Salted Fish’s Self-help Strategy

Chapter 1031: Intensive subversion

Another thing that needs Chu Yuanxi's continuous attention is that Du Zhai went to East Guangdong Province to build a factory. The construction of quality life and fresh food base is a big project, which contains a lot of oil and water. Chu Yuanxi didn't worry about Du Xie's character at all. This was also the reason for entrusting him with important tasks, but he was worried that Du Xie could not control the situation. If the people below had too much to reach out, it would be difficult for Du Xie to fist alone. The opponent's four hands, plus a young Dong Mao, is nothing.

Yang Cheng, Ma Xiaoxi, and Liu Lu must work together to help this matter, so Liu Lu's recent task has become heavier.

The factory in eastern Guangdong must be built, and the VR factory must be built, and Mulian must be urged to start. Originally, Chu Yuanxi wanted to build this plant in the north, but since he got 30 acres of land, there is no reason not to make full use of it. Moreover, the VR workshop itself is not a large-scale workshop with a large area. Eastern Guangdong Province is the province with the most abundant labor resources. It is easier to recruit more skilled workers than in the north.

It can be seen that the importance of this piece of land at least allows Mu Lian, who doesn't know where to make his mouth, to take the first step calmly. Even if he doesn't have it after going there, he can still consult the well-off people.

In fact, she also faces the same problem as Du Tie, but let alone Liu Lu level talents, Yang Cheng and Ma Xiaoxi don't have the same kind of talents. Uncle Sheng and Yang Yuanmei are not suitable for this kind of thing.

So Chu Yuanxi made a bold decision to put Jiaotu on the shelves and send the ducks to the east of Guangdong. He didn't need to do anything. The only job was to support Mu Lian as a co-founder and coordinate the manpower below Mu Lian. .

Of course, this decision was a bit too bold, but there was really no way, so I had to patch it up. This patch was Ye Ping, and Chu Yuanxi even scattered Ye Ping. The identity of the secretary of the board is undoubtedly an executive, with great authority, and she does not need to be a co-founder of care. She serves the board of directors (currently only the chairman), and the co-founder may not be able to join the board.

In short, the composition of this team is enough to show how much Chu Yuanxi attaches importance to the VR factory, because the two-terminal game of "Rome Enemy" has been developed for a long time. It is expected that the mobile game part will be completed in September, and the VR part should also be completed in December. Almost, the server logic of the two is basically the same, and the difference is nothing more than some protocols.

Therefore, the VR factory must complete the test run by December at the latest, and it is best to start delivery. So there is only a little more than 8 months, and it is actually quite nervous.

In addition, there is one major thing that must be done in front, that is, Pakistani people open a store on Amazon. "The Enemy of Rome" is mainly overseas. The overseas VR game environment or ecology is better than that of China, but the Pakistani people want to push their own games and ultimately rely on their own equipment to achieve the original pie.

Chu Yuanxi had made a big wish at the beginning of this matter, that is, the vision of building a VR device application store through games.

And this game will be sold to Europe and the United States. No matter how good the ecology is, the equipment is not as popular as smartphones, but the equipment is necessary. Based on the current situation, connecting cross-border e-commerce through private domain traffic of overseas self-media matrix, directly selling equipment to form a package plan, on the contrary, it is the least resistance way among all the plans. The original overseas solutions, such as those on Steam, are not as reliable as a package solution.

At this time, Chu Yuanxi even some Lucky DreamWorks took away the IP for animation film development, which could virtually save Pakistan people a lot of promotion costs.

If the promotion is okay, and what remains is the question of how the device enters the hands of players, then shopping through e-commerce is undoubtedly the best solution.

Therefore, Pakistani people need to start recruiting Amazon operations specialists now. This kind of talent is not as many as Taobao Pinduoduo e-commerce in China, but operations specialists can definitely be found. As for why it is more than half a year in advance, that is because even if you open a Taobao store, you have to do a good job of buyer shows, user questions and answers, etc. Otherwise, which user dares to buy? Besides, those involving foreign countries will definitely need trial and error and need to "accumulate data" on Amazon, so it is necessary to establish it earlier.

