Reinventing the Millennium
Chapter 434 Small Reward
After Christmas Eve comes Christmas Day.
Following the atmosphere here in New York, Yike gave employees a holiday in addition to maintaining necessary work. Even Fang Zhuo also took a good sleep to relieve fatigue.
The roadshows were all over, and the final prospectus was printed and distributed to investors. Fang Zhuo had no objection to the issuance price and quantity recommended by Goldman Sachs. Only the final step of the IPO process was left to take effect.
In the past few days, Goldman Sachs still arranged interviews, and even asked Fang Zhuo if he would be willing to appear on financial programs or talk shows.
How could Fang Zhuo do that? He simply refused.
However, the head of the Goldman Sachs team in charge of semiconductor equipment procurement gave an additional suggestion. He believed that Mr. Fang could go on a show to increase his visibility in the United States, which would effectively reduce the difficulty of procurement.
Because of this suggestion, Fang Zhuo thought about it and decided to do something on Christmas Day. He wanted to take a break from his busy schedule to watch an NBA game.
The NBA selects heavyweight teams for the "Christmas Battle" every Christmas to attract fans' attention. This year there is also this event. One of the three games is the Los Angeles Lakers vs. the Houston Rockets.
Yao Ming is one of Yike's brand spokespersons in the United States. At the same time, domestic Sina also intercepted Sohu and signed an exclusive contract with Yao Ming.
Marketing Director Yu Hong has dealt with Yao Ming and sometimes goes to watch Rockets games, but Fang Zhuo has never seen this spokesperson and plans to get to know him this time.
At the same time, he is also considering whether a CEO of a listed company with a sports-loving image can be as famous as Goldman Sachs suggested.
Anyway, just after Christmas lunch, Fang Zhuo flew to Los Angeles with Yu Hong and two assistants.
New York is more than 3,000 kilometers away from Los Angeles. It takes about 6 hours to fly there, but we can still catch up with the game.
"The response to the commercial for Dayao was pretty good."
Yu Hong talked about Yao Ming on the plane. The advertisements shot by Yike for Yao Ming were very effective, and the two before and after made the audience find it quite interesting.
The first advertisement has three scenes. Yao Ming is wearing M1, eating while listening to music, practicing while listening to music, and dunking on a big shark while listening to music. The last scene uses special effects to create a real sea creature. big shark.
There is a very dominant center player in the NBA, O'Neal, who is called "Shark" by domestic fans. The advertisement made a joke with a hopeful meaning.
Then, O'Neal was actually invited to shoot the second commercial. In the two scenes, Yao Ming and O'Neal, who did not listen to music, were evenly matched. Yao Ming, who was wearing M1 and listening to music, once again rode a "big shark" and dunked.
Domestic fans are very fond of Yike's advertisements, and part of the creativity here comes from Fang Zhuo.
"Yeah." Fang Zhuo responded absently.
Yu Hong glanced sideways and asked, "Are you thinking about Mr. Ni?"
"Ah? No, he has nothing to think about." Fang Zhuo shook his head and said sadly, "I was thinking about how to build some popularity in the United States. Originally, I thought I could just ask the Wall Street media to flatter me, but I heard What Goldman Sachs means is, this doesn’t seem to be enough, can you really let me go on the show?”
Yu Hong remained silent when she heard something beyond her knowledge.
"Be on a show? Talk about a talk show? Sing and dance? Make a guest appearance in a video? Are you fired?" Fang Zhuo listed the options in a chatty manner.
"I want to watch dancing." Yu Hong gave a suggestion.
"I am the chairman of two listed companies going to dance?" Fang Zhuo feigned anger, and suddenly an idea flashed in his mind, "Yike is going to be listed! The reward I gave myself last time when I won Sina was a sports car!"
Yu Hong was confused: "So?"
"So, how about buying a team and bringing Dayao over this time?" Fang Zhuo said with a smile.
Yu Hong: "..."
After a moment, she asked, "Are you serious?"
"Every time a person succeeds, he should give himself positive feedback. Isn't this the right way to do things?" Fang Zhuo said with some pride, "This will be written into 'Fang Zhuo's Way to Success' or 'Fang Zhuo' Here are ten sentences for you."
Yu Hong: "..."
It was always difficult for her to keep up with her boss's thinking: "Are you sure this can achieve your goal of raising your profile? Isn't the price too high? This seems to be much more expensive than any sports car."
"I'm not in a hurry. I'm not going to buy it in the next second. I'll wait until I have money or a suitable opportunity. I want to buy it, but others may not be willing to sell it." Fang Zhuo shrugged, "If I really buy it, I will He is the boss who knows football best."
"The draft was bought to allow media reporters to publicize it like this?" Yu Hong said.
"No, really." Fang Zhuo was a relatively loyal fan in his previous life, but now he feels that he can become part of Dayao's youth.
First tour? line-up? champion?
He has been busy in the past few years, and now he is about to ring the bell to send the company to the market. Fang Zhuo feels an indescribable relief in his heart, and he doesn't mind giving himself a small reward again, and he can complete Goldman Sachs's suggestions.
Fame is money and a passport. Even MIGA and PL funds can take the opportunity to attract more funds.
That night, Fang Zhuo and Yu Hong sat in the first row of the Christmas Day Arena, watching the game between the Rockets and the Lakers from the closest distance.
The Lakers have an OK combination, and the Rockets have Francis and Yao Ming. The game is quite exciting.
Yao Ming and O'Neal scored the same 16 points in the first half, but O'Neal was slightly better in the second half, with 22 points and 10 rebounds. Yao Ming had 18 points and 8 rebounds. In the end, the Rockets defeated the Lakers 99-87.
Fang Zhuo was sitting in the front row. He communicated with Yao Ming before and during the game, and even left his contact information. During the game, he saw cameras filming him, so he probably thought he was a celebrity from China.
Oh no, he is a celebrity. I guess domestic basketball fans can also see his smile.
After the game was over, Fang Zhuo had a meal with Yao Ming, but he didn't mention that he planned to give himself a gift. He just talked about the team's lineup and the situation of this season. It felt like the keyboard had entered reality.
Yao Ming smiled the whole time, and occasionally said out of politeness, "Mr. Fang knows a lot about football." Fang Zhuo felt that this was a great affirmation.
They stayed in Los Angeles that night. Before going to the room, Yu Hong expressed her opinions.
"Mr. Fang, this is your first time meeting Dayao, right? Why are you smiling the whole time? You really have a team and you won't do this again."
"You don't understand. Whether or not the team is a team is an afterthought. I just suddenly felt that having money is really great." Fang Zhuo smiled and reminded, "For example, when you can sell Yike's shares, you can take Use this money to invest in your father’s political achievements.”
"Go to sleep." Yu Hong ended the topic and walked straight to her room.
"Hey, the company is on the market and new products are released. You can consider taking a long vacation or adjusting your work content. It's up to you." Fang Zhuo shouted towards Xiao Yu's back.
The figure in front didn't look back, he just raised his right hand and waved it casually in the air.
The world is wide when I think of going public, and Xiaoyu’s back is so beautiful.
Fang Zhuo took another look, opened the door, and thought about the arrival of the new year.
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