Shenhao starts from a fake rich man

Time passes imperceptibly.

Friday.

Ma Yun has been busy working day and night to launch “Yue Bao”, which has completed 100% of the progress and has also been approved by the financial department.

Ma Yun is scheduled to launch “Yue Bao” in the early morning of Saturday!!

Because she was afraid that Han Haoran would be prepared, Ma Yun did not warm up in advance, and everything was in a confidential process.

And this afternoon, that’s the time for Ahri to hype!!

Ma Yun has bought a lot of advertisements in paper, TV and radio media.

At the same time, on the Internet, it’s not just Ahri’s own channels.

Even Teng Xun, Netwing, Sohu, such websites will also promote Ahri at the same time!!

It can be said that this time the launch of “Yue Bao” Ma Yun is also a bloody investment!!

It can be said that this is much bigger than Han Haoran’s promotion of “balance financial management” at the beginning!!

Ma Yun is confident that the advertising effect this time is enough for everyone to know that “Yu Bao” is about to be launched!!

At the same time, Han Haoran is here.

Takeovers of Riot are progressing in an orderly manner.

Compared to this, there is even better news!!

Thanks to the hard work of Zhang Xiaolong, Zhang Yiming, Buterin and Han Haoran, as well as hundreds of programmers from the development team, the initial version of WeChat has been fully opened.

Voice function, circle of friends function!

With 223 near person function, shake function, drifting bottle function!!

Hobby matching “destined person” function, as well as the left and right swipe matching function are all online!!

Han Haoran has already set a publicity strategy for the launch of WeChat.

It is different from “connotation joke”, “Haoran Browser” and “Haoran input method”!!

WeChat is definitely a product of Han Haoran, and in Han Haoran’s heart, the importance of WeChat even exceeds that of “orchestra network” or even “Pujia search engine”!!

Han Haoran operates Weibo, which has become a super traffic, and will naturally cooperate with WeChat’s publicity.

At the same time, the second advertisement will be launched on the Pujia search engine!!

And the “connotation joke” will also be launched on WeChat’s advertisement!!

At the same time, Han Haoran also specially asked the team to write a paragraph to promote WeChat with WeChat!!

In addition to Han Haoran’s own publicity resources, Han Haoran’s public relations team, publicity team and advertising team are also in full swing!!

Same as Ma Yun’s thoughts.

Print media, TV station advertisements, billboards in the city, and the Internet!!

Any publicity channel, Han Haoran will not let go.

It can be said that WeChat is the product with the most promotion expenses after the establishment of “Haoran Internet”!!

Han Haoran hopes that everyone will be the first to know about this product on WeChat.

And the theme of Han Haoran’s publicity and promotion plan is – “Stranger Social!!

Han Haoran knows very well that if, like Penguin, he directly focuses on “acquaintance socialization” and enters the field of instant messaging.

WeChat will be killed by penguins!!

Obviously, no user of Penguin will try instant messaging software!!

One of the most basic reasons is that their friends and networks are using penguins, who do they download WeChat to chat with??

And robots??

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Han Haoran is very clear that WeChat must enter the instant messaging software through a special positioning and entry point.

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And this entry point is obviously what Han Haoran has been planning all along-“stranger social”!!

The users who sign up for WeChat are all going to make new friends or friends!!

In this way, in order to meet strangers, they only register this software, and they will not have the slightest trouble that their friends are not on WeChat.

And the goal that Han Haoran wants to achieve is that when users download the software “WeChat” with the idea of being a stranger.

A month or two later.

All users found that their friends and loved ones were actually playing WeChat.

In WeChat, I experienced this social software, in addition to the function of LBS, it is also very convenient in chatting.

In this way, they (bhegs) will gradually turn WeChat from a “stranger software” website into an “acquaintance social” software.

In this way, WeChat has the hope of replacing Tengxun’s penguins!

It can be said that although the promotional gimmick of the first version of WeChat was to focus on “stranger socialization”

However, WeChat has all the foundation for the social transformation of acquaintances.

Even, even in terms of simple use, Han Haoran is confident that ordinary people will prefer WeChat over Tengxun’s penguins.

In particular, WeChat is now focusing on the smartphone platform.

Nowadays, smartphones are not popular, and the market share is less than half!!

However, the majority of young people use smartphones.

And who would have a huge interest in “stranger socialization”?

Undoubtedly young people!!

In fact, the current users of penguins are mainly young people.

Very few people over the age of 30 communicate with others through penguins.

They are still more accustomed to calling and texting directly.

Therefore, even if the popularization of smartphones has not been completed, WeChat has a large enough market space.

And Han Haoran and WeChat’s biggest competitor, Teng Xun’s penguin, currently dominates the PC market.

Although Tengxun also launched a mobile version of the penguin with the popularity of smartphones.

However, the interface, operability, and user experience of Penguin on mobile phones are very poor!

Many people, even if they have a smartphone, are still not used to using the mobile version of the penguin.

It can be said that the original version of the Penguin on the mobile phone is a rushed version of the product, without any sincerity.

WeChat is different, completely giving users the most perfect experience!!

Therefore, Han Haoran is confident that WeChat can help him occupy the mobile phone market of instant messaging software.

As for the PC side, Han Haoran doesn’t care at all.

Han Haoran knows that with the popularization of smart phones, the explosion of users in the instant messaging market is still on the mobile phone!!

After all, holding a mobile phone and receiving messages from friends, family and loved ones at any time is much more convenient than finding a computer to communicate!!

So, although Tengxun currently occupies the entire market for instant messaging.

But in Han Haoran’s eyes, he still has a chance to take advantage of!!

And that is – the popularity of smartphones.

That is to broaden the market of mobile and mobile phones!!

Although it took so much time to rush to work, the online progress of WeChat was so much advanced, it was forced by the pressure of Ma Yun and Twist Vine’s “Eleven Alliance”.

But Han Haoran is confident that WeChat is a software that can shake Tengxun’s hegemony in the field of instant messaging!!

It is an absolutely wise and correct decision to poach Zhang Xiaolong and the WeChat team to “Haoran Internet”! _

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