Reinventing the Millennium
Chapter 822 Tendency (two in one)
As soon as Mr. Fang said "Why not", everyone in the conference room laughed.
Those sitting here are either partners or potential partners, and the movements between each other are relatively clear, and the news about Mr. Fang and the team is quite conspicuous, so this sentence has been widely circulated.
T-Mobile was actually willing to cooperate vigorously with Yike Mobile due to Google's previous efforts. However, Apple director Schmidt was informed of the cooperation model between iPhone and AT\u0026T in advance, and the nearly agreed cooperation was cancelled.
Even so, everyone's meeting today is not tense. Although some people in the conference room are anxious, they will not show it openly.
"Legere, in today's meeting, I think everyone can be more direct."
"The PPT is the hardware cost assessment of our competitors. We have determined that the price of Apple's iPhone at AT\u0026T is US$199 and US$299."
Fang Zhuo pointed to the table that was released, which clearly listed the price range of various Apple parts in the industry.
Although I didn’t get the actual machine, and although I didn’t disassemble it, the capacitive screen/touch screen module + storage + chip + wireless module + optical components and other parts are very transparent. According to the official price announced at Apple’s press conference, they are 499/599 US dollars. Look, it's a matter of course that it uses first-class components.
There are a total of 13 parts on the PPT, and each item comes with quotations from several mainstream manufacturers.
In total, the iPhone cost range after many calculations by the Yike team is US$223-246.
Fang Zhuo set aside time for everyone to view the cost table to let them know that he was not talking nonsense.
After confirming that everyone can accept the estimate, he continued to put down the PPT.
The cost of the iPhone is set at a median of $235.
This cost figure is juxtaposed with Apple's carrier channel price.
235~199 US dollars.
-
$36.
Why?
A red question mark appears on the screen.
Fang Zhuo shrugged and said: "Our cost assessment of the iPhone has not just started recently, but has been done since January. Therefore, when I learned about the general news after the Apple conference, it was natural for me to wonder, why? ?”
"This is actually a very simple business logic. Apple does not do charity, and it is impossible to support the sales of its new phones with a pricing strategy of losing at least US$36 per unit sold."
"Then the why is in AT\u0026T's hands."
Fang Zhuo's voice became serious.
It’s time to go to Apple’s director Schmidt.
Schmidt solemnly took out a document and handed it to T-Mobile's Legere. Mr. Fang had a cost estimate and he had internal documents.
This is exactly the detailed terms of cooperation between Apple and AT\u0026T.
It's absolutely AA+!
This is also the latest harvest since May!
Legere took the document and looked a little weird after briefly browsing it. This was a formal contract document, either from Apple or AT\u0026T, but now it actually appeared on this conference table.
While mentally commenting that Schmidt, the director of Apple, was a bit dirty, he carefully examined the new models of his competitors.
The contract time between the two companies is marked as 2 years.
The cooperation method adopted is exclusive cooperation + phone fee sharing.
AT\u0026T became Apple's exclusive carrier, purchasing iPhones from Apple for $325 and then selling them for $199.
That is, AT\u0026T subsidizes each iPhone by $126.
The terms of phone bill sharing made Legere frown even more.
Every time the iPhone brings a new user to AT\u0026T, the latter has to pay the former US$3. If it adds a new user to the network, it will pay US$11.
Also, AT\u0026T will share 10% of iPhone users’ value-added service revenue with Apple.
3/11+10%.
Legere read slowly and carefully, mentally considering the meaning behind these terms.
He flipped through the pages, and suddenly found that the previous page had clearly not finished the narrative, but there was no next page.
"Where's the one below?" Legere picked up the file and asked Schmidt.
Schmidt shrugged and said nothing, but his meaning was clear. It would be great to have these!
Legere once again despised the other party in his heart and didn't know what method he used to get this.
At this time, Qualcomm CEO Jacobs slightly stretched out his hand towards Legere, also wanting to read the contents of this document.
Schmidt immediately stood up and took back the contract before Jacob received the document. He still said nothing and just smiled at the Qualcomm CEO, with no intention of letting the other party read it.
Google and Yike are partners, and Qualcomm... is just one of Yike's hardware suppliers.
Jacob kept a polite smile and scolded the other party's mother in his heart. What's so great about it? If you don't want to look at it, you won't look at it.
Fang Zhuo raised his cup and drank tea, as if he hadn't seen this scene.
He still gave Legere time to digest the latest information before returning to the topic: "So, why would AT\u0026T pay such a price to sell such a touch-screen smartphone?"
"Is AT\u0026T CEO Randall stupid?"
