Reinventing the Millennium

Jobs and P.A. Semi have a long history.

Fang Zhuo was not too surprised that he appeared so quickly.

The real surprise, apart from being blocked by the US defense, was that Fang Zhuo felt that P.A. Semi did not seem to resist being acquired by Jobs.

P.A. Semi originally developed processors for Apple, but the latter turned around and chose Intel. This made all its huge research and development in vain. It stands to reason that the two companies should have a bad relationship.

Now, is there anything else that we don’t know about between the two families?

While Fang Zhuo was thinking about P.A. Semi's attitude, he did not give up lobbying for administrative intervention.

Just think of it as practicing in advance.

Because the DoD blocked the acquisition on the grounds of existing projects, rather than a ban in a broader sense, Fang Zhuo found a circle of people to try to figure out the key.

He even tried to contact Xiao Ao, but he didn’t expect that he would eventually fall in love with Schmidt from Google.

According to several people, Schmidt has a close relationship with the national defense department.

While Fang Zhuo felt strangely vigilant in his heart, he was filled with indignation towards Schmidt: "It's so unreasonable! Why not let Yike acquire P.A. Semi? Apple is taking action! This is unfairly destroying Yike's long-term competitiveness. Build!”

"This is suppressing the rising popularity of Android phones!"

"There must be a conspiracy here!"

Schmidt felt that Mr. Fang had overreacted.

After understanding the situation a little bit, he asked three questions.

"Is P.A. Semi using Yike to raise prices to Apple?"

"The Qualcomm chips used by Yike are performing well. Is it necessary to acquire P.A. Semi?"

“Is Defense DoD routine or targeted?”

Fang Zhuo was a little surprised. From contacting P.A. Semi to meeting and encountering obstacles, he had never thought about the subjective initiative of this company.

He remained angry: "Yike Mobile wants to ensure its advantages and promote Android more dazzlingly. Of course, it must absolutely increase investment in R\u0026D. Acquisitions are also an important part. Now, Schmidt, I only know that we are about to succeed in the acquisition." It got messed up!"

Schmidt wanted to show that he was helpless and he was not the CEO of Yike.

Fang Zhuo continued: "I only know that the pre-sales of Yike mobile phones exceeded 400,000. When it was about to change the mobile phone market, it encountered serious unfair and unjust treatment!"

Schmidt began to think, after all, Yike is a partner of Google.

Fang Zhuo released his emotions: "I only know that China Unicom's senior team is already flying to the sky in Silicon Valley. They are full of desire for cooperation on Android-based mobile phones!"

He finally said bluntly: "Yike just wants fairness, fairness, fairness!"

"Yike can promise that P.A. Semi's team and R\u0026D center are all in Silicon Valley, and the original processors are still in stable supply."

"If this doesn't work..."

"Yike can't acquire Apple. It's easy for Apple. Schmidt, you can't be an enemy!"

Therefore, Schmidt decided to spend more time, energy, and personal relationships to understand the ins and outs of this matter.

Yike's pre-sales exceeded expectations, and December was not far away. Mr. Fang was very excited. After all, the Iron Triangle had to give a response no matter what.

However, to his surprise, this matter was really difficult to handle.

DoD stated that P.A. Semi’s products are not only used in the aerospace field, but also purchased by sea, land and air.

The boundaries in these fields are not easy to break through. Not to mention Yike, even Apple is not so easy to negotiate.

Schmidt understands, there is still a difference in treatment.

But he thinks this is normal, after all, it involves non-commercial fields.

This is difficult to handle, so what should we do?

Schmidt is not only helping to make further efforts, but also thinking about ways to strengthen the competitiveness of partners.

Yike Mars is not its own business. Google has also put a lot of effort into it. It finally has the hope of becoming a hit. Of course, it must build up a good brand name in the Android camp as much as possible.

If Yike is not willing to make efforts in areas where the investment is huge and may not be effective, then forget it, since it is so determined...

