Struggle in the Steam Age

Selling the drug at a low price is not without benefits. For example, it will greatly enhance Lawrence's reputation.

For another example, when dealing with churches of the gods who tend to be kind, orderly, or even civilized race camps, these practices will make Lawrence have a higher reputation with the church, and it will be much more convenient to do various things.

But nothing in the world is absolutely perfect, and Lawrence's approach does not mean that there is no bad side.

To give the simplest example, after Lawrence insisted on the low-price policy, the natural income of the hospitals and drug research institutes under his command was not very high.

. Although there will be no problems in the short term according to the situation on the island, Lawrence is worried that these institutions may not be able to retain people after a long time, and then weaken the level of these institutions as a whole.

After all, for the vast majority of people, the daily necessities of life are the most important. Therefore, it is indeed important to talk about feelings with those people and establish rules, but various material things also need to keep up.

However, as a scientific research institution, it is definitely impossible to meet everyone's material needs simply by operating on the island's allocation of operating expenses. So Lawrence had to find a suitable project for this scientific institution.

After repeated research, Lawrence chose health care products as a breakthrough for these institutions to make money.

The reason why they chose this direction is that on the one hand, health products and medicines come from the same source, so if they can study medicines, they can study health products, and at the same time, they will not forget their own work in the process.

On the other hand, with the advancement of industrialization and the increase of wealth, the number of rich people is also increasing. After meeting the basic needs of food, clothing, housing and transportation, everyone begins to pursue some more things, such as physical health.

As a result, the health care product market in many countries in the world has also begun to appear and is getting bigger and bigger, which can be regarded as a new sunrise industry.

But like most emerging industries, the health care market is in turmoil right now. On the one hand, those traditional health care products with extraordinary power are not only expensive, but also low in output. It cannot meet the needs of ordinary people.

On the other hand, the entire market is full of mud and sand, and many people put all kinds of health products that have no medicinal effect or even serious side effects into the market, and use this to earn a lot of black-hearted money.

As for Lawrence, because he had seen too many advertisements of health care products in his previous life, he immediately realized the problems existing in the health care products on the market and had his own solution.

When investigating the special products on Green Island, Lawrence quickly discovered that the fish oil extracted from the local fish that live in cold water has very good health effects.

Therefore, in the trade, Lawrence proposed that Green Island could use fish oil as a trade material. For these Green Islanders, although these fish oils can light lamps, they can also be used to treat night blindness.

But compared to the medicines that Lawrence used for trading, they were more willing to replace these things with obvious fishy smells with life-saving medicines.

Unlike the previous high prices for life-saving drugs that would affect the mastery of extraordinary power, the Bai Ze bloodline obviously does not object to Lawrence's practice of obtaining high profits in health care products.

After all, medicine is a necessity, asking for a high price is a bit like taking advantage of the fire. But health supplements are not such a necessity. Therefore, in the business of health care products, as long as Lawrence does not cheat or cheat, it is his own, and there will not be too many moral issues in this regard.

As for the first batch of health products Lawrence plans to launch, there are three types of health products. The first one is a tonic made from these deep-sea fish oils. The selling point is that it can improve eyesight and strengthen the body.

This effect is not pure bragging, because the effect of these fish oils can be seen according to the divine spell appraisal and animal experiments of the clergy of the Church of the Suffering.

In addition, in the previous stage of investigation, Lawrence also found that those who insisted on taking fish oil in this area were indeed in better health under the same conditions than those who did not take it at all.

The second health product is a kind of herbal medicine for strengthening the body provided by the tauren.

According to the tauren priest Lanhua, this is a kind of herbal medicine that can be eaten by both humans and tauren, but the dosage and the ratio of certain medicines need to be slightly adjusted for different groups of people.

As for the effect, it is also very simple, that is, long-term consumption can improve the user's internal circulation, and then achieve the purpose of improving people's physical fitness.

According to the Orchid Priest, the raw materials for this medicine are relatively easy to obtain, and the preparation is not too difficult. In the earliest time, it was used to lay the foundation for ordinary people to become superhumans.

It's just that after coming into contact with humans, the tauren got another potion that cost a little more but had a much better effect, so this potion was gradually eliminated.

As for the reason why this potion has been rediscovered now, it is also very simple, that is because the effect of the existing potions used to improve the basic quality has been optimized to the extreme, so it has become a professional potion with a narrow range of applications .

Take the currently popular medicines for improving physical fitness as an example. If you want to achieve the correct effect, you must take a lot of nutrients while taking the medicines, and do corresponding exercises.

If you don't do this, these medicines will not only have no effect on strengthening your body, but will cause some damage to your body.

This is naturally good for those who aspire to become superhumans or warriors, because it can help them exercise their bodies most efficiently, but it is not suitable as a health supplement.

The old prescriptions mastered by the tauren are just the opposite, although from the perspective of simple physical fitness, these medicines are indeed not as effective as the new medicines. But in terms of performance, it is much milder than the new medicine.

Considering that most of the consumers of health care products are ordinary people with not particularly good physical fitness, and there are even many elderly people and women. So choosing those old-fashioned medicines is more in line with the needs of the market.

But even so, in order to make the medicine more universal, the effects of those old medicines have been weakened by several layers.

With the cooperation of witch doctors, priests on the tauren side, and scientific researchers on the human and ratman side. They successfully modified the drug, replacing some of the original materials with milder ones.

In addition to reducing the efficacy of the entire drug, they also adjusted the concentration of the active substance in the drug in the final developed product, greatly reducing the content of the active ingredient in the drug.

Doing so can indeed reduce production costs, but Lawrence's reduction in drug efficacy is not to cut corners. After all, those medicines are standard professional medicines, and in order to make this medicine suitable for ordinary people, it must be weakened to a certain extent.

After all, the stronger the efficacy of these nourishing things, the better, otherwise there would not be such a word as "deficiency is not tonic".

Especially for those ordinary people with average physical fitness, or even weaker, health supplements that are too powerful actually taste no different from chronic poisons.

The third and last medicine came from the Rat People, and it was a medicine made from various lichens and fungi. The effect is similar to that of a certain blue pill in Lawrence's previous life.

Of course, the effect of this medicine is the most unstable of the three medicines that Lawrence and the others are about to launch, because the causes of some problems are too complicated, so it is basically impossible for them to make a universal medicine in this regard. Elixir.