"Legere, do you think your biggest competitor Randall has suddenly lost his mind?"
This issue was also discussed in previous negotiations between Google and Yike's teams and T-Mobile.
However, in the latest information disclosure, AT\u0026T's conditions are more aggressive than Legere imagined.
The prominent “Why” on the PPT comes into view.
Of course Randall is not stupid. If he was stupid, how did AT\u0026T get to its current position in the past few years?
What does T-Mobile count as third place now?
Seeing that Legere didn't answer, Fang Zhuo continued: "The cooperation between Apple and AT\u0026T is for two years. This year's iPhone is a 2G mobile phone, and next year there will undoubtedly be a 3G mobile phone. If AT\u0026T is allowed to use the iPhone to accumulate 2G users, then Taking advantage of the trend to upgrade 3G, this will definitely be a major blow to T-Mobile's 3G strategy."
"Both AT\u0026T and T-Mobile have invested billions or even tens of billions of dollars in 3G."
"When we look at AT\u0026T, taking a step back, it doesn't count the long-term benefits of the tariff package. Even if Apple sells 3 million units, AT\u0026T subsidizes each unit by US$126, and 3 million units is just over US$300 million."
Fang Zhuo said lightly: "Billions of dollars have been poured into it, and now we have to hesitate for an important decision of less than 400 million U.S. dollars?"
When Legere heard this, he said angrily: "You make it easy to talk about more than 300 million US dollars."
Fang Zhuo said in astonishment: "Is that much?"
Legere was just about to say "Not much?", but then he thought about the other party's status as one of the top 50 richest people in the world, and was too lazy to dwell on this point.
He temporarily needed time to consider his competitors' contracts and attitudes behind them, so he turned his attention to Qualcomm CEO Jacobs, who was also visiting.
Google and Yike have actually expressed their opinions. What do you, Qualcomm, want to say when you sit here?
Jacob felt the gaze and did not have any stage fright. He talked about his own chip development for the Android system.
Based on the MSM platform, Qualcomm has developed a CPU chip with built-in baseband, which not only reduces certain packaging costs, but also focuses on improving multimedia performance.
"The MSM7206 we developed for the Android system supports two 3G standards, CDMA2000 and WCDMA, and can perfectly match Yike mobile phones. Especially with the arrival of the 3G era, mobile entertainment is destined to be greatly enriched."
"Like YouTube, I can already imagine people shooting and uploading it with one click on their mobile phones."
"If there is a mobile phone that can complete such a function, most users will choose convenience without hesitation."
"In fact, Yike Mobile Mars can do this."
Jacob finally emphasized one point: "Qualcomm's support for WCDMA will be unreserved, and there will be no problems because of CDMA2000."
T-Mobile is an operator in the WCDMA camp, while Qualcomm is the leader of CDMA2000.
However, as the CEO of Qualcomm, Jacobs gave a clear statement - talk about hardware entrance first, and then talk about camp standards.
This is also Qualcomm’s decision that has been hesitating between V vendors and Android phones for a long time.
Of course Legere was quite familiar with the disputes over communication standards, and he was quite surprised to feel Jacob's firmness at this moment.
Google's Schmidt has obtained a document that is most likely to be authentic, and Qualcomm's Yabu would rather put down communication standards and support Yike... It's a bit crowded for these three people to wear a pair of pants.
He took a sip of coffee, looked back at Mr. Fang again, and said slowly: "I watched Apple's press conference, and its mobile phone looks quite good. No wonder AT\u0026T is willing to cooperate like that."
After all, we have to return to the product itself.
Legere has seen the mobile phone developed by Yike from Google. The appearance is quite beautiful, but the smart system cooperated by the two companies does not seem to be able to withstand expectations.
Fang Zhuo took out his dick and said: "Legere, now AT\u0026T and Apple have taken action. For us at Yike, we must keep up, otherwise it will be difficult to remain competitive. For you T-Mobile , isn’t it the same?”
"If T-Mobile doesn't cooperate with the mobile phones we have been developing for a long time, will it still have to find temporary targets?"
"Are you going to let AT\u0026T successfully combine terminal needs with mobile networks?"
He gently patted the Yike Mars he took out on the conference table and said: "AT\u0026T already has Apple. You should be lucky that Yike is sitting in front of you today. Otherwise, you will only have to watch your opponents become more and more... powerful."
"AT\u0026T and Apple need to start accumulating 2G users, and Yike and T-Mobile can focus on the 3G concept."
"Legere, I must say that it is 3G that allows me to sit here and talk about cooperation with you."
