Reinventing the Millennium

On the morning of March 9, Hang Lung 23, President Office.

After Fang Zhuo arrived at the company to simply handle matters, he was playing with the Yike Mars4 prototype sent by the R\u0026D department.

This is a flagship phone using Yike’s own chip. The chip’s Chinese codename is “Zhu Rong” and its English codename is ZR 001.

It is based on the Cortex A8 architecture and uses a 45nm manufacturing process. The single-core frequency is 1GHz, the secondary cache is 512KB, and the graphics processing core uses PowerVR SGX540.

Yike, Apple, and Samsung all contributed to the birth of Zhurong Chip. In turn, the other two companies should also thank Yike for its role in it.

Based on such technological breakthroughs and sharing, the performance of Zhurong chips is not inferior to that of Qualcomm's MSM chips of the same level. However, in order to lobby for the choice of Yike's flagship mobile phone, Qualcomm has stated that it will launch a higher frequency in the third quarter of this year. single-core chips and dual-core chips are expected to be launched by the end of the year.

Qualcomm has always been dissatisfied with Yike's choice to try its own chip design. However, Yike has opened up the Selfy product line on the one hand, and on the other hand has promised to equip its tablet products with Qualcomm chips in the second half of this year. This is how the two sides continue to Cooperation that neither wants to interrupt.

Can Zhurong chips be used? Can Zhu Rong 02 continue to play?

This is an important question for the present and the future.

If Zhurong's subsequent chips fail, Yike's Mars series may still have to return to Qualcomm's arms.

At ten o'clock in the morning, Liu Qiangdong, President of Yike Huaxia, walked into the president's office. In his hand was Selfy2, which Yike will release in the middle of the year, which still continues the positioning of the imaging flagship.

"Sit down, Dongzi, and pour yourself some tea." Fang Zhuo concentrated on using Mars4 and signaled Liu Qiangdong to do it himself.

Liu Qiangdong put Selfy2, which he had been playing with for a long time, on the table, handed over the documents, and then poured a cup of hot tea.

After drinking half a cup of tea, he saw Mr. Fang put down his mobile phone and said, "Mr. Fang, I see that bloggers in the United States have already received Apple's iPad, and the feedback is very good, especially its self-developed A4 chip."

Fang Zhuo said "hmm" and thought for a while before saying: "A4 is good, of course it is good. If it is wrong, I'm afraid we will also have to search for possible problems with the Zhurong chip."

At the end of January, Apple launched the tablet computer iPad by Steve Jobs at the Yerba Buena Art Center in San Francisco, trying to explore the third mobile device living space between smartphones and laptops.

The iPad uses Apple's own chip, equipped with a 9.7-inch screen, a 1024X768 IPS screen, storage starting at 16G, and a theoretical battery life of 10 hours.

"Mr. Fang, the L2 cache of the A4 chip is better." Liu Qiangdong pointed to the document on the table, which was the evaluation data of Yike Silicon Valley R\u0026D Center.

He knew about the company's technical cooperation with Apple and Samsung, but he felt a little worried just after getting the specific data. Apple's mobile phone released in June this year will obviously also use the A4 chip. Now this chip seems to perform better?

Fang Zhuo did not open the file. He had received the email from Silicon Valley immediately and said after thinking: "Apple has made magical changes to the Hummingbird chip based on their needs. The second-level cache has indeed been increased from 512 to 640KB, but Its graphic display is 535, ours is 540, I just don’t know how Samsung will change it.”

The chip results of the three cooperation are not used for the final product, but have their own changes.

Yike was relatively conservative about Zhurong's changes. When Fang Zhuo reviewed the Silicon Valley report last night, he noticed that there was also a question about whether to improve the second-level cache, and finally adopted 512.

Now that we know about A4 and Zhurong, we still don’t know the performance of Samsung’s finished products.

Fang Zhuo looked at the worry on Dongzi's face and smiled: "Don't worry too much. The impact in this area is very small. Both sides have their own advantages and disadvantages. After all, the foundation is the same. As for the subsequent design development, at least it won't be needed this year. worry."

