Rhapsody of Entertainment Rebirth

The box office curve of "The Instant Universe" in its second week has excited the management of Disney and Marvel with excitement and anticipation.

There is a God-given opportunity right in front of us!

"The Instant Universe" is entirely possible to kick their biggest competitors, Time Warner and DC Comics, into the mire.

Once "Green Lantern" is completely defeated by "The Instant Universe", the launch of the DC movie universe will 90% be postponed for several years, and by that time, the Marvel Universe may have already dominated Hollywood.

One step is slow, each step is slow!

Their biggest rivals can't keep up, which means they'll be virtually unbeatable in Hollywood for the next decade.

Although the Marvel Cinematic Universe has gained momentum at this time, and several superheroes in the first phase are ready to go, it is not as dominant as it was in later years. The first few steps of the Marvel Universe were not smooth. , the pressure is huge.

Although the first and second parts of "Iron Man" were global hits, the performance of "The Incredible Hulk" was not satisfactory. Not only did the box office fall far short of expectations, but it also had many conflicts with starring Edward Norton.

It can be said that the Hulk, the most powerful and popular superhero in the Marvel Universe, has failed to restart!

"Thor", which was just released in May this year, is still being screened around the world. It can only be said that its box office performance will meet expectations. However, its reputation in North America is not very good, and it was even rated as the worst movie of the year by the media.

The entire Disney and Marvel are worried about the release of "Captain America 1" at the end of next month.

Captain America is the core character of the Marvel Super Hero Universe. Once this character fails to launch, it will be a huge blow to the entire Marvel Universe plan.

It is said that two years ago, Marvel presidents Perlmutter and Robert Iger repeatedly invited Shanhe to direct "Captain America", and even offered him a huge share of the temptation, and promised him that Shanhe would be responsible for the planning and implementation of the entire Marvel universe. Have enough say.

However, Shanhe didn't hesitate at all and rejected Disney and Marvel's enthusiastic invitations.

What are you thinking about?

How can I, a Chinese, have the leisure to deal with your M country people’s shit-themed superheroes!

Moreover, in Shanhe's view, Captain America is the most illogical character in the Marvel universe. He is looking for death while holding a broken shield. He is even more shocking than the undead villains in domestic anti-Japanese dramas!

It is precisely because of the pressure they are under and the opportunity to kick away their competitors that Disney and Marvel have raised their expectations for "The Instant Universe" to the maximum.

The intensity of publicity and promotion has also been increased again. Four leading actors who are very popular in country M, Yan Bingyan, Huang Bo, Wang Baoqiang and Ma Li, have also been strongly invited to country M for roadshow promotion.

Zhong Lifeng's coming to Los Angeles was not just for "The Instant Universe". She came to Los Angeles with a greater purpose and ambition.

In her opinion, the release of each Shanhe film is a great opportunity for Chuhe Film and Television Group to expand outward.

In Los Angeles, Shanhe was considered a half-owner. He didn't let a few people stay in the hotel. Disney staff drove them directly to Hathaway's Billy Hill mansion.

Shanhe was very friendly when he saw several compatriots and friends, and immediately booked a private room at the most popular Chinese restaurant in Los Angeles, "Jincheng", to welcome them.

Western restaurants are really not suitable for Chinese people's hospitality habits. They don't even have private rooms. You have to speak softly and maintain etiquette when eating in the restaurant. Not only is the food uncomfortable, but it doesn't taste good and you won't be full!

For Chinese people to treat guests to a Chinese restaurant, as soon as Shanhe and others entered the box, they opened their mouths.

"Let's have something white tonight!"

Shanhe, who had just been joking with some compatriots and friends, was in high spirits and directly suggested some drinks to cheer up.

"These female generals are all prostitutes in drinking. We can see Ma Li's drinking capacity during the finale of "The Instant Universe". It's amazing!"

"No, you are a hero among women!"

Huang Bo looked at Ma Li and answered with lingering fear,

"She knocked down two grown men, Silkworm Chrysalis and me, easily, and nothing happened to them!"

