Resource Tycoon Reborn
Chapter 333 Huge Risk
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At this moment, Bill felt that Fan Mingyuan was a monster. He could see through the deepest ambitions of several of his people at a glance. Yes, building the most popular game console was not what he valued most. What he valued more was
In the future, can the game consoles produced by Microsoft become the digital core of people's homes on earth? That will mean that Microsoft's products will not only be an indispensable part of computers, but also become an indispensable component of human homes.
!
However, Bill never mentioned this idea to Fang Mingyuan. Even if Microsoft wanted to enter the home game console industry, to be honest, it was only a decision made a few months ago. After that, he
After convincing Paul and Steve, although they both thought his idea was a bit crazy, they agreed anyway. Although, without Fang Mingyuan's nod, he could force the plan to be passed by the board of directors.
, but this is undoubtedly an extremely unwise approach. Regarding this, not only does he think so, Paul and Steve also hold the same view.
This is not only because Fang Mingyuan is Microsoft's third largest individual shareholder; but also because, in the past few years, Fang Mingyuan's opinions have played an important guiding role in a series of "window" systems; and even more because Fang Mingyuan is Microsoft's
The shareholder who is most familiar with this industry, he also holds the most critical key for Microsoft to enter the home game console industry. With Fang Mingyuan's help, Microsoft will have fewer detours when entering this industry, and it will go more smoothly! And this
It may mean that Microsoft can gain profits from this industry earlier!
Gamestation's status in Japan and even the world's game software industry, as well as Fang Mingyuan's involvement in comics, animation, and movies, make the many copyrights he owns an important bargaining chip in the future battle for home game consoles. It can be said.
If Fang Mingyuan and Gamestation support Microsoft, then Microsoft will have an uncountable number of fans in Japan and China! Even if he does not become Microsoft's exclusive game manufacturer, his attitude may determine many game software
The attitude of the production company!
However, they also know that Fang Mingyuan is also the third largest shareholder of Sega Co., Ltd., and Sega Co., Ltd. is now cooperating quite harmoniously with the Fang family, and the interests of both parties are intertwined. Microsoft's intervention has affected the current home game console.
For Sega Co., Ltd., the largest manufacturer, it is undoubtedly a serious challenge. Will Fang Mingyuan harm the stable income he has already obtained for the sake of Microsoft's possible future benefits? Didn't China say that there are many birds in the world?
In the woods, what's better than having a bird in your hand?
Moreover, Bill knows Fang Mingyuan's net worth and influence better than most people in the world. Although he only serves as a nominal director on the Microsoft board of directors, he does not play any actual role; although he is involved in China,
He rarely interferes with the company's affairs; although he is still in his early twenties, his strength is probably not inferior to his own. But compared to himself, he is too low-key. He is so low-key that he has already become famous.
Not many people around the world know who he is.
Therefore, before coming to China, Bill thought carefully and considered all possible situations before he came to the door. However, he did not expect that Fang Mingyuan would reveal his hidden ambition as soon as he opened his mouth! Yes,
What's the point of building the most popular home game console? What he wants is a revolution in the history of human housing!
It took Bill a while to calm down, he took a few deep breaths, drank another sip of water, and then said: "Fang, how did you see it?"
Fang Mingyuan naturally wouldn't tell him that after x360, Microsoft's plan would be no secret to players around the world, so he just smiled but didn't respond.
Bill did not continue to ask, and continued: "Okay, I admit, what you said is right. So, can you tell me now, what are your thoughts on this plan, are we too crazy?"
Fang Mingyuan said leisurely: "Who can guarantee that their views are correct about things more than ten years from now? Who among the Americans in the 1970s and 1980s could have imagined that the Soviet Union, which once competed with the United States, would disintegrate?" Bill thought in his mind.
Hi, it seems that at least Fang Mingyuan does not hold strong objections.
"So, Fang, you don't object to this plan?" Bill said.
"Objection? If I object, Bill, will you give up?" Fang Mingyuan asked. Bill was speechless, yes, if Fan Mingyuan objects, will he give up? The answer does not need to be explained. But if there is no support from Fan Mingyuan
, if Microsoft wants to enter this industry, the risks it will face will also be infinite.
"I just have a few questions, and I want to ask you first." Fang Mingyuan took a sip of tea and said slowly, "Bill, how much money are you mentally prepared to lose?"
"Ah?" Bill was startled for a moment, but this person was very direct. As soon as he came up, he asked about the loss first.
"I can tell you with certainty that if Microsoft plans to enter this industry, you must be mentally prepared to lose at least three billion US dollars first, and this three billion US dollars is probably just a bottom line! Moreover, in the first
You'd better be mentally prepared to make no money at all on this generation of consoles!" Fang Mingyuan said calmly, "Now, whether it's Sega or Sony, you basically can't make much money on game consoles. In the early days, you almost sold one.
Each host loses one, and only in the later stages can the cost of the host be gradually reduced. If you want to make money by selling consoles, unless Microsoft can find another way and not pursue the performance of the host, otherwise it will be impossible! "It can really rely on it!
Later, only Nintendo made money from consoles, but that was because Nintendo's customer positioning was different and it had a large number of self-produced games suitable for all ages. But even so, Nintendo's game consoles were still criticized by many players.
Bill let out a slight breath. Three billion U.S. dollars is a large amount, but for Microsoft, which has a market value of more than 600 billion U.S. dollars, no foreign debt, and cash flow of more than 10 billion U.S. dollars, it's not bad.
But the first-generation console must be mentally prepared to make no money at all. This was somewhat beyond his expectation.
