Super Game Empire

The Christmas promotion period in 1998 is about to begin again. According to convention, well, this can only be said to be Lin Zhiling's convention. Every year at the Christmas promotion, she likes to shop in Paris. Even if she has money, she will spend it no matter how much she spends it.

There is no need to line up with others to swipe credit cards, but she just likes the feeling of scrambling.

But this year, the situation was special. She was so big that she could go to Europe with a big belly. Finally, she thought about it and went to Hong Kong for safety reasons, and Yang Yun accompanied her.

It is boring for some people to go shopping with women, but Yang Yun is fine, so he likes to buy himself some weird things. Anyway, for him, money is just a number, and I will accompany them today

There are four bodyguards who sweep the street together to specialize in picking up things, and a secretary is special in swiping cards. Who doesn’t like to go shopping like this?

"Oh! Sony's Hong Kong franchise store!" This is Tsim Sha/Tue, a shopping, tourism and diet concentrated area. Yang Yun and his group ate and drank here. They accidentally saw this big sign, "Hong Kong Sony"

The four words are particularly conspicuous, and they are hung in the property promotion area of ​​a hypermarket across the street.

"Dear, you don't even worry about shopping~" Lin Zhiling pinched Yang Yun's hand, said casually, and first walked towards the store.

Yang Yun quickly thought in his mind, I wonder if Sony will release PS2 this year? Can they still hold on? He picked up the phone and contacted the people from Longteng Hong Kong Branch, and got a question that made him feel quite good.

Something unexpected happened - Microsoft also opened a software store in this store.

It’s not enough if you don’t go and check it out now. I don’t know what activities will they do on Christmas promotions?

Zhihe Foreign Company is the full name of this store. It is basically a concentrated place for fast-sale products, a mobile phone store of Motorola and Nokia. A specialty store of electrical appliances such as Sanyo Toshiba in Japan, plus high-end clothing brands, well-known restaurant chain stores,

After Yang Yun walked in, he felt like this Wanda commercial body ten years later.

Yang Yun asked the bodyguard to follow Lin Zhiling to leave first. He wore toad glasses alone and put his hands in his pockets. It was no different from the Hong Kong small-scale driver who had some spare money. He walked slowly to the Sony store leisurely.

Unfortunately, there are other Sony products, TV sets, walkman, Sony Entertainment's movie discs, music CDs, and home game consoles, but I didn't see the PS2 he expected.

"Hello sir!" The salesperson spoke Cantonese first. Seeing that Yang Yun couldn't understand, he immediately changed to Mandarin to say hello.

Yang Yun asked casually: "What new products have you released this year?"

"This year there is a new generation of Sony Vio laptops, and the latest digital camera dsc-f2 of cybershot..." The sales lady introduced incessantly.

But while Yang Yun listened, he looked around and didn't see the words ps2 appear.

"What are the new games of PS?" Yang Yun interrupted her.

Another introduction, the sales lady brought a game list. Yang Yun looked at it and found that it was basically new versions of some old games, and there was no innovation. It seemed that they were in a hurry to catch up with this Christmas promotion season.

"Sir, do you need to try it?"

"Oh. No need, pack all the genuine records of Wang Leehom, Zhang Xinzhe, Lin Zhixuan, and Harlem Yu. Can you provide mailing service? Thank you, I'll swipe the card."

Yang Yun swiped the card and bought a copy of several singers he liked under Xinli Records, and entrusted Sony staff to send the goods to Longteng Hong Kong Branch for collection.

It seems that Sony seems to be in a dilemma in the game?

By taking advantage of sales staff to issue invoices, Yang Yun entered the store and strolled around. According to the current level of technology and technology, Sony is at least considering the products of flat-screen TVs, laptops, audio and video systems, portable CD record machines, headphones, and digital cameras.

Leading, exquisitely made, outstanding performance, and of course expensive, but buyers are still in a constant stream.

Only the sales of PS are bleak, and the games are so old that people are not interested in playing. There is only one reason, that is, they are forced to be like this by Longteng.

"Ok, Sony Games is probably over. Our DC has been released for a year. They have not released 128-bit PS2. The entire TV game market is so big. They have postponed it for so long. Does Ken Kuraki have the ability to be a great person?

Can't you turn over?" Yang Yun smiled and shook his head, and walked out of the Sony store amid the respectful voice of the sales lady.

The next target is Microsoft's franchise store. Yang Yun checked the floor diagram in the store and identified the right direction and walked over.

