Reinventing the Millennium

"Mr. Fang, Morningstar has encountered some difficulties recently. We also have a lot of confusion about future market positioning and business development. I especially want to ask Mr. Fang to come to Morningstar to take a look and give us some guidance."

Yang Weiyi at the door of the hotel spoke sincerely and stood very low.

During this period of time, Morningstar has not tried to expand and consolidate its business. The problem is that this time its opponent is MediaTek, which has a very similar model.

MediaTek and Morningstar are known as big and small M in Baodao. The former MTK is naturally the big one, while the latter MStar is the small one. The difference in revenue between them is more than ten times.

One of the reasons why Little M has been able to develop is that Big M entered this field relatively late. Now that it has broken in, not to mention overturning Little M's market share, it will also be a huge impact.

Due to the disadvantages of transforming into 3G mobile phone chips, Morningstar has internally even considered trying the Red Sea market of 2G mobile phone chips in the past six months. However, its focus is on relatively emerging markets in Southeast Asia such as India.

This act of desperation... is really too helpless.

Everyone outside the industry knows that the 3G development wave is coming, and Morningstar is going back to the 2G business. Isn’t it going against the grain?

Wouldn't this be drinking poison to quench thirst? What good could happen?

Instead of drinking poison like that, it's better to drink like this... It's better to find a recipe and let him give guidance.

Yang Weiyi had called Mr. Fang, Yike and Bing Xin before, but they were all blocked. This time, because he was always paying attention to Mr. Fang's movements and noticed that he was in the capital, he immediately came over to meet him.

"Mr. Yang, what can I guide you with? Do you think I understand chip design?" Fang Zhuo said patiently, facing the invitation from Morning Star, "What can I guide you with? You need to be able to make iron by yourself. It’s hard.”

"Mr. Fang is a shareholder of our Morning Star. During this period of time, we have also had internal disputes about future development. We still want to ask Mr. Fang to come over and take charge." Yang Weiyi was unwilling to give up and said, "Or, if Mr. Fang can do it in the past two days, If you spare some time, Mr. Liang and the others can arrive in the capital today."

"Yes, I am a shareholder of Morning Star. Mr. Yang, you are right. This is not the first time we have met. Morning Star and I have had many dealings with each other, but the company has procedures for doing things. Even if I met Liang President, what can I say?" Fang Zhuo was also helpless, "I can take Mr. Liang to Yike and tell them not to use Qualcomm chips. This year they will all use Morningstar chips. Can I do this?"

His voice deepened: "I am responsible for Yike, and Mr. Liang is also responsible for Chenxing."

As a shareholder, now that the stock price has dropped like this, it is already good that there is no investigation or questioning.

Fang Zhuo looked at Yang Weiyi again, not wanting to be entangled at this time, and still said politely: "Mr. Yang, I have something to do today. Morningstar, let's communicate more on the phone."

He turned to leave.

Yang Weiyi quickly followed a few steps and then stopped in front.

This action caused a stress reaction from the security assistants nearby, but Fang Zhuo said there was no need to be nervous, Yang was always on his own.

Besides, this is the entrance to the hotel. How can there be any reason for shareholders to let people beat the president?

Fang Zhuo said calmly: "Mr. Yang, I still have work to discuss today. What do you mean by this?"

"Mr. Fang, Mr. Fang." Yang Weiyi knew that he would not be able to stop Mr. Fang like this, and his tone was a little urgent, "Is this good? No matter tonight or tomorrow, our Morningstar management only hopes to get thirty minutes of meeting time."

Fang Zhuo frowned and asked: "Mr. Yang, so, what do you want to tell me? What do you want to ask me? What do you want me to say?"

Yang Weiyi inhaled and exhaled, and said: "Mr. Fang, we hope to talk about Morningstar's market products and our cooperation with Changhong, Meiling, Meizu, Hanwang, and Kesheng mobile phone companies."

Fang Zhuo said in surprise: "Shouldn't we go to them? Your client's name was clearly stated."

"Mr. Fang..." Yang Weiyi calmed down and said, "Mr. Fang, Morningstar hopes that Yike can exert its dominant position in the Android ecosystem so that our chips can also have the opportunity to be tested by the YMS brand."

Fang Zhuo said gently: "Mr. Yang, I can only say that the company has its own processes. Yike is indeed building the Android ecosystem with many brands, but at times like this, the quality of mobile phones is more and more pursued. Okay, what can I say? The performance of mobile phone chips is there, Mr. Yang, you are making it difficult for me. "

Seeing that Mr. Fang still refused to let go, Yang Weiyi remained silent for two seconds and said, "Mr. Fang, Morningstar hopes to have a fair competition."

Fang Zhuo, who had always been calm, suddenly changed his expression. He stared at the CEO of Morning Star in front of him and asked, "What do you mean? Mr. Yang, OK, since we met today and since you came here on a special trip, let's make it clear and ask for help." What do I mean by fair competition?”

The emotions in Yang Weiyi's heart were rising and then being suppressed.

Seeing that he didn't answer, Fang Zhuo sneered slightly: "Okay, the company's stock price has dropped like this. I didn't come to see you, but you, the general manager, you, the president, came to pour dirty water on me?"