Ma Li was also happy and responded with a smile:

"Haha... Who asked you to take the lead in throwing the boss into the sky? I was just following the boss's orders, but you are indeed not a good drinker, you are good at it and you love to play!"

Huang Bo looked angry when he heard this, put his arms around Wang Baoqiang beside him, and said to Ma Li:

"I'll go! You're so arrogant to say that, Ma. Nicholas, we men need to stand up!"

Wang Baoqiang glanced at Huang Bo, shook his shoulders and threw away Huang Bo's arm.

"I'm not stupid. Chuhe Film and Television has an iron rule that you must never offend female compatriots!"

"I'll go! You summed it up so well. You really look like a pig, but your heart is so bright!"

"Fuck you!"

"Ha ha…"

…

After three rounds of drinking and laughing, the conversation naturally turned to movies.

…

"Boss, Bao Qiang and I respect you. We'll do whatever you want!"

Huang Bo and Wang Baoqiang stood up and drank the wine in one gulp, and then said,

""The Instant Universe" is so popular in China. Our roadshows are packed with people. I feel it's even more popular than your original "Gravity"!"

"Don't stand and drink, we don't need to do this!"

Shanhe didn't take it casually. He drank a small sip of white wine and said casually:

"It's probably not as good as "Gravity". The theme of "The Instant Universe" is too limited, there aren't many special effects, and the movie's rhythm is still a bit Western!"

Zhong Lifeng answered from the side:

"The box office will definitely not reach the level of "Gravity", but the topicality is really not weaker than "Gravity". "The Instant Universe" is too suitable for online communication. The country has developed too fast in the past two years. Not only It's the Internet, all industries are accelerating, and the domestic film market has been completely boosted by "Thailand" and "The Universe"!"

"The current box office data is really scary!"

Yan Bingyan on the side also interjected,

"At the beginning of the year, when I heard that "囧囧" broke 80 million in a single day, I was shocked from ear to ear. "Instant Universe" broke 100 million in a single day on the first Saturday. Now it has not dropped below 70 million every day. I guess It’s going to break 100 million this weekend, it’s scary! In the past few years, there were not many directors in China who could make a movie with a box office of over 100 million!”

“For the domestic film market to reach this point, our Chuhe Film and Television play a major role!”

Huang Bo recalled with emotion,

"When "Crazy Stone" was released eight years ago, Lao Ning immediately exceeded 100 million. Since then, Chuhe Film and Television has almost always led the Chinese film market. This year, it dominated the Chinese film market in the first half of the year. In July, there are also "Painted Skin 3", Dugu seeks defeat!"

"No!"

Wang Baoqiang was also touched by what Huang Bo said.

"At that time, Huang Bo and I were the only contracted actors of the company. When we were sitting in the audience watching "Crazy Stone", we thought that we would have to make a name for ourselves in the future. Otherwise, we would be so sorry for Shanhe. Thank you for your support!"

"hehe…"

Shanhe laughed with a proud look on his face,

"It turns out that my vision is very accurate! Look, you all have become internationally famous movie stars!"

Zhong Lifang swallowed the food in her mouth and joked:

"Not only do they want to be stars now, but they are currently busy preparing for his 'Hengha Studio', heading in the direction of the boss! I heard that it was you who gave the idea?"

Shanhe nodded, "I gave you some advice!"

"Boss Zhong! Let me toast you! Baoqiang and I will always be part of Chuhe Film and Television, and we will need your love and care in the future!"

"Okay! You and Baoqiang have three drinks first!"

"Ha ha…"

…

After a joyful reception banquet, Zhong Lifeng told Shanhe the purpose of her visit to Los Angeles alone in the study.

"Warner has put forward new opinions on the investment share of "Joker". They seem to want to weaken Disney's share and increase it to our Chu River!"

"hehe…"

Shan He handed Zhong Lifang a cup of coffee, and was also amused by Warner and DC Comics' current news.

