Reinventing the Millennium

Regarding the resignation of the heads of the two departments, Li Guoqing didn't pay too much attention at first.

The turnover rate of Dangdang, or in other words, the e-commerce industry is not low. The business that Ge Guangming is responsible for is not important. There are also three eager deputy directors in Yuan Yaohan's department, so there will be no problems in business handover.

However, Yu Yu, who was more cautious and attentive, asked someone to test his tone in private after learning the news, and discovered the clues of job-hopping.

On the surface, there is no movement from Tesco, but in fact, it has already reached into Dangdang secretly!

Li Guoqing was furious!

He immediately called Ge Guangming to question him about his betrayal.

"Lao Ge, what do you mean? Are you going to e-commerce? How much will they pay you?"

Ge Guangming said a little melancholy on the phone: "Mr. Li, everyone has their own ambitions. The world is a big place. I want to go out and see it."

"Are you serious enough? At this moment, you give me a knife like this?" Li Guoqing thought he was worthy of this subordinate.

"Mr. Li, I just want to do the familiar book business, not electronics and cultural creation." Ge Guangming replied calmly.

"How much does Tesco give you? How much does Fang give you?" Li Guoqing said dissatisfied, "I'll give you the same amount."

"Mr. Li, you don't understand me." Ge Guangming said regretfully.

Li Guoqing said angrily: "Does the person named Fang understand you? Do you have professional ethics like this?"

"There is freedom without prohibition by law. I will do my best to complete the work handover." Ge Guangming paused and then said, "I am more optimistic about Mr. Fang's views on the e-commerce market, not just books."

Ge Guangming took the initiative to hang up the phone.

Li Guoqing threw the cup angrily and called Yuan Yaohan again.

"Yuan Yaohan! Are you going to e-commerce? Do you do things without conscience? How can I, Li Guoqing, be sorry for you?"

Yuan Yaohan said regretfully: "Mr. Li, I still think that Dangdang made a wrong choice by not accepting financing from Mr. Fang and others. This year's e-commerce market is bound to have huge development, and Taobao and others are making rapid progress."

Li Guoqing said sarcastically: "Does a person like you deserve to discuss the e-commerce market with me?"

Yuan Yaohan no longer regretted, but laughed: "How about a person like Mr. Fang? He and I both talked and laughed happily."

Li Guoqing was about to curse when the other party hung up the phone again.

After two phone calls in succession, I got an answer.

- He is better than you.

Li Guoqing really broke his guard.

More importantly, how many employees within Dangdang have contact with Tesco? Have Ge Guangming and Yuan Yaohan done a lot of work for many people?

Yu Yu listened to the whole process and said with a frown: "Fang Zhuo is really unethical in what he does, using such a small trick."

But I have to admit, this seems a bit troublesome.

Neither of them expected that the other party would start from inside the fortress instead of fighting for the market with real swords and guns.

"We have to do some work, and we have to make up for the non-compete agreement." Yu Yu said calmly.

boom!

Li Guoqing threw another cup.

"You scared me." Yu Yu said dissatisfied, "What's the use of throwing a cup? Who are you throwing it to?"

"Sign! Everyone has to sign for me!" Li Guoqing shouted.

Nowadays, non-compete agreements are mostly implemented in technology companies, or are more commonly used in foreign companies. The Internet industry has just emerged from the haze of the bubble burst in the past two years. In the past, Internet companies were bankrupt and there was a surplus of talent, and mobility has always been relatively high. Not enough attention is paid to competition.

Yu Yu calculated carefully and said: "You can sign anywhere. You have to pay for signing. The middle management can just make up for it."

She continued: "The problem now is not to let Fang Zhuo continue to dig. Forget about Ge Guangming. Yuan Yaohan has good relations with many publishing houses in terms of channels. It is a loss for him to be taken over."

"Ask Lao Pan to take over his place, and contact the publishing house now to ask them to pay attention, and I will call them personally." Li Guoqing originally worked in book publishing, and his personal connections have deepened with the development of Dangdang.

Yu Yu nodded and glanced at her husband: "If you continue to fight with those media, this matter of Fang Zhuo will be disgraceful."

Li Guoqing also has a good relationship with some traditional media. He resisted the urge to continue throwing the cup and said: "There is no model of business ethics!"

This is how he angrily yelled at reporters the next day.

"We are going to fight Tesco for real, but Fang Zhuo is secretly poaching people from our company! This is completely vicious competition!"

"Does anyone do things like this? Hey, he is the richest man on the Forbes list. Is this how the richest man does things?"

"Is it Tesco or Fang Zhuo who is afraid?"

