Start with 10,000 pigs

Two months later, the construction of the meat processing plant in Qingyanggou was completed, and a breeding farm was also completed.

This farm is quite large and can raise 200,000 pigs at the same time. Lei Ziqing moved all the 100,000 piglets from Qingyang Valley here.

At the same time, construction of a new breeding farm in Qingyang Valley also began.

Five months passed quickly. During this period, luckily there was no epidemic infection that he was worried about. Coupled with the system’s halo capabilities, the survival rate of the breeding reached 98%, and there was basically no loss.

In the past five months, the name of Qingyang Pig has become more and more popular in Yucheng. However, due to limited quantity, Lei Ziqing has always only supplied the restaurants he cooperated with before. Most people have only heard of it but have not heard of it. Tasted.

Those restaurants, on the other hand, have made a lot of money from Qingyang Pig. There are many customers booking every day and the seats are full, and the supply exceeds demand.

So far, the original 10,000 pigs have been sold out, and the 100,000 piglets introduced later have grown up and weighed more than 300 kilograms.

In addition, he did not stop introducing new piglets during this period. In addition to the 100,000 piglets that have grown up, there are also more than 200,000 piglets and piglets that have not yet grown up.

Relying on this supplementary method, even if the 100,000 grown pigs are sold out, there will still be enough pigs to fill the vacancies immediately. For the time being, there is no need to worry about insufficient production within Yucheng.

To the outside world, five months have passed. Although the overall situation of swine fever has been controlled, the entire pig market is still showing a sluggish trend.

Many farmers who have suffered huge losses during the epidemic are afraid to try again. As a result, the supply of pork pigs to the market is still insufficient and demand exceeds supply. For this reason, the government has also increased a lot of support.

Therefore, although the price of pigs in this market has not continued to rise, it has not declined either. The price of ordinary pigs for slaughter is still stable at around 20 yuan, and the price of Lei Ziqing’s latest 100,000 Qingyang pigs will naturally not be the same. Change.

Lei Ziqing has decided that even if the impact of the epidemic is completely over and the pork market returns to normal, the price of Qingyang pigs must remain at a minimum of 25 yuan to ensure that it is different from ordinary pork.

This is not only to protect his own interests and maintain the brand value of ‘Qingyang Pig’, but also to ensure the interests of other ordinary farmers.

After all, if his Qingyang pigs are priced at the same price as ordinary pork, then who would be willing to buy ordinary pork? Isn’t this deliberately disrupting the market and destroying the jobs of other farmers?

What’s more, the pork market is so big, he is satisfied if he can only capture 20% of the high-end pork market. He does not expect to occupy the ordinary pork market, and it is impossible to occupy the entire market.

Therefore, setting a relatively high floor price for Qingyang pork not only ensures its own interests, but also maintains the balance of the market.

Of course, the base price of 25 yuan is only the price of fat pigs, which is different from the retail price on the market. Lei Ziqing also plans to engage in retail in the future.

When the time comes, the retail price will naturally be higher than the selling price.。

…

With crackling

firecrackers and loud gongs and drums, a newly opened shop seemed very lively, attracting many onlookers.

Qingyang Pork Direct Store!

On the plaque in front of the store, seven large text signs are lined up neatly, which can be clearly seen from a distance.。

“A direct-operated store of Qingyang Pork?”

“Is it the

Qingyang pork sold in restaurants? Is it also available on the market?”

“I have eaten it at Derong Restaurant before and it tasted really good. As long as the price is not too expensive, I will buy a few more pounds and go back.。”

“It is also pork, but I heard that Qingyang pork is more delicious than other pork and has much higher nutritional value. ”

In the directly-operated store, Lei Ziqing looked at the onlookers outside and seemed very satisfied. He was looking forward to the next sales situation. It should be good, right? After all,

he spent money to hire a lot of people!

When things came to a close, although he was very confident, he still felt uneasy before the results came out.。

“Boss, the time has come. ”

Liang Bin reminded him by his side. Now Lei Ziqing no longer needs him to go around the market to find sales channels. Now Qingyang Pig has gained enough fame in Yucheng.

This reputation will be centered on Yucheng and spread to the surrounding areas. As cities and regions spread, people will naturally come to him. Therefore, when he opened a direct-operated store this time, he transferred Liang Bin here. If he does well in the future, he will be specifically responsible for the direct-operated store.

Talents are rare. Liang Bin has been his employee from the beginning. His ability and attitude are also very good. He is worthy of his trust and he is happy to support him.。

“Then let’s get started! ”

Nodding, Lei Ziqing walked out of the store. The store is going to do business next. It’s useless for him, the boss, to be stuck in there. It’s better to go outside and watch, so as not to put psychological pressure on his employees.。

“Qingyang Pork Direct-operated Store is opening a big discount today, with a 20% discount on the entire store. Fellow folks who want to buy it, hurry up! ”

Liang Bin was also brave. He held a loudspeaker in his hand and started shouting while standing at the door of the store. Then he saw that the crowd of people who were watching suddenly moved and filed in. Many of them even pushed the ground out of fear

. If you are one step late, you will not be able to grab it. Lei Ziqing is frightened. If there is a stampede, he will be extremely happy and sad.

Fortunately, his Qingyang pork is expensive, and those old men and women who like cheap prices are not his. Target customers, so they are not among the crowd. Otherwise, his directly-operated store selling pork would have to hire security guards to maintain order. The directly-operated store,

this was when he was planning to open a meat processing factory. I had the idea that it should have been matched with the processing factory, but because the processing factory was ahead of schedule, the directly-operated stores did not appear until the current production was sufficient. The

existence of the directly-operated stores is to further pursue the maximization of its own interests, and at the same time to develop His own sales channels.

If he wants to bring Qingyang pork to the market, naturally he can’t just sell it to restaurants. The restaurants can’t eat all his pork, and ordinary consumers can’t go to restaurants to buy pork.

This direct operation The Qingyang pork in the store is also more expensive than that sold to restaurants. This is not because he treats it differently, but the difference between retail and wholesale.

Those ordinary pork, the butcher bought them for twenty-one pounds and then cut them into pieces. Later, it was sold in the market for more than 30 kilograms!

Then the retail price of his Qingyang pork in the directly-operated store is naturally higher than this price. Ordinary Qingyang pig lean meat is 45 kilograms. , which is about the same price as ordinary beef.

It is more expensive in direct-operated stores, caters to a wider market, and also has a more publicity effect on the Qingyang Pig brand. This is the benefit of opening a direct-operated store!