Super Game Empire

Chapter 352 Sony PS is listed

Just as Longteng was busy forming the Dakar Rally Team, discussing the advantages and disadvantages of the Three-dimensional Engine 3, and discussing the production and release time of multiple 3D Three-dimensional games, news finally came out of Japan that Nintendo and Sony took action together!

Sony announced that they have officially entered the home TV game console platform and will soon launch Sony's own 32-bit processor game console playstation, and Sony will join Nintendo to participate in the International Consumer Electronics held in Chicago on September 20

Product Exhibition.

The TV game industry is on the rise again. A Panasonic 3do just fell half a year ago, and now a Sony, who is born in precision instruments, will this bring a new atmosphere to the game industry and break the semi-monopoly of Sega's dominant company.

situation?

Everyone is waiting and seeing, and ordinary players cheer. After all, the quality and performance of these durable electronic consumer products are the best, quite reliable. Now that they enter the TV game industry, PS will continue to give

Everyone brings surprises!

Other companies in the same industry are most curious about the performance data of PS. Although the 32-bit CPU is much stronger than SFC, it is nearly two years later than Sega's SS. No one can predict whether this market will still be bought or not.

!

Yang Yun knew the performance of the machine. He didn't care much about the entry of PS. What he was more worried about is Nintendo's attitude, because judging from Sony's official statement, Nintendo is likely to play the role of PS release.

Play an important role!

Long Teng immediately held a conference call. This time, in addition to the participation of Sega in Japan, Xiao Liangyu and Jiang Shaoyun were also shouted during the break, and Yang Yun was very nervous.

"Sorry, it has affected your North American and European employees' rest!" Yang Yun asked these people for help. The first sentence was to apologize, and his attitude was very low. Everyone said it was okay and didn't care about such trivial matters.

Yang Yun continued: "Yongping has explained the joint statement between Sony and Nintendo just now. I want to hear your ideas, how to deal with them, what are the difficulties, and what are the difficulties. Let's talk about it! Shaoyun, come first."

Jiang Shaoyun said: "Over the past year, Nintendo's North American branch has become smaller and smaller. Arakawa is in Japan for most of the time, and many things in North America are left to his deputy to take care of. As Nintendo shrinks in the console market, their

The business scope has narrowed, and it can only rely on millions of old FC and SFC customers to maintain sales of new games. More than 95% of new customers who purchase home consoles for the first time will not choose Nintendo."

Yang Yun asked: "What do you mean is that Nintendo may withdraw from the North American market?"

Jiang Shaoyun said: "No, although they are shrinking, the entire distribution channel has not shrunk, but its relationship with the dealers is closer. They do this. On the one hand, they keep the sales channel not collapsing, and the core dealers still maintain close contact.

On the one hand, I guess, Nintendo may share sales channels with Sony!”

What?!

Everyone at the meeting found it incredible. This is too incredible, right? Nintendo is still the king of the past, and Sony is just a fledgling young player. How can He De be on par with Nintendo? Shared sales channels?

Yang Yun's heart sank, which was also a problem he was worried about. And from what Jiang Shaoyun said, it is very likely that the real situation is worse than this!

Xiao Liangyu took over the conversation and added: "The situation in Europe is similar. Although Nintendo's market shrinks, they have not seen them lay off employees and sales staff. Nintendo's store even publishes job advertisements in newspapers all year round."

Wang Zhe said: "It doesn't seem obvious to Japan. After all, Japan is Nintendo's base camp. Even if all overseas markets are cancelled, Japan will not have any major changes. I heard what you said, will Nintendo and Sony establish a joint venture?

Or is Sony acquiring Nintendo?”

Yang Zhan introduced: "I'll introduce the shares of Nintendo in detail, which should be able to solve all your doubts. Nintendo's largest shareholder is Yamauchi and his family, who holds 16% of Nintendo's shares; Morgan Investment Bank of the United States holds

9% of shares, ranking second; the Japanese government holds 5%; the Guardian Investment Group holds 5%; the United States Fidelity Investment Group holds 5%; Franklin Templeton Investment Company holds 5%; executives and secondary levels

A total of 4% of shareholders, and the remaining 51% are all circulated in the Tokyo stock market and are held by hundreds of fund companies and countless retail investors respectively."

Tsk, everyone unanimously sighed that the membership of this company is really complicated. In this case, you can hold billions of dollars in cash for a long time, have no foreign debt, and never use high dividends to increase the stock price.

This scale can only be said to be a miracle. Yamauchi Hiroshi is really a powerful emperor!