"No matter where you say it, no matter who you say it to, just one sentence, Fang Zhuo's poaching is not authentic!"

The reporter truthfully photographed and recorded the anger from the head of Dangdang.com.

However, when he returned to the newspaper office to sort out materials and reports, the editor-in-chief said thoughtfully: "It seems that something like this happened before. Oh, yes, I remembered it. Didn't Fang Zhuo's ice core dig into the industry at that time? Are there many people inside? Hey, why does he like poaching people so much!"

"This problem is interesting. Let's sort it out and report it together with Bingxin's poacher who has taken the industry by storm."

The editor-in-chief was delighted.

"Then what is our reporting tendency?" the reporter asked hesitantly.

"Objective reports, quoting Li Guoqing, one of the parties involved, leave it to the readers to judge." The editor-in-chief said nonchalantly.

The reporter nodded. This is one report. When Fang Zhuo refutes it, there will be another report. Finally, he can summarize the matter.

The editor-in-chief added: "First report on the Internet, and submit this to Sina. Aren't they looking for media to settle in? See if it is published. If not, I will write an editorial about online media."

Soon, a report with a clear picture of what happened was released and handed to Sina, which had always been on Fang Zhuo's side.

To the editor's surprise, Sina actually posted it, but the title became more straightforward.

——Li Guoqing angrily accused Fang Zhuo of maliciously poaching people.

Immediately afterwards, there were related reports on Sina - a brief discussion of the love-hate relationship between Fang Zhuo and Dangdang.com.

This made the editor-in-chief of traditional media a little dumbfounded. Why did Sina report it like this? Isn't that your boss?

No matter how puzzled the editor-in-chief was, Li Guoqing's attack on Fang Zhuo quickly spread throughout the industry.

Following Amazon's de-excellence, people in the industry were finally excited to wait for Dangdang and Tesco to break up. However, this angle is a bit novel.

But companies like Huahong in the semiconductor industry are not surprised at all. All history is contemporary history! The man waving the banknote just raised his banknote again!

What can be done?

Judging from experience, we can only improve our own measures. Considering the media role that Fang Zhuo can arouse, he may become an iconic figure in promoting the development of non-compete agreements.

Traditional media has reported it, Sina has reported it, and other portals have seen it, and you are not polite to me, so I am even more polite!

A series of accusations from the head of Dangdang swept the Internet and industry insiders.

However, another party involved, Fang Zhuo, remained uncharacteristically silent.

When Li Guoqing saw this, on the one hand he was still angry, but on the other hand he felt that this guy was secretly doing something evil.

So, he had a second shot.

This time I went directly to the portal Sohu.

Li Guoqing had previously heard that Sohu had been pried away from Yao Ming's endorsement by Sina, and felt that this was an opportunity for Zhang Chaoyang to regain his position.

However, when Zhang Chaoyang heard the request from the head of Dangdang on the phone, he thought about it and replied, "Oh, I'll call and ask Mr. Fang."

Li Guoqing was stunned. Why don't you ask Fang Zhuo?

He turned around and looked for Ding Lei from NetEase.

Ding Lei did not agree and persuaded: "Mr. Li, is there any misunderstanding between you and Mr. Fang? If it is inconvenient for you, I will set up a situation and we can just talk about it when we meet."

Li Guoqing was not satisfied with this reply, and he understood that there was some tacit understanding among these people who were involved in the sect.

He then thought about Penguin, the fourth largest portal website today, and thought of Ma Huateng's recognition of Fang Zhuo on CCTV, and he stopped thinking about this company.

In the end, Li Guoqing simply went to Sina Finance and said that he wanted to go to the "Sina Interview Room" where he had just interviewed Chen Nian, and he wanted to talk about the rights and wrongs of the matter.

On March 12, the head of Dangdang and Sina formed a merger, and further adopted the method of text live broadcast.

The subtitle of the interview room is - Engage the Boss, we are serious about it.

The text live broadcast was temporarily stuck due to the influx of too many people.

Li Guoqing spoke freely.

"Business competition must have the most basic principles."

"Fang Zhuo is a well-known figure on the Internet who is easy to talk about but his words and deeds will set a very bad example!"

"What kind of behavior is he doing?"

"When I say he's despicable, that's not an exaggeration at all!"

"I now regret that I approached Fang Zhuo to invest in the first place, and I am glad that I rejected his second investment. Dangdang cannot tolerate a person without business ethics participating in corporate strategic decisions!"

"There are people online who admire him very much now."

As Li Guoqing spoke, he began to criticize Fang Zhuo's past.

“But I have to say, hey, let’s not talk about anything else, let’s talk about Sina, hey, how did the previous chairman leave?”

