Since 2000
Chapter 28: : Good people don't live long, scourges leave 0 years
A Jedi reversal that came back to life was staged in Nanhui, the magic capital, but such people were only a few after all.
Many merchants who have tasted the sweetness of 3721 Chinese search or Baidu PPC before have focused their attention on Yisou for a long time.
So when the Yisou search bidding was launched, they followed up one after another, and some merchants even purchased the keywords of three companies at the same time.
Don't think this is not cost-effective. In fact, in Lin Feng's previous life, those companies that promoted on Baidu in the early days made a lot of money, and even those agents made a lot of money.
At the same time, Yisou's market has gradually opened up, and according to the market feedback, the promotion effect of those companies is not bad, which also makes Lin Feng less nervous.
Some are happy and some are sad.
The launch of Yisou PPC has made 168 more profitable again, but among the three major search sites, Baidu, which ranks at the bottom in terms of traffic, has experienced a sharp increase in pressure.
Baidu's search technology is supposed to be in the leading position, but in terms of website traffic, he has been unable to compare with 3721 and Yisou.
The consequence of this is that, although the same keywords are in the same position, the effect of those who advertise is worse.
Looking at the sharply reduced marketing data in March, Li Yanhong frowned tightly.
Zhou Hongyi was the first to enter the market, and his channel kingdom is deeply rooted, and Baidu is no match for it.
It took only a few days for Yisou to establish a separate brand, and it is incredible that Baidu is under such a fast speed.
Li Yanhong looked out the window and remained silent.
His partner Xu Yong looked at Li Yanhong and hesitated.
"What can you do?" Li Yanhong asked softly.
Xu Yong hesitated for a while, then gritted his teeth and said, "It's better to take the initiative to strike instead of sitting still."
Li Yanhong frowned and said, "How to take the initiative to attack?"
Xu Yong said solemnly, "Using the method that Fatty Ding said last time?"
Li Yanhong lowered his head and thought for a long time, then whispered: "But this is a bit unkind."
Xu Yong raised his head and looked at Li Yanhong and said, "Look at this circle, who has been kind?"
Seeing that Li Yanhong remained silent, Xu Yong continued: "Think about it, which of the people who have fallen over the years is not a kind-hearted person, but those old foxes and old hooligans, all of them have been mixed."
Seeing that Li Yanhong was still hesitating, Xu Yong said earnestly: "Good people don't live long, and disasters will last a thousand years."
Listening to Xu Yong's words, Li Yanhong's hands trembled slightly.
After a long time, he said bitterly: "Just if this is the case, wouldn't I become the enemy of the same industry?"
Xu Yong was startled, shook his head at will, and said, "We don't need to be enemies with everyone."
Li Yanhong looked at Xu Yong suspiciously.
Xu Yong quickly took out a piece of paper from his desk.
"Look, our biggest enemy is 3721 and Yisou."
Li Yanhong nodded.
Xu Yong continued: "The strength of Yisou lies in the huge traffic of his search portal, but their traffic is more from the interface of the 168 navigation website."
Li Yanhong thought for a moment, then nodded.
Xu Yong then wrote 3721's name on the paper.
"3721's traffic is comparable to that of a search, but their traffic sources are more from the browser address bar."
Li Yanhong nodded again. The strength of 3721 lies not only in his mature system of sales channels, but also in his share of the address bar plug-in.
Xu Yong drew a circle on the paper.
"Speaking of the share of the address bar, 3721 should account for 60% of the share. You have no problem with that."
Li Yanhong thought about it for a while, then nodded.
Zhou Hongyi has been working hard for a long time, and he does have such a large share in the address bar search plugin.
Xu Yong continued: "Yi Sou started late. They should only occupy 5% of the share, which means that the remaining 35% is occupied by us and other opponents."
Speaking of this, Xu Yong said: "I expect our share should be around 25%."
Li Yanhong nodded again.
According to the data of plug-in downloads, Baidu Search Companion should only have so many shares.
Xu Yong continued: "You think, Zhou Hongyi occupies 60% of the share, then his search users are more than twice ours. Although Yisou has a small share of the address bar, their search portal traffic is no worse than 3721. , which means they have almost twice as many search users as we do.”
Li Yanhong nodded painfully, which was exactly where he had a headache.
Although the search technology is stronger than them, it is an indisputable fact that the market share is poor.
No matter how good your product is, but if you can't make money, what's the use? This is the same as the old man in the magic capital.
Xu Yong pointed to the circle he drew and said, "We can't compete for the traffic of Yisou's website navigation, and they only occupy 5% of the address bar plug-in. For this share, they offend a powerful company. And a diversified business is not worth it.”
Li Yanhong nodded, unless necessary, he did not want to offend Lin Feng, after all, Lin Feng's energy is too powerful.
"Other companies have a total share of 10%, and we don't need to provoke them and cause public anger."
Li Yanhong's eyes brightened: "What do you mean?"
Xu Yong nodded.
"3721 has a 60% share of the address bar. Since we have to offend one, why not offend the one that can benefit us the most?"
Li Yanhong pondered for a moment, and then said: "But this Zhou Hongyi is not easy to mess with."
"Which of them do you think is easy to provoke?" Xu Yong said: "Besides, this is a business war, not a fight. What are you afraid of?"
Looking at Li Yanhong swaying, Xu Yong continued: "Besides~www.wuxiaspot.com~ Zhou Hongyi has a very bad reputation in the circle, we choose to start with him, maybe not only will it not attract hatred from other colleagues, saying Maybe you can get the support of others.”
Li Yanhong said with a worried face: "It's just that Ding Sanshi came up with this idea. I'm afraid this old fox has no good intentions."
Xu Yong said disdainfully: "If Fatty Ding wants to be a fisherman, it depends on whether he has the ability or not. In the jungle, hunters will become the prey of others if they are not careful.
Don't look at him. NetEase is currently in a big position. After our traffic rises, who will benefit has to be said. "
Hearing Xu Yong say this, Li Yanhong fell into a long thought.
After a year of silence in the office, Xu Yong also quietly waited for Li Yanhong to make his final decision.
After a long time, Li Yanhong slowly raised his head, then nodded slightly, gritted his teeth.
"That's it, but we must keep it a secret until we start the plan."
Xu Yong nodded and said, "Don't worry, I will keep an eye on this matter."
Li Yanhong slowly turned around and looked out the window.
It is clear that the sky is clear, but I don't know how, but it gives people a feeling that the storm is about to come.
Yisou entered the PPC market, causing smoke to spread throughout the search arena. Baidu was brewing action behind it, and a new war was about to break out.
Yisou, one of the three major searches, seemed a little calm at the moment.
The good response in the market made Jin Yan slightly relieved, and Lin Feng, the boss, focused his energy on other things.
The cherry blossoms are in full bloom again, which makes every Han University student feel good.
But the reason why Lin Feng and Zhang Xiaoying are in a good mood is not only that.
The May Day holiday is approaching, and their relationship should be discussed on the table.
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