"We don't care about the disputes between the six major Hollywood companies. You can do whatever you want. If you have a share, take it. The profit margin of "Joker" should be quite big!"

"I see!"

Zhong Lifeng took the coffee, smelled the aroma, and then said,

"For the next few major investment projects of Chuhe Film and Television, I just want to hand over the North American agency rights to Disney. It's time for us to establish our own global distribution network!"

“These are your areas of expertise, you have the final say!”

"And one more thing!"

Zhong Lifeng took a sip of coffee and continued,

"We are ready to continue the previously unfinished Nasdaq IPO of Tudou!"

When Shanhe heard this, he was a little curious. What is the current situation of Tudou.com, the veteran of the domestic video platform that he has completely changed the future of?

"Oh, how's Tudou doing recently? Youku has been successfully listed on Nasdaq and is said to have raised US$200 million. Can Tudou be able to withstand Youku's expansion?"

"The development of Tudou.com under Chuhe Film and Television is no worse than that of Youku. Our production level and resources have brought benefits to Tudou.com that are far beyond what the original Wang Wei could provide!"

Zhong Lifeng replied proudly,

"Tudou's revamp has been quite successful, and several new sections have been well received by netizens. Your feature film series "Go to School with Me!" last year was a stroke of genius, directly bringing a huge wave of attention and traffic to Tudou.com. , and also brought enough influence to Tudou!

However, according to the current situation in China, there are still some hurdles that need to be overcome in order for video websites to be profitable. It is not cost-effective for Chuhe Film and Television to just spend money on it. We still have to operate according to the rules of Internet companies. We have gone public to raise funds. No need to go around! "

Shanhe took a sip of coffee and thought for a moment. He really didn't know much about listing and capital operations, but Zhong Lifeng was right. Objective laws cannot be violated, and what should be listed must be listed.

Shanhe didn't want to hold all the shares of Tudou tightly in his hands. He even had the idea to follow the example of the Wang brothers of Huayi and let everyone enjoy this feast of wealth together. Chuhe Film and Television needs to go all the way. Some real encouragement from your companions!

"I have no objection! Sister Zhong, please consider the equity allocation. In addition, I will release some original shares within Chuhe Film and Television Group by then. It's time for everyone to enjoy the benefits of Chuhe Film and Television!"

When Zhong Lifeng heard this, she looked up at Shan He. She was a little surprised but not too surprised by Shan He's answer.

Shanhe's approach is very consistent with his temperament, and he is also very wise and far-sighted!

Zhong Lifeng couldn't help but give Shanhe a thumbs up!

If all goes well, Tudou will become a giant bonus red envelope for Chuhe Film and Television, which will not only be beneficial to Tudou itself, but also Chuhe Film and Television’s internal cohesion and external influence will be greatly enhanced!

"The boss is wise! I will control it well and ensure that the control of Tudou will not be lost because of this!"

"This is your expertise, of course I trust you!"

…

In the next two days, several Chinese leading actors participated in film roadshows across the United States and were popular among young movie fans and Chinese in the United States.

Zhong Lifeng also started another quarrel with Disney and Time Warner, two rivals.

In addition to listening to his son's "babble" voice on the phone, Shanhe still focused all his energy on the storyboard script.

On June 15th, "The Instant Universe" will be released for a full week.

The cumulative box office in North America has reached 12.5 billion US dollars;

The cumulative domestic box office is RMB 640 million;

The box office in European countries will exceed 90 million US dollars in seven days;

Neon was the most surprising, breaking 4 billion in the whole week.

In addition to scattered box office sales in Southeast Asia, China, Australia, Hong Kong and Taiwan,

"The Instant Universe" has been in theaters for seven days, and the global box office has accumulated to 370 million U.S. dollars.

This eye-catching data has aroused exclamation and renewed heated discussion among the global media and the public.

At this time, the biggest competitor of "The Instant Universe" is here!

Time Warner and DC Comics have been brewing for several years and invested 230 million US dollars in the superhero masterpiece "Green Lantern". It held a grand premiere on the 15th, also at the Chinese Theater in Los Angeles.

