Star Coach

The great achievement of winning six crowns in a season and getting all the trophies is unique in the Premier League. For West Ham fans, it is the happiest day in their lives.

Especially when they walked along the streets of London following West Ham's float, they felt so happy. Many Chinese fans traveled across the ocean to celebrate with Jiangshan. In just one day,

The team's peripheral souvenirs were sold out. Whether it was physical sales or online sales, all were sold out. West Ham's peripheral income in one day was a total of 3 million euros.

A new record was set. You don't need to read it to know that West Ham's financial statements for the first half of the year are particularly beautiful, with explosive growth.

At present, including the broadcast fees received, the team's net profit has exceeded 70 million euros, once again setting a new record.

But Jiangshan is not satisfied yet. They have raised the team's profit target. During the summer transfer window, they must have a profit of at least 100 million pounds. By the end of the year, the team's total profit will exceed 200 million pounds.

After the West Ham players took a vacation, Jiangshan also took a vacation. It was easy to relax for a few days, play with his women, and go out to bask in the sun with his children.

It's been a busy summer for Woodward. He wants to sign sponsorships and players, and is busy and happy.

Before the end of the season, Woodward quietly made two small signings, and two young players joined Manchester United.

The ones signed were Korean player Son Heung-min and Japanese player Shinji Kagawa. The price was not high. Son Heung-min was just 20 years old and still playing for Hamburg. West Ham only spent 2 million pounds to buy it.

Shinji Kagawa has already established himself as the main player in Dortmund, but Walker is too powerful in Germany, so the price for West Ham to buy him is not high, only 5 million pounds.

Needless to say, the most important purpose of signing the two of them is to open up the Korean and Japanese markets and hope to earn some sponsorship fees. Just after signing the contract, they went to South Korea and Japan with West Ham officials for promotion, and many sponsors came to visit.

Woodward plans to earn back at least 10 million euros in sponsorship fees from this operation, otherwise it will not be enough.

"Boss, aren't there any suitable Chinese players?" Woodward was a little disappointed. He hoped to buy Chinese players and consolidate his market in China.

Jiang Shan thought for a long time, "Back then, in my training base, Wu Lei and Zhang Linpeng could be bought. But they don't have the ability to play in the Premier League. It would be better for them to buy them and loan them to Germany."

With Jiangshan's influence, it was easy to buy two Chinese players. Their current team has signed a youth training co-construction contract with West Ham, and the purchase price will not exceed 1 million pounds. In return, West Ham will also rent or resell veterans or young players to them cheaply.

At present, the three major veterans in the team, Drogba, Ballack and Hargreaves, are preparing for the team to earn some pension money. Jiangshan allows Woodward to operate and send them to China.

Football assistance program! They can get huge salaries, and the team can also make a small transfer fee.

Jiangshan does not need to rely on a few veterans to make money. The team hopes that the players can get a little more salary. The transfer fee is not set high. It is entirely the team's humanistic care to attract more veteran players.

After nearly a week of negotiations, Drogba joined Guangzhou Hengda. The transfer fee was not high and the team only earned 5 million pounds. Of course, compared to the introduction price, it was still a profit. Drogba has done a lot for the team. Contributed and won the Champions League.

The transfer fees for Hargreaves and Ballack were both 5 million pounds, which was a draw. Both teams were very satisfied. West Ham received the transfer fee, and the other side added strong players, and they were Champions League champions.

The three veterans created 15 million in transfer revenue for West Ham.

Woodward purchased several new players in the transfer market, basically all young players, to supplement youth teams of all ages.

For example, Mbappe was recruited from the Monaco youth academy. He was a very young guy and joined the U18 directly. Jiangshan was also optimistic about his talent, and he was even better than the older Martial.

There is also the poaching of Casemiro from the Sao Paulo Youth Academy in Brazil. He is a young fat tiger, a midfielder with equally outstanding talent, and can also support West Ham's midfield defense in the future.

West Ham already has a defensive strongman like Kanter in the lineup, and the echelon construction is almost complete. Eric Dier, a local English player who attended youth training in Portugal, was also recruited by West Ham.

If Sterling hadn't been promoted to Liverpool's first team, Jiangshan would also have hoped to poach him. After all, there are not many players worth 50 million pounds. Of course, someone like Chamberlain can also be included in the training system, right?

There is also Luke Shaw of Southampton. As long as he keeps his legs, his talent limit is very high and he can be cultivated for a period of time before being transferred to a wealthy team. When Manchester United bought him, they spent 27 million pounds.

The process of replenishing young players is accelerating, and the team's sponsorship process is not lagging behind.

The team's two major income sources, the team's jersey sponsors and chest advertising sponsors, have all expired, and the two major ways to make money are going to increase in price again.

Now Nike, Adidas and Umbro are vying for West Ham's shirt sponsorship rights. In the past, a mid-table team like West Ham could get a few million pounds a year, but now it is completely different.

After Jiangshan took over, West Ham's commercial value and brand value soared, especially winning the Europa League and Champions League consecutively, as well as the league championship, which made them enter the ranks of giants.

Coupled with London's geographical location, a wide local fan base, and countless fans in China, their sponsorship fees will increase significantly. Nike's offer is 20 million pounds per year, with a 7-year contract. Adidas is about the same, but the term is longer. They hope to have a 10-year contract. Umbro has not yet officially made an offer, and it will definitely not be lower than this data.

The chest advertisement was previously signed with Li Chaoren's British Three Telecom, with an annual contract of 8 million pounds and a 3-year contract. Li Chaoren had hoped to extend the term a long time ago, but unfortunately, Woodward did not agree.

This year, it officially expires. They only have the priority of the same conditions. If they want to get West Ham's chest advertisement, they have to spend a lot of money.

At present, several major gambling companies such as BWIN, Emirates Airlines, Samsung of South Korea, and Yokohama Tire of Japan are interested in sponsoring West Ham, and sponsors from China also hope to appear on West Ham's jerseys.

Jiangshan doesn't care whether the sanitary napkins are hung on the front of the jerseys. As long as there is a huge sponsorship, it is no problem to hang 5 sanitary napkins.

It is a good thing that someone bids. Woodward decided that rare goods are worth keeping. The higher the price, the better for jersey sponsorship and chest advertising sponsorship.