Reinventing the Millennium
Chapter 728 A little test (two in one)
Mr. Fang went to see the Winter Olympics.
Sixteen days.
These sixteen days are the sixteen days after the Lunar New Year. It is the time for everyone to bid farewell to the old year and welcome the new year, eat Lantern Festival and prepare to continue their struggle.
During these days when Mr. Fang was on vacation, there were two quite related things that he reported in detail as soon as he landed.
First, Mr. Dahuang sold some Gome stocks in a low-key manner.
Second, Dangdang announced that it will once again expand its website categories and will actively build warehousing and logistics.
Fang Zhuo was surprised by both of them.
Although Mr. Dahuang didn't sell many stocks, he was quite careful to test the stock market's reaction... However, it seems that it has not been too long since he expressed his stance on sticking to Gome stocks. This is because Gome's capital chain is quite tight, and he has to cash out like this. ?
Fang Zhuo knew that with the official implementation of banking and administrative regulations, Gome's capital chain would be squeezed, but he expected that Mr. Dahuang would persist for longer.
From this point of view, Gome's situation is worse than imagined.
Fang Zhuo didn't hesitate too much and gave two instructions.
"Let Sina Finance talk about the problems of Gome's capital chain and the short selling of Hong Kong stocks."
"If the scale of short-selling in Hong Kong stocks is larger, buy put options."
The competition with Mr. Dahuang has not disappeared just because the Spring Festival has passed. Fang Zhuo has enough patience to verify the advantages and disadvantages of this online and offline model, and he will live up to Mr. Dahuang’s original visit to Shanghai.
As for Dangdang’s trends...
Fang Zhuo browsed the news about this B2C opponent and sighed, Qingzi, what were you doing earlier?
At the beginning, I sincerely asked my friends to invest, just to promote the category and scale expansion of Dangdang in the B2C field. As a result, the other party was unwilling, and this is how Yigou was born.
Now that Dangdang has been beaten twice, it seems that it is going to develop vigorously like it is waking up from a dream. It is really ridiculous.
Of course, in addition to some stimulating factors, Qingzi may have turned the bet at the Yiwu e-commerce conference into a driving force. If he cannot expand the scale of Dangdang, he will definitely lose the valuation agreement.
But, saying that, even though he was making a bet in front of several Internet celebrities, Fang Zhuo still had an expectation that Qingzi would break the date - he had a big mouth, and there was Yu Yu behind him.
"It's a good thing that Dangdang is willing to invest. Domestic e-commerce is only interesting if a hundred flowers bloom."
Fang Zhuo was sitting in the CEO office of Hang Lung 23. He put down the documents in his hands and said to his secretary Liu Zonghong: "Dangdang's case is fine. I'm afraid their fundraising this year will not be smooth. Tesco doesn't need to specifically target it. What about other peers? "
The e-commerce market is changing with each passing day. Just one year later, eBay has been beaten down, and Dangdang’s financing background last year and this year are also completely different.
Any investment institution facing an invitation from Dangdang must consider Tesco in the B2C track, and must also ask a question - how can Dangdang compete with Tesco, which burns money without blinking an eye?
It is true that Tesco cannot capture all the B2C market share, but Dangdang is also doomed to not receive a large amount of investment.
What's more, last year, Dangdang took advantage of the launch of Tesco to launch a competition for books tied to publishing houses. Tesco set a 3.16 Book Day promotion at that time, promising that it would be the lowest price in the whole year.
Moreover, 3.16 is not a one-time event but a continuation.
It's only half a month until the book promotion day. After nearly a year of preparation, I believe that this normalized competition in the book category will still attract Dangdang's attention. It had to maintain its position as a core category last year and cannot give up this year.
In other words, it cannot give up every year.
This kind of competition is enough for Dangdang, and there is no need for additional targeting.
Secretary Liu Zonghong looked at his own records and replied: "Bertelsmann and NetEase's book e-commerce have had some market response, but it is not too big. Amazon is still standing still. According to Director Shi's feedback, that is Amazon's virtue." sex."
He saw Mr. Fang's smile out of the corner of his eye and continued: "Paipai.com is developing very fast. Everyone thinks that Penguin's traffic should not be underestimated. However, Taobao's development is the most dazzling. There is news that Taobao will also launch a new project this year." A promotion similar to our Double Eleven, I’m not sure if it’s real, it’s just rumors circulating.”
Fang Zhuo laughed: "Oh, this should be true. I talked with Mr. Ma, but he will implement it this year. Maybe it's because of the good effect of Tesco."
Liu Zonghong was a little surprised. Since Mr. Fang said this, it was not hearsay.
