Reborn Tokyo Golden Age

The reason why Xiao Qingkong and the others wanted to return to Northeastern Akita happily was because they were going there for skiing.

After golf, skiing became the second national sport in the bubble era.

So before that, was skiing considered a high-end sport or high-end consumption?

Of course it does! Although there is heavy snow all over the Northeast, there are almost no places dedicated to skiing.

However, if the children's play of finding a wooden board and sitting up on a hillside and sliding down can be considered skiing, then it is also rare and common for Northeastern people.

Ahem, this is a joke~

For most Japanese, especially those in the south, skiing has always been a rarity.

Not to mention that the venue is difficult to find, but a complete set of ski equipment, even a basic model, cannot be purchased without more than 100,000 yen.

Before the bubble, this was of course a high-end consumption movement. After all, the monthly salary at that time was only more than 200,000 yen, which was undoubtedly a heavy expense for families.

But when the bubble comes, everything becomes a problem.

If Shirakawa Kaede remembers correctly, there have been similar news reports before.

In 1988, the total number of people participating in Neon skiing was 300 million.

Based on the current population of Neon, which is 120 million, this means that each Neon person went to the ski resort an average of 2.5 times this year.

It's an exaggeration. What was once a high-end sport has now become a veritable national sport.

There are only so many places in Neon that have the conditions to build ski resorts. In addition to Hokkaido, there are also Tohoku. Of course, there are also places in Karuizawa.

Therefore, most of the 300 million skiing trips are concentrated in these areas.

Among them, Antlers was the earliest, largest and even used to host international sports events. It has undoubtedly become people's first choice for skiing.

So when Bai Chuanfeng and the others got off the plane, they were shocked by the scene in front of them that looked like ants moving.

Although they took a private plane, the airport is public.

On the passenger planes, tourists carrying large and small luggage were like ants descending the ramp one after another.

The Mercedes-Benz airport bus is also working tirelessly to pick up and drop off tourists.

"Xiao Feng, has it become like this since you haven't been back to Akita for more than a year?"

Tanaka Yuko was also shocked by the scene in front of her. The last time she came back to Tai Kwun Airport, it was not so lively.

Bai Chuanfeng himself was a little confused. This is the New Year, isn't everyone going home?

The fact is exactly as he guessed, because there is too much money and no place to spend it, and now the Neon people are also vacationing everywhere during the New Year.

The first choice is Hawaii, which has a pleasant climate, but after all, only a few people go abroad. Most people choose a holiday destination in China.

Because of the popularity of skiing and the reputation of Shikakuzu Resort, Akita is naturally overcrowded.

Some of these people who got off the plane didn't even need to leave the airport, and took the electric train directly from the platform to Antlers.

Due to the heavy flow of people, the Keio Tokyu Line left almost every three minutes, so the passengers on the platform soon filled up again.

Of course, Shirakawa Kaede and the others don't have to go to the electric train. There are already people waiting here at the airport.

"Xiao Feng!~" Shirakawa Kaede and the others didn't wait two minutes after they got off the plane when Torataro's voice appeared not far away.

Turning around, I saw this guy getting out of a brand new car. Daimaru, who got off the car earlier, took two people with him and diligently took over Shirakawa Kaede's luggage.

"You guys are looking very dashing now." The two of them approached Bai Chuanfeng and gave their close partner a big hug.

If anyone can make Shirakawa Kaede absolutely at ease, Torataro must be one of them.

"Hey, are you shocked by the scene at the airport?" Torataro, who was also wearing a winter coat, looked stronger than before.

This guy just got married last year, to the daughter of a prominent local family here in Akita.

Just this year, he also had his first child, Michiko, a very cute girl.

Whether it was his wedding or his child's full moon party, Bai Chuanfeng was always present.

Perhaps because of starting a family, Torataro's demeanor is much calmer than before.

But when he got closer and saw his sexy red station wagon, Bai Chuanfeng couldn't help but burst out laughing again.

"How about Xiaofeng, isn't it beautiful? Since it is our Akita brand, of course it is our duty to support the development of our hometown."

The shameless Torataro seems to have regarded Subaru as Akita's business card.

That's right, the car Torataro was driving at this time was the Legacy, a new model launched by Subaru at the beginning of the month.

The slender body, coordinated proportions, and brand-new logo all indicate the car’s luxurious identity.

Bai Chuanfeng circled it twice with interest before raising his head and asking.

"How does it drive? Does it have its own characteristics? Let's talk about it first, tell the truth."

When it comes to cars, Torataro gets excited. “Xiao Feng, to be honest, I’ve heard of Subaru before, but I’ve never driven one.

But after experiencing this Legacy this time, I once doubted that it was really a car produced by Neon?

It's really fun to drive, especially in the snowy weather in Northeast China. It has great grip, large body and stability, and almost never slips or stalls.

I have to say that this is really a practical car with excellent handling. It is a star in the Northeast now. "

Shirakawa Kaede could just ignore Torataro's praise. It had only been released for a month and it had no reputation.

However, thanks to the overwhelming publicity, Subaru's reputation has once again returned to the attention of neon people.