"Even if the market feedback is not good, we can still recover if we use tablets to test Qualcomm's MSM in the second half of the year."

Liu Qiangdong nodded after hearing this, but his mood was still serious. Fang always liars. Even if Zhu Rong's performance is not as good as expected, Mr. Fang will probably insist on iterating on Mars. The so-called "recovery" may still mean Enhance Selfy’s positioning.

He said slowly: "Jobs said that the iPad will usher in a new computer era. Mr. Fang, what do you think?"

Liu Qiangdong knew that his boss was busy with Yixin and Haohao Penguin recently. All aspects within Yike were on the right track again, but Apple's tablet product was still... worthy of attention.

"The iPad is definitely good." Fang Zhuo pondered for a moment, how to define this new computer era. He thought about it again and again, but still focused on his specific products, "Think about the name of our tablet. I think about it in the second half of the year. There are expectations for the product.”

Yike's tablets in the second half of the year will use Qualcomm's latest chips. In addition, they also plan to add fingerprint unlocking to observe performance and consumer feedback.

The company has been developing fingerprint unlocking that can be used on mobile devices since last year. The current decision is to use tablets to test push-type fingerprint unlocking first.

"Mr. Fang, aren't you looking forward to Mr. Yu's press conference?" Liu Qiang smiled.

This year, it has been confirmed that Mr. Yu will host the new phone launch conference in June. This is the first time since Yike launched its mobile phone. The mood inside is a little disappointed, but also a little... relieved.

Mr. Fang’s press conference was quite stressful.

"In addition to the chip, there is no fingerprint, and the face recognition algorithm is far from mature. What should I expect from this bucket machine-like improvement?" Fang Zhuo shrugged, "I may still look forward to Qualcomm's aggressive improvement. Call me."

Liu Qiangdong smiled knowingly. In fact, the internal parts of mobile phones have changed a lot this year, but the appearance may indeed make people tired. Just as he was about to speak, Mr. Fang's mobile phone rang.

Fang Zhuo glanced at the screen and signaled Dongzi not to leave. Then he answered the call from Lei Jun and heard the news from the other side.

Miduan.com suffered a sudden resignation!

Also, Alibaba executives called Mi Tuan to inquire about the possibility of investment cooperation.

Fang Zhuo put down his mobile phone, thinking about the intention of Ali's actions, and said: "The employees of Mi Tuan were promised twice the salary. If it were you, would you jump?"

"Ah? Mr. Lei's rice dumplings..." Liu Qiangdong was stunned, but he also knew that the domestic group buying market was booming. He thought carefully for a few seconds, "It's human nature to leave after twice the salary. Although the rice dumplings are difficult to I want to invest, but I’m still not sure what the future will be like, with hundreds of companies crowded together, it’s really a waste of money.”

Liu Qiangdong noticed the competition model among users who spend money in group buying. This is simply a Pandora’s box.

Fang Zhuo smiled: "Indeed, it's human nature, but the people on his side who quit seem to have brought resources to connect with merchants, which is a bit of a loss."

Liu Qiangdong nodded: "It's true. Double salary is worth it. Which company is poaching people?"

"Qingzi's Dangtuan.com." Fang Zhuo folded the documents Dongzi had handed over before, took the Selfy2 mobile phone he had put down, and set the time, "We will hold a global online meeting at 8:30 tomorrow evening. .”

Liu Qiangdong knew that this was to take care of the time differences in different regions.

He stood up to say goodbye and left the president's office.

Soon, secretary Liu Zonghong came after hearing the news.

"Alibaba has the intention to invest in Mi Tuan. The employees of Mi Tuan were maliciously poached." Fang Zhuo pondered for a moment, thinking about the names and corresponding resumes of the middle and senior management in the company, and then named them and said, "Can you coordinate with Geng Deheng?" , Fu Xu, Ling Jisheng, Tan Wentai, and Mao Xiao, let them come to me for a meeting at 4 o'clock tomorrow afternoon."

