Reborn Xiangjiang Tycoon Growth

Chapter 1661 Lego Town Project 1

Now that the person in charge of the Danish branch has been determined, the remaining things are much simpler. However, in the past two days, we must meet with LEGO employees, at least to get familiar with them. And we must announce it in front of all employees.

Plan your own Lego town. This is a great opportunity to boost your confidence and you must not miss it.

The acquisition is relatively smooth, but it is inevitable that some people will feel uncomfortable. Only by letting them know that the acquisition by Heiyun Group will be more beneficial to them, then all conflicts and problems will be put away.

In fact, overall, the Danes are very kind-hearted, simple, not impatient, calm and friendly. They have a strong sense of planning and everything is done step by step and in a orderly manner. Therefore, they do things very slowly, such as business negotiations.

; it must be explained in order from the beginning, otherwise, it will be ignored. Danes are still very serious during working hours, and have a conservative and serious attitude.

As long as Heiyun Group's plan after acquiring Lego is introduced in detail, it is estimated that Lego employees will definitely support it, and Mr. Bao is still very confident about this.

Now that we have decided to do it, we must do it in place. In fact, we did not go to the factory before, mainly because it was not ready yet; now that the negotiations with the city hall have been completed, the land issue has been resolved. After all, Bao's plan is quite big, and can even be described as grand.

It's all just because of my reputation, otherwise it would be easy to be misunderstood.

Investing so much money at once without any support from the government is probably something only Bao Zixuan can do.

Early in the morning, when the workers went to work, they felt that the factory was a little different today. Billboards were erected in many places. They were just blocked by tarpaulins and could not see the content inside. But they were also full of curiosity. After all, this is

But it's something that has never happened before.

Of course they knew that LEGO was acquired by Heiyun Group. Most people didn't have any objections to the new boss Bao Zixuan, because in their view, this was a leader who could bring LEGO to glory. As long as he is

If the company's profits are good, then their benefits and remuneration will naturally increase accordingly.

Moreover, Mr. Bao never plays his cards according to common sense. This must be reasonable, and there may be a huge surprise waiting for them.

As expected, everyone was not disappointed. As soon as ten o'clock arrived, all the obstructions on the screen were put down. The Lego factory area instantly started to boil.

Because the LEGO workers saw a living park made entirely of LEGO bricks, and it had everything. Not only that, but there were also several connected Nordic-style castles made entirely of LEGO bricks. You don’t need to think about it, they must be spliced ​​together with LEGO bricks.

There is also a screen with a plan for Lego's future campus. Of course, the office building cannot be built using Lego bricks; but it is also designed to look like Lego bricks.

Not only that, there are also some character statues, all made of LEGO bricks. They are the founders of LEGO and employees who started the business together. Many of them are the grandparents of LEGO employees, so of course they know each other.

Erecting a statue is a very particular thing, as it shows that one's achievements have been recognized. Moreover, it is within the Lego Park, and the meaning it represents is even more extraordinary. Employees who had previously felt that Bao Zixuan did not understand Lego culture were instantly conquered. This is what they imagined.

What a genius designer he is for the Lego Ecological Park in China. It is really unimaginable that he can come up with such a great idea.

A man's voice also came from the loudspeaker, and it was also in Danish; this allowed LEGO employees to listen without any language barriers.

Bao Zixuan: "Hello to all Lego employees! I am Bao Zixuan, your new boss."

"Just three days ago, I reached an agreement with the Christison family to acquire 60% of the shares of Lego, thereby achieving absolute control of the Lego company. In fact, the main reason why I acquired the Lego company is because I am a father and want to give my children

Create a different space.”

"Lego bricks are definitely a genius idea, because they have infinite possibilities. All the vehicles, airplanes, ships and other means of transportation we use now are all composed of parts. In fact, they are essentially the same as Lego bricks.

It takes a variety of modules to assemble it into a complete product."

“If you want to get your children interested in technology from an early age, Lego bricks are the most suitable choice.”

"The picture you just saw is my plan and vision for the future of Lego. An ecological town made entirely of Lego bricks, a one-to-one Nordic-style castle, and a modular Lego headquarters building."

"But I don't know how to assemble Lego bricks, so I hope that all employees can use their hard-working hands to build them. The acquisition is just the first step. We plan to invest 10 billion in Lego Town and other surrounding projects in the next five years."

US dollars; used to build the LEGO ecosystem.”

"As for your benefits and treatment, I just took a look and the overall level is pretty good. But there is still a certain gap compared to Heiyun Group. Therefore, I will ask the new CEO Mr. Hu Yuze to implement this matter as soon as possible, and there must be no differential treatment.

"

"Benefits and salary improvements mean that you have to be busy. After all, our plan is grand, and I don't care about spending more money; I just hope that Lego Town can become a business card of Billund as soon as possible."

"We will invite 1,000 children from all over the world every year to come to LEGO to experience the magic and fun of building blocks. At the same time, I am confident that within 30 years, LEGO will become a Fortune 500 company; of course it is best to

Denmark’s largest company. But I definitely can’t do it alone. So I hope you can work together to make Lego better.”

Mr. Bao's speeches are never long, but they can bring great shock to people. If the benefits and treatment of Heiyun employees are the same as those of Heiyun Group, then it is naturally a good direction for development.

Lego employees are not fools. If the Lego Ecological Park is built according to the plan on the drawings, then anyone who comes to travel to Northern Europe will definitely come to Lego Town for a visit. Even if they don’t want to, the attraction to children will be

It is absolutely fatal. The town of Billund itself does not have a large population, and apart from Lego, there is really no industry that can be successful.

Now Mr. Bao has directly spent 10 billion US dollars to build so many projects. It is simply unimaginable how much it will promote the local economy. Many businessmen do not like to invest in Nordic countries, especially the construction of industrial parks. After all, here

The labor costs and other expenses are much higher than those in developing countries. Even compared with developed countries such as Germany, there is no advantage.

Now the world's richest man wants to come and invest, and it's still an unknown town. If it were in later generations, when Lego was at its peak, acquisition and construction would be understandable. But now, no one is really optimistic about Lego. Maybe with the

Heiyun Group's vigorous promotion has already gained some popularity; but it is still far from being able to invest tens of billions at once.

Things that other companies dare not do, does not mean that Heiyun Group does not dare to do them; projects that other businessmen dare not invest in, does not mean that Bao Capital does not dare to invest in them either.

Once the Lego Town and the supporting facilities on the drawing are completed, it will definitely be a huge boost to Billund's tourism industry. For a country without many resources, it is not that easy to make money.

Industrial products have to compete with other countries, but creating a unique tourism industry is definitely the best idea. Billund has not been found before, but it was discovered by an outsider. No wonder he can become the world's richest man, his ideas are really different from normal people.

Therefore, there is nothing to say. Apart from strong support, I really can’t find any reasons or excuses.

Officials in Billund are like this, and now Lego employees are even more excited. If Bao Zixuan had been allowed to take over earlier, maybe Lego would have become Denmark's largest company and a Fortune 500 company by now.

The small shareholders who were a little disgusted with Bao Zixuan before suddenly became different. No one even supported this plan more than them. After all, it was closely related to their own interests, and no one could be indifferent.

KK-Christison said that Bao Zixuan will not touch their shares and guarantees the right to dividends. He was still a little worried before, but now it seems that there is no need at all. They are the ones who do big things. He also built statues for his ancestors to show his approval.

Their identity as a founding family and shareholder is more effective than the Christison family. Therefore, I really can't find any reason to object. It is more practical than anything else to follow suit and do well.

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