Superstars gathered at the scene, and there were many fans of DC Comics. Everyone was looking forward to the birth of another "Batman". After all, Green Lantern's popularity in the comics is no less than that of Batman.

Several top executives at Disney and Marvel, as well as Bruckheimer, are keeping an eye on the release of "Green Lantern."

Once "Green Lantern" is successful, not only will most of the attention of "The Instant Universe" be attracted, but in the next few years, both Disney and Marvel will face a powerful opponent.

At this time, Shanhe and Zhong Lifang were also paying attention to the outcome of this premiere.

What Shanhe is sure of is that this movie must have been a flop because he has no impression of the superhero Green Lantern at all.

Shanhe really doesn't know how the movie came to be and to what extent it was.

As for whether the film will be completely changed by the intrusion of mountains and rivers, he thinks it is unlikely, but it is not impossible.

Luck is really not on Time Warner's side. Not long after the premiere, there were sporadic negative reviews on the Internet.

There are many comic fans of "Green Lantern", and there is no shortage of expectant audiences at the midnight slot.

But after half an hour of screening at midnight, bad reviews were all over Rotten Tomatoes and IMDb.

"I actually fell asleep watching it in the cinema! It's such a cliche and boring piece of garbage!"

"It's so disappointing. I might as well watch "The Instant Universe" again. At least I can be happier!"

"The story is true, but it's just like that! There's nothing new at all. I might as well just read the comics!"

"Trash Time Warner! Trash movie! Trash Green Lantern!"

…

That night, "Green Lantern"'s Rotten Tomatoes freshness score was only 26%, and the film review score was even lower, only 21%.

Directly creating a new low in the history of superhero movies.

In fact, Time Warner and DC Comics knew the news earlier than anyone else, because in Warner's zero-point audience feedback survey, the audience evaluation was only B!

It may not seem like a low rating, but this is a big-investment special effects production and a superhero movie. Not having an A+ or A rating from the audience means failure.

B+ is considered bad, let alone a B. This shows that fans and moviegoers have been extremely disappointed with the movie.

This night, many people in Time Warner and DC Comics stayed up all night!

Likewise, Disney and Marvel have people who have trouble sleeping because they're so excited.

Bruckheimer is one of them. Even though he is a lot older, he is still very energetic and stays up all night waiting for the end of the game at zero o'clock.

As soon as the results came out, Bruckheimer waved his arms in the office and shouted that he had won the bet, and he had won a big win.

One of the important reasons why "Green Lantern" is so criticized by movie fans is "The Instant Universe" and Bruckheimer's strategy.

The original film "Green Lantern" also has a bad reputation, but the audience evaluation at midnight is B+, and the freshness of Rotten Tomatoes is not that bad.

The contrast of "The Instant Universe" and the high expectations of movie fans made "Green Lantern" even worse than before!

The next morning, Shanhe was woken up by Bruckheimer's phone call.

As soon as the call was connected, Bruckheimer's cheering voice reached Shanhe's eardrums.

"Qiu, "Green Lantern" is over! The DC universe has been hit hard, haha... Can you believe it? The villain of "Joker" has become the life-saving straw of the DC universe, and you, Disney's second largest private shareholder, have become their savior. ! I laughed so hard all night long!”

“…”

After being awakened by Bruckheimer's call, Shanhe witnessed the tragic situation of "Green Lantern" with his own eyes.

Not only did fans and moviegoers on the Internet criticize the film with one-sided negative reviews, but film critics and the media collectively added insult to injury. All kinds of negative reviews and ridicules spread all over the Internet and newspapers.

"Old-fashioned heroes, old-fashioned plots, old-fashioned images, and even the $200 million special effects production are full of old-fashioned ones!"

"The sleepy pace, the confusing plot, the dizzying special effects, I can't find any good points in "Green Lantern"!"

"The birth of the most rubbish superhero in history, a shame for superhero movies, Green Lantern may be the end of it!"