He took the initiative and said: "Mr. Fang, do you want to take a look at the detailed data analysis and evaluation of Paipai and Taobao?"
"Put it on my desk tomorrow morning. Oh yes, make an appointment with Wei Boyun, the marketing director of Morningstar Semiconductor, and see when he has time to come to Shanghai." Fang Zhuo ordered, "Let's talk to Bingxin over there Get in touch and get me an estimate on Morningstar as soon as possible.”
Liu Zonghong changed his mind: "Is it an evaluation of the cooperation between Morning Star and Ice Core?"
Fang Zhuo said: "Comprehensive assessment."
Liu Zonghong's expression became serious and he made a note of this in his mind.
He finally made an appointment that Mr. Fang might handle as soon as possible: "Mr. Fang, Mr. Liu Qiangdong from the warehouse wants to see you."
"Oh, then it will be in the afternoon. I know what is going on with him." Fang Zhuo arranged, "Come here in the afternoon before going to work. The New Year has just passed, and the district leaders have to come in the afternoon to express their concern."
Liu Zonghong guessed that the district came here temporarily because he didn't see the company's arrangements.
Although Mr. Fang said it was casual, he still had to deal with this matter when he went out.
After the secretary left the office, Fang Zhuo reviewed a batch of reporting documents, mainly the overview of the vacation period. However, Yiguo's side went well, but Yike had some progress issues regarding the mobile phone direction that he needed to look at again.
Lunch is simple.
At one o'clock in the afternoon, Liu Qiang knocked on the door and walked into the president's office.
Fang Zhuo said directly without waiting for him to speak: "Dongzi, have you considered the work adjustment?"
Liu Qiangdong also wanted to bid farewell to his old age and talk about the Winter Olympics. Unexpectedly, Mr. Fang was so straightforward. He nodded: "Mr. Fang, I am willing to go to Tesco Electric. I know this is a good training opportunity."
A few years ago, Mr. Fang asked himself to consider whether he was willing to switch from warehousing, where he had already gained some experience, to offline channels. The latter was obviously an auxiliary part of e-commerce.
He thought and speculated over and over again, but he was still willing to take on a new challenge, and he also organized his reasons before coming to see Mr. Fang.
Fang Zhuo did not ask about Dongzi's psychological changes, but was satisfied with the result: "Very good, hand over the work in the first half of March, and go to the capital to report to Mr. Zhang in the second half of the month. I will tell him of."
He paused, glanced at Dongzi, and asked, "Do you have any more questions?"
Liu Qiang said "uh" and said, "I'm confident."
Fang Zhuo nodded and continued to look at Dongzi, indicating that he would finish whatever he had to say.
Liu Qiang's surging mood became less intense under Mr. Fang's gaze, and he just reiterated: "Mr. Fang, I will do my best to play the green leaf role of Tesco Electric."
"It's good to have a global perspective, but your first job is Tesco Electric." Fang Zhuo made a small comment, "After you arrive in the capital, you must make a comprehensive assessment of Tesco Electric, and then do things after you have a good idea. "
Liu Qiang nodded and said, "Yes, Mr. Fang, I know."
Fang Zhuo smiled at him: "Okay, then it's settled."
Liu Qiang took a deep breath and felt excited again.
After he gently closed the door to the CEO's office and took two steps, he remembered something. Did Mr. Fang decide immediately? Have all the other candidates to succeed Zhang Dazhong and Mr. Zhang been killed? From this point of view, doesn’t Mr. Fang still approve of himself?
Liu Qiang straightened his tie and couldn't wait to go downstairs to handle the handover of work.
Fang Zhuo's first day's work after returning to work was basically to listen to the situation from all aspects and deal with the disorganized content presented to him.
In the afternoon, the district leaders came to Hang Lung 23 to inspect the work with smiles on their faces, and cordially chatted with Mr. Fang about the rapid development of Tesco.
Due to the expansion of business and employee scale, Plaza 66 alone can no longer meet the requirements.
On the one hand, the New District has a connection with Qiu Lanhua, and some office space has been transferred there. On the other hand, the district has heard that Tesco is considering buying properties in the New District this year... that means they will go to the New District completely.
Therefore, I also wanted to talk about this matter when I came here for a friendly inspection.
Fang Zhuo gave the leaders reassurance that there were no plans to move the headquarters in the short term. As for buying a property, that would have to wait until Tesco's revenue increased further. For now, it is still mainly renting.
Such an afternoon was basically spent greeting the leaders. Fang Zhuo considered that this was the first meeting after the new year, so he was not impatient.
As I was about to get off work and send my boss off, Yike’s domestic iMusic deputy director called to report something.
