Run Out of My Life

Hedao City Competition Management Center.

In a large conference center, several leaders of the Sports Bureau of Hedao City were giving passionate speeches on the stage.

The time has entered October, and the National Urban Games, which is held every four years, is about to begin. The games are basically supported by the competent authorities of each city.

At this moment, it was a mobilization meeting for the participating athletes before the City Games. After listening to a few words in his seat, Su Zu felt a little bored.

After the Asian Championships, he was going to return to the capital with the track and field team, and then he had time to see the situation on Zhang Qunwen's side. But later, Hedao City hoped that he could prepare for the City Games as soon as possible.

After Li Zhizhong communicated with the team in all aspects, he left the team first and flew directly back to Hedao from Manila. In addition to him, people like Chen Jian and Yang Guangzong actually left the team and returned to Yangcheng and Modu.

Seeing that Hedao City has successively given him a record-breaking championship and an Asian championship, and given him a lot of money, Su Zu has no objection to this arrangement.

I called Zhang Qunwen on the phone again, and asked him to maintain the status quo first, and when the city games ended and entered the winter training, Su Zu would go over to take a look.

Sitting in the back row of the conference room, Su Zu spread out the notebook in his hand, took a pen and began to write and draw.

Zhang Qunwen's new recruit in the store is the long-distance runner he knew in the sports school. Because of his average talent, he doesn't have much potential to tap. After retiring, plus some personal factors, he has always been There are no particularly suitable jobs. I do not know how to get in touch with Zhang Qunwen and began to help in the store together.

Now the small shop he casually named the Athlete's Home is very small in scale, and the profit is also very meager.

But there is a good beginning, from Zhang Qunwen's few words, Su Zu also estimated that in addition to sportswear, there may be some sports goods.

Some things, if you want to do it, still have to sum it up from the beginning to the end.

In fact, for many retired athletes, the system has considered some suitable placement measures, but there are too many monks and few porridge, and not everyone can have a suitable position.

Su Zu actually has a deep understanding of this now. Since he entered the sports system, it can be said that his personal circle is much narrower than that of ordinary people. It is already out of the ordinary social rhythm.

Not only suffers from various painful ailments brought about by sports career, but also suffers from family chores, status gap and life pressure.

In addition, if an athlete is injured, even if a position is arranged in the system, it is far from being able to guarantee a life.

Su Zu only later heard that the Asian No. 1 warrior who passed away on May 31, after retiring, worked as a guard in the Provincial Sports Institute, not to mention the champion who also broke the Asian record , This problem of social status, but the treatment that this position can provide, it is difficult to provide for his injuries and family expenses.

Thanks to the experience of working, running a business and starting a business in later generations, Su Zu will not rashly think that everything is a matter of course.

Su Zu has seriously considered all aspects these days. To be honest, it is rare that an athlete can successfully convert his fame into commercial value after he retires.

Li Ning, who has gained enough prestige in the history of gymnastics, and has enough brains and learning spirit, has made a way out.

Some of the well-known athletes may be able to obtain sufficient commercial interests and social status by virtue of their achievements in their sports careers, but the vast majority of athletes are basically unknown, and the value of commercial development is zero.

Su Zu didn't want to create a public welfare fund in a vague way. In the future, relying on his own reputation and public welfare attributes, he would go for social alms, this way Su Zu never considered.

This kind of public welfare undertaking in the form of free funding and social relief may be beneficial to his personal reputation, but in the long run, it is actually rootless water and has to constantly rely on the public.

Judging from the public welfare projects done by some famous stars in later generations, the effect may be there.

However, the various political disputes and corruption and misappropriation scandals involved in it are really chilling and greatly hurt the enthusiasm of the public.

It is very different from Su Zu's original heart.

It is better to teach a man how to fish than to give him a fish. He was touched and wanted to do something other than an athlete, in order to help a group like him, and perhaps also add bricks to the sports cause Tim Wa, but by no means do charity to do charity.

He doesn't want to take the path of pure public welfare, nor is he willing to take it.

Live a new life, have your own dreams to pursue and realize, and be able to do something interesting for others, why not do it.

In the coming tide of "mass entrepreneurship, mass innovation", these are not impossible.

Su Zu is now seriously thinking about how to combine the industry chain of competitive sports and mass sports, which can help this special group of people, and realize the commercial value can go on for a long time.

In China, competitive sports is a small circle in the system, from sports schools to professional teams, and then to the national teams behind, relying on the support of national resources.

The mass sports is a commercial operation, from low-end coaches to athlete training classes, physical stores and online stores to sell sports goods, build a special network platform (forum website), provide sports enthusiasts with Equipment and equipment, jersey accessories, etc.

Go to the high-end to create independent brands, build venues for rent, set up sports teams (football and basketball teams) for commercial events, gamble data gambling data, hold commercial events such as sailing marathons, and establish Online sports live broadcast systems are leased to competition organizers.

There is never a lack of industrial value, what is lacking is how to cut in and make full use of resources.

Many people in later generations studied Jack Ma and the rise of Ali. In fact, it is a starting point.

When people are doing business yellow pages, when they are doing Alibaba, they are holding the exchange of corporate information to help domestic small and medium-sized enterprises go abroad to obtain larger trade orders. Later, Taobao was established to help individuals and small and medium-sized businesses have a sales platform through online channels.

To help more people, to benefit them, and in the end they will make you.

“Competitive sports, mass sports, sportswear industry, sporting goods, physical stores, e-commerce, media platforms…”

Item by item, Su Zu kept listing out what he could think of in the past and present.

The sports industry is an industry with great development potential. How can we find a suitable entry point and have a reasonable model for long-term operation?

Su Zu had some ideas in his heart.

For example, sports apparel products, this is the way of Li Ning, and covers from apparel to sporting goods.

Su Zu can also operate according to this model, constantly opening physical stores, first acting as an agent for other brands, and then gradually registering his own brand and finding factories for production and processing. With his slowly accumulating fame, he expanded step by step to form a chain.

This form of chain store can be done, but Suzu is not the most suitable.

Not to mention how cruel competition this kind of chain store will face from its peers, and the impact of the rise of e-commerce in later generations, just in his original intention to help some athletes who are struggling to make a living, Nor is it the most ideal way.

Not every athlete has the ability to operate, what they need is a familiar circle and the guarantee of life.

“How to create a circle they are familiar with?”

“How to keep them respected and not create a huge gap when they leave the system and enter the society?”

“How can they give full play to their strengths and create profits and value?”

“How can they get rid of the problems they face in tedious interpersonal matters?”

“How can we effectively solve the medical problem of injury and illness?”

"How can I connect with the system without causing criticism?"

…

Su Zu kept writing down questions one by one. These are the problems and ideas he will face in the future development of industrial planning. These are all issues that need to be dealt with at the operational level.

The two most troublesome places he is currently facing are, one is that the interpersonal network is still too narrow, and there is no one available to do things; the other is that his own influence and economic ability are not enough to fully push.

"However, it's a matter of human effort, and you have to do it before you know the result. After the City Games, I may be able to start trying."

Su Zu closed the notebook in his hand and lowered his eyebrows in thought. On the rostrum, just after the leader's speech was over, there was a round of applause from the venue.