Shenhao who plays around the world
Chapter 195 Lucky Koi
Chapter 195 Lucky Koi
The annual meeting is over and most people will soon have the Spring Festival holiday.
But again, a small number of people have to stay at their jobs, and their wages are three times the usual.
On a national-level social platform such as Weibo, if some breaking news is likely to attract national attention, a lot of manpower will inevitably be left behind.
This year's Spring Festival Gala bidding was obviously much quieter than in previous years.
From the 53 million yuan sponsorship fee + 500 million WeChat red envelope given by Goose Factory in 2015, to the 1.4 billion yuan sponsorship fee and nearly 3 billion yuan marketing package provided by Kuaishou in 2020.
Every year sponsors go to great lengths to gain popularity for the Spring Festival Gala.
But in the past two years, major Internet companies have obviously lost their former glory.
The user base of Kuaijiu has reached a peak and it is difficult to make further progress.
Naturally, I was reluctant to spend billions just for the sharp increase in the traffic curve in just a few days.
Almost all of the leading first-tier manufacturers have been the exclusive interactive partners of the Spring Festival Gala.
As for Weibo, due to lack of financial resources, it can only drool over the 1.2 billion+ traffic pool of the Spring Festival Gala.
This time, Weibo finally rose to prominence, spending 1 billion and winning the title of exclusive partner of the Spring Festival Gala.
As early as the official announcement, it aroused quite a bit of discussion.
If you think about it carefully, it makes sense.
The traffic of the Spring Festival Gala is not something that ordinary companies can bear.
With a peak of nearly 1.2 billion users crowding in, the servers of small companies will be overwhelmed.
Previously, Weibo did not make much achievements in cloud services and has always been Alibaba Cloud's top customer.
This time the system's New Year's greetings were not so fancy and only had one company, but it made Lin Shen want to give the system 10086 likes.
[Canghaiyun]: There are seven super data centers in the country, with a total of 2.1 million servers, and a full set of technical research and development talents (the threshold for a super data center is 300,000 servers).
2.1 million servers, what is that concept?
Alibaba Cloud, which currently has the largest market share in domestic cloud services, only holds about 2.1 million servers.
Overnight, Lin Shen had a cloud computing service company under his name that was no less powerful than Alibaba Cloud.
Take Alibaba Cloud as an example. It adopts a three-point layout and selects three data centers to form a triangular architecture within a range of 20-30 kilometers in the same city.
Distributed deployment of customized processors, storage, and servers can ensure data security and service stability to the greatest extent. The failure of any node will not cause the interruption of cloud services.
According to this standard, a server requires an investment of at least 50,000 yuan. According to Canghaiyun alone, the value of these servers is 100 billion!
Thanks to the very gratifying growth rate of the global cloud service market, the current valuation in the capital market is over US$100 billion, and this valuation is generally recognized by the outside world.
Canghai Cloud has the same number of servers as Alibaba Cloud. It also uses the self-developed Tenglong Cloud operating system as the core and has established a new computing architecture that integrates self-developed chips, servers, computing, storage, network and other software and hardware.
It can connect millions of servers into a supercomputer, with a single cluster up to 100,000 units, hundreds of billions of files, and EB-level storage space.
Only 1 million servers are enough to meet the storage and processing needs of all business data of Goose Factory such as WeChat and QQ.
With the size of Cang Haiyun, if it were to open up financing to the outside world, it would not be too much to obtain a valuation of US$80 billion.
Overnight, Boss Lin's net worth doubled.
With Canghaiyun, Weibo officially withdrew from Alibaba Cloud's customer list and rented Canghaiyun's servers instead.
In addition to the 1 billion sponsorship fee, the Spring Festival Gala program team also requires that Weibo’s supporting red envelope budget should not be too small.
After consulting Lin Shen for instructions, Wen Le reported a number to the Spring Festival Gala program team that satisfied them quite a bit.
2 billion!
In order to fight this tough battle, the team, led by Weibo President Wen Le, booked the Puxuan Hotel in Beijing as the accommodation for the temporary work guidance group.
Planet Short Video will jointly sponsor the Spring Festival Gala with Weibo.
Weibo’s budget of 3 billion this time is to help Planet Short Video become the leading short video platform.
