Reborn Xiangjiang Tycoon Growth

Chapter 1881 The action begins 1

Author: An An’s life

When Bao Zixuan returned to the hotel, he immediately called everyone over. Time was running out; plus they were all busy people, so they had to make a quick decision! Manfred Gerlach gave him two months, which looked like a lot of time; but so

The acquisition of multiple companies involves a huge amount of funds, and some preparation is required. People have shown sincerity, but they cannot take advantage of the price; they must also be vaccinated in advance!

Not only is it an issue of unkindness, it will even affect the Heiyun Group and its own reputation. Being recognized is the result of so many years of persistence. Next, we have to go to Eastern Europe and the Soviet Union; we must not lose the big for the small.

He still has some control over his own business; but it is not easy to give too many orders to other people. Once the East German leaders feel that the Hong Kong businessmen are unreliable, they will come to take advantage; but it is very detrimental to the next plan, and ugly words must be used

Talk about the front!

Bao Zixuan said with a serious expression: "Everyone, we have reached an agreement with East German President Manfred Gerlach. In the next two months, all state-owned enterprises in East Germany will be open to Hong Kong businessmen. In other words, we have priority

Quan belongs to a separate business."

"Recently, the two Germanys will discuss the details of the merger, and other aspects have not been taken care of. This is a once-in-a-lifetime opportunity, and I hope you will not miss it."

"Although the overall economy of East Germany cannot keep up with West Germany, its technological level is not bad; it was just that it failed to develop a good market before and was left behind."

"I know what you want, so I made a list."

"The first is the automobile industry. Currently, the most famous brand in East Germany is Horch, our brother from Audi. The overall technical strength cannot be underestimated and it is a very high-quality asset."

"In addition, there are the Ernst-Gruber Automobile Factory in Werdau, which specializes in the production of heavy trucks; and the Oak Automobile Factory in Zitau, a border city between East Germany and the Czech Republic, which specializes in the production of Oak brand cars; Eisenach Automobile

The factory specializes in the production of Wartburg cars; the Ludwigsfeld Automobile Factory is responsible for the production of various types of trucks; as the other automobile factories are not large in scale, it does not make much sense to acquire them!"

Seeing that everyone was half-informed, Bao Zixuan continued to introduce; the more detailed the preparations in the early stage, the smoother the acquisition process will be.

August Horch is one of the pioneers of the German automobile industry and the founder of Audi; one of the rings in the Audi four-ring logo refers to Horch Automobile. Horch graduated from a university in the town of Mitteweida, Saxony.

Technical College. He started working in the engine manufacturing department of Carl-Benz AG in Mannheim and later became general manager of the automobile manufacturing department. After moving to Zwickau, the company began to produce four-cylinder engine cars.

Due to differences with the board of directors and the supervisory board, August Horch left the Horch company he founded in 1909 and immediately established another automobile company in Zwickau. Since the Horch brand had been taken over by the original company

Used, and has been registered as a trademark, so Horch translated his name into Latin Audi, so the new company used the name Audi; and the brand Audi was born.

After the end of World War II, Horch Automobiles completely separated from Audi because its factory was located in East Germany. The company is now owned by East Germany.

They don't know much about cars, but everyone knows that entering the industrial field is the only way to grow the family.

Unexpectedly, Bao Zixuan is really capable. For two months, East German state-owned enterprises were only open to businessmen from Hong Kong. I wonder how many people can do it.

It is not very accurate to say that Xiangjiang tycoons do not know anything about cars; there are many people who understand.

Ye Deli smiled and said: "Everyone, everyone knows my ambition; how about giving up the Horch car to Ye!"

Hearing this, everyone fell into deep thought; although Germany is an industrial power, it mainly refers to West Germany. East Germany is not included. The Horch Automobile Factory is the most high-end brand in the country; naturally it is the first target of many people!

Now if Ye Deli wanted to, he couldn't directly refute the other party's face; but he was very unwilling to let him go like this.

As early as 1906, Horch won the championship in the world's toughest and longest car rally at that time. Winning the championship in the prehistoric era of automobiles is enough to prove the purity of the blood. After all, at that time, there were no cars in Japan

A domestic car company.

With a good technical accumulation, a long-standing brand, and the endorsement of Bao Zixuan, Ye Deli certainly did not want to miss the opportunity.