"Do you know what a hostile takeover is? Do you know how to write 'hostile'?"

"Hey, host, give me a pen and I'll leave a calligraphy treasure on your Sina."

The text live broadcast described it this way - Mr. Li Guoqing got the pen, started writing, and wrote the word "malicious".

Li Guoqing finished his calligraphy and continued: "Also, this rich man is rich. How did he get rich? I heard that his registration website defrauded investors of their money! Is this true? Don't say it. I have wronged him, if you don’t believe me, go ask an investment institution!”

"I, Lao Li, have a good temper, but Fang Zhuo has gone too far!"

"If we want to compete, we must compete fairly and fairly. What are we doing?"

"Today you poached two of me. What you poached was people, but what you lost was people's hearts!"

"My last words, Mr. Fang, cherish your feathers!"

There was basically no need for the host to play a role, Li Guoqing just talked about it on his own.

I don’t know if his words had any effect on the person involved, but a venture capital investor actually came forward to be interviewed and talked about what happened back then again.

Zhang Tianguang of Sequoia Capital has not participated in the financing of Guohao.com, but he heard it from his colleagues. During the investment pursuit meeting of the medical department, he was forced to withdraw his shares and leave by Fang Zhuo, so he had some complaints.

His words this time showed his tendency: "Mr. Fang sometimes does things that are criticized, and many colleagues in the venture capital circle have criticized him."

"The money raised by Guahao.com at that time was used to purchase warehouse land, but when will the warehouse be opened..."

"What happened back then is over. The most important thing is that now, competition in the Internet industry is imperfect. This should not be the reason for Mr. Fang, an industry representative, to break the rules."

"Mr. Li is right when he says that it serves as a demonstration. I think Mr. Fang can better handle this competition between Tesco and Dangdang."

Zhang Tianguang was not a party to the financing incident that year. Many media did not know this, but they knew that there was a well-known venture capital party.

Xiong Xiaoge, President of IDG China.

When faced with the interview, Xiong Xiaoge said relaxedly: "There may have been some misunderstandings with Mr. Fang back then, but later we got to know each other and became very good friends. Maybe Dangdang Mr. Li can also become friends with Mr. Fang in the future."

He didn't say much, just gave a brief answer.

But the vice president of IDG was a little worried: "Mr. Xiong, why did you mention the 'misunderstanding back then'? Just say they are good friends. The media reporters may not be sure how to write about this. Don't get into trouble with Mr. Fang." There’s a rift.”

Xiong Xiaoge snorted: "I used the word 'misunderstanding' to defend him."

He shook his head and said, "The fact that you are speculating on Fang Zhuo like this means that you still don't understand him. Is there something wrong with him? He doesn't really care about this at all. He only cares about whether I have money to invest in him."

The vice president was speechless.

Xiong Xiaoge was still aggrieved: "Once you don't invest money in him, he will seem to come alive and start criticizing you and looking for your weaknesses."

The vice president looked at the president's appearance and felt that he was a little stressed.

The words of some parties in the venture capital circle more or less support Li Guoqing's criticism.

However, Fang Zhuo still did not accept the interview.

This time it seemed that it might have been treated coldly and justly.

However, as another deputy director of Dangdang resigned, Li Guoqing started his third round of propaganda on Sina blog, and this time it was much more vulgar.

"Fang Zhuo, if you have the guts, don't hide behind women! Let's compete on the e-commerce front!"

When Fang Zhuo saw that the blog of the head of Dangdang was automatically selected as a popular content, he couldn't help but sigh to Su Wei: "Xiao Su, I'm not the president of Tesco at all, but Li Guoqing just named me without even mentioning it. you."

Su Wei smiled and said: "Didn't you mention it this time? Don't hide behind me."

"It's an unreasonable disaster." Fang Zhuo said with a bitter smile, "It was not my idea at all to poach people from Dangdang!"

"Just tell me whether you want to implement your spirit?" Su Wei said.

Fang Zhuo was speechless.

He also received a call from Lao Xiong today, and even Lao Xiong thought it was him.

"Come on, let's work on Tesco's book promotion plan again. I'll give Mr. Li a response from the blog first."

Fang Zhuo shook his head, opened his blog, and while writing, he was thinking about who Sina would ask to write the manuscript.

The richest man's blog, which has been dormant for a long time, has been updated.

"It's embarrassing to say that I haven't done much since I became the richest man in mainland China. This time it's time to repay consumers."

“From now on, Tesco’s book category will not be profitable for two years.”

"Qingzi, I can't make any money, and Dangdang shouldn't make any either."

"Students, play less games and buy more books."