Of these 2 billion red envelopes, the two platforms each contributed 1 billion.
Logically speaking, it is a bit illegal to play like this.
However, none of the major Internet companies are interested in sponsoring the Spring Festival Gala.
The Spring Festival Gala program team reluctantly agreed to Weibo’s request.
Of course, Bunraku had already made a guarantee with the program team, using Cang Haiyun's million servers as a guarantee.
Even if a large number of users flood in, the servers of Planet and Weibo will never be paralyzed.
…
"Director Lin, everything is ready on our side. Please rest assured. If there is any problem, I will report it to you as soon as possible."
Wenle was on video, reporting remotely to his boss.
"Don't be too nervous. We have practiced so many times in the early stage. Just treat it with a normal attitude."
On the other end of the phone, a naughty little boy appeared in Lin Shen's arms from time to time, and his voice was a little noisy.
Seeing this, Wenle couldn't help but feel homesick.
But everyone can take a vacation, but he can't.
As a general under Lin Shen, he is in charge of the Weibo business.
This Spring Festival Gala sponsorship is undoubtedly a big test for Weibo.
If you do well on the exam, there is no applause.
If you fail the test, you will definitely be ridiculed by the entire Internet.
For the sake of planet short video, Wenle must give it a go.
Only the Spring Festival Gala will have a terrifying traffic of more than one billion, creating the myth of hundreds of millions of registered users overnight.
Even relying on Weibo traffic, the daily active users of Planet Short Video are only a few million, not even a fraction of a percent.
After chatting for a few more words, Lin Shen hung up the phone.
With Wenle coordinating the overall situation and Yao Xin with technology, he, as the boss, is naturally very at ease.
“It’s time to eat dumplings!”
Shen Han walked out of the kitchen carrying dumplings and shouted towards the living room.
"Coming."
Lin Shen used one on each hand to lift up the two little devils running around on the ground.
Compared to these two brats, my dear daughter Dudu is more worry-free, and she and Qin Shiman watch TV obediently.
Yang's father and Yang's mother were reunited with their relatives in the capital, while Xiao Nuomi was taken back by the old couple to visit relatives and friends.
Yang Mi simply brought Mumu and Dudu over to join in the fun.
The two-year-old siblings already know how to call mom and dad.
Reba and Shen Han had stomach movements one after another, and Qin Lan was going to give birth in a few months.
For the first time, the Chinese New Year is so lively.
The table is full of dishes, all cooked by Du Jie and the others.
Don't tell me, it's really cool.
Fortunately, the villa in Junting is large enough, with a long table and more than a dozen people sitting on both sides.
For example, Yu Wen has not been home for a year, so she always has to go back and show up during the New Year.
On the left, Shen Han, Du Jie, Du Qingying, Yang Shan, Li Bei.
On the right, Yang Mi, Reba, Qin Lan, Huang Mengying, Dai Si.
Three little guys, led by Qin Shiman, sat at the end of the long table, face to face with Lin Shen.
Don't get me wrong, Dai Si was just invited to Yang Mi's house as a guest.
Anyway, she is also a girl from Xijiang, and she is not here for the Spring Festival.
Until now, Dai Si's mood has not completely calmed down.
So many women can get along harmoniously, which makes Dais have to admire his boss.
…
The Spring Festival Gala every year is not interesting to everyone, but if you don’t watch it, it feels like something is missing.
Lin Shen also received a real-time report from Wenle on this year's ratings, which reached 1.285 billion, which is a pretty satisfactory result.
After the opening song and dance performance, hosts Xiao Sa and Ma Fanshu began to dedicatedly introduce the exclusive partners Weibo and Planet Short Video.
Unlike in the past, everyone can only grab one or two yuan.
This time Weibo has a new idea, and 10,000 lucky people will win a huge prize of at least 10,000 yuan.
Increasing the winning amount of a single red envelope will naturally make more people active.
Red envelopes worth a few dollars are not enough to grab.
But who wouldn’t be tempted by a 10,000 yuan red envelope?
I don’t know since when, viewers of the CCTV Spring Festival Gala started to have another hobby besides watching the program - activating their "fierce eyes" to look for advertisements.