"No, Mr. Fang, that's not what I meant." Yang Weiyi said, "You mistakenly..."

Fang Zhuo interrupted: "Mr. Yang, I want to ask you, ask Morningstar, is it true that regardless of the quality of Morningstar chips, if Yike doesn't use them, it means it's a loss to Morningstar?"

Yang Weiyi couldn't answer. There is no such reason in the world.

Fang Zhuo asked again: "Is it because Morningstar's chips are not as good as those of MediaTek? If I don't press Hanwang and Meizu and force them to adopt them, I would be sorry for Morningstar?"

Yang Weiyi was speechless, these brands were even further away.

Fang Zhuo asked again: "If Morningstar is not developing well, don't blame yourselves, but blame me, the shareholder who invested in you and introduced customers to you?"

Yang Weiyi wanted to answer this question, but it was too complicated and not something that could be figured out in a short while.

He looked at Mr. Fang and finally sighed: "Mr. Fang, that's not what I meant, and neither is Chenxing."

Morning Star seemed to have entered a strange circle, looking around but could not see a better way out.

"Morning Star should give me an explanation as a shareholder." Fang Zhuo restrained his anger and said calmly, "It's a good thing that I didn't ask you. You actually have the nerve to come to me today and want to be fair to me, Mr. Yang. , is there fairness in this world? If you look for me, who should I look for? "

He walked away.

Yang Weiyi looked at the figures of Morningstar shareholders and did not stop him this time.

However, when he saw Mr. Fang's steps suddenly stopped, some hope emerged in his heart.

"Where's Wei Boyun? Was he fired because of poor performance?" Fang Zhuo turned around and asked.

Yang Weiyi shook his head: "He is in Hsinchu."

Fang Zhuo stopped talking and walked straight into the hotel.

Yang Weiyi stood at the door a little lost. The company's development momentum was particularly good before it was listed, but after it was listed, the break seemed to be a signal, and it has been falling off a cliff in the past six months.

When the momentum is good, everything in the company is good and bad. When the stock price drops, internal disputes with different voices begin to appear.

Yang Weiyi returned to the car, and there were colleagues who hurriedly came from Tianjin.

"What's Mr. Fang's attitude?"

Facing the inquiry from his colleagues, Yang Weiyi pondered over and over again, with a final thought flashing through his mind, and said: "Mr. Fang is too busy, I'm afraid I have to let Wei Boyun give it a try. After all, it was he who found Mr. Fang to open up the market."

It's Mr. Fang who Weibo lucked into!

Meeting Mr. Fang accelerated Chenxing's development, but... Looking back today, some encounters may be fate, or they may be bad luck.

Many thoughts were swirling in Yang Weiyi's mind, including Hanwang, Kesheng and other brands invariably using MediaTek. This was just speculation and accusations from some internal voices. After all, it was still what Mr. Fang said, to strike with iron, you have to be tough.

My piece of iron is still not strong enough, and now the situation is a bit difficult to solve.

That evening, Morningstar's senior vice president Wei Boyun dialed Mr. Fang's phone number.

He had called before, but either he was transferred to the office, or the secretary declined after answering. Today, he tried again at the request of the president.

No matter what, shareholder relations must be maintained.

Wei Boyun and Mr. Fang were relatively familiar with each other, but he still felt uneasy making this phone call.

"Hey, Mr. Fang, I'm Wei Boyun from Morning Star."

He said cautiously after the call was connected.

"Mr. Wei, tell me, it seems that you, the senior vice president, are more senior. The president is not good enough, so I sent you here."

Wei Boyun was relieved when he heard Mr. Fang's joke. He quickly said: "Mr. Fang, I just arrived in the capital. I don't know if I can meet in person. Chenxing really wants to get Mr. Fang's advice recently."

"Mr. Wei, Morningstar has such a big market and so many partners, why are you pointing at me? We have a market value of tens of billions after all." Fang Zhuo paused and corrected himself, "A company with a market value of nearly ten billion will encounter trouble. What's the use of asking for a chance from me?"

He said with some regret: "You have opportunities every day, didn't Yike give you a chance? Didn't the Silicon Valley Joint Laboratory allocate it to you?"

"I just want a chance, but I don't have anything. Who can do it?"

"The shares in my hand dropped from more than 2 billion to more than 1 billion. I didn't go to your board of directors. You did it better, but the dirty water was poured over first!"

Fang Zhuo scolded: "What a villain!"

Wei Boyun listened to the criticism from the company's shareholders and responded: "Mr. Fang, you are so scolded!"

He continued: "Mr. Fang, you should come to the board of directors and scold these senior executives. After they were listed, they no longer know where they are. Now they still want to turn around and make 2G chips. Mr. Fang, the Morningstar board of directors lacks criticism like yours." ah!"

Fang Zhuo held the phone, um...

"Mr. Fang, I think there is something wrong with Morningstar's strategy now. We really need a business leader to bring things right. Mr. Fang, Morningstar needs your guidance!" Wei Boyun's attitude was extremely sincere.

