Reborn Xiangjiang Tycoon Growth

After staying in Detroit for more than a month, Bao Zixuan had to leave. The Los Angeles Electronic Technology Show was about to start, and he had to go somewhere to host the Heiyun Group's exhibition.

Heiyun spent a lot of money this time, and will not make such a large investment in the future. Heiyun Group invested heavily to acquire an 800-square-meter booth. This was basically impossible to do at previous exhibitions, but Heiyun spent twice the rent on

After that, I forced the Los Angeles Electronic Technology Show's main committee to agree. This is using financial resources to pressure people. Even the big RB manufacturers will not do this.

Heiyun exhibits many products at this exhibition, the most important of which are digital cameras, as well as FC red and white home game consoles, arcade games Super Mario, an upgraded version of the Vision 1200 laptop with a digital camera, and a home theater LCD TV

.In addition, there are some small products such as other home appliances, which will not be promoted as main products.

Here are some upgraded products, such as Walkmans, shavers and other products that Heiyun has proven its strength in the market. So this time Heiyun's product line is very rich and can be said to be all-inclusive.

On March 3, Bao Zixuan flew directly from Detroit to Los Angeles. Recently, he has been working with engineers at the automobile factory to develop new models, so many employees now recognize this young boss. Bao Zixuan is knowledgeable and dedicated.

And the meticulous attention to technology makes many auto workers feel that the company will not be bad in the future and will definitely be better than when Chrysler controlled it.

It was already 3 pm when we arrived in Los Angeles. The journey from Detroit to Los Angeles almost crosses the entire United States; even the flight takes 4 and a half hours.

The exhibition hall was too large this time, but fortunately a lot of work had already been laid out. Hiroshi Hashimoto once served as the general manager of the exhibition hall construction. The general manager of the computer company has now basically become the logistics director of Heiyun Group. However, Hashimoto Hiroshi

Ben Hao's mentality did not fluctuate at all, and he always believed that this was a normal thing. It also reflected the company's trust in him. The obedience of Asian employees in this era is definitely commendable.

John Chambers still has to stay in Detroit to take charge of the overall situation. After all, things there are complicated. He needs a strong person to take charge of the factory, and there are many executives from the Black Cloud Group coming to Los Angeles this time.

Bao Zixuan personally leads the team, which consists of Junpei Yokoi, Jackie Chan, Steve Cézanne, Hiroshi Hashimoto and Miyamoto Hat. This lineup is already very strong, and adding more people will cause a waste of resources.

Hiroshi Hashimoto arranged for two staff to pick up Bao Zixuan. After all, the day after tomorrow is the exhibition. Everyone is very busy at this time, and now everything is to serve the exhibition. And people who know the boss’s character know that Bao Zixuan does not pay attention to ostentation and prefers to do things.

A pragmatic person.

After entering the exhibition hall, the first thing you see is the exhibition hall of Heiyun Group. After all, it is too obvious. The row on the right side of the exhibition hall is the exhibition hall of Heiyun Group. While the exhibition area of ​​other large manufacturers is about 200 square meters, Heiyun Group

It is already 4 times as much as theirs. The exhibition fee is 8 times as much as theirs. It is difficult not to be remembered.

After seeing the boss come in, everyone greeted Bao Zixuan with a smile! This time, the Heiyun Group exhibition hall specially built a stage on the last wall. The Los Angeles Electronic Technology Show is no better than the Berlin exhibition, and there is no product recommendation by the main committee.

You have to rely on yourself for everything. The euphemistic name is to allow everyone to compete in a fair environment, but in fact it is not enough preparation.

Bao Zixuan is not taking the usual path and is unique in recommending new products. The Heiyun exhibition hall is large enough. After the booth was built at the end, there was still space in the front for 400 people to watch, and the rest can be watched through the TVs surrounding the exhibition hall. In this way

It is guaranteed that 1,500-1,800 people will watch Heiyun Group's new product recommendation meeting, which will definitely amaze the entire exhibition. This is an exhibition where other brands will follow and Heiyun will be proud of the world.

