Resource Tycoon Reborn

Chapter 223 decide as soon as possible

Heikejiro didn't know how European and American car manufacturers would react after learning the news, but he knew that these domestic car manufacturers in Japan would definitely not let go of this rare opportunity to appear on the big screen.

Opportunity to publicly promote your products.

Just thinking about it now, whenever the famous 007 is mentioned, people will think of his BMW car that can reveal new functions in every episode. It can be said that every "007" movie will conduct a global tour for BMW.

With the help of large-scale publicity, the image of Bond has been deeply rooted in the hearts of many generations over the years. It can be said that the concept of BMW as a high-quality car has also become a deep-rooted idea for many people.

Although hidden advertising is used in many movies, and it is very common for cars, it is not easy to advertise one's own products in the large-scale production of Hong Kong Kumho Film Group. Because from Hong Kong Kumho Film

When the group company cooperated with Jade Bird Film Group Company to shoot "Terminator 2", there were clear regulations on the number of hidden advertisements in the movie. Cameron and Fang Mingyuan established this from the beginning of the company.

No one dares to touch the rules. Of course, this is also related to the fact that Hong Kong Kumho Film Group has always had abundant funds for filming movies and has never needed to shoot hidden advertisements to reduce the cost of filming movies.

As the saying goes, rare things are more valuable. There are very few hidden advertisements in the movies shot by Hong Kong Kumho Film Group, but everyone wants to be featured in them. In addition, the box office performance of Hong Kong Kumho Film Group's movies has always been good.

, so manufacturers who want to use hidden advertising in movies shot by Hong Kong Kumho Film Group must be mentally prepared for heavy bleeding. However, the degree of performance growth after "advertising" will make these companies feel uncomfortable most of the time.

That money was not wasted at all.

Some companies with deep pockets are even eager to reach a long-term cooperation agreement with Hong Kong Kumho Film Group, such as Coca-Cola. In any movie shot by Hong Kong Kumho Film Group, Coca-Cola is suitable for the appearance of modern beverage products.

The company's products are the first choice!

Sitting in the car going home, Heike Jiro sat silently in the back seat. No one accompanying him dared to disturb him. The car was so quiet that even the sound of people breathing could be faintly heard.

Originally thought that Fan Mingyuan's persuasion to Paramount Pictures and Warner Bros. Entertainment would be a process that would take a month or two. No one expected that Fan Mingyuan would use this method to cut through the mess with a sharp knife and straightforwardly.

It gave Paramount Pictures and Warner Bros. Entertainment a choice between two. Although neither Thompson nor Mbah a Moute made any clear statements on the spot, Keijiro Taira knew very well that things were basically OK.

It is said that it has been solved, and it is only a matter of time before Paramount Pictures and Warner Bros. Entertainment withdraw from the HDDVD camp.

For the Blu-ray products produced by the Fang family's companies, the Blu-ray standard patent fee is up to ten cents per unit. In addition, the core technology of Sony's camera and Blu-ray drive laser head production is transferred. This is the Fang family's company clearly joining the Blu-ray camp. The current Blu-ray camp

Of course, after Sony transfers its core technology for the production of cameras and Blu-ray optical drive laser heads, it can also obtain certain compensation from other companies in the same camp. And the Fang family's

An additional obligation is that within three years from the date when its subsidiaries officially produce cameras and Blu-ray optical drive laser heads that meet the standards, in addition to the products provided to Fang's subsidiaries, the excess production will not be sold under any brand form.

All are provided to Sony Group and other companies in this camp at reasonable prices.

But these conditions do not include the remuneration that the Blu-ray camp should pay to Fang Mingyuan if Paramount Pictures and Warner Bros. Entertainment betray them!

Heike Jiro has a headache. Although Paramount Pictures and Warner Bros. Entertainment are now tempted, if he can't come up with something that is enough to seduce Fang Mingyuan, Hong Kong Kumho Film Group can say that there are many ways to force him.

Paramount Pictures and Warner Bros. Entertainment have to give up this cooperation. Of course, this will make Hong Kong Kumho Film Group and these two companies at odds, but will Fang Mingyuan be afraid of this? In this case, everything can be said

Back to the starting point, the hddvd camp will continue to hold on, and the Blu-ray standard still cannot become an international standard. The huge funds invested by these companies in the Blu-ray camp in the early stage cannot be quickly recovered... Moreover, they also expect Fang Mingyuan to be able to

Let Microsoft rebel.