There is also an option, Shopify. When Liang Kenian introduced Baidu's new potential, he used the hosting page and Shopify's business to compare, but Chu Yuanxi always regarded it as a micro-business platform, that is, Weimeng and Youzan.

Of course, this is not to look down on Weimob and Youzan. After all, people who just delete a library can cause billions of losses. Therefore, building a store on Shopify is also entirely possible.

There is another factor that has to be considered, that is, Shopify is more flexible than Amazon, just as Weishang is more flexible than Taobao, Goudong, and Pinduoduo to open stores, completely out of the credit system and supervision of e-commerce platforms.

For example, according to Amazon's order, starting from March 17, Qiyu products will not be stored in the warehouse except for daily necessities and medical supplies.

This kind of control is similar or even stronger than Ali's control of merchants. If there is no plan B, the Pakistani people will only have the stare plan. Fortunately, Weimeng never controls the selection of WeChat products, and only deletes the library occasionally.

It’s just that Shopify’s specialists are more difficult to recruit than Amazon’s. What must be considered is that various specialists need to be recruited more than one, but are recruited by language. Where the VR environment is good, a group of corresponding operations specialists must be recruited OK, so don’t look at the time for more than half a year, it’s not long.

After all these were dealt with, Yang Jiangang also sent a good news that had been scheduled a long time ago, that is, all the animated series of the first part of "The Enemy of Rome" have been produced and a wave of promotion can be started.

This is of course a promotion for Pinnacle Visual Effects, and it is also a plan that has been set long ago. It has been set from the conclusion of the DreamWorks contract. The promotion gimmick is the original animation of Chinese people on Huobianwai.com. Hollywood DreamWorks is about to launch. Animated film so much.

This animation is 40 episodes long, all of which are higher than the original "Animal Company" configuration and iterated several versions of technical support. Although the platform and mode of peak visual effects are used, it is absolutely impossible for ordinary UGC users to reach this level, because special resources and later stages are all for money.

This is the advantage of official production. You can spend unlimited money and do it according to your own ideas, and individuals are subject to many restrictions. But outsiders don't understand the difference. Seeing such a promotion and seeing such a picture quality should be very convincing.

At this time, the peak visual effects are in a very virtuous cycle, and the production of "The Enemy of Rome 2-Hannibal Under the City" immediately began without stopping. Mario's notebook has been written, the time is just right, and after a period of running-in, his notebook is easier to be converted into animation by the creators of the peak visual effects platform, regardless of the scene, the description of the character or the setting of the war scene , Are all convenient for animation development.

Yang Jiangang received 400 million yuan in financing on the 14th. Although he did the financing earlier, he took the money on the same day as Xiaokang. After receiving the money, Pinnacle Visual Effects immediately purchased an extremely important enterprise service, or a package called XiaoK Motion Capture, which allows users to use self-motion capture to generate resources.

This is a product sharpened three years after the former SVP and CTO of Lankong came out to start their own business, making extensive use of the learning and evolutionary capabilities of AI. The modeling that is directly used in games and animations is still a bit short, but it can already be pushed to the player, allowing the player to do the action of the game character by himself, thereby generating social interaction. Whether it is made into a short video to share on the video platform, or to interact in the game, it has a good effect, which stimulates sharing and forwarding.

In 2019, the perfect "Perfect World" and Penguin's "Catch the Demon" both introduced this suite, and Penguin also developed a new charging point based on this.

For peak visual effects, this suite is extremely valuable. It has been greedy for a long time, because only a small number of characters on the platform have a lot of actions, and a large number of characters have only a few actions.

"Let players do it yourself" = UGC, Peak Visual Effects is an authentic UGC creation platform, but animation is not a game, the threshold is inherently low, and it fits very well with K. This suite can be accessed directly to solve the problem of the shortage of action resources in the production of a large number of UGC creators.