In order to start this crucial battle, Shirakawa Holdings and Subaru also spent a lot of money on publicity and promotion.

Television stations are bombarding advertisements in turn, and radio and newspapers are taking turns in serving Subaru’s Legacy.

But when it comes to the most expensive expense of promotion fees, it is offline promotion.

You can almost see Legacy posters on all neon city streets, large and small, and on the criss-crossing highways.

Billions of yen were spent on advertising, and the effect was immediate.

Although the sales volume in the first month has not been calculated yet, it is based on feedback from 4S stores in various places.

More people come to see Subaru's new models than at any other time in history.

The reason why the current Legacy is attractive is not only because its appearance follows the trend. With the help of Shirakawa Electric, it also has a lot of bells and whistles.

For example, the most eye-catching and surprising thing is that the dashboard of the top-end luxury version of Legacy is actually a color LCD screen.

You don’t need to ask to know that this is the product of Shirakawa Electric, the leading display manufacturer of Neon.

Nowadays, in the manufacturing of LCD panels, the Shirakawa LCD factory is definitely Neon, even the best in the world.

In addition, in order to support full-color functional display, TSIC also cooperated with Subaru to develop an auxiliary chip.

Therefore, information such as fuel level, fuel consumption, battery life, speed, etc. were all changed to digital LCD displays, and even warning displays for door opening were added.

It can be said that the Legacy at this time should be the first car equipped with a full-color LCD display.

Although the current functions are still a bit rudimentary, it already has the prototype of a fully digital LCD display.

However, due to time constraints, the number of luxury editions with such configurations is still relatively small, and demand currently exceeds supply.

Even though it only changed the dashboard, Subaru's sense of technology immediately improved.

Besides, this is the bubble era. In order to differentiate between themselves and ordinary people, rich people only want to buy unique things without considering the price.

Undoubtedly, Legacy's full-color LCD instrument meets this part of the requirements. Of course, in addition to these, Legacy has other unique designs to match its positioning.

For example, installing a telephone system on the steering wheel makes it really convenient for people to make calls while driving.

There is also an air humidifier in the rear row, which is not used by ordinary families.

Of course, this series of luxurious configurations also makes the Legacy's price very luxurious, with the top version basically priced at around 5.4 million yen.

The low-end and mid-range models have reduced the full-color LCD screen to a black-and-white LCD screen and a traditional electronic screen, and the power has also dropped to around 2.0 or less.

As for the engine power of the luxury and travel versions, it can reach up to 2.8L, which is a veritable luxury car.

Of course, even so, the lowest version of the Legacy is priced at around 4.2 million yen.

Since it is positioned as a luxury car, it must have the consciousness to make a luxury car. The previous price of two to three million is obviously not suitable for the current Legacy.

In terms of mechanical performance, Shirakawa Kaede believes in Subaru's heritage, but in terms of aesthetic style, he can still check for Subaru.

This LCD display instrument is just the first attempt, and there will be a series of new functions waiting to be added in the future.

Bai Chuanfeng probably saw Legacy when it first came off the production line. But at this time, Torataro was also driving it, which made him a little more interested.

However, considering that his family was still there, he suppressed his curiosity and prepared to try again later.

Torataro drove the car himself, Shirakawa Kaede sat in the passenger seat, and the group set off in a relaxed and happy manner.

Tai Kwun to Lujiao is only about thirty kilometers away, and the highways between the two places are relatively developed, so Shirakawa Kaede and the others have a smooth journey.

However, what surprised Bai Chuanfeng was that during this short thirty-forty-minute journey, he actually saw more than one Legacy speeding along the road.

And most of them are extended touring versions, with ski equipment strapped to the roof rack.

If his guess was correct, these pedestrians should be going to Lujiao for skiing.

"Eh?" Bai Chuanfeng couldn't help but exclaimed when he saw another Legacy speeding past outside the window.

"Haha, Xiaofeng, I didn't lie to you. In the Northeast, especially in Akita, Legacy is a star."

Torataro laughed loudly while driving. This guy didn't believe what he said just now.

The reason why the probability of Legacy appearing here in Northeast China is so high is because Subaru is now owned by Shirakawa Holdings.

In addition, the Legacy itself was designed to be extremely suitable for the road conditions here in the Northeast, with snowy weather, hills, and many curves. Isn't this tailor-made for Subaru's three-wheel drive?

So whether it's a sense of fellow countrymanship or performance itself, Subaru Legacy is a good choice.

In addition, the neon economy is booming, especially in Akita with the Kakkaku Resort, and the economic benefits of surrounding cities are also very considerable due to the radiation effect.

When people have money in their pockets, of course they are willing to spend it. Luxury cars that were once out of reach are now less painful to buy.

It seemed that even he had underestimated the appeal of Legacy. Looking at another Subaru leaving the car window, Shirakawa Kaede's original happy mood became even more exciting.

As for Xiao Qingkong and the others sitting in the back row, when they saw the snow-covered earth, they would let out a series of exclamations from time to time.

At this age, they are curious about everything.