In addition to being the exclusive partners of Weibo and Planet, it is not difficult for sharp-eyed netizens to find that Huiyuan Juice and Aershan Mineral Water, which were placed in the audience and "inadvertently" scanned by the camera many times, are very eye-catching.
In the early years, Huiyuan Juice was ridiculed by netizens because she had more live broadcasts than host Dong Qing.
Even the number of times the camera pans over the audience is paid.
Originally, the Spring Festival Gala program team actively invited Lin Shen and Yang Mi, but Lin Shen declined them directly.
It's a hobby to accompany Reba and Yang Mi to film scenes.
Singing at the annual meeting can increase your affinity with employees.
What's the point of performing on the Spring Festival Gala?
What's more, who doesn't know that the Spring Festival Gala program crew likes prostitution the most.
Celebrities are proud to attend the Spring Festival Gala, and there is no appearance fee.
It can give you the opportunity to show your face in front of more than one billion viewers, and many celebrities will pay you money for it.
When the news came out that Lin Shen and Yang Mi rejected the invitation from the Spring Festival Gala program, many celebrities were envious and jealous.
They couldn't get resources that others looked down upon.
This is the difference!
With several intimate tips from the host, and even personal demonstrations on how to grab red envelopes, it was worthy of Weibo’s one billion sponsorship fee.
Soon, the traffic of Weibo and Planet Short Video ushered in extremely rapid growth.
Weibo’s daily active users are only around 250 million.
Just when the first round of grabbing red envelopes started, Weibo's daily active user curve began to increase sharply, directly crossing the 300 million mark, heading towards 400 million, or even 500 million!
Millions of servers have been put on standby early to prepare for this surge in access.
Users who opened Weibo to grab red envelopes did not feel any lag at all.
Doubling daily active users does not mean much to Weibo.
Compared with daily activity, Weibo values the number of registered users and the Weibo wallet function launched this time.
When a user grabs a red envelope, it will be automatically stored in the Weibo wallet. Only by binding identity information and bank card can the user withdraw the red envelope.
Many netizens have become particularly proficient in this type of operation after being educated by major Internet manufacturers during the Spring Festival Gala in the past few years.
At the very least, Weibo has more consciences than Qiandu.
In 2019, in order not to waste sponsorship fees, Qiandu mobilized all its staff on each of its apps.
If users want to get red envelopes, they have to go through several Qiandu-based apps including Qiandu, Du Xiaoman Finance, Qiandu Maps, Kiwi, Qiandu Tieba, etc., and complete various small tasks.
This kind of experience also caused the Qiandu series of apps to be criticized wildly by netizens.
Of course, the effect of spending money is immediate.
On the day of the Spring Festival Gala, Qiandu’s daily active users surged from 160 million to a peak of 300 million.
Subsequently, there is a lack of high-frequency usage scenarios and smooth experience to handle this traffic.
Over 100 million users are like a flood, they come and go quickly.
Therefore, after working together once, many major companies showed little interest in sponsoring the Spring Festival Gala.
As early as Lin Shenjin took over Weibo, he instructed Wenle to acquire a financial company with an Internet payment license.
Many subsidiaries of Guanhai Group have also established business contacts with Weibo, and limited users are recommended to choose Weibo payment.
For example, there are certain discounts for Dousha live broadcast rewards, lemon film and television membership recharge, and Weibo payment.
Although it is not much, maybe only 3-10 yuan per transaction, it is already very attractive to ordinary users.
This is not like other payment software, where you have to download a separate payment App. You only need to bind your bank card on Weibo, which is very convenient.
Lin Shen and the others are also grabbing red envelopes. The probability is really random. Yao Xin personally monitors it, and there is no worry about anyone making profits from it.
"I just robbed more than three yuan."
Lin Shen didn't mind it, and the family grabbed red envelopes just to create a lively atmosphere.
"I should be the tallest!"
Du Qingying waved her phone arrogantly, "18 yuan, is there anyone higher than me?"
"Okay, let's just say you are the best."
Du Jie, who was sitting next to her, rubbed Du Qingying's head lovingly and quietly turned off the screen of her phone.
Shen Han could see clearly that the amount of red envelopes Du Jie grabbed exceeded one hundred.
