Reborn on Top of Football
Vol 2 Chapter 303: Jinyu Mantang (below)
Speaking of which, the endorsement fee given by domestic businesses is not low, but Wang Ai knows that these years are the era when domestic companies "sing and sing me on the stage". In the next ten years, there will be frequent reshuffles, and some will burst out. The scandal, of course, Wang Ai has to choose. Try to choose partners with stable business performance and long-term cooperation.
In commercial cooperation, things are very complicated and often require long-term cooperation between the two parties. For example, attending business events, how much? How long is it? Who are the contacts? The longer these things work together, the smoother the cooperation, and the lower the cost of cooperation. It is also conducive to the creation of Wang Ai's personal image.
Therefore, Wang Ai is very picky about the choice of domestic enterprises. Most cooperative endorsements are just endorsements of a certain product of the enterprise, not endorsements for the enterprise. There is a big difference here. For example, Wang Ai intentionally endorsed ICBC Peony Card, but not ICBC. In other words, ICBC's image cannot be used for other ICBC products. This is to avoid being dragged down by some products with short product life cycles and poor market response. Counting down, only five companies, Wang Ai, have full authority to endorse, including three family companies and two future Internet leaders.
Roughly calculate, the contract of 12 foreign companies, a total of at least one can get Wang Ai 20 million euros of endorsement fees, if calculated on an annual basis, it is an average of 6 million. Wang Ai means signing a short-term contract as much as possible, which happens to be the intention of most companies. After all, Wang Ai is underage. What kind of future growth is bad, signing a leader has potential risks to both parties. A total of 18 domestic companies can get back 90 million yuan, an average of 5 million each, and an annual average of 90 million. Because domestic companies generally choose a short one-year contract.
The most typical one is Gree air conditioner.
Before the Chinese team went out of the team last year, Oaks Air Conditioner, the youngest brother of the air-conditioning team, found Milu and signed a contract for 2 million yuan for 10 months. As a result, in the past ten months, the sales of Oaks air conditioners jumped from an average of 900,000 units to 1.6 million units. The net profit increased by nearly 1 billion yuan, shaking the pattern of air conditioning. For this reason, other companies that were aware of it later were in a hurry, and Chairman Dong of Gree Air Conditioning went to the resident of the national team and found Shi Wenjun.
Shi Wenjun proposed a standard of endorsement fee of three million yuan a year based on the calculation of a well-known metric. As a result, Chairman Dong gave the conditions of an annual endorsement fee of five million yuan. I do n’t want to ruin each other ’s friendship. Milu is a foreigner leaving China sooner or later, and Wang Ai is a Chinese. His performance in the World Cup has exceeded Milu ’s influence and will continue to affect Chinese society. ”
The implication is optimistic about Wang Ai's future growth. I do not want to take a small advantage in front of me, so that the two sides cannot cooperate in the future.
In the following time, Schlapner and Shi Wenjun started specific business negotiations in Germany and China respectively. Huang Xin arrested the general manager in Beijing, and Wang Ai dedicated to accompanying Xu Qinglian to compensate her for this summer vacation.
A few days later, the college entrance examination scores were released, and Xu Qinglian became the provincial liberal arts champion with a total score of 652 points. At this time, Xu Qinglian was also busy. After shooting two advertisements in Beijing, Wang Ai hurriedly flew to Germany. On the one hand, many negotiations on Schrapner's side went smoothly, and they also began to enter into the signing and specific contract performance. Phase, on the other hand, Xu Genbao called and asked Wang Ai to participate in the upcoming German League Cup, also called the German Super Cup.
The current League Cup has not been restructured, and the Bundesliga champions are invited to participate. Instead, the top five Bundesliga champions plus the German Cup champions, of which the Bundesliga champions and the German Cup champions only participate in the second and final rounds as the seed team. Four German Bundesliga teams other than the champion were arrested for the fight and the two semi-finals were decided.
The German League Cup is equivalent to the preseason of the German Football League. It has both the purpose of warming up for the league and the purpose of warming up the team. It is also one of the three major cups of German football.
Last year, the Tubingen youth won the German Cup championship of Schalke 04 as an amateur team, so they were among them, and as the seed team and Dortmund, they held Bayern Munich, Schalke 04, Hertha Berlin, Leverkusen four teams fight. Last year, Bremen, sixth in the Bundesliga, would have been awarded a place in the League Cup because Schalke 04 was the German Cup champion. Unfortunately, he encountered a Tubingen youth and was excluded.
When Wang Ai arrived at the German and Tubingen youth meeting, it was already the 26th. Schalke defeated Leverkusen in 04 and Hertha Berlin defeated Bayern Munich, thus deciding the semi-finals of the League Cup. Next, the youth of Tubingen will meet Schalke 04, the final opponent of last year's German Cup, at the Strand Stadium on July 29. Dortmund will face Hertha Berlin at Ebstadion.
The finals were played at the Bochum Stadium on August 1.
When Wang Ai arrived, the National Olympics had not yet left, and he played in Germany for a whole month. Oh, nominally it was a month of training. Anyway, the Football Association paid for it, and the Tubingen youth went out to use the Lion Stadium to pay the usage fee .
Xu Genbao also returned early. Most of his teammates except Wang Ai also returned. Shen Xiangfu saw that the Tubingen youths were full and ready to participate in the League Cup. They were fighting with the strong teams in the Bundesliga, and their minds were alive. Just after playing for a month in the Olympics, they were almost restored, so they discussed with Xu Genbao: We can Can't schedule a warm-up match?
As soon as Xu Genbao heard it, as the new German Bundesliga, it is also a good thing to be able to play a warm-up match with the Chinese Olympics. This Olympics itself is not weak. Since the Bundesliga started on August 10, the match time between the two sides was scheduled on August 5.
After returning to Tubingen, Wang Ai first went home to clean up. This summer, even Leoni was not at home, first went to the World Cup, then went to the Beyond Sports Headquarters to study and meet, and followed Huang Xin to Liaozu. The inspection is just back.
Ozil and Mertesacker are in good physical condition. Bai Guanghai and Luo Tongliang did not stop training all summer. The whole night of the 26th, the brothers spent a lot of laughter and laughter. For Wang Ai's performance in the World Cup, there is no lack of envy and envy.
The next day, Wang Aicai rushed to meet Lao Shen's National Olympics. After a rush, he was caught by Schrapner. Wang Ai, this is too messy. Quickly agreed with the old man. This week before the League Cup, business negotiations were arranged every morning, and the contract was performed. In the afternoon, Wang Ai had to train with the Tubingen youth. When he was free, he would go to the Olympics and practice. Anyway, the National Olympics has also started restorative training, which is arranged in the training ground of the Lions Stadium.
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