Start with the script killing shop
Chapter 290 Word-of-mouth Guidance
"From the perspective of passenger flow, the number of tourists is steadily increasing. The number of visitors to the park was 2,971 on October 1, 3,112 on October 2, and there was a significant increase to 3,599 on October 3. And the number of hotel rooms on October 3 80% of the rooms are booked, and the rooms are fully booked today.”
"In addition, the sales of merchandise around toys and Taiping Town are in excellent condition. The daily sales in the past three days have exceeded one million. The cavalry toys are still in stock, but the inventory of coarse linen clothes in Jinxiu Clothing Factory is less than 20%. Shen Lirong has contacted The clothing factory is working hard to replenish its inventory before the Morrowind team building date."
On the morning of October 4, Hu Qing, who had been busy for three days, came to Jiang Qi’s office to report to him on the situation of the amusement park.
In Hu Qing's view, although Jiang Qi had been in the amusement park for the past three days and even stayed in the amusement park at night, he had done nothing.
Apart from walking the dog, sleeping, catching fish, queuing up to play projects, and going to haunted houses as NPCs pretending to be tourists, he didn't do anything serious that a boss should do.
But what is the proper thing for an amusement park owner to do?
Thinking of this, Hu Qing couldn't help but feel a little lost.
Although he worked in a large amusement park for several years and climbed to the position of a senior executive, the owner of the amusement park where he worked before never took care of things. The former boss had other businesses, and the amusement park was a side business. He was not involved in any business affairs except for reading monthly income reports. Unless there was a big event, the amusement park reports would not reach the boss's desk.
Thinking about it this way, Hu Qing felt that Jiang Qi was a qualified boss. At least he was willing to listen to his daily report.
Jiang Qi was stunned when he heard that the stock of coarse linen clothes was low.
Admittedly, when he first went to Chengzi's clothing factory to order clothes, he didn't order many coarse linen clothes, mainly because he didn't expect such clothes to really sell.
The coarse linen clothes sold in the amusement park do not look like coarse linen clothes. They are actually fake coarse linen clothes made of polyester and cotton. The materials are genuine, worn by the real lower class people in ancient times, and have been certified by Huang Fugui himself.
Of course, it's not that genuine. After all, it’s hard to find materials of such poor quality these days. Chengzi’s clothing factory has done its best.
When the clothes first arrived, he tried them on out of curiosity, rubbed the skin, and asked people to wear this suit to run a marathon. It is estimated that all the people who should be beaten before the marathon was finished, it was a proper torture device.
"I can understand the booming sales of cavalry toys. After all, I have seen the queues at the toy theater in the past two days. When tourists leave the park in the afternoon, which child does not grab a cavalry toy. But how can the rough linen clothes sell so well? Hot? Where are the other clothes?" Jiang Qi was confused.
"The sales volume of other clothes is mediocre." Hu Qing said.
The clothes sold in Jinxiu Clothing Store are relatively expensive. Unless they get discount coupons for ready-made clothes like Zhou Yuan and Fang Fang, few normal tourists will spend hundreds of dollars to buy ancient clothes in the amusement park.
This principle also applies to the clothing store opened by Jiang Bing. Ancient clothes in the amusement park cannot be sold, and modern clothes cannot be sold. Except for a very small number of tourists who decided to stay in the park hotel on a temporary basis and needed to buy a change of clothes, the probability of the rest of the tourists coming to the amusement park to buy clothes was basically zero.
The clothing store is also the one with the worst business among Jiang Bing's more than 20 stores. Jiang Qi feels that Jiang Bing's inventory may not be half sold by the end of the year.
But it doesn't hurt, because she originally collected these stocks from Jiang Xiaohong, or borrowed them to be precise. If she couldn't sell them, she just returned them to Jiang Xiaohong. Anyway, she didn't borrow much.
