Rewrite the Technological Landscape

On January 8, 2001, a piece of news in the "Jiangqian Evening News" received widespread attention.

"Fengxin Myth: Young Entrepreneurs Behind 100 Million Registrations".

Although "Jiangqian Evening News" can't compare with "Renren Daily", which was published by Penguin on May 28, 2000, it can be regarded as one of the mainstream media in Jiang Province.

Everything this year has made Meng Qian more deeply aware of the infinite possibilities of the Internet. In the Internet world, a correct product and a correct method may quickly erupt into a lively event.

And in the same way, a wrong judgment may make the king fall off the cliff.

Meng Qian is lucky, because his rebirth made him bet on the right product and direction. The former QQ achieved 50 million registrations in February 2001, while the current Fengxin achieved it in January 2001. 100 million registrations.

More importantly, behind Fengxin's registration quality is higher value user viscosity. When QQ had 50 million registrations, the number of concurrent online users was 1 million. But as of January 7, 2001, Fengxin's highest online number was 570. Ten thousand!

In an era when the number of netizens was only about 30 million, Fengxin allowed 5.7 million accounts to be online at the same time. Although it certainly does not rule out the existence of one person logging in to multiple accounts at the same time, this does not negate the success of Fengxin in terms of customer stickiness.

Because Fengxin launched the Fengxin level, launched the Fengxin circle, and launched the account binding with the game, so users will care more about their own wind signals than QQ.

Changing the QQ account is just a matter of re-adding friends, but changing the wind signal is very troublesome, not to mention that many users have spent money in wind information circles and games, and the money for changing the number is useless.

On January 8, 2001, "Jiangqian Evening News", a newspaper that reported Dafeng Science and Technology Innovation in a large format, was quickly digested in the market and entered the offices of the chairman of a large number of Internet companies.

And the influence of this interview began to ferment slowly from this moment. Years later, when everyone looked back on the past, they realized the weight and significance of this newspaper.

Because Meng Qian's interview was summarized into three core ideas.

The first point is that Meng Qian brought Huaxia Internet companies a profit model of free products and value-added charges.

Chinese Internet companies in this era are basically facing the same problem, how to make a profit, if you have experienced QQ users from February 2001 to June 2003, you should be able to clearly remember what happened in these two years, QQ fees.

And QQ's fees in the past two years almost pushed QQ to the grave. On the one hand, Penguin was bombarded by the media and users on a large scale because of its fees.

On the other hand, other products took advantage of the opportunity to develop. With the launch of the Langma UC client by the start-up company Langma, the number of registrations exceeded 8 million in three months. , Yahoo Messenger, 263's E-Call, TOM's skype and more than 30 instant messaging software quickly carve up the QQ market.

If Penguin hadn't stopped charging in time in June 2003, I'm afraid the pattern of instant messaging would have been really different.

Another classic case is basically known to everyone, that is, Taobao was caught off guard by killing eBay for free.

But the problem is that free can indeed bring users, but it can't bring profits. If Penguin and Ali didn't have the financing at those critical time points, they would have gone bankrupt long ago.

Entrepreneurs in this era really have no answer. They don’t have the concept of making money from value-added services. Just like Zhang Shuxin’s classic case of wheat and bread, she thinks that the boss who sells bread can only rely on Bread makes money.

Entrepreneurs in this era are all thinking in the same way. But the reborn Meng Qian has brought everyone a brand new profit model, whether it is "The Legend of God" or Fengxin, they are also taking the free route of burning money, but Dafeng Science and Technology Innovation did not raise a penny, but instead In less than a year, it has created more than 10 million profits. After the newspaper was released, this point has attracted the attention and research of the entire Internet circle in China.

The profit-making thinking of Huaxia Internet entrepreneurs has begun to change.

The second point, in the interview, Meng Qian was naturally asked what he thinks about the competition of the upcoming games.

Meng Qian used this question to mention the importance of independent design. Meng Qian attributed the success of "The Legend of God" to the fact that the game was developed by the company itself.

Because of independent design and independent development, the game can meet the Chinese market in all aspects, and can also make the most timely changes in the face of market competition.

