Seclusion in the Entertainment Industry
Chapter 339 Promotion Period
Thanks to Ni Hao's efforts, "Crazy Stone" was finally cut into film at the end of November.
After the film was edited, Ni Hao was extremely excited, because both he and Chen Feng were very satisfied with the final effect of the film.
When editing the film, Chen Feng was repeatedly called to help by Ni Hao. The two of them watched every shot many times, and the final edit was carefully crafted and went through repeated research and consideration.
Therefore, after the complete film was played in front of Ni Hao and Chen Feng, Ni Hao danced excitedly and spoke incoherently.
"This is exactly what I want. Yes, that's right, this is my dream, and it finally came true today. I...I...I'm so grateful to my eighth-generation grandma!"
Seeing Ni Hao's excitement, Chen Feng was in a good mood.
Hehe, he actually turned the dream movie into a movie in the real world, and the similarity is as high as 90%.
As for the 10% difference, it was also because he invested more money in Ni Hao, so the quality of the final film was better than the original.
Therefore, it can even be said that the "Crazy Stone" produced by him and Ni Hao is even better!
So how much box office can such a classic film ultimately get in this real world?
Chen Feng believes that the result will never disappoint him. Both he and Ni Hao have the confidence!
…
At the same time, as the New Year's Day schedule approaches, some movies in the same period have also entered the promotion period.
Among them, the one that makes the most noise is still "Shushan Immortal Love"!
After all, all the hopes for this film are concentrated in the first few days of its release. Only by pushing the traffic popularity to the highest level can this film reap a crazy box office in the first few days.
It also has no plans for long-term marketing.
However, it is different from the past. Now it strives to be stable and does not dare to quarrel with other films at all. They concentrated their efforts and started crazy promotion on the Internet, with the slogan of being the first big-budget Xianxia movie. , conduct bombing promotion on social media, online forums and other places.
Needless to say, this kind of promotion effect is still good. After all, those ethereal and unrestrained fairies in the trailer are very eye-catching.
The postures and movements of flying with the sword are also very cool. In addition, there are a few popular celebrities in the film, which attracts a huge fan base.
Moreover, the special effects in the trailer of "Shushan Immortal Love" are really good. Many people felt amazing when they watched it for the first time.
If the whole film had this kind of special effects, then you would definitely not lose money if you bought a ticket to see it!
In addition to these publicity activities, "Shushan Fairy Love" also continues to promote the lottery by forwarding it on Weibo, WeChat and other social media. Today, they will give away a mobile phone, tomorrow they will give away a tablet, and the day after tomorrow they would give away a computer... Many people are rushing for this generous sum. The prizes they received also unknowingly became tools for publicity and promotion of the film.
As for who will win the prize in the end...that's impossible to say...
With such a large-scale marketing campaign, "Shushan Immortal Love" has been firmly occupying the top spot in the hot topic rankings on the Internet since early November, and judging from people's current reactions, it seems that it really is. Looking forward to it.
…
"Crazy Stone" naturally did not have the capital and ability to promote it. After the film was cut, Ni Hao just cut a plot version of the trailer and posted it on the official Weibo of "Crazy Stone".
This version of the trailer focuses on the plot of the movie. Some important characters all appear, and everyone has a few important lines, but at the same time it does not reveal too much, which can easily arouse the interest of many people.
Later, people from Tailang Entertainment helped repost the new version of the trailer. Of course, the main ones were Zhang Yiwen, Song Xiao, Lin Zhehua and other celebrities. They now have some influence, and the promotion effect is not bad.
Ling Yufei also unexpectedly reposted the trailer of "Crazy Stone". In fact, some of her fans had a good impression of Chen Feng before. Now Ling Yufei reposted it herself, so the super diva's fans began to enthusiastically help promote it. .
At the same time, with Zhou Lin's help, Tailang Entertainment placed some advertisements on the Doumi live broadcast platform and Liuyin short video. The user base of these two platforms is very large, and the promotion effect is very good. Moreover, recently Zhou Lin has also been helping to put the title of "Crazy Stone" on her live broadcast room, sparing no effort to promote it.
Zhou Lin is now firmly seated as the number one female singer on Doumi Live. With her two songs "Mouse Loves Rice" and "Learning to Meow", she has countless fans. Moreover, Zheng Hao later helped her write many songs. The works of good quality have always maintained a high popularity. In a short period of time, her status should be unshakable.
However, she has always been grateful to Chen Feng, because the two songs Chen Feng wrote to her are the basis for her success. Therefore, although she is really popular now, she will never forget Chen Feng's favor.
However, because Doumi live broadcast and streaming short videos do not seem to be in the same circle as the traditional Internet public, so despite the marketing and promotion of these two platforms, the popularity of "Crazy Stone" is still far behind on the Internet. "Shu Mountain Immortal Love".
But Chen Feng and Ni Hao are not worried about this. What they value more is the reputation of the film after it is released, because only after watching the film in person, what the audience spreads by word of mouth can most directly affect the box office.
Even if it gets off to a bad start, as long as the reputation can be established, a counterattack can be achieved at the box office in the end!
Both Chen Feng and Ni Hao are very confident in "Crazy Stone".
…
In addition to the two films "Shushan Fairy Love" and "Crazy Stone" that have long forged grievances, the other two blockbusters in the New Year's Day holiday season have finally begun to show off!
One is Ma Ying's urban comedy "The Longest Night", and the other is Lin Yueliang's police drama "Vacuum"!
Ma Ying and Lin Yueliang are both well-known directors in the Chinese-speaking circle. Their films have long been highly anticipated. Although they were hardly promoted before, now they have become the biggest hits as soon as the news is released.
Not to mention anything else, the cast of the two of them's films is astonishingly luxurious.
In Ma Ying's "The Longest Night", the male and female protagonists are all powerful actors who have won Best Actor and Best Actress awards. Even the several main supporting roles are all well-known veteran actors. These people and those who are young and popular Stars are different. They are all genuine superstars who can compete with the box office.
Lin Yueliang's police film "Vacuum" is even more exaggerated. This film brings together almost all the well-known celebrities in the southern entertainment industry, from kings to queens, from movie kings to movie queens, and there are even many living fossil figures. They all came out and went through the motions.
For example... Mr. Qin Huaizhang... who has been retired for a long time, actually made a cameo in this film!
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