"You, Mr. Wei, you." Fang Zhuo thought about the words, "This is not the first day you have met me. When you first found the TV manufacturer, I could provide some convenience, but that was based on Morningstar's service and quality. First, I thought Morning Star was really good, and then what happened later, what about now?"

He sighed: "This company is different now that it's listed. Everyone is staring at the stock price. If it moves a little bit, your hearts will be moved. It's not necessary. You still have to make the product with such concentration before going public. Otherwise, who can you turn to?" It’s no use.”

Wei Boyun heard Mr. Fang's determination and felt helpless, and said: "Mr. Fang, I know you are a sharp-tongued person with a soft heart. This is the best advice for our board of directors. I will definitely convey it to Mr. Yang and Mr. Liang."

Fang Zhuo didn't know what he was talking about. His attitude had already been expressed. Morningstar still had a relatively high stock price, so just wait for changes.

He took a breath and said, "Did you fly here from Hsinchu today?"

"Yes, Mr. Fang, I came by flight in the afternoon. I have been here in Hsinchu for a while." Wei Boyun made a special flight to the capital. After thinking about it, he confessed to the current internal situation, "Recently, Mr. Lin and I have been In Hsinchu, I will put my work in the Mainland aside for the time being."

Fang Zhuo knew the internal structure of Morningstar, so he asked after hearing this: "The listing was successful, and the Taiwanese department came to be the leader?"

Wei Boyun said euphemistically: "It's just a different division of labor. I may pay more attention to the development of the East Asian market in the future."

Fang Zhuo knew that Wei Boyun was the senior vice president of Morningstar and had been promoted through marketing. His immediate boss was Lin Yongyu, and Lin Yongyu was the disciple of President Yang Weiyi from Zhejiang Province. They were all executives from the mainland.

Morningstar was very willing to delegate power in the past and trusted this group of executives when working in the Mainland.

In comparison, MediaTek is different. It is managed internally by Taiwanese companies.

Fang Zhuo pondered for a few seconds and then said: "Mr. Wei, you have to say it, I am a sharp-tongued person with a tofu heart."

Wei Boyun said in surprise: "Mr. Fang, are you willing to come to the board of directors?"

"No, I see your treatment. You worked hard for several years until you were listed on the market. Now you are like this. If you can't do it, come to Bingxin." Fang Zhuo gave me a heart-warming invitation.

Wei Boyun: "..."

"If you feel that you are coming alone, unfamiliar with the place, and without a team, then bring Lin Yongyu and Yang Weiyi with you." Fang Zhuo was very serious.

Wei Boyun: "..."

He smiled bitterly and said: "Mr. Fang, how can you bring your boss along with your team? It's still two bosses..."

"We can arrange different directions by bringing them here. Bingxin is developing very fast this year." Fang Zhuo said, "Wei Boyun, isn't Bingxin better than Morning Star? Do you want to talk about the future? What kind of treatment do you want?"

"I want... ah no, Mr. Fang, that's not the problem. I regard Morning Star as my career." Wei Boyun had his own insistence.

"If you come here, you may not be able to treat Morning Star as part of your career in the future." Fang Zhuo said this.

Wei Boyun swallowed.

Sometimes, many things don’t seem to require so much persistence.

"Mr. Fang, I need to think carefully about myself personally." Wei Boyun couldn't make a decision in such a short while.

"That's it. As a shareholder of Morningstar, I still hope that Morningstar will be better." Fang Zhuo gave his final attitude, but still refused to communicate in person.

For now, there is no business to be discussed between Yike and Morningstar, except that the ice core has an OEM order from Morningstar.

However, as the ice core manufacturing process has improved and international customers have increased, the importance of Morningstar orders has dropped to a very low level. Instead, MediaTek has deepened its cooperation with ice core from the second quarter, bringing more revenue.

Not only Mr. Fang knew about this situation, but Chenxing also knew about it.

Now it seems that MediaTek has become Bingxin’s bigger partner.

Morningstar shares, which were originally regarded as a bargaining chip for mutual cooperation to a certain extent, seemed to have no value at all in Mr. Fang's heart.

Wei Boyun put down his mobile phone. In the first quarter of this year, everyone still hoped to use the value of shares to lobby Mr. Fang, but in the second quarter, Yike's two consecutive financial battles made everyone realize... Mr. Fang even lost his shares in Morningstar. Too lazy to pledge...

The company has gone down this year, and the lifting of the ban is coming soon. If Mr. Fang takes action at the expiration date, it may cause a chain reaction.

Wei Boyun had all kinds of thoughts rolling in his mind. Mr. Lin and Mr. Yang would definitely not be able to leave. They still had many options that had not been cashed in. How about... or how about exploring the way for their superiors first?

I'm not familiar with the place in Bingxin. Why don't you go there first to help your boss get familiar with the environment?

Wei Boyun stood by the window of the hotel, looking in the direction of the capital city. At this moment, he completely understood in his heart that from the beginning to the end, Mr. Fang did not care about the equity he held.

He promoted Morningstar's development in the mainland, promoted Morningstar's upstream and downstream cooperation, promoted Morningstar's financing of institutions, and even promoted Morningstar's listing in Hong Kong. What he wanted was more, what he wanted was... everything.