Salted Fish’s Self-help Strategy
Chapter 430: Worthy of being professional
Fang Shiling put on a black suit calmly, and when she sat back at the tea table, she became calm and calm. "Let me talk about what I will invest first, and then talk about the conditions, what do you think?"
"It should be so."
"What I want to invest in is manpower and strength suitable for being a screenwriter on this subject, a qualified painter, and a brand Weibo operation specialist."
Speaking of this, she paused for two seconds, staring at Chu Yuanxi with weird eyes, and squeezing a big mess in her mouth. That is, Pakistani Entertainment didn't have a Weibo operation specialist? She only recently heard that Chu Yuanxi was playing all the features on Weibo. She used the company's Weibo as a personal Weibo, and it was so unfair.
Shouldn't such an amateur company take the streets? Pakistani Entertainment has never conducted social operations on Weibo at all. How did the small 7 million fans and above-level comments on Weibo like and forward?
Unexpectedly, Chu Yuanxi raised her head when she heard this, and licked her face and asked: "The brand Weibo operation, how do you plan to operate specifically, can you elaborate on it?"
When Fang Shiling heard it, she knew that Chu Yuanxi didn't know what she was saying. You don't even know this. How did you play from the media? Are you kidding me?
She pressed her chest and held her breath: "It is to maintain a high-frequency interaction with readers, and at the same time build a personal setting for Weibo itself, such as'XX Jun'. Then through the interaction, UGC is encouraged to produce fan content and forward it, or create topic."
These are all basic skills! what--
Chu Yuanxi opened her mouth and quickly closed it. This is indeed a clever trick, he is willing to take a small book to write down, but he is embarrassed.
Where is the height? Gao Zai is equivalent to "platform play".
How did platforms like Douyin and Station B get bigger? The answer is obvious, relying on UGC. Then why is UGC willing to produce content and upload it to the platform? Because it can get traffic dividends, the platform will use its own traffic to spread good content and bring traffic to UGC.
As a big Weibo, if you actively screen the fan content created by users and forward it, then the Weibo of good fan works will be a big bite on the platform, and you will become a celebrity from an uncle, and all you need to pay is some Painting or text content, how enthusiastic is this production?
Chu Yuanxi is a person who knows what to do but doesn't know how to do it. I didn't say, the work content of some employees in the next stage is there!
He motioned to Fang Shiling to continue, Fang Shiling panted well, and said to his heart: I am the one who is suffocating his hair!
"Then there are resources. After I make new content, I will guide "Fang Ge and Fang Jie" on "Late Night Gallery", with the rhythm of 30 million fans, use my contacts to find nearby partners, and then use the previously prepared The e-commerce system sells peripherals."
"Do you work so hard to sell the peripherals?" Chu Yuanxi was quite puzzled.
For "Brother Fang", his eyes have always been on film and television. The purpose of making this IP at the beginning was actually that if other things were not good, and the content of this IP is very good, then he has information to ask grandpa to tell grandma. The video of this IP is authorized to sell. This is a purely realistic subject, but it has a strong sense of the Internet and the atmosphere of the times, and the difficulty of film adaptation is the lowest.
"Why? Do you look down on selling peripherals? Selling peripherals can make money. Now, Aofei Animation, which is in full swing, started out by doing OEMs for Shimakuni Tamiya 4WD. I know what you mean, film and television, don’t worry about selling high-quality assets. ."
Chu Yuanxi nodded immediately, saying that she had been educated by Fang Shiling in the field of entrepreneurship. It was a world wonder! However, whether to make money by selling peripherals has to be viewed dialectically. Well, Yuan Rong will soon prove that making money is not profitable.
Seeing him nodding, Fang Shiling was determined in his heart, and the conditions blurted out: "My condition is very simple. We are partnering with a project company. You inject IP to account for 49% of the shares, and I account for 51%."
"That's absolutely impossible." Chu Yuanxi interrupted Fang Shiling's beautiful vision, "The copyright I issued is real, and the resources and manpower you provide are invisible, and your control of the board is unacceptable. ok?"
"Then what do you want?"
"I authorize you to develop, you divide it into me."
"That won't work, it would be too tight to have a complete copyright." Fang Shiling didn't say anything about it. "The significance of the project company's existence lies in the complete ownership of the copyright."
"Is your understanding of copyright operations too rigid?"
"I'm not rigid, do you think I have nothing to do with IP? Actually, I have operated IP."
Chu Yuanxi asked wittily: "Then how about you buy it at a price?"
Fang Shiling gritted her teeth: "No money." As she said, she stood up and walked behind Chu Yuanxi, then leaned down, rubbed Chu Yuanxi's shoulder with her slender fingers, and said, "This Obviously it is a matter of mutual benefit. Don't be so rigid, old classmate, help?"
Chu Yuanxi said that both benefit you, a ghost!
Obviously, if Fang Shiling got this hairy legs and made the content properly, it would be of great benefit to her career. Can verify the technology of her e-commerce system and the ability to bring goods to fans, can enter the IP industry realistically, contact film and television production companies to expand contacts, and straighten out the relationship with surrounding manufacturers, and left can get good cash Liu, You can increase its own valuation, and more importantly, it can also integrate these male fans who belong to Pakistani entertainment.
Pakistani entertainment needs to supplement the balance of female fans, and "Late Night Gallery" also has similar needs, otherwise the road will become narrower and narrower.
And what can Pakistani Entertainment get? money. Fang Shiling can get the money only after getting it right. Chu Yuanxi casually estimated that the appearance of a few million a year is equivalent to or lower than the artifact company before the start of the brand strategy.
This money is a rain of drought for "Late Night Gallery", which has an annual net profit of only more than one million yuan. Selling its own IP peripherals is not advertising in the ordinary sense and does not hurt morale.
The shortcomings and root causes of the "Fang Ge" project ~www.wuxiaspot.com~ are all for Pakistani entertainment, and it becomes very attractive to the second-tier self-media.
Unfortunately, this is only a microscopic benefit for the Pakistani people, just like a capitalist selling his son into a ravine...
However, the difference between Chu Yuanxi and ordinary people is that ordinary people can only choose to refuse at this time, and Chu Yuanxi is professional, who has been professional for a hundred years and can invent a new model.
"Help, but I want to change the method. The copyright is injected into the project company and the shares are ok, but there is a period of five years. After five years, the copyright is taken back and the shares are cancelled."
When Fang Shiling's shoulder rubbing stopped, Chu Yuanxi looked at the glass of the tea room and clearly saw Fang Shiling's eyebrows raised.
This is equivalent to the capitalist throwing the bear child to others for a few years, and it can be recovered, and by the time it is recovered, it has been well educated.
Seeing Fang Shiling frowned, Chu Yuanxi smiled: "Five years, the time span is enough to help you. You make a big deal."
Fang Shiling closed her mouth, for a long while, a solemn voice floated from the gap between her lips: "Okay."
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