Reinventing the Millennium

Fang Zhuo returned to Shanghai and showed no sign because a Penguins executive mentioned him.

As soon as he got home, he went to see Zhou Xin's daughter Zhou Keke, congratulated his friend on the little cotton-padded jacket, and also gave her a small gold pendant that he personally picked in Lin'an.

Because Yu Lanyu needed to recuperate, Fang Zhuo and Su Wei declined the dinner, only to run away after Fang Zhuo accidentally made Zhou Keke cry.

Su Wei mentioned Penguin when she went back: "Mr. Fang, I see that there is almost a quarrel on Zhihu because of Penguin's micro-innovation. Why don't you go up and talk about this? There are still people naming your name, Mr. Fang." "

"A vice president just mentioned me, what's the point of worrying about it." Fang Zhuo disagreed, "There's nothing to talk about. We can't beat it. We can't beat it. Penguin's registered accounts this year have gone straight to 600 million, and 20 million are online at the same time. , who can do this?"

In 2006, there were 600 million registered accounts and 20 million people online at the same time, making it the undoubted overlord of instant messaging.

Relying on the huge traffic, that is, last month, the news traffic of Penguin Portal officially surpassed Sina and ranked first in the country. However, the advertising revenue is only 1/4 of Sina.

But even so, the outline of a giant wielding traffic weapons has emerged.

Portals, space creation, e-commerce, search... Penguin has more and more businesses, but they are all doing well. With this performance, Penguin's Hong Kong stock market value exceeded US$8 billion after it announced its financial report this year.

Comparable to it in the Internet industry is Baidu, whose market capitalization exceeds US$7 billion. With a series of outstanding products such as Tieba, pictures, and news, it has experienced rapid growth.

Among the three Musketeers of the Internet, only Sina has a market capitalization of around US$6 billion, while NetEase and Sohu are both inferior.

The most important thing is that Penguin and Baidu still have huge room for imagination, while the exploration of portal websites through advertising, games, and entertainment is much slower.

Under this situation, Penguin's entry into Baidu's main search battlefield will be hindered, but attacking a start-up team's Xiaonei network will definitely not cause any problems.

The former QQ alumni took a defensive posture when facing Renren (which was renamed after acquiring the school network). The QQ alumni that are now online are taking an offensive posture when the school network has not yet established a stable foothold. The timing and development of the two are completely different. .

Fang Zhuo didn't know what kind of strategy Penguin was basing its social activities on campus this time. He only knew that Penguin was really too strong in this environment and market this year.

It's too strong, it's not a subjective conjecture, it's an objective description.

In this PC era, who can win this thing?

Su Wei looked at Mr. Fang and asked with a smile: "What should we do? They also said that they want to do Zhihu."

"Oh, don't worry about this. Zhihu needs to deepen its content, but Penguin's traffic advantage is weak in this area." Fang Zhuo shook his head, "They are not stupid, otherwise, maybe Gohu and his alumni will go online together. .”

"Goose Hu? That's a good name." Su Wei smiled, "I'm not asking you to respond to that vice president, I just represent the not-so-large number of Zhihu users. I'm curious about President Fangda's views on Penguin Traffic. That Vice President Tang They always say that when they do projects, they have to take advantage of traffic and users, and you can understand it, and they say it’s survival of the fittest.”

Fang Zhuo thought for a moment: "As a vice president, what he said has his own reasons. Of course, he must give full play to his advantages when making products."

Su Wei was a little surprised.

Fang Zhuo continued: "But I think, well, as far as we are talking about this matter, I think for Pony, he may have to think about whether his company has a public platform after having huge traffic. properties of the platform.”

"The Internet has always been developing very fast, so a large amount of traffic is a sharp weapon in many fields. It is debatable whether all places that make money must have a violent intervention."

"For Pony, what he thinks about and is responsible for is the overall strategy and direction. I also think about it from this perspective. If I had to talk to the vice president, we would be talking to each other."

Su Wei smiled and said: "Do you know what Zhihu will say?"

Fang Zhuo waited patiently.

"If you have it, you will definitely use it. Even if you say you don't need it, it's precisely because you don't have it in your hand." Su Wei said, "I think this statement is quite closed-loop."

Fang Zhuo said in surprise: "Zhihu also uses me as an example?"

"There are a few imitating Vice President Tang's tone, 'Even if it's President Fang, what can I do?'" Su Wei shrugged, "I see that in addition to discussing, everyone also wants to see your response."

Fang Zhuo smiled slightly: "I'm not petty. I'll wait until the pony calls my name, or when I can beat the penguin, then I'll talk."

When Su Wei heard this, she was a Pony just now, but now she is a pony.

However, after all, with such a huge wave of traffic from Penguin, it would be a headache for anyone to deal with it.

Su Wei felt that there was nothing wrong with the cold treatment. After all, the status was not equal. If Mr. Fang really spoke about another company's affairs and strategies, it would easily cause more and more waves.

A day later, there was no news from Shanghai, and there were no responses to sporadic interviews with reporters. However, Sina President Wang Yan, who was far away in the capital, talked about the recently hotly discussed Penguin competition in a gentle manner, and incidentally also said something for his boss. spoke.

Sina and Penguin have direct competition in the portal business.

The interview Wang Yan accepted was exactly what he thought when he was asked about Penguin News’ traffic surpassing Sina: “Sina has the best news team in the country. With the diversified development of the Internet, we have never given up on this. On the contrary, we have deepened our efforts and refined it. ."

"Traffic is certainly one aspect, but the depth and quality of news are also critical. I have confidence in Sina."

"As for Mr. Tang asking Mr. Fang about the logic of making products, I think Mr. Fang will definitely understand what he said, but he may not understand what Mr. Fang did."

"Penguin is indeed a very powerful company. If Mr. Tang meets Mr. Fang next time, he can also ask how to combine traffic with the semiconductor business. I believe Mr. Fang may be more interested in this."

Wang Yan mentioned ice core, which is an area that Internet traffic cannot and does not want to involve.

In the afternoon, the response came from Penguin Vice President Tang Mu.

He responded: "Penguin is now the number one portal in China."

No matter what the Three Musketeers of the Internet are, or the first portal website listed abroad, that is all in the past. Now is a new era, the era when Penguin surpasses Sina and becomes the number one portal.

This is the objective reality, the reality that is enough for you, Mr. Wang, to hear such a sentence.

Tang Mu's succinct response carried the domineering power of the No. 1 traffic giant, and the arrogance of being invincible even in multi-front battles.

We are number one, who are you?