Seeing everyone lost in thought, Bao Zixuan knew that when interests were involved, no one wanted to let go. Ye Deli's acquisition of Horch Automobile was not the most suitable one, but he couldn't fault it.

Bao Shoufu said with a smile: "Horch Automobile is more focused on the field of small cars, plus it has a certain racing foundation; it is very consistent with Ye Sheng."

"In addition, the overall valuation of Horch Automobile is around US$50 million; you may not be able to make money in a short time after buying it!"

Everyone knew what Bao Shaofu wanted to express; they had already agreed in their hearts that Ye Deli would acquire Horch Automobile. For the sake of what he had already said, he must give him face.

Li Chaoren said with a smile: "Since Ye Sheng intends to acquire Horch Automobile, we naturally have no objection; and Li's ambition is not in cars and racing cars; he will pay more attention to trucks!"

Bao Zixuan and Li Chaoren have already expressed their attitude, and naturally others will not argue with Ye Deli. Horch Automobile basically belongs to Ye Deli, and all that remains is the final signing of the contract.

Ye Deli was very satisfied with the price given by Bao Zixuan; at the same time, he also knew what was going on. He couldn't take too much advantage, and it was hard to set the price too low; otherwise it would be difficult to explain to East Germany!

Horch Automobiles and Audi belong to the same generation, and were even founded earlier; Audi's market value has already reached billions of dollars. Even if it is clear that there is a gap between the two parties, it is certainly not that big; if only 50 million U.S. dollars were used to replace Horch Automobile,

Acquiring a car is definitely a sure-profit deal; what else is there to be dissatisfied about?

Ye Deli smiled and said: "Then thank you all, if there are any good projects next, I will definitely not fight for them!"

They are all people with status, and of course they know that the benefits cannot be taken up by one person; otherwise, they will easily be isolated and get nothing in the end. Having successfully won the Horch car, other projects will naturally be put aside!

Li Zhaoji thought for a moment and said: "The Ernst-Gruber Automobile Factory in Werdau specializes in the production of heavy-duty trucks. Li is very interested. I don't know what you think!"

It might not be said that it was a spoils-sharing meeting at this time, but it wasn't even close to that! Judging from Bao Zixuan's tone, it seemed that he wasn't very interested in the East German automobile industry.

It's normal to think about it. After all, with Heiyun Group's current technical reserves in the automotive field, it really looks down upon East Germany's automotive industry. But for other businessmen in Hong Kong, it is a rare opportunity.

When the automobile industry prospers, the economy will definitely prosper; when the automobile industry declines, the economy will definitely be in trouble. In fact, this is true not only for the German economy, but also for major economies around the world; this shows the importance of the automobile industry to a country's economy.

Among the many manufacturing industries, the automobile industry is the most important industry in the manufacturing industry, not even one of them. The automobile industry can determine whether a country's manufacturing industry is strong or not.

Throughout the history of various countries, whether it is the rise of the American economy in the 1920s; the take-off of the economies of the Federal Republic of Germany, Italy, and France in the 1950s; and the development of the Japanese economy in the 1960s, they are all led by the rapid growth of heavy industry represented by automobiles.

It is their pillar industry.

The automobile industry is an industry with large economic scale, wide coverage, and strong driving effect on the national economy; from the upstream steel, precision machinery manufacturing, automation and artificial intelligence, etc., to the downstream energy, transportation, finance, services, etc.

It has a huge influence on the national economy, which can be said to affect the whole body. For most industrial countries, the automobile industry is usually regarded as a symbol of the overall level of the country's manufacturing industry and technological innovation capabilities.

Not only that, the automobile itself is also a bulk durable consumer product with a very complex structure. The automobile industry not only requires large investments and high economies of scale, but is also closely connected with many sectors of the national economy; more importantly, the proportion of intermediate inputs and value transfers is significant.

With such an important position, I wonder how any major country would hand over its own automobile industry to others. Even if the Xiangjiang businessmen are rich, don't expect the West Germans to sell the company to you.

Heiyun Group was able to acquire an American automobile company, but it was by chance; it was more a matter of luck. Even so, the cost was not small.

At this time, East Germany can obtain a complete automobile industry system, so what does it matter if the technology is lagging behind? The price itself is not expensive, which can be said to be very tempting!