Resource Tycoon Reborn
Chapter 93 Not a Charity
In fact, from Fang Mingyuan's point of view, it is normal for the number of tourists to increase significantly in a few years as long as the scenic spot is managed well, whether there are performances by groups under SM Entertainment Co., Ltd. Not only is the domestic tourism market booming;
The tourism markets in many overseas countries have greatly benefited. The domestic tourism market, if it were not for the fact that there were too many scandals and the tourist experience in scenic spots was so poor that many people were not interested in going there, it could actually be even more popular. This is actually
A market with great potential that can be tapped. A land of 9.6 million square kilometers and a history of five thousand years. This is a solid foundation for the development of domestic tourism. However, due to various reasons, this pristine land cannot be brought to the market.
Jade blooms with true light.
It's not that Fang Mingyuan can't see this, it's just that he really doesn't have the extra energy to carefully expand this market, but his wives are willing to invest money and energy, and with Li Xinzhen, a strong woman in charge, Fang Mingyuan naturally won't
He would try his best to help them achieve their goals, so he would personally accompany them here.
In fact, Li Xinzhen was the only one who originally planned to come, but Fang Mingyuan decided to come too. Yu Rui and Angelina, who had returned from Hong Kong and Europe to meet him, naturally followed.
"That's a good idea!" Shi Wensheng nodded. Although he was not interested in Korean idol groups, it did not mean that he knew nothing about it. Hallyu is now popular in China and even in East Asia and Southeast Asian countries.
It is still in the ascendant. If a few concerts can be held in Gaoxian Prefecture, it will definitely attract a large number of tourists from inside and outside the province to Gaoxian Prefecture.
"If Hong Kong Kumho Film Group Company places the filming location of a future movie in Buhaman Mountain Scenic Area, it will be even easier to achieve this goal." Yu Rui on the side chuckled, "Think about the three "Heroes"
Qu, Mingyuan, you have made many scenic spots famous."
"That's right!" Shi Wensheng slapped his thigh and said. Yu Rui's words reminded him that there was a precedent for this. Many of the filming locations in the "Hero" trilogy have now become hot spots for tourists at home and abroad.
A large number of movie fans even go to these filming locations with the intention of making pilgrimages. If the Hong Kong Kumho Film Group Company can set the large and small scenic spots in Gaoxianzhou as filming locations, when the movie becomes a hit, it will naturally drive the tourism industry in Gaoxianzhou.
.
Fang Mingyuan shook his head with a wry smile and said: "This kind of thing happens but cannot be sought. Whether there is a chance in Buxian Mountain Scenic Area in the future depends on the director." In a hurry, he couldn't think of any movie that would be suitable for Bu Xianshan Scenic Area.
Scenery in Xianshan Scenic Area.
"As long as you have this in mind, we won't be in a hurry!" Shi Wensheng patted Fang Mingyuan on the shoulder and said with a smile.
Taibai Mountain Purple Jade International Hotel was the hotel chosen by Fang Mingyuan and his party. The arrival of Zhi Hejun, Shi Wensheng, Zuo Daoge, and Wang Jingren caused panic in the hotel. From the moment he entered the hotel, Li Xinzhen kept talking.
Looking at the facilities and service staff in the hotel, Fang Mingyuan noticed that her brows were always slightly furrowed. It was obvious that she was quite dissatisfied with the standard of this five-star luxury hotel.
"I said, don't compare this with the Shilla Hotel." Fang Mingyuan lightly bumped Li Xinzhen's shoulder and said in a low voice. Although they are both five-star luxury hotels, they are located in Futu under the jurisdiction of Gaoxian Prefecture at the foot of Buxian Mountain.
How can the standard of the Taebaeksan Ziyu International Hotel in the county be compared with the Shilla Hotel located in the core area of Seoul? And at first glance, this hotel has only been officially open for a year or two. How many years has it been since the Shilla Hotel was opened?
?And we also have to take into account the gap in per capita income between the two countries. If the Shilla Hotel is really moved here, how many people can afford it?
Li Xinzhen smiled and didn't say anything, but she was thinking that after the operation rights were negotiated, she must build a Shilla Hotel branch here. Before coming, she still collected some information here to serve as the Shilla Hotel
Of course, Li Xinzhen, the former president of the hotel, is also more concerned about the level of the hotel industry here. The Taibaishan Purple Jade International Hotel was newly opened, and its comprehensive evaluation ranked first among more than a dozen five-star hotels nearby, so she chose
She came here. But when she arrived in person, she discovered that the service level here and the basic condition of the hotel were worse than she thought.
