Start by trimming cow hooves
Chapter 631 Consumption downgrade
"well."
"Family members, this time I really took the risk of breaking up the friendship and falling out with my partners to arrange another round of benefits for you. It's not for anything else, just because you support me so much."
"The chief operating officer of the YOYO brand almost made me cry, but it doesn't matter, you are the most important in my heart!"
"Here! The original price is 129.99 US dollars, the current price is 89.99?"
"No! We only sell a bikini and jeans set for 29.99! Whether you wear it yourself, or keep it as a gift for your girlfriend, wife, or lover, it's a very good deal. BuyMe is a great platform to really get the lowest prices! Start. Link up!"
At first, Su Rui was a little reluctant to let go, but unexpectedly, he became more and more enthusiastic as he sold.
As others have mentioned, he is obviously a little expert in advertising and marketing. At this moment, it is like some kind of talent has been lit up, making the live broadcast room audience in front of the screen extremely excited.
A total of more than 31,800 bikini and jeans sets of various styles and sizes were swept away by crazy consumers in just half a minute. Some people bought more than a dozen sets at one time, which was almost free of charge.
While people were rushing to buy, Suri sighed in front of the camera and said frankly that he was indeed a prodigal and had been a little impulsive just now.
The implication.
In fact, it means that the gross profit margin that was originally able to be 700% is now only doubled, which is equivalent to no profit.
The YOYO company's production base is located in China. The cost of making such a bikini jeans set with good fabrics is about 10 US dollars. Taking into account warehousing, transportation and other expenses, the total cost is about ten US dollars.
As for the shipping costs for live streaming, of course consumers have to pay for it themselves.
The same goes for Amazon, eBay and other platforms. In most cases, only if the order amount reaches the specified requirements can free shipping or partial shipping fee be reduced.
After a few shouts, he earned a gross profit of four to five million US dollars and sold off his troublesome inventory. All he can say about this is that the American market is more suitable for retail business.
As merchants raise prices step by step, American consumers have become accustomed to paying high prices for goods, which are far less expensive than in the Mainland. Even if they give up a large part of the profits, they are still guaranteed to make money.
In the early years, a group of supermarket chain brands represented by Wal-Mart eliminated traditional retail stores.
Since the beginning of this century, platforms such as Amazon and eBay have spent money to buy chain supermarkets and seized a huge market with considerable scale.
Now, Suri is thinking about getting involved in traditional e-commerce platforms such as Amazon and eBay, and madly seizes market share with the model of small profits but quick turnover.
Considering that global wealth is concentrated in the hands of a few people, the consumption downgrade in a group of developed countries represented by the United States is quite serious. A new e-commerce platform with extremely high cost performance can exactly meet the needs of consumers in the market.
Backed by China, known as the "world's factory", and provided that allies are strong enough to prevent BuyMe from being severely suppressed, this platform can connect consumers and factories, eliminating the need for middlemen to earn high price differences. It's obviously not that difficult to become bigger and stronger.
If the firepower is fully activated and all parts keep up with the pace, BuyMe may develop very fast. I believe that it will not be long before it will be regarded as a thorn in the side and a thorn in the flesh by many vested interests. All aspects of the relationship must be managed in advance.
This is why Suri believes that from the beginning, certain allies should be tied to the carriage and 30% of the original shares should be decisively divided.
After the YOYO brand special event specially arranged for Hoshino Yuko, Suri continued to sell four-piece bed sheets, sweatshirts, pearl earrings, necklaces, etc.
These goods are provided by several multinational trading companies in the North American Chinese Chamber of Commerce. After deducting the principal, the profits are divided 50-50.
Suri had never had the opportunity to cooperate with the Chinese Chamber of Commerce in the past. This time he wanted to take the lead in finding some reliable suppliers, so he asked his father, who is the vice president of the chamber of commerce, to ask for help and got help from the bosses of several multinational trading companies. Full support.
Suri's social circle is relatively narrow, but his father prefers to make friends.
Since he had a powerful son, it was natural for Dad Su to take a position in the North American Chinese Chamber of Commerce. He hardly interfered in anything on weekdays, only making friends, drinking, playing cards, and killing time.
Many people in the North American Chinese Chamber of Commerce are good at reselling low-priced Chinese goods to the United States because of their language and cultural advantages, and some have accumulated tens or even hundreds of millions of dollars.
Although it has little presence in the United States, its scale is far behind that of the Jews, and it cannot be a help to Suri, it is more than enough to be a BuyMe supplier. Many trading companies have already opened online stores on the Amazon platform.
It turns out.
Brand discounts are easier to sell. Su Rui prepared 6,000 sets of pearl earrings, but only sold more than 4,700 pieces.
With his influence, he personally came out to promote the goods, and it was indeed a bit strange that some goods were not sold out. The only reason is that the number of people in the live broadcast room is limited, and the software and supporting hardware services are still a bit behind.
The entire live broadcast activity lasted for about two hours.
Suri didn't really want to be a live broadcaster. Today, she mainly wanted to promote BuyMe and personally test the platform she spent money to build so that other vendors could have a reference template before arranging this live broadcast.
After the broadcast, I did some calculations and found that the total sales were US$6.33 million.
The preparations are still a bit inadequate. If we sell some cheap toilet paper, shampoo, toothpaste and other daily necessities, or drinks, cosmetics, snacks, etc., the turnover will most likely be higher than now.
Taking a sip of tea to moisten his throat, Suri said to BuyMe’s interim CEO:
"Remember to take a screenshot and post the data. Although the numbers are a bit embarrassingly low, some companies may be interested."
Without waiting for the other party to speak, he quickly returned to the house to use the toilet. Then he found Yuko Hoshino and asked:
"Is the sales speed okay? Unfortunately, if we sell it at low prices, the brand image will be ruined. Otherwise, you can arrange for a team to settle in and open an official YOYO account."
Hoshino Yuko shook his head and said:
"You don't need to sell it so cheaply. It's great to give it a slight discount and use it as advertising. Now that you have the opportunity to sell the inventory, you don't need to be so conservative when arranging production orders next time."
Suri then said:
"Today's advertisement was a little too early. We should wait until it reaches a certain scale, and then I will personally take the initiative to help it become a hit."
"Next time we hold a live broadcast, the inventory here in the United States is almost sold out, and there are still many in Asia. They are all produced with money. It would be too wasteful to destroy them."
Hoshino Yuko just broke out in a sweat and came to Suri's room, throwing away her clothes and getting ready to take a shower.
Suri was busy admiring it quietly and asked her: "After you finish this year's Milan spring and summer fashion show, will you take time to make a movie?"
".Part 2 of "The Ex"?"
"No, Legendary Pictures wants to make a movie called "Godzilla". They want me to co-finance it. And since you happen to speak Japanese, they can recommend you as the heroine. The filming can start in mid-October at the earliest. "
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