"I believe you should clearly understand that in terms of mobile networks, V is even stronger than AT\u0026T, and T-Mobile is already one level behind."
"If it weren't for the fact that both Yike and Google were optimistic about the development of WCDMA, we would all be in the V business's conference room today."
Qualcomm's Jacob remained silent, CDMA2000... is not bad.
Fang Zhuo didn't take his hand away from Mars until he said this, and showed the basically completed mobile phone to Legere.
Legere reached for the phone. Compared with the prototype he saw at Google before, the Yike phone seemed to be more rounded.
Also, the camera on this screen...
He was keenly aware of the difference.
Fang Zhuo took out another mobile phone, turned on the front camera, and introduced: "Yike mobile phone is a touch-screen smartphone that can usher in a new era of mobile phone imaging!"
He held his phone high and took photos.
I quickly took a bird's eye view of the conference room.
The subjects in this picture are three and a half people.
Schmidt was serious, Fang Zhuo had a perfect 45 degrees, Legere was stunned, and Jacob only got half of his forehead.
Legere took the second phone in shock and became even more stunned when he saw himself stunned on the screen.
Fang Zhuo emphasized: "The world's only high-pixel front camera smartphone."
Legere noted the words "globally unique."
Fang Zhuo introduced the next important point: "Facebook is developing a mobile application based on the Android system. As long as it succeeds, I can share the photo of our conference room with my mobile phone in 30 seconds."
Schmidt added: "FB will definitely develop an Android application by June at the latest. Also, our subsidiary YouTube has developed a mobile application and is now optimizing it."
He described: "Legere, can you imagine a 3G era where you can simply share photos and videos with your mobile phone? It's right in front of you, in June."
Jacobs said at the right time: "The multimedia functions specially developed by Qualcomm chips are just for this."
Legere followed the descriptions of these three people and fell into imagination.
Is it the future?
No, the press conference is next month. Can it become a reality?
Legere played with Mars in his hand and tried to take photos with the front camera.
After a few seconds, he managed to see his double chin.
Legere subconsciously touched his chin and looked at the photos on his phone. It really seemed like the future had come to reality.
"Come, let me teach you." Fang Zhuo stood up in a friendly manner, walked to Legere, and personally taught him how to use the front-end functions.
A few seconds later, Legere looked at his bald head and fell into deep thought again.
This thing doesn't seem that attractive either.
Fang Zhuo opened some photos taken with the front camera on his phone and showed them to T-Mobile's CEO.
Legere looked at the words "Yike R\u0026D Center" on it, and looked at the bright, shy, confident, beautiful, stiff, handsome and cute smiles of many people inside, and suddenly felt that the front camera had become Gotta come alive.
He asked: "Can this camera take video?"
"Yes, but we are still optimizing, and there will be some lag when using it now." Fang Zhuo told the truth, taking pictures is already quite smooth, but video is another matter.
Legere shook his head slightly and mentioned the terms in the document again: "Yike also wants to share value-added services?"
Fang Zhuo remained silent. The most important thing he needed was T-Mobile's subsidy, but he was not sure what Legere meant by his words.
Legere continued: "Then the video must be optimized. The video taken must consume a lot of traffic data, right?"
Fang Zhuo was sure and said naturally: "The more Yike points, the more T-Mobile will make. Whether it's photos or videos, these explosive mobile applications will bring rapid demand for 3G."
Legere agrees with this. T-Mobile has invested heavily in the 3G field, and the speed of 3G compared to 2G will definitely change the ecology of the Internet.
He expressed his inclination, but did not completely kill it: "The front camera of the mobile phone is very refreshing, and AT\u0026T's subsidies also surprised me about their investment."
"We still need to study this kind of cooperation model. Yike Mobile is not in such a hurry, is it?"
“Isn’t AT\u0026T not completely sure about the iPhone until it’s released?”
Legere said very rationally.
He is already thinking about the competitor's $126 subsidy.
If Yike is in a hurry, there can be more room for negotiation on the internal purchase price.
Instead of AT\u0026T spending 325, T-Mobile will also spend 325. If you can buy an Yike phone for 200 and sell it for 199, of course it would be best.
"Yes, AT\u0026T only confirmed it this month." Fang Zhuo said, "Because of Google, I very much hope that T-Mobile can confirm it earlier before the V supplier."
He blinked and smiled: "If the response to the launch of Apple's mobile phone is very good after June, then the price between us will need to change, and we will also need to add another operator to the negotiation table."
Legere was not nervous, but asked: "Mr. Fang, do you want your competitor to sell well?"
Fang Zhuo said honestly: "I hope it's good, but I don't want it to be too good."
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