In Li Xinzhen's view, whether a scenic spot can be profitable depends on the middle and low-end consumer groups. Only by attracting their arrival and having a large enough passenger flow can a scenic spot be guaranteed, especially a large scenic spot like Buxian Mountain.
Profitable. However, if the scenic spot cannot attract high-end consumer groups, it will also be a failure. Although the number of high-end consumer groups is small, they are the darlings of the media. Their joys, anger, sorrows, and joys are all affected by their every move.
The attention of many people has strong market appeal. Why do companies look for celebrities to advertise? This is actually the same reason. If a scenic spot has stars, celebrities, and dignitaries coming from time to time, it will be famous whether it wants or not.
No!
The reason why the Shilla Hotel can become the top hotel in South Korea is that on the one hand, its software and hardware are extremely advanced, and on the other hand, it is an important hotel for foreign dignitaries to stay when they visit South Korea!
Therefore, the future Bulxian Mountain Scenic Area must have an international hotel that can deliver and be recognized at the international level, so that it can attract high-end consumer groups from around the world. And with Fang Mingyuan's support behind it, he actually invited those celebrities,
It is not difficult for people to come, but if they are invited but the hardware and software facilities are not in place and cannot leave a good impression on the guests, then all the previous efforts will be in vain.
Of course, Li Xinzhen also has another idea, which is to perfectly copy the retro-style ancient Chinese inn, supplement it with modern technology, and combine Chinese and Western things. In this way, it will be novel, eye-catching, and no matter how comfortable you live, it will definitely be popular among people.
sought after.
When Shi Wensheng walked into the conference room, Zhi Hejun, Zuo Daoge and Wang Jingren all stood up immediately. Zhi Hejun smiled and asked: "Master Fang, have they arranged everything? Are they satisfied with the Taibai Mountain Purple Jade International Hotel?"
?”
Shi Wensheng shook his head and said: "Although they didn't say anything, I can tell that Ms. Li Xinzhen and Ms. Welf are not very satisfied with the facilities and services of our hotel. Don't forget, Li Xinzhen is from the Shilla Hotel
The former president of the hotel, and the Shilla Hotel is one of the top hotels in South Korea and a well-known hotel in the world. Most of the dignitaries from various countries who visit South Korea stay there."
Zhi Hejun smiled bitterly. This gap, not to mention Gaoxianzhou, even the five-star luxury hotel in Xinjing cannot be easily made up. How many dignitaries from various countries come to Qingshan Province every year? Even the leaders of their own countries can go there.
How many people can inspect Qingshan Province every year? Before the 1980s, the three northeastern provinces were still the country's heavy industry base, but now, the economic status of the three northeastern provinces is far inferior to that of the southeastern coastal areas.
Naturally, there are a lot fewer leaders.
Shi Wensheng sat down and said straight to the point: "I talked with them on the way. President Li Xinzhen believes that Gaoxianzhou's tourism resources have not been well developed and there is still great potential to be tapped. If we cooperate here
If things go well, she is confident that in a few years, Gaoxianzhou's annual number of tourists will increase to three to four million."
The three of them, Zhi Hejun, couldn't help but feel moved. They all knew that the number of tourists received by Gaoxian Prefecture last year was only one million, and there was still a lot of water among them. According to the plan of the provincial tourism department, by 20
In 2020, Gaoxianzhou's annual number of tourists was only striving to exceed three million! Although Li Xinzhen did not specify the specific number of years, the years she mentioned could not be eight or nine years, right?
"Hey, my old face was slapped!" Shi Wensheng said with a bitter smile, "This guy came up and compared the Jeju Special Autonomous Province in South Korea with Gohyunju, saying that we have 24 times more than the Jeju Special Autonomous Province.
Although the area of Jeju Special Self-Governing Province is less than one-seventh of the number of tourists received by Jeju Special Self-Governing Province, it is also said that the goal of Jeju Special Self-Governing Province in the next few years is to receive 10 million tourists per year. Although the infrastructure conditions of Gohyunju are not as good as those of Jeju
The special autonomous provinces and the two have different tourism resources, but the annual number of tourists received is only one million, which only shows that our management level is still relatively low. Of course, what they said is not that clear.
That’s what it means.”
Zhi Hejun also smiled helplessly. Although the words were a bit harsh, he couldn't deny it!