The money she earns from drawings is simply not enough to buy goods for more than two dozen stores, so she basically buys whatever she can. The food ingredients for Chuan Chuan shop and other restaurants are borrowed from the canteen, and she waits until the end of the month to clear the accounts and make money before settling the bill.
It is precisely because of this that the purchase, shipment, water, electricity, and clerk wages of all Jiang Bing's stores are calculated together with the running expenses of the amusement park to facilitate tax payment. Shen Lirong and Hu Qing also murmured privately that the boss's family was really interesting. The elders were all very reliable, while the younger ones were all unreliable.
"How was the discussion over at Morrowind?" Jiang Qi decided to ask something important.
"Morrowind is very interested." Speaking of this, Hu Qing's tone became more cheerful. Talking about a big team building contract for the amusement park as soon as it opened would definitely add to his work achievements. "It is said that one of their school directors is very interested in our amusement park. If nothing else happens, we can reach a conclusion in the next few days."
"And the offer given by the other party is very good. They are willing to pay the original price for the tickets, and they only need the amusement park to include meals."
"However, the other party also has a request. They are very interested in the theme activities of Taiping Town and hope that the activities of Taiping Town will be open all day long during the package period." Hu Qing added.
"These are all simple. Just discuss the specific details with the other party, and let me know when it's finalized." Jiang Qi said that it is the uncle who arranges the garden, and as long as the money is in place, everything will be easy to handle.
Currently, the number of visitors to the amusement park during the National Day is only 3,000 a day, but Chenfeng Park directly increases the number of visitors to 5,000 in four days. What kind of bicycles are needed?
Not to mention that these students in Morrowind are all super high-quality tourists with money. From kindergarten children to teenage high school students, they are all the main consumers around the amusement park. This wave of package tours can definitely push the amusement park’s sales. A small peak.
"There is another question. The average daily passenger flow during the amusement park is 5,000. Most of the visitors are children and students, and meals are included. Will the current number of employees in the amusement park be insufficient?" Jiang Qi asked with some worry. asked.
"Boss, you don't need to worry. Just hire temporary workers for a few days." Hu Qing said with an expression on his face, "Leave this little thing to me, it's definitely no problem."
"Temporary worker?"
"At that time, the staff shortage will mainly focus on some basic service personnel such as waiters in restaurants. They do not require basic skills and are easy to recruit. I have already inquired with Director Huang. Our amusement park is relatively remote. If travel expenses and meals are included, it will cost 10 yuan. The money is enough for an hour, and it will definitely be no problem to recruit 50 people.”
"Ten yuan an hour refers to effective working time, and breaks are not counted."
Jiang Qi:? ? ?
"How could Uncle Huang know?"
Hu Qing was a little confused: "Director Huang is the HR director."
Of course Jiang Qi knew that Huang Fugui was the HR director, but the problem was that Huang Fugui was just an ancient person who had just come to modern times for more than a year. Although he is very sociable, good at business, and has business acumen and management skills, he is actually a semi-modern person who is very good at King of Glory, has not learned much about online shopping, and only likes to watch mindless sweet dramas when watching TV series. .
Shouldn't it be only a hard-working college student like Liu Lan who knows the inside information that you can recruit a lot of student workers for 10 yuan an hour?
Jiang Qi felt that Jiang Bing might not even know that these days, you can hire a student worker to do hard work for you for just 10 yuan an hour.
"The recruitment of temporary workers will also trouble you." Jiang Qi chose to pretend that he had not said what he just said. He was the boss anyway, and it was impossible for Hu Qing to ask further questions if he did not continue.
"Don't worry, boss." Hu Qing nodded solemnly.
"But why is the school director of Morrowind so interested in our amusement park? I remember that when you told me about the previous incident, the staff at Morrowind contacted you directly. It seems to be their autumn outing this year. Money is tight, so I wanted to choose something high-quality and low-priced, so I chose our amusement park.”
"Is it possible that their school directors have come to our amusement park for private visits in the past few days?" Jiang Qi made a bold guess.
Hu Qing:......
"not at all."