All products are displayed on both sides, and all the products surrounding the booth are the products to be exhibited this time. The quantity of each product is also large enough to allow more consumers and buyers to experience it.

In the Heiyun exhibition hall, you can experience all the latest electronic products, giving you a new understanding of the present.

Bao Zixuan came to Ma Chenglong and saw that the general manager of the home appliance company was instructing the workers to debug the equipment. The success of this exhibition depends on whether the TV can synchronize with the speaker, which is very demanding for the home appliance department.

Bao Zixuan said: "Mr. Ma, how is the equipment debugging going now?"

Ma Chenglong: "Sheng Bao, the debugging has been basically completed, but the control of the last few camera positions is not very good. We hired people from ABC TV station to provide technical guidance, and they are not very familiar with the new equipment. We are now running in with the engineers.

However, the synchronization requirements have been met, but the picture has not yet reached its optimal state. Currently, the main focus is on adjusting the picture.

Ma Chenglong is under a lot of pressure now, and every subsidiary of Heiyun Group is making money. The income of game companies Yokoi Junhei and Miyamoto Hat is a lot higher than him, and the home appliance company is still eating the Walkman and shaver left by Bao Zixuan.

Xu Daoben has basically made no achievements in other areas, making him a dwarf as the general manager.

Others, such as computer companies, toy companies, and comic companies, are better than home appliance companies. Now the competition in Walkman is extremely fierce. Sony, Panasonic, and Philips are all engaging in price wars, making Heiyun's profits very low. Fortunately, there are patent fees.

Collect it, otherwise I really don’t know if there is any profit.

Razors are a niche product, and sales are not very high. Not every man likes electric shavers, and half of the women in the world do not use shaving products.

This time Heiyun is building a high-end TV home theater. Although the technology is mainly developed by the Clay Freeman Laboratory of MIT, the core concept is the surround sound proposed by Bao Zixuan. If this set of home appliances is promoted well,

It will definitely become a standard product for wealthy families.

In order to promote success, Ma Chenglong basically stays in the laboratory and production workshop in Xiangjiang these days. He has to fully control every detail and does not want any problems to occur. This is related to whether Heiyun Home Appliances Company can build a reputation.

product.

For this exhibition, Heiyun TV has prepared 6 types of LCD TVs, the largest of which can reach 60 inches, which is the one behind the stage. Currently, it can only be produced and assembled in the laboratory, and it has not yet reached mass production standards. Now it only accepts customization.

Even Heiyun Group's monthly output does not exceed 100 yuan. If equipped with audio, home video recorders and other equipment, each set will cost US$80,000.

The Black Cloud home video recorder is just a case where Sony changed the casing and brand, for which it also paid a patent royalty of US$2 million. The price quoted by Akio Morita this time was quite generous, but for each unit sold, he had to pay

Sony's patent royalty of US$50. In other words, the two companies have cooperated on many projects, and there are many TV recorder manufacturers, otherwise Sony would not be so kind. The patent royalty would be so cheap.

In addition, five different specifications of 32-inch, 37-inch, 40-inch, 45-inch and 47-inch have been introduced, and the corresponding speakers will also be reduced in size. It can be said that this time the home appliance department has put all its treasure on LCD TVs.

And it also focuses on the promotion of home theaters.

LCD TVs are still in the high-tech category. Heiyun Group has been increasing its investment in this area after purchasing the patent from rca. Now it is better than the previous one, and it is on a flat-screen display. Bao Zixuan is not prepared to invest resources on a large scale and is destined to be eliminated.

There is no need to waste time and energy on products. The most important thing is to earn hard-earned money.

Heiyun still has many products to produce, and there is no need to produce low value-added products. Perhaps this aspect can be considered when building factories in mainland China in the future, but there will be no such plan at the Xiangjiang headquarters.