Yang Yun calculated the share of the composition and said in a deep voice: "If Sony wants to invest in Nintendo, it either gets a certain amount of transfer chips from Hiroshi Yamauchi or buys them from several other investment companies. I think this is very good.

What may happen is that the two companies are definitely not as simple as sharing sales channels!”

Yang Zhan agreed: "Fidelity and Franklin Templeton are both giants of American mutual funds. They are under performance pressure and may leave when Nintendo's stock price declines. In addition, I think Hiroshi Yamauchi personally has the greatest chance of selling!

Yamauchi holds 16% of the shares, sells 5% and has 11% left, and can still control the behemoth of Nintendo.

Sony took over 5%, and the two parties reached a strategic partnership to develop together. When they thought of this ending, Yang Yun couldn't help but shudder.

In 1989, Nintendo released Game Wave, with a market value of up to $20 billion. Even if it now only accounts for about 19% of the market share, its market value is not less than 6 billion. In addition, the 3 billion cash they hold,

It is still more than twice the total assets worth more than 4 billion US dollars than Longteng, and this opponent is still very terrifying!

"No, Yang Zhan, you have to find a way to stop this from happening, or try to make them pay a high price!" Yang Yun also wanted to make his last effort.

But Yang Zhan said: "Mr. Yang, I'm afraid it's too late. If Hiroshi Yamauchi personally transferred his shares, he could have negotiated privately. Afterwards, he could use only one trading announcement to dispel investors' questions. What's scary about Nintendo is not his stock.

The price is its real R&D and game distribution strength."

Shinto Nakayama added: "Many of the 20% producers who refuse to sign an exclusive agreement are going to develop games for the PS platform. According to our guess, perhaps Nintendo will provide game production for PS."

It was raining all night long, and Yang Yun was worried about whatever he was worried about. He thought of these things a year ago, but he was powerless and could only watch all this happen under his nose.

Now that things have really happened, Yang Yun feels that he has not done well, and the intensity of the attack on Nintendo is too small to regain the market, and Sega and Longteng cannot turn over; the impact is too strong, and this will happen again

In this case, call Nintendo to Sony for help!

What a difficult game!

Bang!

Yang Yun pounded the table heavily and said viciously: "Okay, since you dare to join forces, I will take you all in one fell swoop! 1995 is the first year for our Longteng to exert force, and it is not certain who will kill you!"

From 92 to 94, Longteng has not made much noise in the past three years, and has not clamored to force anyone to defeat whom. Now it is time to clear his throat and speak out to prove his existence!

"The International Consumer Electronics Products Exhibition will be about ten days away, so let's go to the ring! In addition, we will issue a final notice to the defected game producers. If they go to Sony, don't think about coming back!" Yang Yunleng

Humph, his eyes shining with a cold light. He was going to take a ruthless move and use his ultimate move!

"Ah?" Everyone was shocked, and Zhao Yongping advised: "Mr. Yang! You will offend a lot of game producers like this! I think Nintendo was so monopolizing back then, wasn't it defeated by us? Should we go to Nintendo?

The old way?"

Wang Zhe also advised: "Mr. Yang, there are also large cooperative companies in Japan that refuse to take exclusive rights. Koeung Co., Ltd. will pause several of their PC games and ask for multiple platforms to transplant. If we refuse, then Koeung only has one way to go.

Devote to the camps of Sony and Nintendo. It’s better to allow them to port on multiple platforms. At least we can win some players in the glorious game!”

It's okay if you don't hear this. When Yang Yun heard the name of Gwangrong Co., Ltd., he burst into anger: "Gwangrong? Let them go! Longteng's first to squeeze to death was them, except for the TV games that they can't sell.

When I go out, I will make their PC games not sell well!”

The current Glorious Company is able to take advantage of "Nobunaga's Ambition" and "Age of Discovery". As for "The Three Kingdoms", under the squeezing of platforms such as md, ss, and gg, this game has been squeezed to death by Longteng.

The most popular Three Kingdoms game in the world is the Longteng version of Three Kingdoms.

But "Age of Discovery" is a bit of a headache. Those who can be compared with it in later generations are almost impossible to find. The Great Voyager series, East India Company, Era series, and Sea Merchant series. Although these games are also good, they are famous.

There is indeed more than a little loss on it.

If this game is kicked away by Yang Yun and is prohibited from being released on SS, then Glory Company can only choose to cooperate with P.S. In this case, wouldn’t it set a strong opponent for itself?

For a moment, Yang Yun began to hesitate whether he wanted to take back his harsh words just now... (To be continued, please search for Astronomy, novels are better, updated and faster!

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