Reborn Tokyo Golden Age

It is not surprising that Panasonic's entry into Shirakawa Feng, Sony can hold back for half a year, and it has reached its limit.

After all, there are so many audio-related and consumer electronics companies in Japan. Unite together to exert pressure, and no one can ignore it.

In addition to the current Panasonic, Sanyo, Pioneer, Hitachi, NEC and other companies will launch their own Walkmans.

It is conceivable that this year's Walkman market will definitely not be divided by Sony and Shirakawa Electric as it was last year.

With so many manufacturers entering the market, fierce competition is inevitable, and even a decline in profits is inevitable.

There is no trick to face them, everyone has rich product experience.

Based on the design of the Walkman, its own research and development strength can definitely satisfy.

Even compared to them, Baichuan Electric is considered the younger one.

So can we join forces with Sony like we did with Nintendo last time?

Don't even think about it, these companies don't rely on the pile of broken copper and iron from other people's copycats.

If it can do that, Sony will not let go of the authorization.

So in the face of this kind of situation, we can only face it in a dignified and upright manner. To put it bluntly, it is to cultivate ourselves.

"This year's next-generation Walkman design, we have to spend more time."

Bai Chuanfeng fiddled with the Panasonic Walkman in his hand, thinking thoughtfully.

Yasuda and Oki nodded solemnly, everyone nodded their heads when so many opponents flooded in at once.

Everyone competes in the same field, and outside moves are basically useless. Then the rest is up to each other.

"Are there any special features in the designs of the new friends?"

Only by knowing yourself and the enemy can you make the most appropriate strategy in a targeted manner.

"Basically, they are all similar designs to ours, and the only thing that may be unique is that the audio effects tuned by each are different.

Some have excellent treble, some have amazing bass, and generally speaking, each has its own merits. "

In this regard, Damu has the most right to speak. After listening to the audio effects of various products, he has a rough idea of ​​the audio effects.

"How does ours compare with theirs?" Bai Chuanfeng sat up straight, this was part of his internal strength, and he couldn't be careless.

Damu replied confidently, "There are winners and losers, at least they won't be worse than them."

"Yoxi." Bai Chuan nodded approvingly, "Keep going, and finally aim to surpass the competition."

"Hay" Damu responded.

Walkman audio is the art of hearing after all. First of all, if the sound quality and sound effect are not inferior to others, everyone can be regarded as standing on the same starting line.

I have to say that the professional sound engineer hired at a high price was worth it.

Without them, it is estimated that Baichuan Electric's performance in audio technology should be very mediocre.

Being able to keep up with the large army now is already an amazing improvement.

"There's not much of a gap in audio technology, so we're going to have to figure it out elsewhere."

Regarding this point, Bai Chuanfeng already had some thoughts in his mind.

"President, do you have any suggestions?" Yasuda, who knew him well, knew that his own president must have his own plans.

Bai Chuanfeng nodded, "See if we can make some breakthroughs in terms of functions and convenience."

Ease of use?

Everyone frowned and began to think.

"Think about making a Walkman with an auto-rewind function." Bai Chuanfeng didn't hold back, and directly expressed his thoughts.

"Auto flip?" An Tian's eyes lit up.

"That's right." Bai Chuanfeng took the machine in his hand to demonstrate, "When one side is played.

Press the switch button, the motor reverses, and the magnetic head starts to read information from the end.

In this way, the automatic rewinding function can be realized, eliminating the trouble of manual rewinding.

Of course, I just put forward an idea, how to realize it, please everyone. "

There are many kinds of Walkmans in later generations, and there are also many kinds of wonderful functions.

But this practical function, Bai Chuanfeng thinks it can be regarded as a great innovation of Walkman.

As for why it wasn't taken out in front? Doesn't that mean waiting for now?

Good stuff, of course squeeze slowly.

Otherwise, in the face of competitors, they will not be able to come up with favorable countermeasures.

"Genius-like idea" As a straight man, Yasuda couldn't help admiring this idea.

This is a unique secret skill, it can be said that no one really has it.

"From the perspective of technical difficulty, there shouldn't be too much of a problem." After a little evaluation, Yasuda gave an affirmative answer.

Rare is an idea, not a method of realization.

"Okay." Bai Chuanfeng nodded, "This function is first used on mid-to-high-end models.

As for the low-end models..." Bai Chuanfeng thought for a while and there was no good way, "Continue to reduce costs, and save unnecessary places.

If the ex-factory price can be lower than 10,000 yen, presumably not many can compete with us. "

If competitors who are also good at low-end enter the market, they can only deal with it at a lower price.

Moreover, Panasonic, which is good at low-end products, is not only good at low-end products, but also has rich experience in high-end products.

The pressure is huge.

"When will Sony's new model be launched this year?" After discussing for a long time, Bai Chuanfeng almost forgot his old friend.

"It is said that it was in May." Hasegawa has been paying close attention to the movements of his competitors.

"And according to the preview information released by Sony, there should be more than one model.

Chances are there are as many positioning models as we do, if not more than we do. "

Well, one by one, menacing.

"It seems that we have to hurry up." Bai Chuanfeng put down the machine in his hand and sighed.

"Everyone, in the next six months, our goal is to lower the cost of low-end models.