He gave an example of "Legend" on the other side, saying that Ogilvy Electronics wants to change the profit model of Koryo, but they would rather burn three months of money first and have to take the point card route. What is this? This is being pinched. hold the neck.

You are just an agent, and if the development rights are in the hands of others, you will be very passive. Even if their products do not conform to the Chinese market, if they don't change them, you really have nothing to do.

In the early days of the 21st century, it was the heyday of borrowing doctrine. Anyway, foreign ones are good, and they can be used directly. People in this era basically never imagined that when they are strong, they will be bullied by others, let alone the beacon of freedom. not free.

However, Meng Qian used the passivity of "Legend" as an introduction to continuously magnify the topic and put forward his views. Using doctrine will lead to the fact that the initiative of the enterprise will never be in his own hands.

Even if the company does make money in a short period of time, it will always lack the confidence to make money. At the same time, Meng Qian also mentioned another point of view, independent design and development are not as difficult as imagined.

Everyone has an inexplicable fear of the advancement of foreign countries, but Meng Qian believes that this fear is unnecessary. We only need to respect and recognize the leadership of others, but it does not mean that we must not do well. The success of "Biography" can set a model for more companies.

Huaxia people can make such a product with no development foundation so well, can other industries be more confident?

The third point is that when asked about his views on the development trend of the entire Chinese Internet industry at the end, Meng Qian mentioned the issue of talents.

He pointed out that what China lacks most now is talents, so both enterprises and the government should put talent training as the top priority.

Meng Qian said that now people are over-emphasizing business rather than talent, and there is even a theory that reading is useless.

But the battle for the future is a battle for talents, a battle for talents, and a battle for education.

On this day, Meng Qian's interview made many Internet entrepreneurs and other entrepreneurs think deeply.

Everyone realized that Meng Qian's three core ideas just matched the three core things of enterprise development.

How to survive, he gave a way to make money.

How to develop, he gave the concept of independent research and development.

How to continue, he pointed out that emphasizing talent education is the kingly way.

More and more entrepreneurs are reading this newspaper.

Later on January 8, 2001, Meng Qian's mobile phone began to explode, and many entrepreneurs expressed their desire to meet Meng Qian.

On January 9, 2001, Meng Qian's interview, led by Yinghaiwei Portal, became a recommended article and even headlines on many mainstream portals.

On January 11, 2001, realizing the success of this interview, Jiangqian Evening News communicated with Meng Qian, further edited the content of the previous interview, and decided to publish another article.

On January 13, 2001, "Jiangqian Evening News" once again reported on Dafeng Kechuang and Meng Qian in a large format.

This time, they used a literary title, "Great Wind Science and Technology Innovation, A Spring Breeze of China's Internet"

On January 15, 2001, in the era of no more online platforms, the popularity of Meng Qian's interview was beginning to decline.

Then on this day, Dafeng Kechuang liked to mention "Renren Daily"

"Renren Daily" did not directly write an article for Dafeng Kechuang, but in an article on this day, "Renren Daily" quoted the core ideas of Meng Qian's interview.

The title of this article is "Where is the future of China's Internet industry?"

On the same day, every employee of Dafeng Science and Technology Co., Ltd. bought a copy of "Renren Daily" at work and said that they would keep it at home as a souvenir. Everyone's face was full of pride.

When Sun Xiaojing delivered newspapers to Meng Qian in the morning, she was full of ritual.

Seeing that he likes to mention "Renren Daily", Meng Qian is also full of thoughts.

On March 5, 2000, Dafeng Kechuang, the wind blows

On January 15, 2001, Dafeng Kechuang took off

Seeing so many friends made me be careful about 404. I was inexplicably moved and panicked. I must write carefully. I am more afraid of 404 than you will be forced to push it next week. The recommendation went smoothly all the way. I really appreciate it. Everyone's support and attention, the pressure is quite high recently, I haven't slept much for a few nights, I try to adjust my state, I hope I can write this book so that I won't disappoint the people I like, and don't let myself be disappointed in myself, thank you all