Senior Superstar

According to Su Mang, the official and the original initiator of the event, the purpose of Bazaar Charity Night is not to really raise a lot of money, but to use the appeal of idols to inspire more people to participate in the action.

Although this is the case, the Bazaar Charity Night has not really been just for fun in the past few years.

Participating in the Bazaar Charity Night, the most watched people are naturally those film and television stars and fashion bigwigs, but in fact, the participants of the Charity Night are not limited to these people.

Entrepreneurs will not talk about it. As the masters of social money resources, this level of charity occasions is naturally indispensable.

In addition to these people, most of the big names from all walks of life also accepted the invitation.

For example, bigwigs in the literary and art circles and antique circles, these people are not uncommon in every Bazaar charity in recent years.

And after 15 years, Bazaar charity auctions have become more interesting and topical.

The direct manifestation is that in theory, all the guests participating in the auction can be sellers or buyers.

Of course, it depends on whether the guest is willing to pay a deposit to the auction house.

Although a large number of celebrities who were invited to participate in the charity night did not donate or spend money, and were purely players who were just exposing themselves to the camera, but the vast majority of those who really mobilized to participate in charity.

After some preparations, the charity night officially began.

After the celebrity group came to the stage and sang the theme song of this year's charity night "Love is Forever", the auction officially started.

In order to maximize the influence of the Charity Night, this year's organizer specially teamed up with several online platforms to conduct timely live broadcasts and online bidding channels.

With the start of the bidding environment, the live broadcast room of the charity night is already full of voices.

"Thanks to the star group for bringing us this song "Love Is Forever". We hope that this world can really be as sung in the lyrics; love can warm every land with the sun. And what we are doing is also We will be committed to this. The theme of our charity night this year is to let love travel far, and love has no dead ends. So tonight, all the items we participate in the auction, and the money raised will be donated to remote mountainous areas through the Bazaar Charity Foundation , for the education and living support of left-behind children."

"That's right, then don't talk too much. I saw that the friends in the live broadcast and the live broadcast room are already impatient. Then, we will invite the first lot of this auction. The famous singer, A pair of Van Cleef \u0026 Arpels diamond necklaces donated by the powerful singer Deng Yuanqi! Please invite our celebrity auctioneer, Mr. Deng Chao, to announce the starting price of this lot for us.”

In the live broadcast room, the camera panned to Deng Yuanqi who was sitting in the auditorium, and then caught up with Deng Chao who was trotting onto the stage.

Waving to the guests and the camera, Deng Chao picked up the small card in his hand: "This diamond necklace, which is limited to five pieces in the world, is valued at RMB 850,000 after being appraised by Jiade Auction House. Today our The starting price is 300,000 yuan!"

As an auction item, it is obvious that this necklace is of average value. But as a star-studded charity Bazaar, the significance of the first lot is worth thinking about.

The first item to be auctioned is not a luxury car or an antique, but a celebrity's personal belongings. What I want to achieve is to enhance the atmosphere.

Many celebrities are willing to take out their personal belongings for auction, first of all, these things can be taken out at any time, and there is no need to prepare them separately. Secondly, I also want to increase my popularity through auctions. After all, on the occasion of Charity Bazaar, the big businessmen come here purely to join in the fun. It is easy to get high prices for auctions, and it is also easy to get some weird prices.

For example, once a popular actress took a pair of high-heeled shoes she wore at a certain film festival, and the high-heeled shoes, which were valued at 70,000 yuan, were sold for a high price of one million at the scene, which really sparked the popularity for a long time.

To put it bluntly, the personal belongings of these stars can set off the value of the stars to some extent.

Charity Bazaar is also happy to create such an atmosphere and topic.

Some people are willing to donate things, some people are willing to spend money, the activity is enthusiastic, and it is a win-win situation.

What's more, this year's auction has introduced live broadcast and online auction channels. With the participation of netizens and fans, celebrities' private auctions are more likely to stir up topics and heat.

Following Deng Chao's announcement of the starting price, there were immediately cheers at the scene. The boss of an advertising media company who had cooperated with Deng Yuanqi directly bid a price of 500,000 yuan.

Coincidentally, fans on the online auction platform immediately raised the price to 550,000.

on site.

Watching the auction in full swing, the stars around Li Shixin couldn't help talking.

As the leading singer in China right now, Deng Yuanqi's popularity goes without saying. Although there was a bit of sourness in the discussion, the words of the crowd were generally positive.

I just noticed that Li Shixin and An Xiaoxiao, who took up a lot of media resources and became popular last night, had been sitting there without talking, and the corners of the celebrities beside them raised their lips one by one.

"Ms. Li, what do you think of this auction? Are you planning to have some auction items, or are you planning to auction something to show your love?"

Seeing Xiao Zhan who was sitting in the front row turning around to ask, Li Shixin smiled faintly and did not answer.

"Brother Xiao, you are insulting yourself by asking this question. As we all know, Mr. Li is mature and prudent, with a simple life style. Even when he attends occasions like Harper's Bazaar, he wears street stalls. Are you asking this on purpose to discourage Mr. Li from coming to the stage? "

After Li Si, who was sitting on the right side of Li Shixin, said something indifferently, there was a burst of tittering from the surrounding seats.

"You can't pull down the camera after rubbing against the camera. More or less, Teacher Li has to express it. Even if you took pictures of the two outfits yesterday, it's a meaning, right? Not to mention, the previous two outfits are said to make Armani very uncomfortable." Passive, maybe as a special souvenir, it can really fetch a high price."

Listening to the whispered teasing beside him, Li Shixin raised his eyebrows.

At this time, the bidding for the first lot has come to an end.