"What they mean... simply put is that they hope to obtain the right to operate the scenic spot as long as possible. After all, the relocation of Gaoxian Sidaowan International Airport cannot be completed overnight, and investment in the scenic spot must be made to meet the needs of the scenic spot."
The various needs of the growing tourists. If the time is shorter than fifteen years, it will be difficult to recover the investment costs, let alone profit. Of course, this investment cost includes the relocation of Gaoxian Sidaowan International Airport.
Construction cost." Shi Wensheng said, "Gaoxian Sidaowan International Airport is currently a 4c-level airport. After relocation, it will become at least a 4d-level airport, right? And the cost of building a 4d-level airport will be at least a dozen.
Hundreds of millions, right?”
Zhi Hejun glanced at Zuo Daoge and Wang Jingren. Wang Jingren said with embarrassment: "Our state's plan is to hope that the relocated Gaoxian Sidaowan International Airport can reach a 4e level airport, even if it cannot be a one-time airport."
Once it is completed, we should also leave room for future expansion into a 4e-level airport."
"Hey, 4e-level airports. As far as I know, many provincial capital airports in China are only 4e-level airports." Shi Wensheng said. Of course he knew Gaoxian Prefecture's plan for the relocation of Gaoxian Sidaowan International Airport, but he just wanted to
Wang Jingren and the others said it in front of Zhi Hejun. The Gaoxian Sidaowan International Airport relocation project has been delayed in starting because the investment amount is so huge! The investment for a 4e-level airport must be billions of yuan! And Gaoxianzhou
What is your annual financial income?
"If Juichi Travel Group is really confident that it will increase the total number of tourists it receives to more than three million in the next few years, then from a long-term perspective, the future Gaoxian Sidaowan International Airport will be retained and expanded into a 4e-level airport.
The airport is still necessary." Zuo Daoge explained bravely.
"So, have you estimated how much money is needed to build a 4e-level airport? How many passengers and goods can be transported annually to ensure profitability, have you estimated it? Even if the airport does not require investment from the Gaoxian state government, the supporting roads, accommodation, transportation, etc.
Have you estimated how much investment is needed for supporting facilities?" Shi Wensheng said with a serious face, "Comrade Zuo Daoge, billions of yuan of investment did not fall from the sky. Can we guarantee that the cost will be recovered after the investment is completed?
, these all need to be considered in advance. You can’t just say ‘pay the tuition’ and be done with it!”
Zuo Daoge was covered in sweat. Although the temperature in the room was suitable, you could see with the naked eye that his forehead was covered with beads of sweat. After all, Shi Wensheng was the second-in-command in the province, so his face became serious and he was not angry.
Wei, he has a ghost in his heart, and his confidence is naturally not enough.
"At least fifteen years..." Zhi Hejun pondered for a moment and said. This time is indeed not short. I am afraid that he and Shi Wensheng will face retirement before that time.
"I'm afraid it won't work in fifteen years!" Shi Wensheng shook his head and said, "This number is the bottom line. It is just that they have recovered their investment. If there is no profit, then the transaction is essentially a loss. It is impossible for Li Xinzhen to be the first
Agree." Such a large investment, even if it is placed in the bank to earn interest, is not a small number over the years. This does not take into account inflation, currency depreciation and many other factors.
"The total revenue of Gaoxianzhou's scenic spots last year was only more than 500 million yuan, and the profit was not even 5 million yuan. Even if the Jianchi Travel Group Company can increase the number of tourists it receives annually to more than 3 million people in the future, it will even be more profitable...
How much more can it be turned over?" Shi Wensheng asked. Zhi Hejun smiled bitterly in his heart. Shi Wensheng was seeking benefits for the Jianchi Travel Group Company. The total profit of Gaoxianzhou's scenic spots last year was indeed not even five million yuan, but anyone with a discerning eye could see it.
We know that with an income of more than 500 million yuan, after deducting taxes and normal operating costs, it is impossible to have such a small profit. But this is a fact. It is reported statistically by the relevant departments of Gaoxian Prefecture, and the province also recognizes it.
Shi Wensheng did not approve it at the time, but due to pressure, he was unable to conduct a thorough investigation.
"The airport has invested more than one billion yuan, and even if it starts to be built now, it will take at least another three or four years before it can be officially opened. There are also investments in scenic spots. How many years will it take for this money to come back and be truly operational?
Is it profitable?" Shi Wensheng continued, "Jiuchi Travel Group is a company, not a charity..."
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