In view of the fact that the contract between Jay Chou, the spokesperson of Yi Ke, and his music company expires next year, he strongly suggested whether there is the possibility of signing this popular singer in - because Mr. Fang is also an external director of Sony, and he seems to have no interest in Sony. China's affairs have a strong influence, so the deputy director had a plan to form a music department.
"Is this necessary?" Fang Zhuo knows the situation of iMusic in China. It is just a software for listening to music on the Chinese Internet. Fortunately, its usage rate is relatively popular among netizens.
"Mr. Fang, I heard that Jay Chou has the idea of leaving the music company and setting up his own company. He is the kind of singer who can support a company by himself." The deputy director said, "He was the first to endorse our company and also worked with Mr. Fang. We have a good relationship and this opportunity is rare.”
It was precisely because I knew the relationship between Jay Chou and Mr. Fang, and that he often went to Houston to watch games, that I came up with the idea of signing him into the team building department.
Fang Zhuo felt that this was an act of making dumplings just for a little jealousy.
The deputy director kept talking and even used ice core as an example. If he saw an expert like Professor Hu Zhengming and Professor Hu outside, he would try to find a way no matter what. The same is true for Jay Chou in the music department.
Fang Zhuo was quite touched by this example, so he agreed to make a phone call and try it himself.
Jay Chou has been really popular in the past two years. Songs such as "Blue and White Porcelain", "Nocturne" and "Nunchaku" have become popular all over the country. In addition, his own contract was sold to Wu Zongxian once. He is definitely willing to set up a company and make his own decisions. Quite intense.
Fang Zhuo had some personal friendship with him, but he wasn't sure.
The call came through quickly.
Jay Chou was a little surprised to receive a call from Mr. Fang, and suddenly he was talking about the current situation of the Rockets.
Yao Ming has been injured for more than half a month. In the absence of the All-Star center, the Rockets, with Nash and Carter as the core, played a basketball game with fluctuating results but very exciting scenes.
Coach Nelson experimented with lineups and playing styles. At one time, he focused on attacking and gave up defense, which in turn won the fans great enthusiasm.
Although the record has declined, there is still a hint of run and gun.
Fang Zhuo chatted with him about the team for a while, and then invited him: "Jay, Dayao will definitely be able to catch up with the playoffs. There is still a lot of hope to defend the title this year. I see you also like basketball so much. Are you interested in becoming a player?" Minority shareholder of the team?”
Jay Chou was stunned for a moment, and then his heart pounded: "Brother Fang, is it okay? Are you willing to sell your shares?"
"It's just a small share, why wouldn't you want to do that?" Fang Zhuo said with a smile.
Jay Chou hesitated for a few seconds and said a little shyly: "Brother Fang, maybe I can't buy this now."
Fang Zhuo asked: "Don't you like being a shareholder of the team, don't you like being able to watch football at any time, contact the players, and immersively experience the feeling of the team competing for the championship?"
Jay Chou was a little confused when asked, and replied: "Of course not, it's because I don't have enough money."
He is very popular now, but in the past few years, the contract was signed early, and he is considering setting up his own company next year, so the money on hand cannot be used easily.
Fang Zhuo pondered: "Oh, that's it. When will your contract with your current company expire?"
"Early next year," Jay Chou said, "I plan to set up my own company."
"That's soon." Fang Zhuo offered the second invitation, "I have some friendship with Sony Music, so that's great. When your contract is up next year, come to my place and you can do the same music. Don't you still have Fang Wenshan and Yang Junrong? ?"
He continued: "Yike has set up a music subsidiary, and you will also come and hold shares. The team shares will be sold to you this year. After all, there is hope of winning the championship this year, which is rare. The money to buy the shares will be deducted from the music company every year. ,How about it?"
Jay Chou hesitated.
"You don't need to decide now. You can think about it. Oh, yes, there is a documentary about the team's championship last year, which also includes footage of you on the sidelines. I will send you a copy later." Fang Zhuo said very understandingly.
"Do the small shareholders of the team have exclusive seats in the arena? Can they practice together?" Jay Chou was already relieved.
"Of course you can, you can even give your opinion on the team's lineup, but I won't accept it," Fang Zhuo said.
Jay Chou: "..."
He thought carefully about the feeling of watching the game on the sidelines, and then thought about Mr. Fang's reputation for excellent work, and said: "Brother Fang, let me think about it again. I have to discuss it with them."
Fang Zhuo smiled and said, "No problem. Do you want to come and watch the playoffs this year?"
Jay Chou perked up: "Come on, come on."
Fang Zhuo said: "Okay, I'll save a seat for you later. Let me say this first."
He hung up the phone and could already hear the other person's attitude.
Well, it's okay, just a small test, I still feel it.
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