As well as mid-to-high-end models with automatic rewinding function, of course other ideas can also be proposed together.

In addition, more attention should be paid to the differentiation of the market, and more feedback surveys should be done.

As long as there is customer demand, we will also make niche products with special positioning.

If we don't occupy this part of the market, others will.

And we have a first-mover advantage, and we will always maintain this lead in the future. "

"Hay!" Everyone in the conference room nodded in agreement.

Bai Chuanfeng didn't intend to let go of those niche products.

No matter how small a mosquito is, it is still meat. Besides, I would rather eat it myself than leave it to my opponent.

Today is different from the past, there are too many people sharing the cake.

Those leftovers that are usually not very sweet, now they have to be picked up and stuffed into their mouths.

In the fiercely competitive market, everyone will use all means to survive.

Bai Chuanfeng has already awakened and is ready for this.

Had a meeting with everyone in the Walkman Business Department, and after they left, Bai Chuanfeng's expression also became serious.

When I held a meeting with everyone, I said so swearingly, but also to strengthen everyone's confidence.

But no matter what the final result is, it is foreseeable that Shirakawa Electric will no longer have such lucrative profits in the field of Walkmans in the future.

The market is so big, so many manufacturers come in, after all, they want to share part of the profits.

The profit of the Walkman has decreased, but at this moment, Baichuan Electric is taking time out of its wealth again.

It's really difficult.

There is a sense of small profits but high sales for handhelds, but fortunately, Shirakawa Electric and Nintendo have cleared the market in advance.

Otherwise, Shirakawa Electric's local profits are expected to plummet this year.

The overseas market will probably be the main source of profit for Shirakawa Electric this year.

However, overseas markets also have their own problems, mainly from two aspects.

One is that friends like Panasonic also want authorization in overseas markets.

They also have their own branches abroad, and they are seeing the market performance of Sony and Shirakawa Electric, so how could they be indifferent.

For these new friends who came to him, Bai Chuanfeng also had a big head.

Sony can't stand it, can he stand it?

Certainly not.

However, Bai Chuanfeng has not let go yet, and their performance in the local market is still unknown, so they are not too tight.

But Bai Chuanfeng knew that if the local market was good, he would have to honestly let go of the authorization within half a year.

After that, there is no other good way except to collect a patent fee severely.

He's not stupid enough to go against so many companies, unless he doesn't want to mess around with Neon anymore.

This is the first problem in overseas markets.

As for the second one, it obviously comes from the identity of Baichuan Electric.

Yes, the business card of Shirakawa Electric in North America is a Japanese company.

At this time, the reputation of Japanese companies in North America was not very good, especially the workers in the auto industry, who hated Japan deeply.

Now that Baichuan Electric's products are selling like crazy in North America, how could they escape the eyes of those capitalists.

All kinds of troubles will always come to you.

The problem is not too big now, but if it continues, the tariffs of Baichuan Electric may increase significantly.

But his competitor, Sony, has no such troubles. It will be a matter of time before one falls and the other falls.

So why doesn't Sony have such trouble?

There are two reasons. Sony is listed in the United States, and Sony has factories in the United States.

This is a proper American company.

Wall Street took a look, yo, my own people. Everyone put down their guns, don't cause misunderstandings for brothers.

But Baichuan Electric doesn't have this kind of treatment, not to mention all kinds of troubles, but also staring at your eyes all the time.

If Ming Qiang hadn't been too eye-catching, they probably would have done it long ago.

It's just that every day I come to my door, and I don't know how many people want to invest.

Any investment is nothing more than wanting a piece of the action.

For the time being, Bai Chuanfeng has no good solution. The temporary plan is to build a factory in the United States.

Doing so can at least stop the mouths of some politicians, provide jobs and increase taxes, and it can be regarded as an explanation for them.

Even if the various costs in the United States are higher than that of Neon, there is no way.

If you want to make money, you still have to hand in the name certificate.

Generally speaking, the situation faced by Baichuan Electric this year is much more complicated than last year.

The larger the volume, the more revenue will be, but the easier it is to attract the attention of others.

It's really a headache to be disturbed.

When Bai Chuanfeng was feeling bored, a cup of coffee suddenly appeared in front of him.

"Hey..." Bai Chuanfeng raised his head, "So it's classmate Xiao Lin."

He put away his melancholy and smiled on his face.

"Another worry?" Seeing his frowning, Kobayashi Asuka knew that he was in trouble again.

"Annoying things are not counted, at most they are a little trouble." Bai Chuanfeng picked up the coffee and took a sip comfortably.

Let's talk about it when things come, now there is no need to worry about not being able to eat.

Seeing that he didn't seem to be lying, Kobayashi Asuka felt relieved.

"Have you hired a nanny recently?" She asked casually while stirring the coffee with a spoon.

"Huh?" Bai Chuanfeng gave her a strange look, "How do you know?"

I did hire a nanny recently, and I also brought a nutritionist along with me.

I just started working yesterday, you see this is very unfortunate.

"Really?" Kobayashi Asuka looked at him suspiciously.

"Of course, not only that, there are nutritionists and drivers." Bai Chuanfeng felt that he was telling the truth.

Did I guess wrong?

Kobayashi Asuka felt that she might have really wronged Bai Chuanfeng.