"Xiu Lian can defeat ten thousand Green Lanterns. Nicholas or Waymond should be allowed to play the Green Lantern. At least I won't fall asleep watching it!"

“From the pinnacle of creativity to the stinking old pile of old paper, Green Lantern is so rotten that it’s disgusting!”

…

Everywhere I look is filled with curses and disappointment!

The overwhelming negative reviews naturally affected the movie's box office.

On June 17, the first-day box office data of "Green Lantern" was released. It was US$19.8 million, of which zero-point sales accounted for US$8.8 million.

The box-office champion is undoubtedly "The Universe". On the first day of its second weekend of release, "The Universe" exceeded US$20 million for the first time in a single day, 21.6 million!

The media’s prediction of a box office decline for the next weekend was realized!

It was even worse on Saturday. The single-day box office of "Green Lantern" fell below 10 million US dollars, 9.7 million!

And "The Instant Universe" bucked the trend by skyrocketing, with sales of US$28.8 million!

This is the most expensive stepping stone in history. Not only did the box office soar by more than 7 million US dollars in one day, but the reputation and popularity are also rising further.

Almost all media and movie fans are comparing the two.

The more clichéd and lengthy "Green Lantern" is, the more novel and smooth "The Flash Universe" seems;

The more criticism "Green Lantern" has received, the more popular "Transient Universe" has become.

Without the foil of ugliness, people will never know how precious beauty is!

The entire Disney and Marvel executives are cheering for Shan He and Bruckheimer. These two are worthy of being the best golden partners in Hollywood. They are doing such a beautiful job!

On the other side, plummeting box office data and declining reputation have made the entire Warner and DC Comics despair!

The movie had only been released for two days, and before the first weekend was over, Time Warner stopped the follow-up promotion plan for "Green Lantern".

This is probably the simplest, fastest, and most embarrassing decision to stop losses in the history of global movies.

"Green Lantern" was a complete failure, even God couldn't save its fate!

The popular superhero Green Lantern has been sealed in the DC comic books and may be abandoned by the DC movie universe, with no possibility of a reboot!

Because his defeat was so ugly, he will definitely be included in the top list of Hollywood's loss-making movies, and will become the biggest shame of DC Comics!

Shanhe and Bruckheimer teamed up to really kick Warner and DC Comics into a deep quagmire.

"Green Lantern" was really unlucky, meeting two guys who didn't play by the rules!

It is said that although the previous version of "Green Lantern" also failed, it still collected US$55 million at the box office in the three days of its first weekend in North America. In the end, the North American box office also reached US$120 million, and the global box office reached US$230 million.

Although it did not successfully launch the DC movie universe, which was also a strategic failure for Warner and DC Comics, the actual losses were not much at least!

Filmmaking is inherently risky, and no one can guarantee a guaranteed profit. It is not uncommon for a large investment film of 200 million U.S. dollars to lose tens of millions.

The failure of the previous version of "Green Lantern" was considered a disability accident at most in the eyes of Warner and DC Comics!

However, the chaos of the "Transient Universe" and Bruckheimer's crazy gambling game caused the "Green Lantern" who was born with a disability to headshot directly!

On Sunday, "Green Lantern" was completely declared Game Over, with 5.5 million US dollars!

The movie theaters are lashing out at Warner Bros., saying hello to super blockbusters, hell to DC superheroes, this is the summer season, you are killing God!

"Transient Universe" was not polite and continued to accept the gift of "Green Lantern", 27 million US dollars!

In this shop, Shanhe and Bruckheimer win!

In the three days of its second weekend, "The Universe" grossed US$77.4 million at the box office.

After ten days of release in North America, the cumulative box office will exceed 200 million!

Time Warner and DC Comics have been brewing for five years, and the box office of "Green Lantern" in the first three days of the first weekend, which cost 200 million US dollars, was only 35 million US dollars.

As for the second week, I'm afraid there won't be a second week for "Green Lantern", its reputation is already extremely bad!

The biggest wish of Warner and DC Comics at this time is to make "Green Lantern" disappear from the public eye.