Therefore, they must make a decision as soon as possible on what to "buy" Fang Mingyuan!

But before that, he has to do one more thing!

Kaichiro Toyoda, the honorary chairman of Toyota Motor Corporation, Japan's largest automobile manufacturer. Although he has retired from Toyota at the age of nearly 80, he is still the actual controller of Toyota! His opinions are not discussed by Toyota's board of directors.

People dare to ignore it.

"Hiraike-kun, I'm really curious. What could possibly make you come here in such a hurry?" Toyoda Kaichiro poured a cup of tea for Hiraikejiro. The two have a forty-year friendship.

, although during this period, the two had a lot of differences of opinion, but overall, they still maintained a good personal relationship. Kaichiro Toyoda no longer cares much about Toyota's daily affairs, only matters related to Toyota

Only major events in the company's future development will alarm him.

Although Heike Jiro has not retired yet, as a core manager of Sony, his affairs are also very busy. The two of them usually communicate by phone, only for major matters and on important New Year's Days.

They would not meet until there. And today, Keijiro Taira suddenly called and said that he had something important and that he had to interview him as soon as possible. This made Kaichiro Toyoda a little curious about what else could happen that could make Taira

Keijiro was so urgent.

"Thank you, Toyoda-senpai. It seems that your tea art has improved again." Heike Jiro took the tea ceremony with both hands.

"Haha, when people get old, they naturally become free and have time, so naturally they become different from before." Kaichiro Toyoda said with a smile.

Heikejiro took two sips of tea, put the cup in front of him, and said seriously: "Senior Toyoda, I just learned about this matter, and I hope you will keep it a secret even after you find out."

Kaichiro Toyoda's face couldn't help but become serious. It certainly couldn't be a trivial matter for Keijiro Hira, who usually didn't like joking, to do something so serious. "Well, what's the matter?"

"Toyota-senpai, if we can create a large-scale advertisement for Toyota that is popular around the world, what price will Toyota be willing to pay for it?" Taira Keijiro said.

"Aha?" Toyoda Kaichiro was startled for a moment and looked at Heikejiro with some confusion.

Heikejiro took a deep breath before telling the news that Hong Kong's Kumho Film Group Company planned to cooperate with Hollywood film companies to film the "Transformers" trilogy. The more he listened, the brighter his eyes became. As a professional

A Japanese and the head of Toyota, a leading automobile manufacturer, of course he has heard of the Autobots that once took the world by storm!

As for the famous name of Hong Kong Kumho Film Group, although he doesn't like watching movies very much, it does not prevent him from understanding the position of Hong Kong Kumho Film Group in the film industry. Hong Kong Kumho Film Group dares to

"Transformers" has been put on the big screen and will be made into a trilogy, which shows that Hong Kong Kumho Film Group has strong confidence in this film. And the box office results of its previous trilogies are also sufficient

Giving it this confidence also makes others look forward to the "Transformers" trilogy.

If several models of Toyota Motor Company can be adopted by Hong Kong Kumho Film Group Company and become the shape of Autobots, it means that on the big screen, in dozens of countries around the world, tens of millions of people

In front of movie fans, a large-scale advertisement that can last up to three years has been launched! Thinking about the sensation caused by Hong Kong Kumho Film Group's previous works in the global film market, the value of this "advertisement" is difficult to estimate.

.

"Fang Jun may choose two to three internationally renowned automakers besides Qinchuan Samsung Motors Group to use their products as car prototypes for Autobots. I personally think that this is also a very important issue for Toyota.

It's a rare opportunity to showcase your products to movie fans around the world!" Heike Jiro said, "And, from my personal point of view, in order to gain strong support from the United States, Fang Jun will definitely choose an American car company."

"Thank you!" Kaichiro Toyoda said solemnly. Although Toyota Motor Company is still one of the best automobile companies in the world, after entering the mid-1990s, the Japanese automobile industry as a whole has fallen into a slump.

During the recession period, a change from the external expansion trend in the 1980s, many Japanese automobile companies that were in operating difficulties were invested in by European and American automobile companies. Although Toyota did not fall to that point, its life was not as easy as before. If not

With current president Katsaki Watanabe's outstanding cost control capabilities, Toyota will not be any better than other Japanese car companies.

The news that Heikejiro told him is undoubtedly very important for Toyota Motor Company, which will give Toyota Motor Company an advantage in future competition. Even if Toyota Motor Company has no intention of participating in the competition, it can still make some decisions in advance.

Get ready for a surprising onslaught from other car companies.

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