And it can also generate new commercial value. For example, the actions uploaded by players can also be stored in the database as a fee-based resource. The audience is not charged, but other UGC creators are charged. Whoever uses it will pay. Furthermore, it is also possible to produce professional action matchmakers who provide paid services to match actions to other UGC users.

So this suite must be purchased with money, and the power must be bought clearly, not just the right to use.

After turning around like this, the time was March 19, and a lot of news came out of the arena. There is Sun Dasheng who loves Xiao Li again, and has contributed 500 million US dollars to OTO; some Douyin has launched the group purchase function, and it seems that they have to move closer to Pinduoduo; some Google prohibits users from downloading outside of the Google Store, further shutting down themselves Formed an island; but it is not as shocking as Mr. Gongsun’s announcement on Weibo that he is ready to start an e-commerce live broadcast tour.

This is definitely a highlight of Gongsun's entire career. If you start the live e-commerce career simultaneously when you are a hammer, you will not owe so much money. But Internet celebrities and e-commerce companies are in a miserable situation. The saboteur of the big environment has appeared. That person, he pushed his bicycle into the market to disrupt!

What is the most important male artist in this era? Handsome? young? In fact, the ability to make fun is the most important. In this respect, Mr. Gongsun claims to be the second among all entrepreneurs of sufficient level. No one dares to be the first except Rebs. But Rebs is cold and humorous and promotes art through performance, while Teacher Gongsun is not. He is professional. E-commerce live broadcast can undoubtedly magnify his advantage in this regard.

What's more, no matter how you think of it, Mr. Gongsun is top-notch, and he has his own topic. Compared with the person who can't mention the name, his traffic is definitely more real and abundant.

The only thing lacking is probably the experience! For example, his selection of money is very problematic, and Chu Yuanxi has to say something.

You must know that Mr. Gongsun will be the first brother in many categories if he wants to do so, so he can't choose blindly when choosing a model. But he wants to focus on digital technology products with innovative characteristics, excellent cultural and creative products, furniture and groceries with design and practicality, as well as Ribaihe snacks.

First of all, this digital product has a problem because it is expensive. Those who watch live e-commerce are price-sensitive audiences, why would they buy digital products? Are you not afraid of buying fake, second-hand, and cheating goods?

Excellent cultural and creative products are also inappropriate. Teacher Gongsun has always been a strong school, and does not follow the idol route. The cultural and creative products that can be broadcast on e-commerce must be idols, and the tonality is not compatible.

Furniture and groceries are even more troublesome, unable to play the sharp tongue of Teacher Gongsun.

As for Ribaihe snacks, these two are okay, but the problem is that this is the main track of e-commerce live broadcast, and the competition is too fierce. Teacher Gongsun was also an entrepreneur, and he should know that choice is greater than hard work. When choosing money, it is better to find the most exciting player?

The key is that the most important test in this field is not the anchor, but the selection specialist, which is too complicated, too connotative, and too difficult to choose. The team that is as strong as the vibrato lipstick brother, it has been tempered and tempered, and it still has the tragic situation of continuous rollovers. The non-stick pan is stuck in front of the camera. If it happened to Teacher Gongsun, then "Don't be like this, don't be like this"? Teacher Gongsun is a decent person!

Therefore, Chu Yuanxi was sending an official email to Mr. Gongsun’s business commissioner. Teacher Gongsun has published the business mailbox, and welcome to do it.

Chu Yuanxi's email is actually very simple, that is, to introduce the products she needs to bring and listen to the other party's quotations. Of course, he is not asking Teacher Luo to promote a well-off, but a self-confident knowledge sharing model of bringing goods, asking the other party whether there is a paradigm, and if not, you can talk about it alone.

Soon, just a little bit of a letter and it was finished. This was a gift that Chu Yuanxi carelessly prepared for Teacher Gongsun, and it was very suitable for her characteristics.

First of all, this gadget is simple to count. It only needs a set of backend systems. Don't look at this convenience and inconspicuous, but it is very important to the newly organized e-commerce live broadcast team, especially if the traffic is expected to be relatively large.