Liu Zonghong's thoughts changed rapidly. The five named by the boss were all relatively senior people. This was...

He nodded and offered some advice: "For the district activities tomorrow afternoon, I'll ask Mr. Du if he has time?"

Fang Zhuo waved his hand and had no objection.

Liu Zonghong quickly arranged the affairs, and in the process found common ground among the five mid-level and senior managers. It seemed that they all had experience in grassroots promotion and responsible work in this area.

Is this a helping hand that Mr. Fang is considering for Mi Tuan?

How to arrange the other matter of Ali’s investment intention?

When Liu Zonghong walked into the CEO's office again, when he saw the words "Heng Lung Hero" in the office, he suddenly corrected his fallacy in his mind. There was no other matter. Mr. Fang had already dealt with the two matters together. .

The next afternoon, the five named mid-level and senior managers arrived at the conference room of Hang Lung 23 at 3:30.

Mr. Fang’s time is around 4 o’clock, but Liu Zonghong still has the task of briefly explaining the current situation and competition of the group buying market half an hour in advance.

If you don’t look at the Juhuasuan product group just created by Taobao, the mainstream group buying model nowadays is to find customers online and merchants offline, with the platform assuming the responsibility of an intermediary.

To find merchants offline, you need a team of employees to promote them locally.

The two teams that Mi Tuan was poached this time were Pengcheng and Yangcheng, which almost paralyzed half of the business in the two cities immediately.

Geng, Fu, Ling, Tan, and Mao are elite soldiers who can lead people to fill the vacancies. Four of them can even be traced back to the medical period, and then went through the offline promotion of music players and mobile phones. They are not experienced. Not rich.

Liu Zonghong eloquently explained the group buying project and fierce competition in a clear and logical manner.

"So, does Mr. Fang want us to help Mi Tuan?" Geng Deheng asked after Secretary Liu came to an end.

Liu Zonghong showed a smile and said vaguely: "It depends on the situation."

It depends on the situation, but you have to prepare first.

As for whether he is preparing to rush to help Mi Tuan, or whether Mi Tuan really wants to accept Alibaba's investment and cut off the mess quickly... Any random guesses are all based on his own wild guesses.

Liu Zonghong looked at the time, and just as he was about to call Mr. Fang, he received a call from his boss. The meeting was temporarily postponed, and Lei Jun from Mi Tuan came to the door.

He notified the news and continued: "In this case, let's talk about the industry trends. I heard that Baidu is also planning to enter the group buying market. In this way, the four giants YABT will all appear on this track."

Liu Zonghong took precautions and talked about the market situation.

In the CEO's office, Lei Jun anxiously accepted the tea from Mr. Fang. After only one sip, he couldn't wait to talk about the problems facing the rice dumplings.

Previously, Mi Tuan was operating in three major cities, and then it expanded to five major cities. This month it just added one more. Unexpectedly, Dang Tuan.com was so unruly that it directly covered people and merchants in two major cities.

Lei Jun called Li Guoqing immediately after learning the news yesterday to question this behavior.

As a result, the opponent felt confident, and in the end it was even said that he learned the competitive spirit from Mr. Fang.

Lei Jun lost half of his anger and began to send people to deal with the situation in Pengcheng and Yangcheng, but then he heard that there seemed to be something strange in the Lin'an market.

It seems that Dangtuan.com has a plan in advance, rather than a sudden move.

From yesterday to today, Lei Jun managed to deal with the situation and came to Henglong immediately.

"Mr. Lei, don't worry, there is nothing we can do if people want to leave. As long as there is money in the account and users on the website, these can be solved." Fang Zhuo said patiently, "But Dangtuan.com is indeed making progress. Soon, I heard that it continued to receive financing from Penguin?"

Lei Jun took a breath and heard Mr. Fang mention the financing of Dangtuan.com. After thinking about it for about ten seconds, he said: "Mr. Li's Dangtuan.com has been running forward, and I also plan to speed up Mituan.com in the second quarter. Just raise another round of funding.”