"Because you want to steal customers from Sega and Sony!" Fang Mingyuan glanced at him sideways, "No matter how cheap a new console is, you still have to sell it for four to five hundred dollars, right? Including the cost of the game. You
How many people do you think will be willing to abandon the original consoles with guaranteed quality and choose new game consoles? Perhaps, in European and American countries, Microsoft's consoles will be recognized by many people, but in Asia. In Japan, you want to get
Consumer recognition is not that easy." If nothing else, Microsoft spent a lot of effort in getting the Japanese, who are used to having things as refined as possible, to accept the big-and-cheap American consoles.
If it hadn't been for a game that became popular all over the world and saved Xbox, Microsoft's balance of payments would have been delayed for a few more years.
"Okay, I understand, the first round is to test the waters. It is a practice and a make-up lesson." Bill said with a wry smile. It seems that maybe a few of them thought of this matter quite simply.
"Bill, if you can think about it this way, I think it is possible for Microsoft to gain a firm foothold in the home game console industry in the future. Then these previous losses are still valuable." Fang Mingyuan shrugged.
"Fang, you didn't intentionally exaggerate the risks to dispel my idea, did you?" Bill suddenly said.
"How about we make a bet. As long as Gamestation and I don't get involved in Microsoft's plan, I think your first-generation console will face a total loss, and the amount of the loss will probably be close to three billion US dollars.
.If my judgment is wrong, then I will personally bear the losses of Microsoft in this plan. However, if my guess is correct, Bill, what did you lose to me?" Fang Mingyuan said with a smile.
Bill felt that at this moment, Fang Mingyuan's smile was exactly like a fox seeing a rabbit, so confident and full of confidence.
"I'm not that crazy. As far as I know, no one who bets with you has ever really won!" Bill shook his head repeatedly. Although the bet proposed by Fan Mingyuan sounds very beneficial to him, Bill has not yet
Confused, he came to China to gain support from Fang Mingyuan and Gamestation Company, not to turn them against him.
"That's such a pity!" Fang Mingyuan spread his hands and said with a smile, "I originally thought I could win a fortune from you."
Bill glared at him. How confident was this guy that his first-generation machine would be so unpopular! In fact, Fan Mingyuan was really confident. In his previous life, Microsoft fought with Sony, and Microsoft paid more than 2 billion.
It was not until the early release of x360 that it reversed the unfavorable situation of being suppressed by Sony. Now it is three heroes standing together, with their own guidance. Although Sega Co., Ltd. is not as good as Sony and Microsoft in terms of overall strength, it is said that
Its influence in the industry is far greater than the two companies.
And in Fang Mingyuan's view, once Microsoft clearly announces that it wants to take a share of the home game console industry, Sega Corporation and Sony are likely to join forces to suppress Microsoft. In that case, there is no doubt that Microsoft will lose at least three billion US dollars.
there is none left.
Of course, there is another huge variable in this, and that is myself and Gamestation. If both myself and Gamestation clearly support Microsoft, Microsoft will gain a foothold in this industry faster. In that case,
, the losses will naturally be less.
"Fang, if we talk about Microsoft acquiring Sega Corporation, do you think it's feasible?" Bill decided not to discuss this issue with Fang Mingyuan, as that would hurt his own self-esteem. He directly proposed the first option.
In his opinion, this is the most worry-free solution. Microsoft has deep pockets. Instead of developing a new console on its own and taking the huge risk of losing money, it is better to simply acquire Sega Corporation directly! Although Sega Corporation has been in trouble in recent years,
It is prosperous, but its total market value on the Japanese and US stock markets is only more than seven billion US dollars. If what Fang Mingyuan said is true, if Microsoft develops a new type of host by itself, the losses will be so considerable, then add some
With money, buying Sega Corporation is undoubtedly the least risky plan.
"Acquire Sega Corporation?" Fang Mingyuan pondered for a moment, slowly shook his head and said, "It's unlikely. I don't think the shareholders of Sega Corporation are willing to have their company acquired by Microsoft." Sega Corporation is now in
The home game console industry is at its peak, and both Nintendo and Sony are being suppressed by it. With such glory and abundant cash flow, as well as a bright development prospect for at least a few years, Sega Co., Ltd.
How can shareholders be willing to let Microsoft come in to pick peaches? It will be up to Americans to dictate to them in the future.
"Fang, as far as I know, you are the third largest shareholder of Sega Corporation, and the Uda family, which you have good relations with, is the second largest shareholder of Sega Corporation. The shareholdings of the two of you in Sega Corporation
Added together, it has completely exceeded the largest shareholder of Sega Corporation. And based on your influence in the Japanese game industry, if you can get the recognition of some shareholders of Sega Corporation, you can completely determine the future of Sega Corporation.
The future!" Bill frowned, "If... they are worried about their future income..."
"Bill, the problem is not that simple!" Fang Mingyuan interrupted him, "If you are just planning to take a stake in Sega Corporation, then I think there is still something to talk about. After all, Sega Corporation is facing pressure from Sony.
, is also very difficult. With Microsoft, it will be a positive help for Sega Co., Ltd., both in terms of funding and opening up the US market. But Bill, are you willing to take shares?"
Bill shook his head repeatedly. In order to be able to effectively implement his ideas, Microsoft must at least have an absolute controlling stake in Sega Corporation. To participate in the stock? Is it just to make some money? Microsoft is not short of money. Of course, in his heart,
Rather than spending more money, even a 350% premium, it would be better to turn Sega Corporation into a subsidiary of Microsoft.
"So, is it better to get golden eggs or to have a goose that can lay golden eggs? Needless to say, which one is better?" Fang Mingyuan said.
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