Although the quantity of physical goods can also be determined through the tools provided by the platform, the entity needs to ship, receive and return the goods. The process is very complicated and the settlement is more complicated. It is impossible to calculate the commission range based on the shipment volume. This hides a lot of pitfalls for the new team, especially those with bigger faces like Teacher Gongsun need to pay more attention.

But knowledge sharing is not the case. As long as the goods are sold, they will not be returned, which eliminates the possibility of being pitted in the process, which is very pleasing for novice Internet celebrities e-commerce.

Secondly, knowledge sharing sells content, which is naturally suitable for performances and easy for professional players like Mr. Gongsun to play. If you bring a peanut or melon seed, it will be cheap and delicious at best. It highlights the sky, that is, a cross talk about peanut melon seed, and the space available is very small. But knowledge sharing is not the case, there is a lot of room for development.

The third point is more important. Teacher Gongsun will win by sharing knowledge and bringing goods. The track of knowledge sharing is not narrow, but almost no knowledge is sold through e-commerce live broadcast. If you must say yes, then basically concentrate on the knowledge sales within the scope of "Successful Learning".

In other words, those who originally collected IQ taxes offline have moved the scene online. This category is so unique that it can be ignored.

Of course, this is not to say that people who successfully learn from short videos and live sales are all rookie chickens. The fact is just the opposite. Cheng Chengxue is also highly matched with the e-commerce internet celebrity industry, and it can become a strong enemy of Mr. Gongsun. Those who don’t believe me look for Teacher Zhou Wenqiang who claims to be "Zhou Zi" on Douyin, and they will immediately become confused and develop a new understanding of the word "matrix" and upgrade their cognition.

This is a big step forward compared to Xiaoge, Poe, etc. who rely on offline learning masters. As for Chen An, who has been exposed by the human day, it is even more waiting, Qian Lang died on the beach.

It's not that these people don't understand the Internet. On the contrary, they are very familiar with selling lessons in WeChat groups, but they failed to upgrade successfully. They even know that the work on Douyin Jianhaozhuan attracts fans, but it will not operate, which is far behind the rising star.

All in all, the same teacher, the same powerful. But even if you step back 10,000 steps, you must consider them. Chu Yuanxi felt that the knowledge she shared was not impossible to fight, and it was completely worth fighting!

Some people say that there is another opponent worthy of attention in the field of knowledge sharing, and that is another Fatty Luo. That's right, but although his profession is to share knowledge, and his ability to flicker is not allowed to his family, he does not personally end up bringing the goods. Therefore, with the goal of "a hit" as the driving force, Mr. Gongsun's choice of knowledge sharing is a win, and he must become a brother with goods.

The fourth and final point is that ordinary e-commerce products are actually cheaper. As long as it’s really cheap, if the Pakistani bring the goods, Zhu Yan can sell the Lado in the live broadcast room~www.wuxiaspot.com~ Among them, the Pakistani take on the role of drainage and endorsement, and use fan attention to pay People pull into the live broadcast room and use their KOL status to endorse the product and increase the IQ tax.

In other words, as long as the audience believes that Lado is also dignified and trustworthy, there is no problem with bringing the goods, maybe it is more cute to sell a cute gift than Zhu Yan. Many small brands look for online celebrities to bring goods to rely on the endorsement of online celebrities to replace the effect of brand endorsement.

But Teacher Gongsun is not willing to be mediocre. If you bring goods to other categories, the selling will be boring, and you will not show the means, and you will not be able to sell them too expensive. Hammer will always support you next time. Not only your face will be dull, but you will also be a good brother. Only knowledge is priceless, and priceless cannot be compared. Therefore, it is suitable no matter how you sell it.

Chu Yuan Xizhuan wrote the above four heartfelt words in the e-mail, and clicked to send it, and felt that he had done a great good... As for the scolding on the other side, he would not hear it anyway, in case the other Think it's ok?

Then, he received an invitation in amazement, an invitation for Ah Mu and He Nami to get married...

"Hey, what's the situation? Have you received it?"

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