"It is said that I saw the review of the park posted by your friend Miss Zhou on the Internet, so I am very interested."
"Is this school director a girl?"
"The man, if I remember correctly, his surname is Han. He is the school director with the largest shareholding in Chenfeng and has a lot of say. His son is in the first grade of Chenfeng Elementary School in City A this year and will also come to participate in this autumn outing. , so I am more concerned about the autumn outing."
Jiang Qi was shocked: "Morrowind's biggest school director actually reads short books?!"
Zhou Yuan's efficiency is very high. After returning home on the afternoon of the 2nd, she wrote the review all night and posted it on Xiao ○ Book, Weibo, Dazhong Review and other platforms.
Liu Lan followed Zhou Yuan's Xiaoshu account and immediately forwarded Zhou Yuan's review to Jiang Qi. The title of the review was "The newly opened treasure amusement park in Xuncheng must not be missed!" 》.
Jiang Qi has read the entire review. It is full of pictures and texts, and the use of various emoticons is superb. It can only be said that Zhou Yuan is worthy of being an employee of a high-end navy company. Although it is just an ordinary operation, the level of writing promotional copy is so perfect that no one can tell it is an advertisement.
I'm so proficient in using all kinds of Internet slang. Why would I be sad if anyone misses this amusement park? OK?
The pork shops and dim sum in Taiping Town are so delicious that you will stomp your feet.
Toy Theater's Toy Drama Zetsuko and the like.
At first glance, it seems that the whole article is full of nonsense, but in fact there is not much nonsense. If you look closely, it is still a soft advertisement. If you think about it carefully, you will feel that it is a conscience evaluation of ordinary netizens who surf the Internet intensively.
Among the pictures posted by Zhou Yuan, there is even a picture of a trash can in a dollhouse.
It was the best one that Jiang Qi picked out from a Cthulhu-style trash can, and was specially placed in the unlit corridor on the second floor, at the door of the room.
As long as the player stumbles over this trash can and shines it with a flashlight, the player is guaranteed to jump up in fright, and the effect will not be inferior to that of a female ghost squatting in the kitchen cabinet eating braised meat.
Speaking of the employee pretending to be a female ghost squatting in the kitchen eating braised food, she has indeed eaten a bit too much these days.
Maybe it's because the work is too boring and the range of activities is not large. In addition to playing with fish and playing on the mobile phone, she eats braised food. According to Lili, she even eats braised food while playing with her mobile phone. She eats braised food very quickly.
For the sake of the employee's health and not to suffer from high blood lipids due to illness due to work, Jiang Qi decided to transfer this outstanding employee to another position next week and change him to a role that does not allow him to have high blood lipids.
Back to the topic.
Although Zhou Yuan has posted reviews on various platforms, the one that received the best response was Xiao ○ Shu, which was a popular review, while the other platforms were average.
Of course, the popularity of Zhou Yuan's evaluation has nothing to do with the quality of her evaluation itself or the platform. It is mainly because Jiang Qi spent money to promote it.
Weibo promotion is too expensive, buying a hot search Jiang Qi can go bankrupt. Considering the cost-effectiveness, Jiang Qi chose high-quality and low-priced small books. It went viral as soon as I bought it, attracting many comments from netizens who also went to the amusement park. The number of likes, collections, reposts and comments was quite high. Zhou Yuan was so happy that she even posted it on her WeChat Moments to show off.
Jiang Qi could only say that Zhou Yuan's operating agility as a high-level navy company was too poor.
Jiang Qi placed so many orders with Fang Jing Company, and he knew Fang Jing Company's basic promotion process and methods clearly. Zhou Yuan was so stunned that she didn't react to such a basic purchase of an advertising promotion package. She thought it was because of her good reviews and the response she got based on her own strength.
It is precisely because of this that when Hu Qing told Jiang Qi that Chenfeng’s School Director Han was very interested in the amusement park after reading Zhou Yuan’s review, his first reaction was that this male school director actually loved reading books. .