"Who on earth is so lucky to get 10,000 yuan?"
Du Qingying couldn't help but complain to Lin Shen: "You are the boss of Weibo, you can't even win the first prize with your Weibo account, right?"
"That's too false. Everyone has a chance of winning, which will trigger national discussion."
Lin Shen smiled and shook his head, "Besides, the first prize is not 10,000 yuan."
"How much is that?"
Du Qingying's curiosity was suddenly aroused, and the others were no exception.
"Ten million!"
Lin Shen shrugged: "I'm also curious about who is the lucky one."
"Ten million?"
Du Qingying was stunned instantly.
If someone draws this, I'm afraid he won't be directly respected as a human koi, right?
…
This time, the Spring Festival Gala sponsorship and red envelope grabbing on Weibo didn’t involve so many tricks.
In the first round, Weibo was launched first, and the number of registered users increased by about 100 million, which is not too bad.
The second and final round.
The number of visits to Planet Short Video has increased rapidly with an extremely exaggerated steep curve, and it only takes a matter of minutes for the number of registered users to exceed 100 million.
Under the host's instructions, at least more than 300 million people grabbed red envelopes at the same time.
Many people only got a few dollars and cursed and wanted to uninstall the software directly.
But at this time, the App pops up a prompt.
After 30 minutes, a lucky user will be randomly selected with a bonus of up to 10 million!
For a moment, many people were stunned.
Grab a red envelope and become a multimillionaire. Where can you find such a good thing?
As long as I see it, I will notify my relatives and friends to download the short video of Planet.
There is only less than 30 minutes left, if it is too late, there will be no chance.
At this time, the top trending search on Weibo also became #Who is the lucky koi?#!
The technical department employees on duty on the front line couldn't help but swallow their saliva.
The number of daily active users is growing by tens of millions almost every second.
By the time the lottery was drawn, the number of real-time online users of Planet Short Video had reached 928 million!
The vast majority of netizens have downloaded Planet Short Video and stayed in the software, hoping that they would be the lucky koi.
At 23:00, countless people were shaking their phones desperately, almost using all their strength.
It's a pity that most people are scolding me.
But a girl named Zhao Fen looked at the 10 million winning record on her mobile phone, her eyes widened and she was speechless for a long time.
At first, her family thought that Zhao Fen had not won the lottery either, and they just wanted to comfort her.
"I won the lottery! Ten million!!!"
"Dad, I bought the BMW 5 Series you wanted for you!"
"Mom, haven't you always been thinking about doing something? I'll give you one million to start a business with!"
Zhao Fen still feels a little dizzy, but she can't help but hug her parents excitedly and describe the beautiful scene of the future.
"Girl, did you really win the lottery?"
Father Zhao didn't quite believe it.
Hundreds of millions of people are trying to grab it, why is my little girl so lucky?
But when Zhao Fen handed over the phone, she found out that she had indeed won the prize.
Soon, the official Weibo account will be @ Zhaofen.
Everyone knows that there is a girl named Zhao Fen who is possessed by a koi carp and won a huge bonus of tens of millions!
This is different from the koi that Alipay chose. They are all routines, just some vouchers and free trial activities.
But Weibo is doing something different this time, this is a real 10 million!
As long as the taxes are paid, Zhao Fen can control it.
Even if he pays 20% personal income tax, the money in Zhao Fen's hands will still be about 8 million.
The city where Zhao Fen lives is only a third-tier city, with five insurances and one housing fund deducted from her monthly salary. She worked hard to earn more than 5,000 yuan.
This 8 million is a huge amount of wealth that their family will never be able to save in their lifetime!
What Zhao Fen didn't expect was that many mcn agencies began to contact her and wanted to sign her, and the signing fees offered were no less than one million.
Some merchants even contacted her and offered her help in posting on Weibo, and they could earn tens of thousands of dollars.
Because during this period of time, Zhao Fen’s Weibo followers increased by more than 800,000, and they are still increasing.
In just a few dozen minutes, her fate changed drastically.
I just went out for a walk and saw a man in his forties hugging a long-legged girl in a miniskirt. As expected, he drove a Daben. Men are really happy when they have money. Age is not a problem at all!
(End of chapter)
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