Fang Zhuo nodded slightly.

"Yesterday Ali contacted me and expressed his interest in Mi Tuan." Lei Jun said here, his speech slowed down, he stabilized his mood, and considered, "They are willing to provide resources based on the Taobao platform, and financing is also available. Let’s talk.”

Taobao's traffic resources and merchant resources are valuable, which may be more helpful than funds of the same level.

What's more, according to Ali's wishes, he is also willing to give a higher number in terms of valuation.

Lei Jun is lying when he says he is not tempted, Alibaba is also a giant, and Taobao seems to be more compatible. The question is, what does Mr. Fang think?

If we look at the shareholding structure, Mr. Fang and Shen Xin only account for 35%. They cannot stop Mi Tuan from cooperating with Alibaba. Moreover, Mr. Fang also understood Mi Tuan’s access to Alipay.

but……

Lei Jun has a but in his heart. Mr. Guanfang’s acting style and personality require this but. The competition in the group buying market has become very fierce. Taobao Juhuasuan has personally ended his career. Penguin has both QQ group buying and investment in Dangtuan.com. Baidu is rumored to have to do it on its own, and Yike is the most restrained by only investing in rice dumplings.

In addition, Yike has previously declined other group buying projects that came to its door.

Lei Jun was thinking in his mind and picked up the tea cup, also wanting to see Mr. Fang's first reaction.

"Well, Alibaba is engaged in online group buying on Taobao, and it is indeed lacking in offline projects now. Their platform resources are very good. It is only natural for Mi Tuan to use these assistance, which is very beneficial to development." Fang Zhuo said gently. own opinion.

Generally speaking, this is indeed the case. If Mr. Lei intends to accept Alibaba and can balance the two giants, then Mi Tuan's development prospects will naturally look better.

This is human nature, and Fang Zhuo can understand this choice.

However, group buying is an extremely expensive project and more expensive than many people imagine. The investment of resources in this area requires more than just obtaining financial returns.

Just like Dangtuan.com owns Penguin Investment, it directly sets a "more" for "Yi Pay". If the relationship between Alibaba and Yike becomes more tense in the future, does Mi Tuan need to be fair and just when it gets investment from the two companies?

There is no problem with being fair and just, but what Yike wants is to be fairer and more just.

"Mr. Fang, I think Taobao is already doing Juhuasuan, but I still don't want Mi Tuan to accept investment from Alibaba." Lei Jun put down his tea cup and said firmly, "In terms of funds, Yike has funds, and we have many investment friends. , in terms of resources, Yike has resources, so why bother looking for something far away?”

He reiterated again: "Mr. Fang, I do not intend to accept investment from Ali."

"Well." Fang Zhuo muttered, "Ma always has a strategist. Well, let's think about this again. By the way, if you have vacancies in Pengcheng and Yangcheng, if it's hard for you to find someone, Yike can do it. Let’s move someone on top first, do you need it?”

Lei Jun nodded repeatedly: "Mr. Fang, we need it, we need it very much."

Fang Zhuo added more tea to Mr. Lei, then picked up the internal phone and asked five middle- and high-level executives, Geng Deheng, Fu Xu, Ling Jisheng, Tan Wentai, and Mao Xiao, to come over.

Soon, five elite soldiers from Yike walked into the president's office.

The secretary Liu Zonghong who came in briefly introduced the two parties. Lei Jun was overjoyed. This was the resource of the giant, which could replenish the combat effectiveness in a short period of time.

The elite soldiers and generals have their own achievements, but they mainly focus on the southern market, which is very suitable for the current predicament of Mi Tuan.

After Lei Jun exchanged greetings with these five people, he introduced the situation to them. After he finished speaking, he felt his mouth was dry and he drank the tea in the cup with joy, and then wiped his forehead with joy. of sweat.

Okay, okay, so good, I'm so happy that I'm sweating.