Hu Qing silently wiped the non-existent cold sweat on his head and found that although he had been in contact with the new boss for more than a month, it was still difficult to keep up with the new boss's jumping thinking.
"I heard that it seemed that school director Han's wife saw the evaluation first."
"However." Hu Qing changed the topic, "I think this kind of evaluation, comments, and circle of friends promotion are very suitable for the promotion of our amusement park."
"After all, Xuncheng is not a tourist city, nor is it a provincial capital or a first- or second-tier city. At present, the main visitors to the park are still locals."
"So word-of-mouth is very important to the park, and taking the word-of-mouth route should be a good way to promote it. In the past few days, I have sent many people to randomly distribute questionnaires about giving gifts at the exit of the park. The park's praise rate is astonishingly high. Especially for families with children. , the praise rate reached a very rare 100%.”
"Is a 100% positive rating rare?" Jiang Qi asked, he really didn't know.
On the opening day of the amusement park, he completed two of his main quests. Among them, the main quest with two hundred positive reviews and no negative reviews was completed during the Taiping Town event. After completing the two quests, the game has not issued him a new main quest. .
Jiang Qi can still understand that the first main line task has not been updated. After all, in his opinion, the first main line task is related to the script store. Now that he has given up on the script store, he can accept that the game has also given up and is not updated.
But it would be outrageous not to update the second main quest. This amusement park was in ruins just after it opened. How can this game be better?
And this card is just for selling, right? Seeing that Jiang Qi is rich now, the amusement park generates a million dollars a day, and he can still earn the cost of buying it no matter how bad it is, so he just doesn’t even release the main quests, right?
"It's very rare." Hu Qing affirmed. "Although this kind of questionnaire may not be completely true and valid, the 100% positive response at least shows that the customer satisfaction level has been maintained at a very high level in the past few days."
"With such a high reputation and careful guidance of fermentation, we should be able to achieve good results."
Jiang Qi nodded to express his understanding.
Due to its congenital conditions, Xuncheng is actually not suitable for opening a large-scale amusement park. If the demographic dividend cannot be reaped, spending large amounts of money on advertising can yield good results in the short term, but it will definitely result in losses in the long term.
If you rely on word of mouth, the results will be slow but stable, and the most important thing is the low cost.
Although Xuncheng's economy is underdeveloped and the city is not prosperous, it is not suitable for opening an amusement park, but it also has the advantage of being underdeveloped economically - cheap labor costs.
There are nearly 200 employees in the amusement park. Except for the interpreters and technicians who play key roles, most of the employees' salaries are not high. They are around 3,000. After deducting five insurances and one housing fund, you will not get 3,000, plus a monthly limit of 1,800 overtime pay. Just over 4,000.
Compared with cheap labor costs, amusement park tickets are not cheap.
Generally, ordinary amusement park tickets in first-tier cities are only between 200 and 300. Tickets for Galaxy Script Theme Park are currently 158. According to the current situation, the price will increase depending on the situation.
It can only be said that theme parks take advantage. Tickets for ordinary amusement parks are generally 200 to 300, while theme parks are 500 to 700, leaving Jiang Qi with a lot of room to increase prices.
Low cost and high ticket prices, as long as the number of visitors to the amusement park can be maintained at a relatively acceptable number, coupled with the astonishing sales volume of peripherals in the park, the profits will definitely be considerable.
If amusement parks can one day raise their prices to a level comparable to that of Disney and Universal City, then Jiang Qi’s purchase of hundreds of millions of scripts in the script mall will no longer be a dream.
I just hope that if that day comes, Xiaoka can keep his original intention and apply for Jiang Qi’s super discount of 20 off when he buys 10,000.
20 off for purchases over 10,000, 200,000 off for purchases over 100 million, that’s a lot!
It’s enough for Jiang Bing to open several stores.
"You can try it." Jiang Qi nodded, "Leave it to you."
"Okay boss!"
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