While Schmidt is paying close attention to the pre-sale situation of Yiko Mars, he is also understanding Apple’s recent actions at multiple levels.

He knows that Apple has its own chip department with a headcount of about 40 people, and he also knows that Apple has been recruiting experts in this field.

Just as he understands Mr. Fang's emphasis and irritation on this acquisition, as a former Apple director, Schmidt also understands Apple's intention to expand the chip department-the iPhone's chips are provided by Samsung.

Qualcomm is still a supplier to Yike. Samsung, a company that now provides chips to iPhones, is also one of the world's leading mobile phone manufacturers.

How could such a competitive relationship prevent Jobs from taking frequent actions?

From mid-October to the end of October, both Yike and Apple were struggling with P.A. Semi.

The difference is that Apple is struggling with the purchase price of P.A. Semi, while Yike is struggling with whether it can eat the braised pork in front of it.

On the last day of October, with the release of Yike's full-month pre-sales data, Europe 32.4 + United States 30.7, a total of 631,000, a total of 138.8 million US dollars in pre-sales, the ownership of P.A. Semi is basically confirmed.

"Mr. Fang, the DoD has also inquired about Apple's acquisition of P.A. Semi." Schmidt rushed around several times and informed the owner, "The DoD is fair on this point."

Fang Zhuo was a little surprised. He had basically given up thinking about P.A. Semi and turned to thinking about how to recruit people from it.

A point is worth a point, which is better than nothing at all.

"Apple has made a commitment to DoD to provide support for powerpc-based processors for at least three years and guarantee the production of 1.8ghz pwrficient processors for three to five years." Schmidt took a breath, "DoD agrees in principle with Apple's support for P.A. Semi’s acquisition, I think..."

Fang Zhuo interrupted: "This condition is not as good as our promise."

Schmidt said seriously: "Yes, Mr. Fang, I think Apple has received fairer treatment than Yike in this matter. I have helped you condemn some DoD bureaucrats."

Fang Zhuo could no longer tell whether this was Schmidt's humor.

Before the rules, everyone is equal. Apple is just more equal this time.

There was silence for a while on the phone.

Schmidt asked: "Mr. Fang, how is the pre-sale of Mars this month?"

Fang Zhuo said calmly: "The pre-sale failed."

Schmidt was surprised. Neither Yike nor T-Mobile publicized pre-sale data, but the trend was good before?

Fang Zhuo continued: "We only sold 631,000 units, and we thought we could break through 700,000 units."

Schmidt cursed secretly and gasped for air while speaking. Fortunately, he was not bad either.

He took a breath and congratulated: "This is a victory for Yike Mobile!"

Fang Zhuo continued: "It is also a victory for Android phones. The pre-sale data next month will probably be much lower. After all, it is approaching the launch. Europe and the United States are urgently stocking up. I have already communicated with Foxconn."

He thought for a while and then said: "We will launch charging accessories on the official website in December, and we will also strengthen the improvement of accessories and the ecology of some mobile games in the future."

Schmidt sincerely praised: "Mr. Fang will lead Yike to achieve success in the new era of mobile phones."

Fang Zhuo was praised too much and responded politely: "I just want to change an industry again."

Schmidt adjusted his tone and said: "There is nothing we can do about P.A. Semi, but I have noticed these days that Intrinsity, the chip company developed in cooperation with Samsung, seems to be a good choice."

Fang Zhuo didn't expect that there would be another twist and turn, and asked in surprise: "A company that cooperates with Samsung?"

"Yes, the chips that Samsung now provides to Apple may also have some credit for it. I have made a preliminary assessment here. The company is not big, and it may be able to spend your pre-sale money." Schmidt smiled.

"Where in Silicon Valley?" Fang Zhuo is in Silicon Valley.

"Not in Silicon Valley, but in Austin, Texas." Schmidt replied, "This time, there will definitely be no intervention from DoD."

Fang Zhuo decided to fly to Austin immediately. If he couldn't eat braised pork, it would be good to eat a piece of pork ribs.