Because the value itself is not high, and it is a female jewelry, so the necklace did not fetch any particularly outrageous price.

This thing is actually very delicate. It's useless for a man to ask for it, and it's not the same thing to take a photo and give it to a woman. No matter how expensive things are, no woman likes things that other women have used.

So the final transaction price was fixed at 1.1 million.

Seeing that the auctioneer was about to drop the hammer, Deng Yuanqi, who was sitting in the guest seat, finally raised his sign.

At a price of 1.2 million, he took back the necklace that he had donated.

"Actually, I'm quite reluctant to part with this necklace."

Standing on the stage and making a joke, there was warm applause dedicated to this female singer who took a selfie and bought herself, and purely gave back her love.

With such a not-so-glamorous opening, but very representative of the characteristics of Bazaar Charity Night, the following auctions moved towards a rhythm.

For example, the painting "White Camellia" donated by film and television tycoon Wang Zhongjun, the sculpture "White Dog" by contemporary sculptor Sun Mingyang, and the oil painting "Square" by famous painter Yin Chaoyang all sold for 11 million, 270 million. Prices of one hundred thousand and four million.

Although occasionally there are baseball cards collected by some celebrities, small pillows, and celebrity games to play with and other wonderful items. There are also business auctions of an advertising nature such as corporate advertising resources, but apart from the "White Camellia" by the boss, there has never been any real weighty auction.

The auction went on for an hour and entered the middle of the game.

When the backstage organizer counted, the whole team was embarrassed.

"Sister Su, halftime has passed, and the total amount of donations raised is 33.27 million."

"ha?"

Backstage, Su Mang, the editor-in-chief of "Bazaar" fashion magazine, who was the original initiator of the event, frowned when he heard the numbers calculated by the team.

"Why are there so few? I think it's only two thousand or more in the auction just now."

Facing Su Mang's muttering, the assistant at the side sighed.

"What's the use? A painting by Mr. Wang sold for a high price. Besides the auction, there was basically no direct donation. These celebrity artists have participated in several events, and they are all oily. Treat us as a show, Everyone was laughing and not donating. In the second half, there were no significant donations. Maybe we can’t raise 50 million this time.”

Hearing this prediction, Su Mang's heart skipped a beat.

In 2012, 46.7 million donations were raised, and the total amount raised in 2015 was 41 million. This is the two most failed Bazaar charity nights in the past ten years. How do you think this means that this year will be the third most failed?

Thinking about it, Su Mang took off the unique watch from his wrist.

It was an Earl Emperador.Temple ladies watch, which can be said to be the masterpiece of Swiss watches in the 1960s. When it was sold from Sotheby's, the price was 3.3 million US dollars. Because of the scarcity of the world, it has been in the first echelon of the appreciation of collection watches in recent years.

"Look, if you really can't break 50 million in a while, let the auctioneer put this watch up. The starting price is 15 million, and I think it can be sold."

"Miss Su."

Seeing Su Mang's actions, the assistant at the side hesitated to speak.

"It's all outside the body. Bazaar has been doing it for so long, and it can't go back. The appearance must always be supported."

Smiling and patted the assistant's shoulder, Su Mang stood behind the scenes with his arms around his shoulders.

After a glimpse, she saw a familiar face on the entrepreneur's seat.

She immediately picked up the phone and dialed a number.

"Hey, fairy. Why didn't you come over to say hello to me when you came? Why did you change your style? I almost didn't recognize you when I was standing in the background."

On the phone, a slightly cold voice chuckled;

"You, the master, didn't respond, how could I have the nerve to bother you."

Hearing Zhao Jinzhi's ridicule, Su Mang scolded, "I'm busy! Sigh, I won't talk to you, just do me a favor."

"explain."

"If there is a watch that starts to be auctioned in a while, you can make a bid for me. As long as the price exceeds 15 million, don't pass the auction."

"., your own watch?"

"Yeah, this year's fundraising is not very good, so I'll show it."

"Oh. Success."

The phone hangs up.

It was at this time that the host in front of the stage had announced the start of the second half of the auction.

"Okay, after a short break, we will continue today's Bazaar Charity Night auction. Here, on behalf of Bazaar Charity, I would like to thank the friends who donated money and materials before. Then our auction will continue. What about the following item, It's a bit special. It's a pair, so here we have our celebrity auctioneer Ran Zitong and the famous antique collector Ma Du announce this celebrity lot for us!"

With a burst of warm applause, Ran Zitong, who was wearing a purple Elie Saab high-end dress of the season, stepped onto the stage together with the white-haired Ma Du.

Nodding with Ma Du, after picking up the card, Ran Zitong, who was facing the camera, was taken aback for a moment, then turned his gaze to the auditorium.

"Where is Teacher Li Shixin?"

Amidst the confusion in the venue, Li Shixin raised his arms high when he heard his old acquaintance call his name.

Nodding to Li Shixin smiling like a flower, Ran Zitong picked up the card.

"The next lot is donated by the famous director, screenwriter, and actor Li Shixin, a pair of blue-and-white porcelain vases for ladies in the Song Dynasty! After appraisal by experts from Jiade Auction House, the valuation is 700,000 yuan. The starting price, Teacher Ma, please announce the starting price. "

Ran Zitong originally wanted to show off and hand over the suspense part to Ma Du.

But beside her, seeing the copy on the prompt card, Ma Du frowned deeply.

"Wait a moment, I can't announce the starting price. I'm not saying that Jiade's experts' estimates are inaccurate, but according to the description of the lot, I have to ask the auction house to bring it up and have a look."

Wow!

Following what Ma Du said, the viewers who had already eaten melons in the live broadcast room, who were already a little bored, were blown up!