Microsoft's business strategy is also quite interesting. A company that makes operating systems was forced to compete with Longteng for games. At the beginning of the year, it failed to acquire Nintendo. Then it announced that it would develop x-wave x, which seemed to be a competition for family.

In the entertainment market, the most fundamental irreconcilable contradiction between the two of them is the dispute between operating systems and users.

At the beginning of the year, Yang Yun had already asked Longteng R&D Center to start developing its own operating system. His original intention was to use Apple's technology to develop an independent and closed Apple system, but he was also considering a free open source operating system based on Linux. He commissioned it in the second half of the year.

Yang Zhan found Google in the United States, and then took professional lawyers and investment consultants to buy 60% of Google's equity for $2 million, and then left them there to fend for themselves, play freely without any interference.

Because he knew that in ten years, smartphones would become an important member of mobile gaming devices, professional psp and 3ds would face strong resistance, and the share of the high-end mobile gaming market would be snatched away by smartphones and mobile devices, so Apple

The closed operating system and the open operating system of Android are all things he must consider.

His plan is to launch a new closed DC system that can compete with Microsoft's operating system, which is to completely unify the important link of the global home TV game console operating system. Without this system, he will always be subject to Microsoft, and every time he sells a DC system, he will be sold.

, it is necessary to pay Microsoft a genuine operating system fee, which is not what he wants.

Only by first holding the home TV game operating system in his own hands can he start a revolution in the game industry. All development platforms will abandon Microsoft. All Longteng partners must use Linux, commercial unix, or Apple.

All the i system development game software launched must rely on Longteng's own game development platform, just like the md and ss many years ago.

Only in this way can we truly become a super independent gaming empire, with all the software and hard work in our own hands, and we can also strictly control the erosion of pirated game software on our own profits.

For open Android systems, it depends on the situation. If Yang Yun can replace Microsoft's operating system from home TV game consoles before 2005 and use Apple system to occupy all mobile devices, it doesn't matter whether there is Android or not.

Now, investing in Google is not a disadvantage. It doesn’t matter if you have more or less Google Android. Anyway, this is his own company.

When investing in Google, Yang Yun also thought about whether he would use any tricks to lure tubes. He bought all the Facebook websites and made games by himself. He just waited for these companies to make money for himself. He already had them.

Apple can do nothing now, and wait for Jobs to work for him, he can easily earn hundreds of billions of dollars.

But then I thought again, there is no such good thing in the world. I just said that Apple has introduced many investors and absorbed many foreign business ideas over the years. I don’t know how many managers have been replaced. Every company has changed.

Not all of them can be replicated successfully. He became a major shareholder and ignored everything. What capital does Jobs use to exchange with external sources? How could it be as successful as Apple in real history as it is a Chinese-funded enterprise in the United States?

"So, you still have to rely on yourself. If you are reborn, you have to rely on yourself. It is better to seek others than to seek others. Jobs is not reliable! As for facials and tube temptation, people should not be too greedy!"

Yang Yun was thinking all the way, but was disrupted by a burst of music, and found that he had already walked to the door of Microsoft's store.

Microsoft's specialty store is indeed very small, far from as large as Sony. Sony has many production lines and complete products. Microsoft has only a few operating system companies, so this is just a gaming experience center.

x wave x?

No, there is no x-wave x here, only a few PC games from Microsoft. In addition, there are some other PC games sold by Microsoft's specialty stores. These games have been authorized by Microsoft and adopted a simple game provided by Microsoft itself.

The engine "Blue Sky" is a simulated flight made. The quality of the first-person 3D shooting game is pretty good.

Yang Yun shook his head, looked at the game demonstration on the big screen for a while, and left with the Microsoft promotional brochure.

No opponent, lonely...

Sony did not produce ps2, Microsoft did not produce x-wave x, and even packaged their strongest simulated flight engines to sell. These did not arouse Yang Yun's interest.

I believe Microsoft must be very troubled by its ambition to develop X-wave X now? Isn’t it so easy to develop a TV game console? Longteng, Nintendo or Sony, which one has not been built in more than ten years?

The expected Christmas war has become boring due to the delay of Sony and Microsoft. Longteng is the only one who is the only one who is the only one who is shaking the flag and shouting. The two companies make a lot of money in the global game market.

After Nintendo went bankrupt, this century-old brand was bought by KTT. After a year of development, through transformation and development of PC games, it turned out from a huge loss to a slight profitable state, which made the Japanese gaming industry incredible.

On January 5, 1999, the first working day after the Japanese New Year, listed company Sony released its financial report, and the Sony gaming department lost US$230 million in 1998!

The global game production industry is shocked! (To be continued...)