not, they canceled cooperation directly and turned to Spotify.

The same price increase will not work. It will win over the record industry, but consumers will not be happy, which is equivalent to pushing preconceived users to Spotify.

Conspiracy, naked conspiracy! This conspiracy is so vicious!

"This must be that Huaxia Lu's idea!"

Jobs's face was tense, and he was so gloomy that he could drip water, "It's all you, it's all you. Obviously, I came up with the idea of ​​the music mall first. It's because you are slow in R&D and debugging that Apple is half a step behind!"

Every word is "It's all your fault, it's all your fault!"

Everyone looked like a doormat, and their answers were quite unanimous, "Oh, yes, yes, yes, it's all my fault, it's all my fault, you are amazing, you are so awesome!"

This situation and this scene are just like a fruit party.

There is no problem with the principal's micro-management, it's just that his subordinates are too incompetent.

"Steve, we need to contact Samsung, Sony, and Philips. Logic is dumping it at a low price in the American digital music software and hardware market. It wants them all!"

Cook proposed: "This cannot be tolerated. We must counterattack and file an anti-dumping lawsuit against logic."

"Just do it."

Jobs looked coldly and touched his chin.

…………

Time flies and a week passes.

Apple is busy connecting, and the record industry is busy celebrating with fireworks.

Spotify has reached a new high, with more than 10 million songs sold in 7 days. Although there are suspicions of water injection, there are 6 million redemption coupons!

But the media doesn't care about all this and just brags about it.

"The New York Times": "Doug Morris, president of Universal Music, said that Huaxia Lu has done a great thing. He has led the way for the digitalization of the recording industry-Spotify store, music management software and lmusic. The whole process has been very smooth.

He packed all these services."

"New York Post": "Spotify store will kill piracy! Of course, it will also kill physical records! Poison, good medicine, only results."

"Wall Street Journal": "Recently, Bill Gates' internal letter from Microsoft was accidentally leaked. In the letter, he expressed dissatisfaction with Microsoft's current situation and hoped to launch a Windows download service as good as Spotify as soon as possible.

He attributed Spotify's success and Logic's ability to obtain more favorable music licensing agreements than other companies to Huaxia Lu's outstanding talent and personal charm..."

In fact, it was not leaked at all, it was blatantly disclosed.

Bill Gates is using Microsoft to praise Spotify, and his own people are praising his own people!

"boom!"

The champagne bursts, the cork pops out, and the wine gushes out.

At Spotify's internal celebration banquet, Ballmer led all Microsoft executives to show up, bringing with them a collection of salon champagne.

Lu Fei and he held a bottle together, with the mouth of the bottle facing down, and poured it into the butterfly-shaped pyramid cup. The light yellow liquid shone in the sun and rolled down.

Then, holding the wine glass high: "cheers!"

"cheers!"

The whole hall almost spoke in unison, and the sound was loud.

The presidents of the four major record companies were not present, but they sent representatives one after another. They were full of enthusiasm and wanted to package the songs in the music library and upload them to Spotify immediately.

Guo Xing smiled from ear to ear, "Now more and more record labels are looking for us to cooperate. We have received more than 50 applications."

"I want a bowl of water to keep it flat."

Lu Fei wrote lightly, "Spotify is an ally of the entire recording industry, and we want to help them win the piracy war!"

"aweason!"

The recording industry representatives surrounding him all applauded and echoed their compliments.

Ballmer smiled and said: "Lu, your 'one burger, one song' strategy is really great. With an investment of 6 million U.S. dollars, it actually has an advertising effect of 18 million U.S. dollars!"

"Next, Spotify will continue to cooperate with McDonald's and KFC, and will also cooperate with Pepsi and Coca-Cola to draw bottle caps."

Lu Fei smiled, "Do you believe it or not, the digital music market can reach 100 million this year?"

"I believe it! Of course I believe it!"

Ballmer laughed like thunder and said generously: "Lu, if you need any technical help, just come to Microsoft and we will send the best professional team. We are family!"

As he spoke, he was quietly reminded of the priority for Series A financing.

"Hey, isn't it the right to lead the investment first?"

Lu Fei pretended to be surprised and corrected himself by adding the word "lead investment".

"Yes, yes, look at my memory, I will have priority to lead the investment!"

Ballmer understood and smiled brighter.

Lu Fei clinked his glasses and took a sip of wine, "Steve, how is the legal team I asked you to find?"

"Robert!"

Ballmer immediately called and introduced Robert Hanslam, the nation's top lawyer in the field of intellectual property litigation, who works as an associate at K&L Gates, the firm founded by Bill Gates' father.

Lu Fei got straight to the point: "If Apple provokes anti-dumping, can we win?"

"I have studied Apple's threatening letters, and my answer is that it can win because my team and I have found its Achilles' heel."

Robert was confident and clicked on "Private Agreement".

In the American IT field, if a company enters a market segment first and establishes standards first, such an agreement will be formed.

"Before logic emerged, Apple monopolized more than 60% of the MP3 market in America. Before dumping, Apple was already suspected of monopoly."

"Oh, Monopoly!"

Ballmer raised his eyebrows, this seemed too familiar to him.

In the United States, monopoly is more serious than dumping. If it is recognized as a monopoly, the company will be split up. Microsoft was found to be a monopoly, but it only survived half of its life.

Lu Feile said: "So, can I give Steve Jobs an antitrust lawyer's letter?"

Robert smiled and said: "Of course, if you bring Samsung and Sony together, it will at least be enough to deter Steve Jobs and Apple."

"Look, this is professionalism!"

Lu Fei laughed and raised his glass again.

Anti-dumping versus anti-monopoly is like Luo Ji versus the Three-Body Problem, come on! Let’s hurt each other!

"That's right, Robert is the best in the United States in this field."

Ballmer winked, and suddenly he heard him asking about purchasing technology patents in the United States, and he couldn't help but be curious:

"Lu, what do you want to buy?"

"I want to buy battery technology. lmusic2 is designed with a color screen, which consumes a lot of power and has a short battery life. We are looking for a battery company to work together to launch an optimization solution."

Lu Fei half-hidden it, shaking off a bunch of related technologies in the name of improving MP3 performance.

When logic makes money, it must be spent, and the bulk of it must be spent on R&D!

Technology cannot be bought, and the United States will not allow Chinese companies, even offshore companies, to take advantage of the honeymoon period to steal important but currently insignificant mature technologies.

For example, multi-touch.

"Touch technology?"

Ballmer has very little interest in anything that has nothing to do with Microsoft systems.

"If Microsoft endorses Logic, cooperation or acquisition will get twice the result with half the effort." Robert suggested calmly.

Lu Fei squinted his eyes, "What do you think?"

"No problem at all."

Ballmer has both hands and feet and absolutely supports him.

The stronger lMusic is, the worse the iPod will be, and the worse Apple will be, which will be a huge fatal blow to Apple's stock price.

"This is not enough. Isn't the Apple conference coming soon?"

Lu Fei had a bad smile on his face, "Let's find some media participating in the scene. As long as Apple's third-generation iPod is not as good as expected, maybe not as good as Logic's first-generation Music, as long as iTunes' performance is not as good as Spotify..."

"Lu, I understand, I understand!"

Ballmer smiled evilly, "You are so bad!"

"He was the one who offended me first, and I am justly fighting back."

Mr. Lu shrugged innocently, the gangsters fought fiercely, and Apple died violently. How pleasant it sounded!

ps: And...

－－－－－－Digression－－－－－

Thanks to a layman who is used to being lonely, I would like to thank you for the big 100 starting coins.